
341 - Nikki Arensman and Remi Aliseo, Thirdeye Studio: Expanding Revenue and Scaling Creatively with Permanent Jewelry
May 19, 2025
Key Takeaways
- Building a strong community and fostering authentic connections are crucial for entrepreneurial success and growth.
- Diversifying revenue streams by adding complementary services, like permanent jewelry, can significantly expand a business’s offerings and profitability.
- Leveraging technology and tools, while maintaining a focus on human connection and authentic client experiences, is key to scaling a service-based business.
- Switching email service providers requires a careful, phased approach to avoid negatively impacting email deliverability and account standing.
- Leveraging advanced email marketing platforms like Klaviyo offers significant advantages for businesses, especially those integrated with e-commerce platforms like Shopify, but comes with a learning curve.
- Authenticity, intuition, and a ‘hell yes’ approach to decisions are crucial business drivers, complementing technical and logistical aspects of entrepreneurship.
Segments
Entrepreneurial Journeys (00:01:25)
- Key Takeaway: Sisters Nikki and Remy transformed their artistic talents into purpose-driven brands by embracing entrepreneurship and strategic business expansion.
- Summary: Nikki and Remy share their individual career paths, from their early clothing line venture to their current successful businesses, detailing their transitions into brand strategy and permanent services.
Building Third Eye Studio (00:11:30)
- Key Takeaway: Starting a service-based business requires iterative steps, market validation through client demand, and adapting to regulatory requirements.
- Summary: Remy details the organic growth of Third Eye Studio, from its initial small-scale operations to securing a brick-and-mortar location, emphasizing the importance of client feedback and navigating health department regulations.
Adding Permanent Jewelry (00:21:20)
- Key Takeaway: Responding to consistent client demand and utilizing comprehensive starter kits from suppliers like Sunstone can facilitate the successful integration of new, lucrative services.
- Summary: The sisters discuss how they identified permanent jewelry as a high-demand service, researched solutions, and successfully integrated it into their offerings with the help of a comprehensive kit and training.
Business Tools and AI (00:46:13)
- Key Takeaway: Integrating AI and user-friendly platforms like Wix can streamline operations and enhance productivity, but human connection remains paramount in service-based businesses.
- Summary: The conversation touches on the role of AI in business operations and the benefits of integrated platforms like Wix for website management and client communication, while acknowledging the irreplaceable value of human interaction in their services.
Email Provider Transition Challenges (00:53:20)
- Key Takeaway: Migrating email service providers is a complex process that requires careful warming of new systems and a gradual rollout to avoid damaging sender reputation and deliverability.
- Summary: The conversation delves into the intricacies of switching email service providers, emphasizing the need for a ‘slow roll’ and careful warming of email lists to prevent account shutdowns and maintain deliverability, highlighting the expertise required for such transitions.
Klaviyo and Shopify Integration (00:54:08)
- Key Takeaway: Klaviyo offers powerful email marketing capabilities that significantly enhance Shopify’s functionality, but its integration and full utilization present a substantial learning curve.
- Summary: The speakers discuss the benefits of integrating Klaviyo with Shopify, noting its advanced features and seamless integration as a game-changer, while also acknowledging the significant learning curve involved in mastering the platform.
Business Secrets and Intuition (00:55:12)
- Key Takeaway: Authenticity and trusting gut instinct are fundamental business principles that guide decision-making, often more effectively than purely technical or logistical considerations.
- Summary: The discussion shifts to the core of business success, with the speakers sharing their ‘business secrets’ which revolve around authenticity and intuition, emphasizing the importance of a ‘hell yes’ feeling for pursuing opportunities.
Future Business Ventures (00:56:31)
- Key Takeaway: Strategic expansion into new product lines and potential sister brands is driven by a collaborative ideation process and a strong alignment on ‘yes’ decisions.
- Summary: The conversation turns to upcoming business developments, including expanding piercing and jewelry offerings and the potential launch of a sister brand, highlighting the dynamic between idea generation and decisive action within their partnership.
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[00:00:00.880 --> 00:00:05.680] Hey, Entrepreneurs, it's Steph here with a special invite just for you.
[00:00:05.680 --> 00:00:10.800] Do you want to experience what it's like to be part of our Entrepreneursa League community of founders?
[00:00:10.800 --> 00:00:12.400] Now is your chance.
[00:00:12.400 --> 00:00:21.360] You can join me this month at one of our upcoming Entrepreneurs League info sessions where I'm going to share with you all you're going to get access to when you join the community.
[00:00:21.360 --> 00:00:27.040] Plus, I'll be giving away some big bonuses that you will only be able to get access to when you attend live.
[00:00:27.040 --> 00:00:35.600] Head over to refer.entreprenista.com forward slash info session to join us at one of our virtual info sessions this month.
[00:00:35.600 --> 00:00:40.640] That's refer.entrepranista.com forward slash info session.
[00:00:40.640 --> 00:00:44.560] Or head over to the show notes right now and tap the link to join us.
[00:00:44.560 --> 00:00:49.200] I can't wait to meet you there and learn more about you and your business.
[00:00:49.840 --> 00:00:53.360] It's important that, yeah, everyone like leaves happy and they want to come back.
[00:00:53.360 --> 00:00:55.360] And then everything we do is super authentic.
[00:00:55.360 --> 00:00:57.200] You know, everyone's really an artist in there.
[00:00:57.200 --> 00:01:03.520] So it's like people are gravitating obviously to the authenticity of liking someone's work and wanting to come back for that work.
[00:01:03.520 --> 00:01:07.920] And then yeah, back end-wise, just obviously caring about how everyone feels when they leave.
[00:01:07.920 --> 00:01:11.120] And I also think everyone there is happy to be there.
[00:01:11.120 --> 00:01:12.480] All the artists and the team.
[00:01:12.480 --> 00:01:14.960] Like no one's like in there like, oh, I don't want to be here today.
[00:01:14.960 --> 00:01:19.840] If you don't want to be here, then you reschedule your client because you want to be 100% for everyone.
[00:01:19.840 --> 00:01:22.400] We are doing really permanent services.
[00:01:22.400 --> 00:01:25.040] Like we're not just like serving you breakfast.
[00:01:25.360 --> 00:01:36.880] Nikki Ahrensman and Remy Alicio are two incredibly creative founders and sisters who have each turned their artistic talents into powerful, purpose-driven brands on their own terms.
[00:01:36.880 --> 00:01:45.840] Nikki is a brand strategist and business growth consultant and the host of the Business of Branding podcast, where she helps women build magnetic brands that convert.
[00:01:45.840 --> 00:01:56.560] And Remy is the founder of Third Eye Studio, a tattoo microbleading and permanent jewelry business that fuses art with entrepreneurship to create deeply personal client experiences.
[00:01:56.560 --> 00:02:10.200] In this episode, Nikki and Remy share their journey of adding permanent jewelry as a service and creating an additional revenue stream by partnering with Sunstone, an entrepreneur-approved company that makes it super easy to expand your business offerings.
[00:02:10.200 --> 00:02:18.680] Sunstone provides the machinery, tools, training, and tech that you need to start offering permanent jewelry so you can increase your income without any stress.
[00:02:18.680 --> 00:02:26.280] If you're an entrepreneur looking to turn passion into profit, you'll find this episode is packed with inspiration and actionable strategy.
[00:02:26.280 --> 00:02:37.000] Get ready to hear how two bold founders transformed their creative superpowers into thriving businesses and how you can easily add another source of revenue to your business too.
[00:02:37.320 --> 00:02:40.760] This is the Entrepreneur Podcast presented by Social Fly.
[00:02:40.760 --> 00:02:51.400] It's the best business meeting you'll ever have with must-hear real-life looks at how leading women in business are getting it done and what it takes to build and grow a successful company.
[00:02:51.400 --> 00:02:57.320] It's beyond the Graham with no filters, no limits, and plenty of surprises.
[00:03:00.840 --> 00:03:09.720] All right, my friends, this is going to be such a fun episode right now, but I feel like we should just fill everyone in on how we all actually met and connected.
[00:03:09.720 --> 00:03:12.120] Because I think at the end of the day, you know this, right, Nikki?
[00:03:12.120 --> 00:03:15.640] All roads lead back to community and connection.
[00:03:15.960 --> 00:03:26.040] So, for those of you who haven't met Nikki before, Nikki and I met through a networking group back in 2020 at the height of all the craziness of 2020.
[00:03:26.040 --> 00:03:27.240] And I was moving down to Florida.
[00:03:27.480 --> 00:03:28.200] We connected.
[00:03:28.200 --> 00:03:29.080] It wasn't on messaging.
[00:03:29.560 --> 00:03:31.240] This was even before you were moving to Florida.
[00:03:31.560 --> 00:03:32.280] Right before, yeah.
[00:03:32.280 --> 00:03:37.080] You were like, I need to get out of New York and where should I go?
[00:03:37.080 --> 00:03:38.680] And I was like, I love where I live.
[00:03:38.680 --> 00:03:39.960] And you were like, okay.
[00:03:40.280 --> 00:03:41.960] Can you help me find the health direct?
[00:03:42.280 --> 00:03:43.640] Yeah, literally.
[00:03:43.960 --> 00:03:45.120] And the rest is history.
[00:03:45.120 --> 00:03:46.160] We moved down here.
[00:03:46.400 --> 00:03:49.040] And then I still remember it was like the first week we were down here.
[00:03:49.040 --> 00:03:51.120] You were like, I'm getting together with some friends.
[00:03:51.120 --> 00:03:51.280] Yeah.
[00:03:44.840 --> 00:03:52.080] Meet up.
[00:03:52.320 --> 00:03:54.000] And Molly was a baby.
[00:03:54.000 --> 00:03:55.040] She was just a year.
[00:03:55.040 --> 00:03:57.120] She just turned a year old.
[00:03:57.120 --> 00:03:59.120] And then we realized at Du Bois.
[00:03:59.120 --> 00:04:00.720] I remember like at the beach.
[00:04:00.720 --> 00:04:01.600] Oh, I remember this.
[00:04:01.920 --> 00:04:02.000] Yeah.
[00:04:02.160 --> 00:04:03.280] I forget what we were doing there.
[00:04:03.280 --> 00:04:04.160] We were like barbecuing.
[00:04:04.240 --> 00:04:04.960] Yes, you guys are barbecuing.
[00:04:05.040 --> 00:04:06.000] It was Anna, Amanda.
[00:04:06.160 --> 00:04:07.040] We were there.
[00:04:07.600 --> 00:04:08.880] Yeah, that's so funny.
[00:04:08.880 --> 00:04:10.880] And then we quickly realized we had so much in common.
[00:04:10.880 --> 00:04:17.600] They were both obsessed with entrepreneurship and family and became friends and have just done all the things together.
[00:04:17.600 --> 00:04:19.920] And then I got to meet your amazing family.
[00:04:19.920 --> 00:04:20.800] Yes.
[00:04:20.960 --> 00:04:21.920] Enter Remy.
[00:04:22.080 --> 00:04:22.640] I know.
[00:04:22.640 --> 00:04:24.000] We've done Christmas together.
[00:04:24.000 --> 00:04:24.400] I know.
[00:04:24.400 --> 00:04:24.880] All the things.
[00:04:25.360 --> 00:04:26.560] That was the first time I met you.
[00:04:26.560 --> 00:04:27.600] Yes, Christmas.
[00:04:27.600 --> 00:04:28.080] That's so funny.
[00:04:28.240 --> 00:04:30.240] And Molly was still so little then and just running around.
[00:04:31.360 --> 00:04:31.840] Yeah.
[00:04:31.840 --> 00:04:32.240] Yeah.
[00:04:32.560 --> 00:04:33.760] So crazy.
[00:04:33.760 --> 00:04:34.160] I know.
[00:04:34.160 --> 00:04:39.440] But then I feel like it was like, oh, we had all these like business things that we like connected on.
[00:04:39.760 --> 00:04:47.920] And you were, you were really just getting started with like the league and everything was like not even the league yet.
[00:04:47.920 --> 00:04:49.840] You, it hadn't even, didn't exist.
[00:04:49.840 --> 00:04:53.440] I remember I told you, I'm like, I have this vision to build and create this community.
[00:04:53.440 --> 00:04:56.800] And you said, I tell this people this all the time, like, how did you create entrepreneursa?
[00:04:56.800 --> 00:04:57.680] You hadn't built a community.
[00:04:57.680 --> 00:05:08.400] I'm like, I got a really great introduction from my friend Nikki who referred me to a business coach that taught people how to build communities as businesses and build online businesses.
[00:05:08.400 --> 00:05:15.040] And that's why coaching, mentorship, everything is just so important because that is how you learn and connect and can build.
[00:05:15.040 --> 00:05:18.720] So the Entrepreneurs League exists because of you, Nikki.
[00:05:18.720 --> 00:05:20.800] That's a heavy weight to carry.
[00:05:20.800 --> 00:05:30.200] Up next, Nikki and Remy share all about their career journeys and how having a supportive community helps them both grow and thrive as founders.
[00:05:29.440 --> 00:05:36.760] Hi, Entrepreneurs.
[00:05:36.920 --> 00:05:37.960] It's Steph here.
[00:05:37.960 --> 00:05:44.600] As a founder, I know firsthand that building a business can feel so lonely, but it doesn't have to.
[00:05:44.600 --> 00:05:49.240] And that's why we created our Entrepreneursa Founders Weekend Wealth and Wellness Retreat.
[00:05:49.240 --> 00:05:51.400] And I can't wait to meet you in person there.
[00:05:51.400 --> 00:06:05.560] So you're officially invited to join us from April 30th to May 3rd, 2026 at the stunning PGA National Resort in Palm Beach Gardens, Florida for three transformative days of connection, collaboration, and real business growth.
[00:06:05.560 --> 00:06:07.720] This isn't just another business conference.
[00:06:07.720 --> 00:06:16.120] It is a curated retreat designed to help you build authentic, lasting relationships with women who truly understand your journey.
[00:06:16.120 --> 00:06:22.920] From business panels and workshops to wellness activations and so much more, this is the room that you need to be in.
[00:06:22.920 --> 00:06:34.440] So if you are ready to invest in yourself and your business and your vision and your next level of success, head over to entrepreneurs.com forward slash foundersweekend to reserve your ticket today.
[00:06:34.440 --> 00:06:42.680] That's entrepreneur.com forward slash foundersweekend or head over to the show notes right now and tap the invitation to reserve your ticket.
[00:06:42.680 --> 00:06:44.200] I'll see you there.
[00:06:53.800 --> 00:06:59.080] We can talk more about this, but Remy and I had a clothing line together and we were so young.
[00:06:59.080 --> 00:07:00.120] I mean, how old were you?
[00:07:00.600 --> 00:07:02.680] I was like, no, I was like 20.
[00:07:03.000 --> 00:07:03.640] Okay.
[00:07:03.640 --> 00:07:04.120] Yeah.
[00:07:04.120 --> 00:07:06.280] Not even because I was 23.
[00:07:06.280 --> 00:07:08.200] So you were 19 initially.
[00:07:09.000 --> 00:07:10.600] I was a baby.
[00:07:10.600 --> 00:07:12.680] I mean, 23 is really young.
[00:07:12.680 --> 00:07:17.680] And there was so much that we just didn't know how to do.
[00:07:17.680 --> 00:07:29.200] Financial stuff, manufacturing stuff, create, you know, just like so much of the bulk of the like running a business outside of just like being creative and making leggings.
[00:07:29.680 --> 00:07:35.280] And I remember like, I always talk about this that you and I had like tried to find a mentor.
[00:07:35.280 --> 00:07:37.520] Do you remember we went to that like old guy?
[00:07:38.240 --> 00:07:39.680] We like went to this guy.
[00:07:39.920 --> 00:07:44.320] Someone had recommended us to like, it might have been like the Chamber of Commerce, right?
[00:07:44.320 --> 00:07:48.160] To like go there and like find a mentor in a certain industry.
[00:07:48.160 --> 00:07:50.480] And they like Papa Bill.
[00:07:50.640 --> 00:07:55.360] Yeah, it was like our grandpa was like, he was like, you should go talk to these like business.
[00:07:55.760 --> 00:07:56.080] Yeah.
[00:07:56.080 --> 00:07:58.320] It was like literally through like the chamber.
[00:07:58.960 --> 00:08:00.000] It really was.
[00:08:01.520 --> 00:08:02.320] That's so funny.
[00:08:02.320 --> 00:08:03.760] I like forgot about that.
[00:08:03.760 --> 00:08:07.200] We literally got paired with like 80.
[00:08:07.520 --> 00:08:20.640] 80 year old Joe who like maybe worked in the garment industry in New York like a really long time ago and like retired to Florida and like maybe like maybe mentors people or like workshops wanted to help something.
[00:08:20.960 --> 00:08:23.600] And I just remember being like, this is like not it.
[00:08:23.920 --> 00:08:25.600] I feel like he gave us like a booklet.
[00:08:25.920 --> 00:08:26.320] He did.
[00:08:26.320 --> 00:08:26.720] He was like.
[00:08:26.880 --> 00:08:28.240] He read through this booklet.
[00:08:28.240 --> 00:08:28.560] Okay.
[00:08:28.560 --> 00:08:34.240] And meanwhile, this is like the height of like influencer marketing, social media.
[00:08:34.240 --> 00:08:37.920] Like it was like Joe had no clue about anything.
[00:08:38.160 --> 00:08:39.200] Joe did not know.
[00:08:39.520 --> 00:08:41.280] No, he didn't even know Instagram existed.
[00:08:41.280 --> 00:08:41.840] I don't think.
[00:08:41.840 --> 00:08:42.240] No.
[00:08:42.480 --> 00:08:44.400] It really wasn't even a big thing then.
[00:08:44.400 --> 00:08:44.800] No.
[00:08:44.800 --> 00:08:45.440] Yes.
[00:08:45.440 --> 00:08:57.600] And I remember thinking like this, there's like, how do we find somebody or how do we reach out to someone or what door do we knock on to like get support and be able to like bounce ideas and ask questions?
[00:08:57.600 --> 00:09:01.320] And like long story short, we like the business thrived.
[00:08:59.840 --> 00:09:02.120] It did so amazing.
[00:09:02.360 --> 00:09:09.320] And then we ended up like exiting out of business and sold it in 2017, but which was also this weird blessing.
[00:09:09.320 --> 00:09:19.800] We miss it all the time, but it was like this weird blessing because it was right before COVID and so much retail got shut down and our business was like primarily wholesale and it really would have just tanked our business.
[00:09:20.200 --> 00:09:27.000] Being that we were USA manufacturing manufacturing in America, that like the margins just would never have sustained that.
[00:09:27.560 --> 00:09:39.800] But once we were done, I was like, I like, I need to go into that world and coach and consult and like figure out how to like help other people build their brands because like we just did not have that.
[00:09:39.800 --> 00:09:40.040] Yeah.
[00:09:40.040 --> 00:09:47.320] And that's why support and guidance is so important because you don't know what you don't know until you start going through it and realize like, oh, there's so much to learn.
[00:09:47.320 --> 00:09:55.960] And I feel like first businesses are usually these big learning lessons of just kind of figuring it out, making lots of mistakes and being like, okay, on round two, we're not going to make those mistakes.
[00:09:55.960 --> 00:09:58.840] There are learning lessons and we're going to do it differently next time.
[00:09:58.840 --> 00:09:59.800] So what happened next?
[00:09:59.800 --> 00:10:05.800] So after exiting that business, I know what you did, Nikki, but most of our listeners probably don't know.
[00:10:05.800 --> 00:10:06.600] So what did you do?
[00:10:06.600 --> 00:10:09.720] And then, Remy, I can't wait to hear all about the launch of Third Eye.
[00:10:09.880 --> 00:10:11.560] She did so much and left me.
[00:10:13.560 --> 00:10:15.240] I went into coaching.
[00:10:15.240 --> 00:10:17.160] I really kind of like, I mean, I took a little time.
[00:10:17.160 --> 00:10:30.040] I had just had Coral and I really kind of was like, what did I love about Jiva and what like worked and what like lit me up and what didn't and how can I not do those things, you know?
[00:10:30.040 --> 00:10:37.880] And then I kind of went down the route of helping other businesses build brands and got back to just like my creative roots.
[00:10:37.880 --> 00:10:45.360] Cause as you know, like you can start a business being creative, but then like the numbers have to get taken care of and all these other things that like it was just her and I.
[00:10:44.760 --> 00:10:47.920] So we were really doing all of the things.
[00:10:48.640 --> 00:10:54.560] And so, yeah, I got into like consulting, got back into like graphic work and marketing.
[00:10:54.560 --> 00:11:04.240] And then I ended up going down, like then I got introduced to this whole digital marketing funnel, online, you know, space.
[00:11:04.240 --> 00:11:18.240] And that's how I started selling like template systems and coaching programs and never built a membership, but like I was in that like mastermind community when you and I had connected.
[00:11:18.560 --> 00:11:25.920] And so I just have kind of like kind of been doing that ever since in like various capacities, in addition to like momming.
[00:11:25.920 --> 00:11:26.640] Yes.
[00:11:26.640 --> 00:11:28.560] And piercing all the new things that you're doing now.
[00:11:28.720 --> 00:11:29.680] Yeah, and all of that.
[00:11:29.680 --> 00:11:30.160] Yeah.
[00:11:30.160 --> 00:11:31.760] So Remy, how about you?
[00:11:31.760 --> 00:11:32.320] What happened?
[00:11:32.320 --> 00:11:34.000] How did you end up launching your studio?
[00:11:34.000 --> 00:11:34.400] Yeah.
[00:11:34.400 --> 00:11:37.840] So we kind of divided when we sold Giva.
[00:11:37.840 --> 00:11:39.840] I moved out to California.
[00:11:40.400 --> 00:11:41.200] Not for long.
[00:11:41.200 --> 00:11:42.720] It was like a year and a half.
[00:11:43.280 --> 00:11:51.760] And I was actually working for the new owners of the company for a little bit, just doing some sales stuff, but it was short-lived.
[00:11:51.760 --> 00:11:54.000] It like maybe a few months I was doing that.
[00:11:54.320 --> 00:11:57.280] And then I was like, what's what am I doing next?
[00:11:58.000 --> 00:12:02.320] So I really wanted to really get back into something artistic.
[00:12:02.320 --> 00:12:03.680] I've been an artist all my life.
[00:12:03.680 --> 00:12:08.000] So I wanted to use my artistic side, my, you know, next career.
[00:12:08.000 --> 00:12:14.480] And I actually, my consultant, no, obviously, I went to her like my idea.
[00:12:14.480 --> 00:12:18.160] I think you actually suggested you should get into like the skin industry or something.
[00:12:18.160 --> 00:12:18.720] Yeah.
[00:12:18.720 --> 00:12:22.320] And so, yeah, then I went and did.
[00:12:22.320 --> 00:12:27.840] So, microblading was like a really big, booming industry, especially in California at the time.
[00:12:27.840 --> 00:12:30.120] And I was like, oh, this is like so up my alley.
[00:12:30.120 --> 00:12:32.440] Like, it's gonna use my artistic skills.
[00:12:29.920 --> 00:12:35.160] I'm gonna do this and we'll see, you know, where it goes.
[00:12:35.480 --> 00:12:37.800] So, I went and did the training out there.
[00:12:38.360 --> 00:12:49.160] Also, like, I worked out there for a little bit with a friend out of her studio, but then I quickly moved back home to Jupiter and really went full on with third eye once I moved back home.
[00:12:49.160 --> 00:12:53.080] And yeah, I really started just on my own for a while.
[00:12:53.400 --> 00:12:56.920] I offered micro bleeding, all skin services.
[00:12:56.920 --> 00:12:59.320] So, got my esthetician license.
[00:12:59.320 --> 00:13:03.240] And then I forgot you were like doing facials and stuff at one point.
[00:13:03.240 --> 00:13:07.400] Yeah, I was pretty much offering like almost everything we offer now.
[00:13:07.400 --> 00:13:13.160] Well, we offer way more now, but I had like I was doing like 20 different things.
[00:13:13.160 --> 00:13:22.200] And I really was doing that to see like what like what people wanted the most and like where I was going to be making the most money and things like that.
[00:13:22.200 --> 00:13:27.400] Um, and then I started tattooing like maybe a year after I started third eye.
[00:13:27.400 --> 00:13:36.200] Um, but I was getting really busy, so then COVID happened, and or no, before that, so back up.
[00:13:36.200 --> 00:13:39.720] Um, right before COVID happened, I was getting really busy, right?
[00:13:39.720 --> 00:13:43.160] And I was like, I need to hire someone else to help me.
[00:13:43.160 --> 00:13:48.920] Um, so I found Kelly, she was the first artist that I hired and trained her.
[00:13:48.920 --> 00:13:52.600] Um, and then it kind of just kept expanding after that.
[00:13:52.600 --> 00:13:57.080] When you opened third eye, did you already open a brick and mortar store right from the beginning?
[00:13:57.080 --> 00:14:09.080] No, so I started third eye, I did my whole like you know, LLC, all of that in California, worked um at my friend's like kind of little studio space just like one or two days a week.
[00:14:09.080 --> 00:14:26.320] And then when I moved back to Jupiter, I found a little another little studio space, like renting a room in a place basically um so it started off so small like very like no like brick and mortar first it was like I was like, let me test this out, see how it goes, and then I'll start.
[00:14:26.720 --> 00:14:29.680] It didn't have like a forward-facing like storefront.
[00:14:29.680 --> 00:14:31.760] No, I wasn't like, okay, like I'm doing this.
[00:14:31.760 --> 00:14:32.880] I'm going all in.
[00:14:32.880 --> 00:14:41.760] It was like, I took baby steps, but the baby steps moved really quickly because I was like, okay, this is like a great, like this is happening.
[00:14:41.760 --> 00:14:42.240] It's good.
[00:14:42.240 --> 00:14:43.600] It's working.
[00:14:44.240 --> 00:14:48.960] What were the signs that you knew it was working and you could really move to the next step?
[00:14:49.840 --> 00:14:52.320] My schedule was just filling up.
[00:14:52.320 --> 00:14:57.040] I like most of my clients at first were like friends, honestly.
[00:14:57.040 --> 00:14:58.400] Like I pretty much grew up here.
[00:14:58.400 --> 00:15:00.080] So like I knew a lot of people.
[00:15:00.080 --> 00:15:04.720] I did a few posts on social media and I started just getting more and more clientele.
[00:15:04.720 --> 00:15:07.520] And then it was just word of mouth from there.
[00:15:08.880 --> 00:15:11.520] And I also loved what I was doing.
[00:15:11.520 --> 00:15:13.200] Like I was so enjoyable.
[00:15:13.200 --> 00:15:15.040] I was like, this is, I'm making money.
[00:15:15.040 --> 00:15:18.160] It's something I enjoy doing and it's working.
[00:15:18.160 --> 00:15:18.880] Like I'm busy.
[00:15:18.880 --> 00:15:20.640] I have a full pack schedule.
[00:15:20.640 --> 00:15:22.800] So you're really good at it too.
[00:15:22.800 --> 00:15:24.240] Like, you know what I mean?
[00:15:24.240 --> 00:15:26.960] Like, I know like a lot of people can learn a skill.
[00:15:26.960 --> 00:15:28.640] And I'm just saying this as your sister.
[00:15:28.640 --> 00:15:37.040] Like, you, I've watched you like be an artist so much of your life that like doing like the micro bleeding was such a natural talent for you.
[00:15:37.040 --> 00:15:39.040] You the work spoke for itself.
[00:15:39.040 --> 00:15:44.560] I feel like you were like getting recommended on like the Facebook groups and like, yeah, you know what I mean?
[00:15:44.560 --> 00:15:47.680] I mean, it definitely took time for me to get good at that.
[00:15:47.680 --> 00:15:48.560] Like 100%.
[00:15:48.560 --> 00:15:54.960] And anyone like getting into that industry, like you're not like off the bat, right out of training, like the best there is.
[00:15:54.960 --> 00:15:58.320] You know, it takes time to like perfect your art, really.
[00:15:58.560 --> 00:16:00.920] And that goes for just tattooing in general.
[00:15:59.920 --> 00:16:04.040] Like, when you first start off, you're like just doing little basic things.
[00:16:04.200 --> 00:16:07.320] You're not like jumping into a lion's face, you know?
[00:16:09.000 --> 00:16:14.680] So, yeah, it took a little bit of time to like when I look back on my work that when I first started, it was good.
[00:16:14.680 --> 00:16:19.480] Like, you would never know it's like was bad, but it's like not up to my standard now.
[00:16:20.760 --> 00:16:26.360] So, but yeah, it was definitely that was like the biggest telling was my schedule was getting packed.
[00:16:26.360 --> 00:16:29.560] So, I was like, okay, this is ready to go.
[00:16:29.560 --> 00:16:32.760] When did you decide to take the leap to open the location you have now?
[00:16:33.400 --> 00:16:37.320] So, I almost got like forced out of the space I was in.
[00:16:37.320 --> 00:16:41.000] It was like the universe was like, it's time for you to like keep expanding.
[00:16:41.320 --> 00:16:44.840] There was like a new buyer was coming in for the building I was in.
[00:16:44.840 --> 00:16:49.160] So, it was like either pay more rent here or go find another space.
[00:16:49.160 --> 00:16:55.080] And I was like, Well, if I'm going to be paying like that much for this little room, I might as well just go try and find like a storefront, right?
[00:16:55.400 --> 00:16:59.080] Um, so I just, you know, browsed on the internet, like, what was what's around?
[00:16:59.080 --> 00:16:59.960] What are the prices?
[00:16:59.960 --> 00:17:02.280] And I found the perfect little spot.
[00:17:02.280 --> 00:17:04.040] And I was like, Okay, I can do this.
[00:17:04.040 --> 00:17:05.320] I can afford it.
[00:17:05.320 --> 00:17:07.640] Like, I'm gonna go in and do it.
[00:17:07.640 --> 00:17:11.000] And so, yeah, I found my first spot in Jupiter.
[00:17:11.000 --> 00:17:12.920] It was like right around the corner from where I was.
[00:17:12.920 --> 00:17:15.800] So it wasn't like a huge difference for clients.
[00:17:15.800 --> 00:17:21.320] And, and then we, we actually outgrew that within like six months.
[00:17:21.320 --> 00:17:22.840] And then I expanded that even.
[00:17:22.840 --> 00:17:26.760] So we've been in the new, like that space for now, like three years.
[00:17:26.760 --> 00:17:27.160] Wow.
[00:17:27.160 --> 00:17:27.640] Yeah.
[00:17:27.640 --> 00:17:36.120] What are your biggest learning lessons from having a brick and mortar retail space, negotiating with landlords spill all spill all the learning lessons and secrets?
[00:17:36.600 --> 00:17:38.200] I feel like you're we're lucky in our.
[00:17:38.680 --> 00:17:39.800] Yeah, 100%.
[00:17:39.800 --> 00:18:00.160] Like the place I'm in has, they're so lenient and like it's a really overlaxed i think i feel like plaza that i'm in um it was just like here's the lease sign it you're good to go and then you know i mean i'm a very like i don't know i The studio was definitely needed like a lot of work before I went in there.
[00:18:00.160 --> 00:18:03.440] So, but I didn't put like a ton of money into it.
[00:18:03.440 --> 00:18:07.760] I did kind of what we could, you know, at the time.
[00:18:08.080 --> 00:18:10.720] Painted like a lot of DIY stuff.
[00:18:10.720 --> 00:18:12.720] I did, that's just kind of how I am anyway.
[00:18:12.800 --> 00:18:14.640] I had a lot of space left on the place.
[00:18:14.640 --> 00:18:17.440] Yeah, it was like a refresh in and all that.
[00:18:17.440 --> 00:18:17.840] Yeah.
[00:18:17.840 --> 00:18:25.040] I mean, when I look back, like, yeah, there was so many, like a list of things to like check off to like get done first.
[00:18:26.160 --> 00:18:31.920] But, you know, thankfully it wasn't, there wasn't any like huge hiccups along the way.
[00:18:31.920 --> 00:18:55.200] So I think one of the biggest parts of this, that type of industry is like the health department stuff, you know, like, especially when we think about piercing, like it, there's just things you have to do and have like ready and need to be like up to par, rightfully so, in order to operate a clean, functioning space that is like sanitary, you know?
[00:18:55.200 --> 00:18:56.160] What are some of those things?
[00:18:56.160 --> 00:19:01.520] So for our entrepreneurs who are thinking about opening any type of similar business, what do you need to know?
[00:19:01.840 --> 00:19:10.800] So I feel like, well, actually, something that I actually learned from my first space was when I went into my first space, I was like, whoa, this place is huge.
[00:19:10.800 --> 00:19:12.640] Like, I don't even think I'm going to be able to fill it.
[00:19:12.640 --> 00:19:15.760] I ended up getting like walls built in there to like divide spaces.
[00:19:15.760 --> 00:19:19.360] And that made the space so much smaller and it limited us.
[00:19:19.360 --> 00:19:23.120] So then my next space, I was like, this is going to be a totally open concept.
[00:19:23.120 --> 00:19:26.400] All furniture to make like no walls, nothing permanent.
[00:19:26.400 --> 00:19:29.760] Like it needs to be like movable so that we can expand in this space.
[00:19:30.680 --> 00:19:39.160] And then we added on, so we like added on more things like the piercing and piercing requirements with the health department.
[00:19:39.160 --> 00:19:42.760] There's like so many, it's so different from the tattoo.
[00:19:43.240 --> 00:19:46.200] So there was things we had to like install a sink in there.
[00:19:46.200 --> 00:19:47.960] So there's like different, those are easier.
[00:19:48.120 --> 00:19:49.880] Every state is different, first of all.
[00:19:49.880 --> 00:19:54.280] So every state health department is has different requirements.
[00:19:54.840 --> 00:20:03.800] And then every state even like tattooing is different than piercing.
[00:20:03.800 --> 00:20:04.600] You know what I mean?
[00:20:04.600 --> 00:20:19.720] So the requirements, like even though the tattooing and the microbleeding and everything had already been functioning and was passed by the health department to add in the piercing, we then had to add in all these other layers that would make it compliant for that.
[00:20:19.720 --> 00:20:26.280] So definitely check your state requirements and see if you're going to get into piercing or you're going to get into tattooing or microbleating.
[00:20:26.280 --> 00:20:27.000] And you know what I mean?
[00:20:27.000 --> 00:20:31.160] You have to make sure that even the building is like compliant with that type of stuff.
[00:20:31.400 --> 00:20:37.720] And you can like, like, like she said, like, we had to add plumbing and, you know, it's like we had to add a whole sink and figure out, okay, where's that going?
[00:20:37.720 --> 00:21:03.400] And, but, like, one weird thing I felt like with the piercing in particular was like, if you want to do piercing that's like below the head or like anything else, like ideally you have a closed in room and we have like an open concept space that we were like, well, we don't really want to like add in a room, nor did, nor was I wanting to get into like full body piercing.
[00:21:03.400 --> 00:21:11.720] But regardless, it was like, you know, that was a decision that we had to then make of like, okay, we want this to be a part of the full like open concept.
[00:21:12.040 --> 00:21:18.240] And so, yeah, we like made that, you know, conscious decision to like only do certain services.
[00:21:18.240 --> 00:21:19.840] And so interesting.
[00:21:19.840 --> 00:21:20.080] Yeah.
[00:21:20.080 --> 00:21:25.840] How have you decided what new services to offer or what new revenue streams to bring into the business?
[00:21:25.840 --> 00:21:32.720] Um, really, the clients, like whenever we, you know, we were getting like so many requests for piercings.
[00:21:32.720 --> 00:21:35.040] Like we would get calls in our do you guys offer piercing?
[00:21:35.040 --> 00:21:35.920] And it's like, no, we don't.
[00:21:35.920 --> 00:21:39.120] And then I'm like, shit, we need to add piercing on here.
[00:21:39.120 --> 00:21:41.200] And that was the same thing with permanent jewelry.
[00:21:41.200 --> 00:21:43.120] We were getting so many requests for permanent jewelry.
[00:21:43.120 --> 00:21:45.360] And I was like, okay, it's time to add permanent jewelry on.
[00:21:45.360 --> 00:21:48.080] So it was really just like the demand was there.
[00:21:48.080 --> 00:21:50.960] And so that's when I added it on.
[00:21:50.960 --> 00:22:12.400] And the permanent jewelry is cool because people were asked for it, but even it's one of those services that like, if you're already doing stuff and people are already in there, they see it, they see your cute setup, they see the charms, the chains, and like they'll just, we get people just who are in there for microblading and then are like, oh, you do permanent jewelry?
[00:22:12.480 --> 00:22:13.200] Like, oh, okay, cool.
[00:22:13.200 --> 00:22:13.920] Like, I want that.
[00:22:13.920 --> 00:22:15.440] You know, it is a great add-on.
[00:22:15.440 --> 00:22:17.600] It's not like, oh, I'm going to get a tattoo on here.
[00:22:17.600 --> 00:22:19.440] It's like, you know, it's odd.
[00:22:20.160 --> 00:22:25.280] There were some people, I'll tell you, when I was younger, I just walked by a tattoo place and was like, I think I want a tattoo.
[00:22:25.280 --> 00:22:26.160] I've learned my lesson.
[00:22:27.360 --> 00:22:28.000] Yeah.
[00:22:28.320 --> 00:22:29.440] Impulse tattoos.
[00:22:29.440 --> 00:22:30.960] Sometimes that does happen, but usually not.
[00:22:31.200 --> 00:22:31.440] Yeah.
[00:22:31.440 --> 00:22:31.920] Yeah.
[00:22:31.920 --> 00:22:33.360] Well, we're appointment only.
[00:22:33.680 --> 00:22:36.160] So like, however, I took a walk-in today.
[00:22:36.160 --> 00:22:38.960] Like, we'll get like walk-ins, but like today it works out.
[00:22:39.280 --> 00:22:39.520] Yeah.
[00:22:39.520 --> 00:22:45.360] Like my walk-in today was a permanent jewelry appointment that came in, got permanent jewelry, and then was like, oh, you do piercing.
[00:22:45.360 --> 00:22:48.880] And I just happened to be there and had time and was like, yeah, I'll do it.
[00:22:48.880 --> 00:22:51.680] So like, I feel like the permanent jewelry is great.
[00:22:51.680 --> 00:22:54.560] Just like, it's great to have in there.
[00:22:54.560 --> 00:22:57.280] It's also great for events for us.
[00:22:57.280 --> 00:23:02.280] Like we do, our events at Third Eye are just awesome.
[00:22:59.840 --> 00:23:07.160] Like it's, we have such a community like built around just the studio and the energy.
[00:23:07.320 --> 00:23:11.240] And like, you know, people who haven't even gotten services come to the events.
[00:23:11.240 --> 00:23:20.520] There's, there's, it's always just like, I feel like speechless every time I talk about them because I always tell people, I'm like, can you please text me next thing at the events?
[00:23:20.520 --> 00:23:21.560] Because I always see them after.
[00:23:21.560 --> 00:23:23.320] And I'm like, wait, I would have gone to that event.
[00:23:23.320 --> 00:23:23.640] I know.
[00:23:23.640 --> 00:23:24.440] They're so fun.
[00:23:24.440 --> 00:23:25.960] Get on Third Eye email list.
[00:23:26.600 --> 00:23:33.240] Plug, yes, everyone right now, go to the show notes right now and tap the link to Third Eye so you see all the events that are coming up at their studio in Jupiter.
[00:23:33.240 --> 00:23:43.240] But we do like fun interactive events, but and like the permanent jewelry is always like great to have there, but also it's a great off-site service that we can't do.
[00:23:43.240 --> 00:23:48.360] Like I can't pierce off-site because of the health department stuff we were talking about.
[00:23:48.600 --> 00:23:52.120] I can, but it's like you got to jump through more hoops to do it.
[00:23:52.840 --> 00:23:53.880] Like same with tattooing.
[00:23:53.960 --> 00:23:57.560] See what people want like, oh, can you come pop up and tattoo?
[00:23:57.560 --> 00:24:05.800] Which sounds so cool, but legally, like you need to, you need to get it like all passed through the health department, get the space inspected.
[00:24:05.800 --> 00:24:06.920] There's like so many requirements.
[00:24:07.080 --> 00:24:11.480] As like a temporary space, sterile environment.
[00:24:11.960 --> 00:24:20.520] Once you started hearing from your customers that they were interested in permanent jewelry and you just heard this over and over again, how did you decide like what to do?
[00:24:20.520 --> 00:24:22.520] Like, okay, we need to figure out how to do this to bring this in.
[00:24:22.520 --> 00:24:23.880] Like what were the next steps?
[00:24:23.880 --> 00:24:26.680] I feel like I'm the person like Remy's so busy.
[00:24:26.680 --> 00:24:31.080] Like she'll be like, can you look, can you look into this?
[00:24:31.080 --> 00:24:31.640] Yeah.
[00:24:31.640 --> 00:24:32.280] Like I already know.
[00:24:32.360 --> 00:24:39.000] There's so many things going on that especially if she comes up with an idea or like someone in the studio comes up with an idea.
[00:24:39.000 --> 00:24:40.600] I'm like, okay, cool, let's do it.
[00:24:40.600 --> 00:24:42.840] But like, I don't have time to actually research this.
[00:24:42.840 --> 00:26:25.000] So you guys need to execute it yeah yeah so i definitely passed i think that on to you or yeah i think so i started free like i went online and started researching um and like sunstone was like the one of the first ones that i i mean really permanent jewelry is a little like it was a little overwhelming for me initially because it's like you learn about it if i went to youtube so i'm watching how they're doing this i'm like do we need an argon tank what is that what does that even do do we need where do we even get all this jewelry from okay wait we need like just chains like endless links of chains like you know it was just i had we just had never done this before um and so when i found sunstone it was like here's the whole package it was basically like here's the you can get the machine it'll come with the starter chain it came with like starter chain it came with um like the jump rings and like different stuff and obviously all the tools but then it had this whole training also which was like awesome because again we had never really done this before it was like we knew we needed it but um and my mom does our mom does a lot of the permanent jewelry um and so it was also like okay we're gonna get this machine and this set up and it was really kind of like the the get started kit like it wasn't like the top of the line machine it was just like what can we get to like get started and like make sure we like like we know how to do it and we have the people who can do it um and so we ordered that machine, the zap, and it came with, or i think it was the zap Plus, and it came with um like i said, the starter chain.
[00:26:25.000 --> 00:26:27.880] It came with the tools, the glasses, like everything.
[00:26:28.200 --> 00:26:29.960] And we watched the training.
[00:26:29.960 --> 00:26:31.560] Like, my mom and I watched it.
[00:26:29.600 --> 00:26:37.320] And well, she watched it and got the hang of it and then like started testing it and was like, okay, like, I think I got it.
[00:26:37.320 --> 00:26:40.520] Like, you're literally just like, okay, like, I think I got it.
[00:26:40.520 --> 00:26:42.280] Let me just, let me try.
[00:26:42.280 --> 00:26:44.680] And like, honestly, her and I just started doing it.
[00:26:44.760 --> 00:26:51.880] Remy would sit down and we'd be like, we would just be like, have it in the studio for a little bit and be like, okay, who wants to test it out?
[00:26:51.960 --> 00:26:53.960] Like, whoever wants to test it.
[00:26:54.280 --> 00:26:56.520] I think I still have my two on that.
[00:26:56.520 --> 00:26:56.760] Yeah.
[00:26:57.000 --> 00:26:57.800] I need to come in.
[00:26:57.800 --> 00:27:00.520] I'm the only, I'm like, I'm the only one without the permanent jewelry.
[00:27:00.520 --> 00:27:01.640] I've got to come into third eye.
[00:27:01.880 --> 00:27:02.360] Yeah, yeah, yeah.
[00:27:02.360 --> 00:27:02.520] We can get it.
[00:27:03.720 --> 00:27:04.920] Yeah, for sure.
[00:27:04.920 --> 00:27:05.400] I know.
[00:27:05.800 --> 00:27:08.360] How long have you been doing the permanent jewelry for?
[00:27:08.680 --> 00:27:10.200] It's been over a year.
[00:27:10.200 --> 00:27:11.320] Yeah, definitely over a year.
[00:27:11.320 --> 00:27:12.760] I think it's been almost two years.
[00:27:13.080 --> 00:27:13.720] Two years.
[00:27:13.720 --> 00:27:14.360] Yeah.
[00:27:15.800 --> 00:27:16.440] And it's good.
[00:27:16.440 --> 00:27:22.360] It's like our traveling third eye, like interactive piece that we can do.
[00:27:22.360 --> 00:27:25.640] Like we do like community events and local stuff.
[00:27:25.640 --> 00:27:31.320] And, you know, just like a lot of our clients have businesses and they like have events and stuff.
[00:27:31.320 --> 00:27:34.680] And so, you know, we've done like, we've done parties.
[00:27:34.680 --> 00:27:39.160] We've done like, you know, private gatherings, holiday things, community stuff.
[00:27:39.160 --> 00:27:48.200] And like, that's the one thing that we can take with us and like offer it in addition to like booking people for like other stuff at these events or selling our merch.
[00:27:48.600 --> 00:27:50.600] But it's, it's like our, yeah.
[00:27:50.600 --> 00:27:55.160] And then like we have it as just an open booking service on our site too.
[00:27:55.880 --> 00:27:56.600] And it's fun.
[00:27:56.600 --> 00:27:57.320] People come in.
[00:27:57.320 --> 00:27:57.720] You know what?
[00:27:57.800 --> 00:28:02.440] You know what I notice is like it's a really good when people are on vacation.
[00:28:02.440 --> 00:28:06.840] We get a lot of like mom and daughter come in.
[00:28:06.840 --> 00:28:08.200] They're on vacation down here.
[00:28:08.200 --> 00:28:12.200] They googled permanent jewelry, and that's how they ended up at third eye.
[00:28:12.200 --> 00:28:13.000] That's awesome.
[00:28:13.000 --> 00:28:13.400] Yeah.
[00:28:13.720 --> 00:28:22.000] And I feel like when you're out at an events, that's great marketing for just the business because now you're doing permanent jewelry, but now people can learn about all the other services that we offer as well.
[00:28:22.000 --> 00:28:22.320] Yeah.
[00:28:22.640 --> 00:28:31.600] Coming up, you'll hear all about the benefits of adding a permanent jewelry offering to your business for a unique and lucrative additional revenue stream.
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[00:29:51.040 --> 00:29:53.040] I cannot wait to meet you.
[00:29:54.320 --> 00:30:05.320] What other types of businesses do you think that doing permanent jewelry would be a great add-on to for entrepreneurs that already have brick and mortar locations or maybe they have you know spa services or other types of businesses?
[00:30:05.480 --> 00:30:09.800] Like, where do you think it's a good add-on revenue stream service for other businesses?
[00:30:09.960 --> 00:30:31.400] I mean, I think any storefront, like retail, like boutiques, um, definitely like med spa type environments, even if it's not something that you have all the time, but like you have a fun service to offer for events or just to have maybe, yeah, even like two or three times a week, someone comes in and does it, or I don't know, something like that.
[00:30:31.400 --> 00:30:39.720] It's, yeah, I think it's just a fun, interactive thing for customers, clients to come in and be able to do rather than just, you know, stop in and shop somewhere.
[00:30:39.720 --> 00:30:41.240] It's like, oh, let's go and like do something.
[00:30:41.240 --> 00:30:44.680] Like people like to go and like do something together and it's a good experience.
[00:30:45.640 --> 00:30:47.000] Yeah, it's a good experience.
[00:30:47.000 --> 00:30:48.920] Yeah, I feel like boutiques are really good.
[00:30:48.920 --> 00:31:01.560] Salons, like if you have any kind of like hair salon, nail salon type of environment, obviously like any cosmetic, you know, or a tattoo place, it's, it's interesting.
[00:31:01.560 --> 00:31:21.960] I mean, it's becoming more like, I feel like mainstream, but like our tat, our studio is like, it's like a creative studio that is like, we have tattooing and, you know, there's like permanent makeup and piercing and like all these other things that it's just like an easy to have there.
[00:31:21.960 --> 00:31:27.480] It's like a no-brainer for places like that that are like female-centric environments.
[00:31:27.480 --> 00:31:33.400] I mean, we still, we still do get guys come in and get permanent jewelry stuff, especially at the events and stuff.
[00:31:34.440 --> 00:31:37.720] But it is like, it's just like a good girly, it's like a girl's stuff.
[00:31:37.800 --> 00:31:41.640] And it's like a little memory, you know, especially if you get it with like your best friend or a sister.
[00:31:41.640 --> 00:31:44.280] It's like, oh, like, you know, you guys get matching ones.
[00:31:44.280 --> 00:31:44.520] Yeah.
[00:31:44.520 --> 00:31:46.160] It's like a little memory that you guys have on.
[00:31:46.240 --> 00:31:48.080] Like me and Coral have matching ones.
[00:31:48.480 --> 00:31:48.720] All right.
[00:31:44.760 --> 00:31:52.720] So here's what's gonna, here's what's about to happen in two weeks when I come to the studio.
[00:31:52.720 --> 00:31:53.040] Yeah.
[00:31:53.040 --> 00:31:57.280] You're doing Molly's ear piercing and we're gonna get matching and get matching bracelets.
[00:31:57.360 --> 00:31:57.920] Bracelets.
[00:31:58.080 --> 00:31:58.720] It's all happening.
[00:31:58.880 --> 00:31:59.360] Yeah, I know.
[00:31:59.600 --> 00:32:00.480] I think it's so fun.
[00:32:00.720 --> 00:32:08.320] But like birthday parties, it's such a good, like, yeah, if I mean, essentially, you don't even have to have a brick and mortar at all.
[00:32:08.320 --> 00:32:24.000] And I think that's important about permanent jewelry is like, even if you don't have like a brick and mortar like Remy has, you know, and you have this like, or you have a boutique and like permanent jewelry is a very low overhead, like lucrative business that you could have.
[00:32:24.000 --> 00:32:28.880] And you could be just doing private parties, events, weddings, bachelorette parties.
[00:32:28.880 --> 00:32:31.200] Like, I mean, really, it's like endless.
[00:32:31.200 --> 00:32:31.680] Yeah.
[00:32:31.680 --> 00:32:33.680] The places that you could do it at.
[00:32:33.920 --> 00:32:46.080] And so many, the other thing is there's so many places that don't have services like that that would love to have you show up there on a weekend, on a Saturday, like a bar studio.
[00:32:47.040 --> 00:32:51.680] Ask them if you can come and like give them 10% or whatever, you know what I mean?
[00:32:51.680 --> 00:32:57.520] To like pop up there on a Saturday when they have their busiest time and go like make some money for yourself.
[00:32:57.520 --> 00:33:02.160] This is why you are a coach and a business coach and a marketing coach because you are just full of all of the ideas.
[00:33:02.160 --> 00:33:06.720] I hope everyone is taking notes right now on all of your ideas for generating more revenue.
[00:33:07.120 --> 00:33:09.600] And yeah, you can literally start an Instagram account and a website.
[00:33:09.840 --> 00:33:11.600] You can literally start it tomorrow.
[00:33:11.600 --> 00:33:13.120] Like actually.
[00:33:13.120 --> 00:33:24.160] Order like the whole starter kit from Sunstone, create an Instagram, create a little website, and not even, you could get like Flow Desk only and have like a landing page and a sign up and like go get after it.
[00:33:24.160 --> 00:33:24.880] Not easy.
[00:33:24.880 --> 00:33:28.000] And that's what I always tell people: it's never been easier to start a business.
[00:33:28.000 --> 00:33:38.920] The hard part is staying in business and doing all the things that you have to do to actually run a profitable business, expand, expand, learn all the things as you're going.
[00:33:38.920 --> 00:33:43.800] What have been both of your biggest learning lessons as you've been building your businesses?
[00:33:44.120 --> 00:33:46.040] Oh man, for me.
[00:33:46.360 --> 00:33:47.560] Yeah, you.
[00:33:47.560 --> 00:33:48.600] Me first.
[00:33:50.200 --> 00:34:01.240] I would say just like making sure the being authentic, one, and you know, making sure that the client experience is really good.
[00:34:01.640 --> 00:34:08.040] Client retention, just having that good connection and yeah, making sure everyone is feeling good.
[00:34:08.040 --> 00:34:09.080] Did that answer that question?
[00:34:09.080 --> 00:34:09.880] Yeah, of course.
[00:34:09.880 --> 00:34:15.880] What are some, like, what can someone learn from you about how you have built such an incredible client experience?
[00:34:15.880 --> 00:34:18.280] Because I feel like in town, everyone knows Third Eye.
[00:34:18.280 --> 00:34:19.880] Everyone talks about you guys.
[00:34:19.880 --> 00:34:23.480] Everyone has been and heard about our senior services before.
[00:34:23.480 --> 00:34:29.880] What have you done behind the scenes to create this incredible, beautiful experience that people have when they come see you?
[00:34:30.760 --> 00:34:36.680] I think luckily, I've been really grateful and blessed to have a good team with me that we all like.
[00:34:37.000 --> 00:34:38.120] Literally what I was thinking.
[00:34:38.280 --> 00:34:38.760] Oh, really?
[00:34:39.000 --> 00:34:41.320] I was like, I feel like it's the people in this.
[00:34:41.480 --> 00:34:52.840] Yeah, like, thankfully, we're all like very much on the same wavelength by everyone's super respectful and very caring about everyone's experience that comes in there.
[00:34:52.840 --> 00:34:57.080] It's not like just me, like only I'm the one that cares about because it's my business.
[00:34:57.080 --> 00:34:59.640] Like everyone's very on the same page.
[00:34:59.640 --> 00:35:03.240] Make sure everyone like has a good experience that comes in there.
[00:35:03.480 --> 00:35:10.920] And because everyone's really, it's like, yeah, everyone works under third eye, but they're also, it's like, you are also like your own, you know, people come to you.
[00:35:11.320 --> 00:35:12.680] Yeah, essentially.
[00:35:12.680 --> 00:36:50.680] So it's important that yeah everyone like leaves happy and they want to come back and then everything we do is super authentic you know everyone's really an artist in there so it's like people are gravitating obviously to the just authenticity of like liking someone's work and wanting to come back for that work and um and then yeah back end wise just obviously caring about you know how everyone feels when they leave and etc i also think everyone there is happy to be there like the like all the artists and the team like yeah it's an enjoyable enjoyable environment you know like no one's like in there like oh i don't want to be here today it's like if you don't want to be here then you rescued your client because you want to be 100 for everyone you know it's like we are doing really permanent services like and um it's not just like we're not just like serving you breakfast you know like we're doing permanent makeup we're doing like working on the body yeah you can't just like like wipe it off and you get home um other than obviously like the brow shaping and like permanent jewelry but still everything is very like it's everyone's appearance you know that we're working on so um yeah we're super caring of like everyone's time and just how they look and how they're leaving how they're feeling so yeah and i think the like to add to that and like to your point it's like every like third eye has done a great job because it's kind of taken on its own like it's like its own thing of like attracting the right artists, you know, like the right team there.
[00:36:50.680 --> 00:36:54.600] And everyone's really good at what they do, like because they care about it.
[00:36:54.600 --> 00:37:00.120] And like the work outside of the studio has really spoke for itself.
[00:37:00.120 --> 00:37:08.280] Like you see it in like the recommendations and stuff, you know, it's like people are always like tagging third eye and recommending it.
[00:37:08.280 --> 00:37:10.680] And it's they're not doing that because they're our friends.
[00:37:10.680 --> 00:37:18.440] Like they're doing it because they were there and had a really good experience and like have heard nothing but great things, you know, like you hear that all the time.
[00:37:18.440 --> 00:37:22.040] But really it's just like that's the reality of the space.
[00:37:22.040 --> 00:37:31.000] And then I think like it is like every time people come in and they've never been in there, they're like, oh, like this is such a vibe in here.
[00:37:31.000 --> 00:37:32.600] Like it's so cool and chill.
[00:37:32.600 --> 00:37:36.040] And it's like something that doesn't really exist.
[00:37:36.040 --> 00:37:50.600] You think, I mean, I get this a lot because piercing is typically only offered in, well, A, either the pediatrician's office when they're babies or in these like old school tattoo studios environments.
[00:37:50.760 --> 00:37:52.520] Like I'm not sure anyway.
[00:37:52.840 --> 00:37:56.440] Like, yeah, everyone feels that way when they come like, whoa, this is like such a different vibe.
[00:37:56.440 --> 00:37:57.240] It's like a spa.
[00:37:57.240 --> 00:37:57.560] Yeah.
[00:37:57.560 --> 00:37:58.680] It's a spa experience.
[00:37:59.000 --> 00:38:00.600] And so I think people share that.
[00:38:01.640 --> 00:38:01.800] Yeah.
[00:38:01.800 --> 00:38:08.440] They like, like with piercing, like they love it because it's like, it's another female doing the piercing, especially if it's like kids.
[00:38:08.440 --> 00:38:09.160] You know what I mean?
[00:38:09.160 --> 00:38:19.160] They're just like, they're like, this is just such a better experience than Claire's or the doctor's office or like the grungy tattoo shop down the corner, you know?
[00:38:19.160 --> 00:38:27.480] But and then like tattooing, it's like, yeah, they, they like want to hang and want to take pictures and want to take this selfie in the mirror, you know what I mean?
[00:38:27.480 --> 00:38:30.120] And like overall, they're just like very like chill.
[00:38:30.120 --> 00:38:32.200] It's like a very chilled out environment.
[00:38:32.200 --> 00:38:37.720] Yeah, like we're not playing like scream on music obviously right like but people love that.
[00:38:37.720 --> 00:38:44.120] And I think that's why they, I think that's why the events do so good because they like want more time there and in community.
[00:38:44.120 --> 00:40:24.120] And then like friends like so many groups of people like have all gotten different kinds of services whether one got a piercing one got a tattoo one got permanent jewelry you know so then we like throw these events a couple times a year and there's like 200 people there and it's like all your clients it's like all your clients and their friends and there's new people coming and there's vendors and like it's just cool like people are just want to be a part of it i feel like which is like a testament to you and what you built because third eye in my mind is really like such a representation of like who you are like in your like you your life outside of third eye like looks and feels like third eye really yeah i was gonna say it starts at the top when you're like you have the best people there it's because of you it's who you attract right if you are a kind good human who wants to build a customer centric environment that people love you attract those people who come and then everyone is like that and you build this community and that's what you've done it's a testament to who you are and the incredible work that you've done thank you did you know you were going to be on a podcast today and everyone's just going to talk about how amazing you are she's like more yeah so what is your dynamic like this is your studio nikki works for you right yeah i mean it's definitely a better well from like our previous work experience together like it's so different and it's a better setup too but we're also like older and more mature, so um, but like emotionally available to have conversations where like we weren't 10 yelling at each other then.
[00:40:24.120 --> 00:40:26.440] Oh, we were totally, it was like brutal.
[00:40:26.440 --> 00:40:29.560] I mean, it was just it had its ups and downs for sure.
[00:40:29.560 --> 00:40:37.320] Yeah, but I think now that it's like we have our own schedules, you know, it's like not like it's not like we were like going in and like sitting at a desk together all day.
[00:40:37.320 --> 00:40:39.960] It's like everyone's got their own schedules in there.
[00:40:39.960 --> 00:40:47.560] Um, it's great to be able to like bounce ideas off of each other and like, but also not have that like attachment of like who's the who's the boss.
[00:40:47.560 --> 00:40:51.080] I don't feel like I act like the boss lady at all, do I?
[00:40:51.640 --> 00:40:53.800] No, no, you're good.
[00:40:54.120 --> 00:41:02.680] I don't feel like I take that role, but like, you know, yeah, like I started it and like I make at the end of the day, like the sole decisions on things, I guess.
[00:41:02.680 --> 00:41:04.440] But like, it's such a team effort.
[00:41:04.520 --> 00:41:07.960] It's such a collaborative environment of like what's needed.
[00:41:07.960 --> 00:41:09.320] And it's also really chill.
[00:41:09.320 --> 00:41:14.840] And like everything's very just like in place, and like everyone does their thing and like does their job.
[00:41:14.840 --> 00:41:17.640] And they're like in and out when they need to be.
[00:41:17.640 --> 00:41:24.600] And so it's, it's a lot more chill than like nine to five, we're gonna be in the office together type of situation, you know?
[00:41:24.600 --> 00:41:28.520] I bring 10,000 ideas and Remy's like, okay, we don't have time for that.
[00:41:28.520 --> 00:41:30.440] If you can execute them, you can do that, right?
[00:41:31.160 --> 00:41:31.560] Yeah.
[00:41:31.880 --> 00:41:33.640] Every day is a new idea.
[00:41:33.640 --> 00:41:39.320] What do you wish you know, knew that you know now before you started the business?
[00:41:41.160 --> 00:41:55.160] I feel like my takeaway is like coming from running other businesses is like that it's like not like there's like things that are everything is important, but not everything's urgent.
[00:41:55.160 --> 00:41:55.880] You know what I mean?
[00:41:55.880 --> 00:42:06.600] It's like everything there has to be, I don't know, and I'm older and have kids now, but like I just think I took our last business that was like our, you know what I mean?
[00:42:06.600 --> 00:42:22.960] Like third eye is not mine, but like our working together in the last business was like, so it was like everything, that was really the only thing to focus and think about and like now that I'm like a older I think a little wiser you know and like have other things in life too.
[00:42:22.960 --> 00:42:26.720] It's like that balance is like important to me.
[00:42:26.720 --> 00:42:27.440] You know what I mean?
[00:42:27.440 --> 00:42:47.920] Like I want flexibility and I don't want rigid schedule in that way like and and like that you can still be successful like my idea of success was very much around the amount of time that I was sitting there doing XYZ Whatever that looked like and like now it's like I don't know.
[00:42:47.920 --> 00:43:08.480] I feel like Third Eye and you building it has been like a good example that like you can have like this like super successful business and like have balance and like enjoy life, you know, and like if you have the right environment and the right team and the right people in place to be able to like help facilitate it all, then like that's totally doable.
[00:43:08.480 --> 00:43:08.960] Definitely.
[00:43:08.960 --> 00:43:09.520] For sure.
[00:43:09.520 --> 00:43:09.920] Yeah.
[00:43:09.920 --> 00:43:16.400] Not, you know, burning yourself out, which could happen in any business, really, especially owning your own business.
[00:43:16.400 --> 00:43:22.880] It's like, when do you turn off, you know, and like you're constantly constantly working.
[00:43:25.920 --> 00:43:27.120] There's always something to do.
[00:43:27.600 --> 00:43:29.520] The problem is, is there's always something to do.
[00:43:29.680 --> 00:43:33.920] And like, something comes to your head and you're like, oh, let me go do that right now.
[00:43:33.920 --> 00:43:42.640] But yeah, it's sometimes you have to force yourself to literally just like put everything aside, leave the laptop at home and go to the beach.
[00:43:42.640 --> 00:43:45.280] I'm like, yeah, I try and have good balance.
[00:43:45.760 --> 00:43:46.560] I'm good at that.
[00:43:46.560 --> 00:43:49.920] I'm laughing because I called Nikki with an idea a few months ago.
[00:43:49.920 --> 00:43:51.840] I'm like, we have this idea for another business.
[00:43:51.840 --> 00:43:53.200] And then we're like, wait a second.
[00:43:53.680 --> 00:43:55.600] We should not do this right now, but this is a good idea.
[00:43:55.600 --> 00:43:57.680] Let's stay on this for another time.
[00:43:58.000 --> 00:44:13.320] I laugh because I'm like, I think I'm the type of person that it'll be like max chaos of just high, you know, like checklists and things to get done, whether it's like an event or business, you know, whatever.
[00:44:13.320 --> 00:44:20.440] And then like the second flow happens, I'm like, my brain's like, got another idea.
[00:44:20.440 --> 00:44:22.200] Let's get started.
[00:44:22.520 --> 00:44:24.600] Register the LLC.
[00:44:24.840 --> 00:44:26.120] Buy that domain on GoDaddy.
[00:44:26.120 --> 00:44:26.600] Buy this.
[00:44:26.600 --> 00:44:27.240] Like, that was me.
[00:44:28.600 --> 00:44:28.920] I know.
[00:44:29.400 --> 00:44:30.280] Actually, insane.
[00:44:30.280 --> 00:44:33.000] I think that we just enjoy doing it so much now.
[00:44:33.000 --> 00:44:40.200] You know, and it's like, you know how to thrill to like starting something and like seeing it.
[00:44:40.360 --> 00:44:46.440] I mean, that's what I love about like coaching and consulting is like I love the idea.
[00:44:46.440 --> 00:45:00.040] So like sometimes like I feel like I'm in consulting space because it allows me to like see other people's ideas come to life and I don't have to make my own, but like that just doesn't last long.
[00:45:00.040 --> 00:45:03.240] And then I'm like, we're like on to the next thing.
[00:45:03.240 --> 00:45:05.640] No, it is really exciting to see things grow.
[00:45:05.880 --> 00:45:06.680] It's like a kid.
[00:45:06.680 --> 00:45:10.600] It's like have, you know, baby and watch them grow.
[00:45:10.600 --> 00:45:11.800] Well, it's fun in your business.
[00:45:11.800 --> 00:45:13.320] You can add on all these new things.
[00:45:13.320 --> 00:45:19.160] Like as you're seeing the demand there, there is the opportunity to do more, but it does become hard.
[00:45:19.160 --> 00:45:22.600] A lot of times when we want to do absolutely everything, we want to do it right away.
[00:45:22.600 --> 00:45:26.200] But there's nothing, there's nothing urgent that has to be done right now.
[00:45:26.200 --> 00:45:30.120] Things can take the time, just wait and see, and then make the decision.
[00:45:30.360 --> 00:45:31.240] I like believe that.
[00:45:31.240 --> 00:45:36.760] And then the other, like, the like devil on my shoulder is like, well, you've got this idea for a reason.
[00:45:36.760 --> 00:45:38.600] Like, if you don't do it, someone else will.
[00:45:38.600 --> 00:45:41.160] Like, go get the domain now.
[00:45:41.160 --> 00:45:42.440] Like, is it trademarkable?
[00:45:42.680 --> 00:45:43.800] It's only $10.
[00:45:43.800 --> 00:45:44.680] Buy the domain.
[00:45:44.880 --> 00:45:45.680] Buy the domain.
[00:45:44.840 --> 00:45:46.080] Oh, my God.
[00:45:46.720 --> 00:45:53.920] And, and yeah, I feel like so then I'm always just like, like, yeah, just like trying to keep busy and like keep it moving.
[00:45:53.920 --> 00:45:54.560] I don't know.
[00:45:54.560 --> 00:45:57.040] You never know what idea is going to be the million dollar one.
[00:45:57.040 --> 00:45:57.360] I know.
[00:45:57.360 --> 00:45:59.600] Being an entrepreneur, I say, is like an addiction.
[00:45:59.600 --> 00:46:02.400] It's like when you're just wired this way, it's just fun.
[00:46:02.560 --> 00:46:04.320] Like when you love it, it's just like, I love it.
[00:46:04.320 --> 00:46:05.040] It's so fun.
[00:46:05.040 --> 00:46:07.040] And people are always like, aren't you tired of doing all that?
[00:46:07.040 --> 00:46:08.640] Like, no, every day is amazing.
[00:46:08.640 --> 00:46:13.440] I'm tired when I don't sleep all at night, but there's so many new things happening every day.
[00:46:13.440 --> 00:46:15.600] So even in business right now, like with AI, right?
[00:46:15.600 --> 00:46:16.080] Yeah.
[00:46:16.080 --> 00:46:17.120] Everything is changing.
[00:46:17.120 --> 00:46:20.800] So when you're in business, you still get to be learning every single day.
[00:46:20.960 --> 00:46:22.000] Like, it's so fun.
[00:46:22.000 --> 00:46:22.800] You have to adapt.
[00:46:23.040 --> 00:46:25.200] And like, yeah, totally.
[00:46:25.200 --> 00:46:30.160] AI's side note is like blowing my mind, just like all of the things right now.
[00:46:30.160 --> 00:46:36.640] Yeah, well, let's actually, let's talk about AI and all the business tools and solutions that you both are using in the business right now.
[00:46:36.640 --> 00:46:39.120] Are you the business tool solution person or is that all Nikki?
[00:46:39.440 --> 00:46:40.000] Are you?
[00:46:40.000 --> 00:46:41.520] No, she does a lot.
[00:46:41.680 --> 00:46:43.040] But I'm like more.
[00:46:43.360 --> 00:46:46.960] I was so like anti-AI like in the beginning of this year, probably.
[00:46:46.960 --> 00:46:48.880] I was like, I'm not condoning.
[00:46:48.880 --> 00:46:50.880] No, I'm not using this.
[00:46:50.880 --> 00:46:52.720] And then I dabble in the other night.
[00:46:52.800 --> 00:46:55.920] You just get to that GPT though and start asking it some questions.
[00:46:56.400 --> 00:46:58.640] Well, and now it's just integrated into like everything.
[00:46:58.880 --> 00:47:01.520] It's like, oh, ask Sophie.
[00:47:01.520 --> 00:47:03.600] Like, Sophie's the AI agent.
[00:47:04.480 --> 00:47:05.520] So it's like, I do.
[00:47:05.920 --> 00:47:06.400] Yeah.
[00:47:06.400 --> 00:47:09.200] I use it here and there for certain things.
[00:47:10.320 --> 00:47:12.160] You know, I don't have it like creating fully.
[00:47:12.160 --> 00:47:15.200] And yeah, it's not like it's not like functioning in my business or anything.
[00:47:15.200 --> 00:47:17.200] But yeah, I use it here and there.
[00:47:17.200 --> 00:47:19.840] She probably has more to talk about it than I do.
[00:47:19.840 --> 00:47:28.480] Oh, I mean, like, I like from a marketing perspective, we have work to do with third eye of just like getting more things integrated.
[00:47:28.480 --> 00:47:45.240] It's a little different with a service-based business like that, where you're doing customer, because like we said before, one of the reasons why Third Eye is so successful is because of that human connection that happens and it's art and it's personal and it's, you know what I mean?
[00:47:45.240 --> 00:47:49.240] So AI can be integrated in like some follow-up things and things like that.
[00:47:49.240 --> 00:47:59.080] But like as far as like the like wealth of AI being able to be integrated in other business models is so vast.
[00:47:59.080 --> 00:48:02.680] Like you can just do so much as far as like content.
[00:48:02.680 --> 00:48:20.760] I mean, we can use it for content creation, but like for like email follow-up and like so many different things and just like everyday communication and scheduling, like you can do all of that through AI where that's a little hard to integrate because there's a lot of back and forth communication and actual artwork getting approved and you know what I mean?
[00:48:20.760 --> 00:48:24.760] Things like that with the services that are done at Third Eye.
[00:48:25.320 --> 00:48:51.480] But yeah, like being able to like literally like, I hate saying like replace employees because I think that it's more of a shifting of priority and like how to better utilize like the people that you have working with you and like better utilize your team to be able to take like the repeatable, mundane, like kind of like filler stuff and hand it off.
[00:48:51.480 --> 00:48:52.040] Totally.
[00:48:52.040 --> 00:48:54.760] It's like it's wow.
[00:48:54.760 --> 00:48:55.160] Yeah.
[00:48:55.160 --> 00:49:03.000] I mean, I definitely think you still need people to be managing the AI, but it makes the roles that they were doing so much easier, and there's more productivity that can come to that.
[00:49:03.160 --> 00:49:03.400] Yes.
[00:49:03.400 --> 00:49:03.800] Yeah.
[00:49:03.800 --> 00:49:04.200] Yes.
[00:49:04.680 --> 00:49:05.560] I see that.
[00:49:05.560 --> 00:49:11.360] Are there any other business tools and solutions that you're using in the business that you can't live without for website, finance?
[00:49:11.240 --> 00:49:12.200] Like, like what are all the things you're doing?
[00:49:12.280 --> 00:49:13.800] I feel like our website's solid.
[00:49:14.120 --> 00:49:14.440] Yeah.
[00:49:14.440 --> 00:49:21.520] The website, we use Wix and it just has like everything that we need really integrated into it.
[00:49:21.600 --> 00:49:27.680] So it's not like I have like five different things happening.
[00:49:29.520 --> 00:49:30.240] I agree.
[00:49:30.240 --> 00:49:30.880] You know what?
[00:49:30.880 --> 00:49:32.640] There's some Wix haters out there.
[00:49:32.640 --> 00:49:36.720] And I know like even probably people listening to this who do like web stuff.
[00:49:36.720 --> 00:49:41.040] I've been in like, I've been doing web design things for like a while.
[00:49:41.040 --> 00:49:47.360] And I, Wix has grown so much and evolved so much over the last just like five years.
[00:49:48.000 --> 00:49:59.760] And really for a business like a service-based business or even just like an online business, it has like everything that you could need to like solution-wise.
[00:49:59.760 --> 00:50:01.280] It's got like the scheduling stuff.
[00:50:01.280 --> 00:50:02.720] It's got all the follow-up things.
[00:50:02.720 --> 00:50:04.480] It's got AI built in there.
[00:50:04.480 --> 00:50:09.200] You have your landing pages, funnel, like you can do like everything through that.
[00:50:09.200 --> 00:50:12.720] The booking, the whole booking system and stuff is through there.
[00:50:12.720 --> 00:50:16.560] All the forms, compliant forms that have to be signed and then edited.
[00:50:16.560 --> 00:50:18.720] That's other like health department things.
[00:50:18.720 --> 00:50:24.880] Like we have to like know what people are getting done and then go back into the forms and fill it out.
[00:50:24.880 --> 00:50:27.120] And like we can do all of that.
[00:50:27.120 --> 00:50:29.520] And that's what the health department goes through and looks at.
[00:50:29.520 --> 00:50:33.200] Like you'd have to like, you have to find something that does all of that.
[00:50:33.200 --> 00:50:34.080] And that's all built in there.
[00:50:34.080 --> 00:50:35.600] And we'll do all of that through Wix.
[00:50:35.760 --> 00:50:36.400] That's amazing.
[00:50:36.400 --> 00:50:37.440] It's amazing.
[00:50:37.440 --> 00:50:42.400] And it's so easy because it's not like, you know, we have like 20 different tabs open, like trying to do this, this, and that.
[00:50:42.400 --> 00:50:43.680] It's all just right there.
[00:50:43.680 --> 00:50:45.680] So that's been really easy.
[00:50:45.760 --> 00:50:48.720] It's always good when you can find all the tools that you need that have everything in one.
[00:50:49.120 --> 00:50:50.240] Yeah, totally.
[00:50:50.240 --> 00:50:53.040] It's it's been like really solid, actually.
[00:50:53.040 --> 00:50:58.000] Every time we think about switching, switching, it's like, well, they just got this feature.
[00:50:58.000 --> 00:50:59.520] Like, let's just stay here.
[00:50:59.520 --> 00:50:59.960] Yeah.
[00:51:00.440 --> 00:51:02.200] And then you're going to change things that aren't broken.
[00:51:02.200 --> 00:51:02.520] I know.
[00:50:59.680 --> 00:51:05.640] You're like, oh, we're going to have to migrate all of this.
[00:51:05.800 --> 00:51:08.120] Like, what a, that's a heavy lift.
[00:51:08.120 --> 00:51:08.360] Yeah.
[00:51:08.360 --> 00:51:08.840] You know?
[00:51:08.840 --> 00:51:09.320] Yes.
[00:51:09.320 --> 00:51:11.320] Changing email service providers, websites.
[00:51:11.400 --> 00:51:13.400] Yeah, it's like nobody wants to be doing this.
[00:51:14.520 --> 00:51:14.840] Yeah.
[00:51:14.840 --> 00:51:16.760] I like Wix is really good.
[00:51:17.080 --> 00:51:31.560] We've used Flowdesk in the past, or we still use Flowdesk for a little bit of email marketing, which also could be done on Wix, but we just have had it on Flowdesk, which is like cute and user-friendly and like fine for what we have.
[00:51:33.880 --> 00:51:41.080] That's one of the areas that it's like, gosh, it could like always be like, there's always like the next best thing.
[00:51:41.080 --> 00:51:46.760] You know, I think of like high level and like all these other, like it's probably this, it's like the same with membership platforms.
[00:51:46.760 --> 00:51:49.960] I know the league has gone through like small evolution.
[00:51:49.960 --> 00:51:50.520] And it's a lot.
[00:51:51.000 --> 00:51:52.440] So much work to change things.
[00:51:52.440 --> 00:51:52.760] Right.
[00:51:52.760 --> 00:51:53.640] And so, you know what?
[00:51:53.640 --> 00:52:05.000] I think like more importantly, it's just like finding the one that works for you and works for your setup and that you're able to like grow, continue growing into.
[00:52:05.480 --> 00:52:16.440] And just like being comfortable with, you know what I mean, just like writing that out and like finding the one that works for you because there's 10,000 tech solutions out there for all of everything.
[00:52:16.760 --> 00:52:19.080] Email, community, community growth.
[00:52:19.080 --> 00:52:19.800] You know what I mean?
[00:52:19.800 --> 00:52:25.160] Like text marketing, social, posting, you know, just like all the platforms.
[00:52:25.320 --> 00:52:27.320] And then all the subscriptions add up, right?
[00:52:27.320 --> 00:52:34.280] So it's like, oh, you're spending $29 on something, but then you're spending that on 10 different things, and all of a sudden you're paying hundreds or thousands of dollars a month.
[00:52:34.280 --> 00:52:35.720] Could things be consolidated?
[00:52:35.720 --> 00:52:39.560] Are there platforms where you can do more with one thing?
[00:52:39.560 --> 00:52:44.360] Something we started doing actually at Entrepreneurista through one of our team members that she was doing this at another company.
[00:52:44.360 --> 00:52:52.960] She's like, anytime you want to bring on another tech solution or any product, make sure you're evaluating at least three others before, because we all, as entrepreneurs, we all have shiny oddbicks syndrome.
[00:52:52.960 --> 00:52:54.640] I think it's like, oh, yes, let's do that.
[00:52:54.640 --> 00:53:05.920] Let's just switch and look at at least three different tools, do a whole analysis of pricing, what's involved in switching, how much time is it going to take to actually switch over?
[00:53:05.920 --> 00:53:10.560] What could the potential results be to even evaluate which product or service to use?
[00:53:10.560 --> 00:53:11.600] And is it even worth it?
[00:53:11.600 --> 00:53:12.240] Is it worth the money?
[00:53:12.240 --> 00:53:12.960] Is it worth the time?
[00:53:13.840 --> 00:53:15.040] Time to lift it sometimes.
[00:53:15.200 --> 00:53:16.000] We forget busy.
[00:53:16.080 --> 00:53:17.120] You're like, oh, God.
[00:53:17.120 --> 00:53:22.480] When you want to change an email service provider, that is a switching over to an email service provider.
[00:53:22.480 --> 00:53:22.880] That is a whole lot of people.
[00:53:23.040 --> 00:53:25.840] No, you have to warm email everyone and get everything.
[00:53:26.080 --> 00:53:26.560] Oh, yeah.
[00:53:26.560 --> 00:53:27.200] Tell them, Nikki.
[00:53:27.200 --> 00:53:27.440] Tell them.
[00:53:27.680 --> 00:53:29.760] Well, the email is really like a big one.
[00:53:30.000 --> 00:53:38.560] I'm working with a client right now on switching email marketing, which will be for the better, but you could blow your whole email, literally.
[00:53:38.560 --> 00:53:48.400] Like you can send out, you can't just like switch email providers if you've got a robust email list and go email 10 to 20,000 people.
[00:53:48.400 --> 00:53:48.960] Not gonna work.
[00:53:49.120 --> 00:53:49.760] That doesn't work.
[00:53:49.760 --> 00:53:51.280] It'll like shut it down.
[00:53:51.440 --> 00:53:55.200] It's like not cool in the ethers of email.
[00:53:55.200 --> 00:54:04.000] So you have to like slow roll that whole process and it has to be a little bit out of time and kind of like sunset into this new provider.
[00:54:04.000 --> 00:54:05.520] Like that's a whole thing.
[00:54:05.520 --> 00:54:07.200] And that's why people hire you to work with you.
[00:54:07.600 --> 00:54:08.080] Yeah.
[00:54:08.080 --> 00:54:14.640] This client is going from like just utilizing what's in Shopify to getting Clavio.
[00:54:14.640 --> 00:54:15.040] Yes.
[00:54:15.040 --> 00:54:20.960] And it's like, dang, like the capabilities of Clavio are amazing if you're using Shopify.
[00:54:21.280 --> 00:54:26.320] Just the way it integrates with Shopify is like a game changer, but it is a whole process.
[00:54:27.040 --> 00:54:28.080] And it's a big learning curve.
[00:54:28.080 --> 00:54:36.840] So we're on Clavio now, we have switched over from MealChimp and high-level FG years ago and did the whole process of moving everything over to
Prompt 2: Key Takeaways
Now please extract the key takeaways from the transcript content I provided.
Extract the most important key takeaways from this part of the conversation. Use a single sentence statement (the key takeaway) rather than milquetoast descriptions like "the hosts discuss...".
Limit the key takeaways to a maximum of 3. The key takeaways should be insightful and knowledge-additive.
IMPORTANT: Return ONLY valid JSON, no explanations or markdown. Ensure:
- All strings are properly quoted and escaped
- No trailing commas
- All braces and brackets are balanced
Format: {"key_takeaways": ["takeaway 1", "takeaway 2"]}
Prompt 3: Segments
Now identify 2-4 distinct topical segments from this part of the conversation.
For each segment, identify:
- Descriptive title (3-6 words)
- START timestamp when this topic begins (HH:MM:SS format)
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Most important Key takeaway from that segment. Key takeaway must be specific and knowledge-additive.
- Brief summary of the discussion
IMPORTANT: The timestamp should mark when the topic/segment STARTS, not a range. Look for topic transitions and conversation shifts.
Return ONLY valid JSON. Ensure all strings are properly quoted, no trailing commas:
{
"segments": [
{
"segment_title": "Topic Discussion",
"timestamp": "01:15:30",
"key_takeaway": "main point from this segment",
"segment_summary": "brief description of what was discussed"
}
]
}
Timestamp format: HH:MM:SS (e.g., 00:05:30, 01:22:45) marking the START of each segment.
Prompt 4: Media Mentions
Now scan the transcript content I provided for ACTUAL mentions of specific media titles:
Find explicit mentions of:
- Books (with specific titles)
- Movies (with specific titles)
- TV Shows (with specific titles)
- Music/Songs (with specific titles)
DO NOT include:
- Websites, URLs, or web services
- Other podcasts or podcast names
IMPORTANT:
- Only include items explicitly mentioned by name. Do not invent titles.
- Valid categories are: "Book", "Movie", "TV Show", "Music"
- Include the exact phrase where each item was mentioned
- Find the nearest proximate timestamp where it appears in the conversation
- THE TIMESTAMP OF THE MEDIA MENTION IS IMPORTANT - DO NOT INVENT TIMESTAMPS AND DO NOT MISATTRIBUTE TIMESTAMPS
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Timestamps are given as ranges, e.g. 01:13:42.520 --> 01:13:46.720. Use the EARLIER of the 2 timestamps in the range.
Return ONLY valid JSON. Ensure all strings are properly quoted and escaped, no trailing commas:
{
"media_mentions": [
{
"title": "Exact Title as Mentioned",
"category": "Book",
"author_artist": "N/A",
"context": "Brief context of why it was mentioned",
"context_phrase": "The exact sentence or phrase where it was mentioned",
"timestamp": "estimated time like 01:15:30"
}
]
}
If no media is mentioned, return: {"media_mentions": []}
Prompt 5: Context Setup
You are an expert data extractor tasked with analyzing a podcast transcript.
I will provide you with part 2 of 2 from a podcast transcript.
I will then ask you to extract different types of information from this content in subsequent messages. Please confirm you have received and understood the transcript content.
Transcript section:
an email service provider, that is a switching over to an email service provider.
[00:53:22.480 --> 00:53:22.880] That is a whole lot of people.
[00:53:23.040 --> 00:53:25.840] No, you have to warm email everyone and get everything.
[00:53:26.080 --> 00:53:26.560] Oh, yeah.
[00:53:26.560 --> 00:53:27.200] Tell them, Nikki.
[00:53:27.200 --> 00:53:27.440] Tell them.
[00:53:27.680 --> 00:53:29.760] Well, the email is really like a big one.
[00:53:30.000 --> 00:53:38.560] I'm working with a client right now on switching email marketing, which will be for the better, but you could blow your whole email, literally.
[00:53:38.560 --> 00:53:48.400] Like you can send out, you can't just like switch email providers if you've got a robust email list and go email 10 to 20,000 people.
[00:53:48.400 --> 00:53:48.960] Not gonna work.
[00:53:49.120 --> 00:53:49.760] That doesn't work.
[00:53:49.760 --> 00:53:51.280] It'll like shut it down.
[00:53:51.440 --> 00:53:55.200] It's like not cool in the ethers of email.
[00:53:55.200 --> 00:54:04.000] So you have to like slow roll that whole process and it has to be a little bit out of time and kind of like sunset into this new provider.
[00:54:04.000 --> 00:54:05.520] Like that's a whole thing.
[00:54:05.520 --> 00:54:07.200] And that's why people hire you to work with you.
[00:54:07.600 --> 00:54:08.080] Yeah.
[00:54:08.080 --> 00:54:14.640] This client is going from like just utilizing what's in Shopify to getting Clavio.
[00:54:14.640 --> 00:54:15.040] Yes.
[00:54:15.040 --> 00:54:20.960] And it's like, dang, like the capabilities of Clavio are amazing if you're using Shopify.
[00:54:21.280 --> 00:54:26.320] Just the way it integrates with Shopify is like a game changer, but it is a whole process.
[00:54:27.040 --> 00:54:28.080] And it's a big learning curve.
[00:54:28.080 --> 00:54:36.840] So we're on Clavio now, we have switched over from MealChimp and high-level FG years ago and did the whole process of moving everything over to Clevio.
[00:54:37.000 --> 00:54:40.520] And there's, it's a big process, but there's so many capabilities in Cleavio.
[00:54:41.160 --> 00:54:42.200] Is it Clavi or Clavio?
[00:54:42.200 --> 00:54:42.680] I never know.
[00:54:42.680 --> 00:54:43.080] I don't know.
[00:54:43.080 --> 00:54:44.280] Clevio, Clavio.
[00:54:44.280 --> 00:54:47.000] I feel like there's so many business tools that you don't know.
[00:54:47.240 --> 00:54:48.440] Is it Zapi or Zapier?
[00:54:49.880 --> 00:54:52.440] People will say that, and I'm like, it's obviously Zapier.
[00:54:54.200 --> 00:54:54.520] Yeah.
[00:54:55.560 --> 00:54:56.680] Very good point.
[00:54:56.680 --> 00:54:57.400] Very good point.
[00:54:57.400 --> 00:55:00.200] I remember when I remember Gif, Jif, or Gif, Jif or Gif.
[00:55:01.720 --> 00:55:02.360] What is it?
[00:55:02.360 --> 00:55:03.320] I don't have the answer.
[00:55:04.360 --> 00:55:05.400] Come back for the next episode.
[00:55:05.400 --> 00:55:07.000] We will look it up on ChatGPT and find out.
[00:55:07.000 --> 00:55:08.040] I'm going to let everyone know.
[00:55:08.120 --> 00:55:09.400] We can just look right now here.
[00:55:09.720 --> 00:55:11.000] I have to ask ChatGPT.
[00:55:11.000 --> 00:55:12.920] Well, I have to ask both of you.
[00:55:12.920 --> 00:55:15.400] What is your biggest business secret?
[00:55:15.400 --> 00:55:17.080] Something you've never shared with anyone before?
[00:55:17.080 --> 00:55:21.240] Could be your best learning lesson or just something you want everyone to know.
[00:55:21.240 --> 00:55:22.360] Oh my gosh.
[00:55:22.360 --> 00:55:26.120] I always feel like these questions are hard and I need like a minute.
[00:55:26.360 --> 00:55:27.320] I know.
[00:55:27.320 --> 00:55:30.200] My business secret?
[00:55:33.240 --> 00:55:34.040] I don't know.
[00:55:34.040 --> 00:55:39.000] I feel like for me, it's like just being super authentic.
[00:55:39.000 --> 00:55:46.040] Just, you know, just following like your intuition and just, yeah, being authentic with what you put out there.
[00:55:46.680 --> 00:55:48.520] I like feel like I'm on the same thing.
[00:55:48.520 --> 00:55:52.920] Is it like so much of business is technical and logistical.
[00:55:52.920 --> 00:55:58.840] And like, but there's this big giant part of it that's like gut instinct.
[00:55:58.840 --> 00:56:02.440] I feel like you would agree that it's like, you kind of like, you know, and you know.
[00:56:02.760 --> 00:56:09.160] And if it's like, I said this before, but it's like, if it's like not a hell yes, like it's a hell no.
[00:56:09.160 --> 00:56:09.800] Yes.
[00:56:09.800 --> 00:56:10.200] Absolutely.
[00:56:10.280 --> 00:56:12.520] You know, and like you, you like, you learn.
[00:56:13.240 --> 00:56:27.120] It's I definitely, if I'm not like feeling like 100% about something I'm like yeah I need some time to think about that but also when something feels really good You like no yes yeah, I'm like let's let's go.
[00:56:27.120 --> 00:56:27.600] Let's go.
[00:56:27.600 --> 00:56:28.000] Yeah.
[00:56:28.000 --> 00:56:28.320] Yeah.
[00:56:28.320 --> 00:56:28.720] Yeah.
[00:56:28.720 --> 00:56:31.680] What's the last big decision you guys made and we're ready to just jump in and do it?
[00:56:31.680 --> 00:56:32.720] What's coming next for Thursday?
[00:56:32.720 --> 00:56:34.240] What do we need to know?
[00:56:35.920 --> 00:56:43.040] We're pretty much just like, yeah, expanding on like some piercing stuff and piercing and jewelry things.
[00:56:43.120 --> 00:56:43.280] Yes.
[00:56:44.800 --> 00:56:46.880] Earthings are happening.
[00:56:47.200 --> 00:56:52.480] And yeah, like, you know, maybe a little sister brand.
[00:56:53.040 --> 00:56:53.440] I don't know.
[00:56:53.600 --> 00:56:54.000] We're feeling.
[00:56:54.240 --> 00:56:55.920] Are you launching your new brand right here, right now?
[00:56:57.280 --> 00:56:58.480] This is not a hard launch.
[00:56:58.480 --> 00:57:00.000] No, it's not a hard launch yet.
[00:57:00.240 --> 00:57:02.800] You know, we got to make sure trademarks are good and stuff.
[00:57:02.800 --> 00:57:09.840] But we, yeah, we're like, I think we throw, I'm like an idea person for sure, total big picture thinker.
[00:57:09.840 --> 00:57:12.000] I have ideas all the time.
[00:57:12.400 --> 00:57:13.920] And like, I throw them out.
[00:57:13.920 --> 00:57:27.440] And a lot of times it's like, it's either like a, Remy's a good idea, you don't, your like decisions are not hidden behind like, I know if I say something to her and it's like a yes, it's a yes.
[00:57:27.440 --> 00:57:29.360] And if it's a no, it's a no.
[00:57:29.360 --> 00:57:32.480] Oh, I'll be like, she's like, I'm not sure.
[00:57:32.480 --> 00:57:35.120] And then sometimes I'm like, no, hear me out.
[00:57:35.120 --> 00:57:37.600] Hear this full thought process out.
[00:57:37.600 --> 00:57:40.000] This might be a 10-year plan, but like hear it out.
[00:57:40.240 --> 00:57:47.200] And I feel like, like, yeah, like, it feels really good when it's like, when it's a full yes.
[00:57:47.200 --> 00:57:50.480] And I feel like we're like on to some things right now.
[00:57:50.480 --> 00:57:51.440] We'll see.
[00:57:51.440 --> 00:57:52.000] Everyone will see.
[00:57:52.080 --> 00:57:52.720] We'll see.
[00:57:53.040 --> 00:57:54.400] Well, I can't wait to come in.
[00:57:54.400 --> 00:57:56.240] I'm going to be there in two weeks with Molly.
[00:57:56.240 --> 00:57:58.960] We're getting permanent jewelry and Molly's getting her ears pierced.
[00:57:58.960 --> 00:57:59.600] It's going to be the best.
[00:57:59.600 --> 00:58:01.400] Everyone will see it all over Instagram, right?
[00:58:01.400 --> 00:58:01.560] Yes.
[00:58:01.800 --> 00:58:02.920] Be sharing everywhere.
[00:58:03.160 --> 00:58:03.880] We'll be sharing.
[00:58:03.880 --> 00:58:04.600] We'll be tagging.
[00:58:04.600 --> 00:58:05.640] We'll be collaborating.
[00:57:59.920 --> 00:58:05.880] Yes.
[00:58:06.120 --> 00:58:08.600] And tell everyone for all the services that you offer.
[00:58:08.600 --> 00:58:11.160] Where should everyone come find you and see you?
[00:58:11.160 --> 00:58:12.280] Plug away, Remy.
[00:58:13.320 --> 00:58:15.640] Third-iStudio.com.
[00:58:15.640 --> 00:58:17.560] Yeah, we do our booking through our website.
[00:58:17.560 --> 00:58:18.360] So.
[00:58:18.360 --> 00:58:19.480] Yes, makes it efficient.
[00:58:19.480 --> 00:58:21.560] So everyone, head to the show notes right now.
[00:58:21.560 --> 00:58:25.240] Go follow Third Eye, follow Remy, follow Nikki everywhere.
[00:58:25.240 --> 00:58:29.160] Thank you both so much for sharing your incredible journey and story.
[00:58:29.160 --> 00:58:33.160] I'm so excited that I get to witness it all and be a part of it.
[00:58:33.160 --> 00:58:35.560] And we can share more with the world.
[00:58:35.560 --> 00:58:37.400] And let's do this again soon.
[00:58:37.400 --> 00:58:37.960] Yay.
[00:58:37.960 --> 00:58:38.920] Let's do it.
[00:58:38.920 --> 00:58:39.640] This is fun.
[00:58:39.640 --> 00:58:40.120] Yay.
[00:58:40.120 --> 00:58:40.920] It was so good.
[00:58:40.920 --> 00:58:44.920] I'm Stephanie, and this is the best business meeting I've ever had.
[00:58:45.240 --> 00:58:46.600] Hi, Entrepreneurs.
[00:58:46.600 --> 00:58:47.640] It's Steph here.
[00:58:47.640 --> 00:58:54.680] And I hope today's episode has left you feeling inspired and with some actionable tips that you can apply to your own business.
[00:58:54.680 --> 00:59:02.040] The way we've grown our community and resources is by sharing content like this for years and asking for help along the way.
[00:59:02.040 --> 00:59:07.560] So here's where we need your help so we can continue to make as much impact as possible together.
[00:59:07.560 --> 00:59:24.680] If you can leave us a five-star review and extra credit if you share this episode on Instagram, LinkedIn, or DM it to a founder friend who would benefit from hearing it, not only would it mean the world to us, but you sharing this episode is going to help someone who just may need to hear what we share today.
[00:59:24.680 --> 00:59:27.720] And you know I love nothing more than giveaways and prizes.
[00:59:27.720 --> 00:59:34.440] So every month I'll be giving away a one-on-one session with me to someone who has shared the episode and left a review.
[00:59:34.440 --> 00:59:37.240] So send me a personal DM over on Instagram.
[00:59:37.240 --> 00:59:42.200] I'm at Steph Jill Carton once you've done it, so you can be entered to win.
[00:59:42.200 --> 00:59:47.920] Wishing you a productive week ahead and stay tuned for another impactful episode next week.
Prompt 6: Key Takeaways
Now please extract the key takeaways from the transcript content I provided.
Extract the most important key takeaways from this part of the conversation. Use a single sentence statement (the key takeaway) rather than milquetoast descriptions like "the hosts discuss...".
Limit the key takeaways to a maximum of 3. The key takeaways should be insightful and knowledge-additive.
IMPORTANT: Return ONLY valid JSON, no explanations or markdown. Ensure:
- All strings are properly quoted and escaped
- No trailing commas
- All braces and brackets are balanced
Format: {"key_takeaways": ["takeaway 1", "takeaway 2"]}
Prompt 7: Segments
Now identify 2-4 distinct topical segments from this part of the conversation.
For each segment, identify:
- Descriptive title (3-6 words)
- START timestamp when this topic begins (HH:MM:SS format)
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Most important Key takeaway from that segment. Key takeaway must be specific and knowledge-additive.
- Brief summary of the discussion
IMPORTANT: The timestamp should mark when the topic/segment STARTS, not a range. Look for topic transitions and conversation shifts.
Return ONLY valid JSON. Ensure all strings are properly quoted, no trailing commas:
{
"segments": [
{
"segment_title": "Topic Discussion",
"timestamp": "01:15:30",
"key_takeaway": "main point from this segment",
"segment_summary": "brief description of what was discussed"
}
]
}
Timestamp format: HH:MM:SS (e.g., 00:05:30, 01:22:45) marking the START of each segment.
Prompt 8: Media Mentions
Now scan the transcript content I provided for ACTUAL mentions of specific media titles:
Find explicit mentions of:
- Books (with specific titles)
- Movies (with specific titles)
- TV Shows (with specific titles)
- Music/Songs (with specific titles)
DO NOT include:
- Websites, URLs, or web services
- Other podcasts or podcast names
IMPORTANT:
- Only include items explicitly mentioned by name. Do not invent titles.
- Valid categories are: "Book", "Movie", "TV Show", "Music"
- Include the exact phrase where each item was mentioned
- Find the nearest proximate timestamp where it appears in the conversation
- THE TIMESTAMP OF THE MEDIA MENTION IS IMPORTANT - DO NOT INVENT TIMESTAMPS AND DO NOT MISATTRIBUTE TIMESTAMPS
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Timestamps are given as ranges, e.g. 01:13:42.520 --> 01:13:46.720. Use the EARLIER of the 2 timestamps in the range.
Return ONLY valid JSON. Ensure all strings are properly quoted and escaped, no trailing commas:
{
"media_mentions": [
{
"title": "Exact Title as Mentioned",
"category": "Book",
"author_artist": "N/A",
"context": "Brief context of why it was mentioned",
"context_phrase": "The exact sentence or phrase where it was mentioned",
"timestamp": "estimated time like 01:15:30"
}
]
}
If no media is mentioned, return: {"media_mentions": []}
Full Transcript
[00:00:00.880 --> 00:00:05.680] Hey, Entrepreneurs, it's Steph here with a special invite just for you.
[00:00:05.680 --> 00:00:10.800] Do you want to experience what it's like to be part of our Entrepreneursa League community of founders?
[00:00:10.800 --> 00:00:12.400] Now is your chance.
[00:00:12.400 --> 00:00:21.360] You can join me this month at one of our upcoming Entrepreneurs League info sessions where I'm going to share with you all you're going to get access to when you join the community.
[00:00:21.360 --> 00:00:27.040] Plus, I'll be giving away some big bonuses that you will only be able to get access to when you attend live.
[00:00:27.040 --> 00:00:35.600] Head over to refer.entreprenista.com forward slash info session to join us at one of our virtual info sessions this month.
[00:00:35.600 --> 00:00:40.640] That's refer.entrepranista.com forward slash info session.
[00:00:40.640 --> 00:00:44.560] Or head over to the show notes right now and tap the link to join us.
[00:00:44.560 --> 00:00:49.200] I can't wait to meet you there and learn more about you and your business.
[00:00:49.840 --> 00:00:53.360] It's important that, yeah, everyone like leaves happy and they want to come back.
[00:00:53.360 --> 00:00:55.360] And then everything we do is super authentic.
[00:00:55.360 --> 00:00:57.200] You know, everyone's really an artist in there.
[00:00:57.200 --> 00:01:03.520] So it's like people are gravitating obviously to the authenticity of liking someone's work and wanting to come back for that work.
[00:01:03.520 --> 00:01:07.920] And then yeah, back end-wise, just obviously caring about how everyone feels when they leave.
[00:01:07.920 --> 00:01:11.120] And I also think everyone there is happy to be there.
[00:01:11.120 --> 00:01:12.480] All the artists and the team.
[00:01:12.480 --> 00:01:14.960] Like no one's like in there like, oh, I don't want to be here today.
[00:01:14.960 --> 00:01:19.840] If you don't want to be here, then you reschedule your client because you want to be 100% for everyone.
[00:01:19.840 --> 00:01:22.400] We are doing really permanent services.
[00:01:22.400 --> 00:01:25.040] Like we're not just like serving you breakfast.
[00:01:25.360 --> 00:01:36.880] Nikki Ahrensman and Remy Alicio are two incredibly creative founders and sisters who have each turned their artistic talents into powerful, purpose-driven brands on their own terms.
[00:01:36.880 --> 00:01:45.840] Nikki is a brand strategist and business growth consultant and the host of the Business of Branding podcast, where she helps women build magnetic brands that convert.
[00:01:45.840 --> 00:01:56.560] And Remy is the founder of Third Eye Studio, a tattoo microbleading and permanent jewelry business that fuses art with entrepreneurship to create deeply personal client experiences.
[00:01:56.560 --> 00:02:10.200] In this episode, Nikki and Remy share their journey of adding permanent jewelry as a service and creating an additional revenue stream by partnering with Sunstone, an entrepreneur-approved company that makes it super easy to expand your business offerings.
[00:02:10.200 --> 00:02:18.680] Sunstone provides the machinery, tools, training, and tech that you need to start offering permanent jewelry so you can increase your income without any stress.
[00:02:18.680 --> 00:02:26.280] If you're an entrepreneur looking to turn passion into profit, you'll find this episode is packed with inspiration and actionable strategy.
[00:02:26.280 --> 00:02:37.000] Get ready to hear how two bold founders transformed their creative superpowers into thriving businesses and how you can easily add another source of revenue to your business too.
[00:02:37.320 --> 00:02:40.760] This is the Entrepreneur Podcast presented by Social Fly.
[00:02:40.760 --> 00:02:51.400] It's the best business meeting you'll ever have with must-hear real-life looks at how leading women in business are getting it done and what it takes to build and grow a successful company.
[00:02:51.400 --> 00:02:57.320] It's beyond the Graham with no filters, no limits, and plenty of surprises.
[00:03:00.840 --> 00:03:09.720] All right, my friends, this is going to be such a fun episode right now, but I feel like we should just fill everyone in on how we all actually met and connected.
[00:03:09.720 --> 00:03:12.120] Because I think at the end of the day, you know this, right, Nikki?
[00:03:12.120 --> 00:03:15.640] All roads lead back to community and connection.
[00:03:15.960 --> 00:03:26.040] So, for those of you who haven't met Nikki before, Nikki and I met through a networking group back in 2020 at the height of all the craziness of 2020.
[00:03:26.040 --> 00:03:27.240] And I was moving down to Florida.
[00:03:27.480 --> 00:03:28.200] We connected.
[00:03:28.200 --> 00:03:29.080] It wasn't on messaging.
[00:03:29.560 --> 00:03:31.240] This was even before you were moving to Florida.
[00:03:31.560 --> 00:03:32.280] Right before, yeah.
[00:03:32.280 --> 00:03:37.080] You were like, I need to get out of New York and where should I go?
[00:03:37.080 --> 00:03:38.680] And I was like, I love where I live.
[00:03:38.680 --> 00:03:39.960] And you were like, okay.
[00:03:40.280 --> 00:03:41.960] Can you help me find the health direct?
[00:03:42.280 --> 00:03:43.640] Yeah, literally.
[00:03:43.960 --> 00:03:45.120] And the rest is history.
[00:03:45.120 --> 00:03:46.160] We moved down here.
[00:03:46.400 --> 00:03:49.040] And then I still remember it was like the first week we were down here.
[00:03:49.040 --> 00:03:51.120] You were like, I'm getting together with some friends.
[00:03:51.120 --> 00:03:51.280] Yeah.
[00:03:44.840 --> 00:03:52.080] Meet up.
[00:03:52.320 --> 00:03:54.000] And Molly was a baby.
[00:03:54.000 --> 00:03:55.040] She was just a year.
[00:03:55.040 --> 00:03:57.120] She just turned a year old.
[00:03:57.120 --> 00:03:59.120] And then we realized at Du Bois.
[00:03:59.120 --> 00:04:00.720] I remember like at the beach.
[00:04:00.720 --> 00:04:01.600] Oh, I remember this.
[00:04:01.920 --> 00:04:02.000] Yeah.
[00:04:02.160 --> 00:04:03.280] I forget what we were doing there.
[00:04:03.280 --> 00:04:04.160] We were like barbecuing.
[00:04:04.240 --> 00:04:04.960] Yes, you guys are barbecuing.
[00:04:05.040 --> 00:04:06.000] It was Anna, Amanda.
[00:04:06.160 --> 00:04:07.040] We were there.
[00:04:07.600 --> 00:04:08.880] Yeah, that's so funny.
[00:04:08.880 --> 00:04:10.880] And then we quickly realized we had so much in common.
[00:04:10.880 --> 00:04:17.600] They were both obsessed with entrepreneurship and family and became friends and have just done all the things together.
[00:04:17.600 --> 00:04:19.920] And then I got to meet your amazing family.
[00:04:19.920 --> 00:04:20.800] Yes.
[00:04:20.960 --> 00:04:21.920] Enter Remy.
[00:04:22.080 --> 00:04:22.640] I know.
[00:04:22.640 --> 00:04:24.000] We've done Christmas together.
[00:04:24.000 --> 00:04:24.400] I know.
[00:04:24.400 --> 00:04:24.880] All the things.
[00:04:25.360 --> 00:04:26.560] That was the first time I met you.
[00:04:26.560 --> 00:04:27.600] Yes, Christmas.
[00:04:27.600 --> 00:04:28.080] That's so funny.
[00:04:28.240 --> 00:04:30.240] And Molly was still so little then and just running around.
[00:04:31.360 --> 00:04:31.840] Yeah.
[00:04:31.840 --> 00:04:32.240] Yeah.
[00:04:32.560 --> 00:04:33.760] So crazy.
[00:04:33.760 --> 00:04:34.160] I know.
[00:04:34.160 --> 00:04:39.440] But then I feel like it was like, oh, we had all these like business things that we like connected on.
[00:04:39.760 --> 00:04:47.920] And you were, you were really just getting started with like the league and everything was like not even the league yet.
[00:04:47.920 --> 00:04:49.840] You, it hadn't even, didn't exist.
[00:04:49.840 --> 00:04:53.440] I remember I told you, I'm like, I have this vision to build and create this community.
[00:04:53.440 --> 00:04:56.800] And you said, I tell this people this all the time, like, how did you create entrepreneursa?
[00:04:56.800 --> 00:04:57.680] You hadn't built a community.
[00:04:57.680 --> 00:05:08.400] I'm like, I got a really great introduction from my friend Nikki who referred me to a business coach that taught people how to build communities as businesses and build online businesses.
[00:05:08.400 --> 00:05:15.040] And that's why coaching, mentorship, everything is just so important because that is how you learn and connect and can build.
[00:05:15.040 --> 00:05:18.720] So the Entrepreneurs League exists because of you, Nikki.
[00:05:18.720 --> 00:05:20.800] That's a heavy weight to carry.
[00:05:20.800 --> 00:05:30.200] Up next, Nikki and Remy share all about their career journeys and how having a supportive community helps them both grow and thrive as founders.
[00:05:29.440 --> 00:05:36.760] Hi, Entrepreneurs.
[00:05:36.920 --> 00:05:37.960] It's Steph here.
[00:05:37.960 --> 00:05:44.600] As a founder, I know firsthand that building a business can feel so lonely, but it doesn't have to.
[00:05:44.600 --> 00:05:49.240] And that's why we created our Entrepreneursa Founders Weekend Wealth and Wellness Retreat.
[00:05:49.240 --> 00:05:51.400] And I can't wait to meet you in person there.
[00:05:51.400 --> 00:06:05.560] So you're officially invited to join us from April 30th to May 3rd, 2026 at the stunning PGA National Resort in Palm Beach Gardens, Florida for three transformative days of connection, collaboration, and real business growth.
[00:06:05.560 --> 00:06:07.720] This isn't just another business conference.
[00:06:07.720 --> 00:06:16.120] It is a curated retreat designed to help you build authentic, lasting relationships with women who truly understand your journey.
[00:06:16.120 --> 00:06:22.920] From business panels and workshops to wellness activations and so much more, this is the room that you need to be in.
[00:06:22.920 --> 00:06:34.440] So if you are ready to invest in yourself and your business and your vision and your next level of success, head over to entrepreneurs.com forward slash foundersweekend to reserve your ticket today.
[00:06:34.440 --> 00:06:42.680] That's entrepreneur.com forward slash foundersweekend or head over to the show notes right now and tap the invitation to reserve your ticket.
[00:06:42.680 --> 00:06:44.200] I'll see you there.
[00:06:53.800 --> 00:06:59.080] We can talk more about this, but Remy and I had a clothing line together and we were so young.
[00:06:59.080 --> 00:07:00.120] I mean, how old were you?
[00:07:00.600 --> 00:07:02.680] I was like, no, I was like 20.
[00:07:03.000 --> 00:07:03.640] Okay.
[00:07:03.640 --> 00:07:04.120] Yeah.
[00:07:04.120 --> 00:07:06.280] Not even because I was 23.
[00:07:06.280 --> 00:07:08.200] So you were 19 initially.
[00:07:09.000 --> 00:07:10.600] I was a baby.
[00:07:10.600 --> 00:07:12.680] I mean, 23 is really young.
[00:07:12.680 --> 00:07:17.680] And there was so much that we just didn't know how to do.
[00:07:17.680 --> 00:07:29.200] Financial stuff, manufacturing stuff, create, you know, just like so much of the bulk of the like running a business outside of just like being creative and making leggings.
[00:07:29.680 --> 00:07:35.280] And I remember like, I always talk about this that you and I had like tried to find a mentor.
[00:07:35.280 --> 00:07:37.520] Do you remember we went to that like old guy?
[00:07:38.240 --> 00:07:39.680] We like went to this guy.
[00:07:39.920 --> 00:07:44.320] Someone had recommended us to like, it might have been like the Chamber of Commerce, right?
[00:07:44.320 --> 00:07:48.160] To like go there and like find a mentor in a certain industry.
[00:07:48.160 --> 00:07:50.480] And they like Papa Bill.
[00:07:50.640 --> 00:07:55.360] Yeah, it was like our grandpa was like, he was like, you should go talk to these like business.
[00:07:55.760 --> 00:07:56.080] Yeah.
[00:07:56.080 --> 00:07:58.320] It was like literally through like the chamber.
[00:07:58.960 --> 00:08:00.000] It really was.
[00:08:01.520 --> 00:08:02.320] That's so funny.
[00:08:02.320 --> 00:08:03.760] I like forgot about that.
[00:08:03.760 --> 00:08:07.200] We literally got paired with like 80.
[00:08:07.520 --> 00:08:20.640] 80 year old Joe who like maybe worked in the garment industry in New York like a really long time ago and like retired to Florida and like maybe like maybe mentors people or like workshops wanted to help something.
[00:08:20.960 --> 00:08:23.600] And I just remember being like, this is like not it.
[00:08:23.920 --> 00:08:25.600] I feel like he gave us like a booklet.
[00:08:25.920 --> 00:08:26.320] He did.
[00:08:26.320 --> 00:08:26.720] He was like.
[00:08:26.880 --> 00:08:28.240] He read through this booklet.
[00:08:28.240 --> 00:08:28.560] Okay.
[00:08:28.560 --> 00:08:34.240] And meanwhile, this is like the height of like influencer marketing, social media.
[00:08:34.240 --> 00:08:37.920] Like it was like Joe had no clue about anything.
[00:08:38.160 --> 00:08:39.200] Joe did not know.
[00:08:39.520 --> 00:08:41.280] No, he didn't even know Instagram existed.
[00:08:41.280 --> 00:08:41.840] I don't think.
[00:08:41.840 --> 00:08:42.240] No.
[00:08:42.480 --> 00:08:44.400] It really wasn't even a big thing then.
[00:08:44.400 --> 00:08:44.800] No.
[00:08:44.800 --> 00:08:45.440] Yes.
[00:08:45.440 --> 00:08:57.600] And I remember thinking like this, there's like, how do we find somebody or how do we reach out to someone or what door do we knock on to like get support and be able to like bounce ideas and ask questions?
[00:08:57.600 --> 00:09:01.320] And like long story short, we like the business thrived.
[00:08:59.840 --> 00:09:02.120] It did so amazing.
[00:09:02.360 --> 00:09:09.320] And then we ended up like exiting out of business and sold it in 2017, but which was also this weird blessing.
[00:09:09.320 --> 00:09:19.800] We miss it all the time, but it was like this weird blessing because it was right before COVID and so much retail got shut down and our business was like primarily wholesale and it really would have just tanked our business.
[00:09:20.200 --> 00:09:27.000] Being that we were USA manufacturing manufacturing in America, that like the margins just would never have sustained that.
[00:09:27.560 --> 00:09:39.800] But once we were done, I was like, I like, I need to go into that world and coach and consult and like figure out how to like help other people build their brands because like we just did not have that.
[00:09:39.800 --> 00:09:40.040] Yeah.
[00:09:40.040 --> 00:09:47.320] And that's why support and guidance is so important because you don't know what you don't know until you start going through it and realize like, oh, there's so much to learn.
[00:09:47.320 --> 00:09:55.960] And I feel like first businesses are usually these big learning lessons of just kind of figuring it out, making lots of mistakes and being like, okay, on round two, we're not going to make those mistakes.
[00:09:55.960 --> 00:09:58.840] There are learning lessons and we're going to do it differently next time.
[00:09:58.840 --> 00:09:59.800] So what happened next?
[00:09:59.800 --> 00:10:05.800] So after exiting that business, I know what you did, Nikki, but most of our listeners probably don't know.
[00:10:05.800 --> 00:10:06.600] So what did you do?
[00:10:06.600 --> 00:10:09.720] And then, Remy, I can't wait to hear all about the launch of Third Eye.
[00:10:09.880 --> 00:10:11.560] She did so much and left me.
[00:10:13.560 --> 00:10:15.240] I went into coaching.
[00:10:15.240 --> 00:10:17.160] I really kind of like, I mean, I took a little time.
[00:10:17.160 --> 00:10:30.040] I had just had Coral and I really kind of was like, what did I love about Jiva and what like worked and what like lit me up and what didn't and how can I not do those things, you know?
[00:10:30.040 --> 00:10:37.880] And then I kind of went down the route of helping other businesses build brands and got back to just like my creative roots.
[00:10:37.880 --> 00:10:45.360] Cause as you know, like you can start a business being creative, but then like the numbers have to get taken care of and all these other things that like it was just her and I.
[00:10:44.760 --> 00:10:47.920] So we were really doing all of the things.
[00:10:48.640 --> 00:10:54.560] And so, yeah, I got into like consulting, got back into like graphic work and marketing.
[00:10:54.560 --> 00:11:04.240] And then I ended up going down, like then I got introduced to this whole digital marketing funnel, online, you know, space.
[00:11:04.240 --> 00:11:18.240] And that's how I started selling like template systems and coaching programs and never built a membership, but like I was in that like mastermind community when you and I had connected.
[00:11:18.560 --> 00:11:25.920] And so I just have kind of like kind of been doing that ever since in like various capacities, in addition to like momming.
[00:11:25.920 --> 00:11:26.640] Yes.
[00:11:26.640 --> 00:11:28.560] And piercing all the new things that you're doing now.
[00:11:28.720 --> 00:11:29.680] Yeah, and all of that.
[00:11:29.680 --> 00:11:30.160] Yeah.
[00:11:30.160 --> 00:11:31.760] So Remy, how about you?
[00:11:31.760 --> 00:11:32.320] What happened?
[00:11:32.320 --> 00:11:34.000] How did you end up launching your studio?
[00:11:34.000 --> 00:11:34.400] Yeah.
[00:11:34.400 --> 00:11:37.840] So we kind of divided when we sold Giva.
[00:11:37.840 --> 00:11:39.840] I moved out to California.
[00:11:40.400 --> 00:11:41.200] Not for long.
[00:11:41.200 --> 00:11:42.720] It was like a year and a half.
[00:11:43.280 --> 00:11:51.760] And I was actually working for the new owners of the company for a little bit, just doing some sales stuff, but it was short-lived.
[00:11:51.760 --> 00:11:54.000] It like maybe a few months I was doing that.
[00:11:54.320 --> 00:11:57.280] And then I was like, what's what am I doing next?
[00:11:58.000 --> 00:12:02.320] So I really wanted to really get back into something artistic.
[00:12:02.320 --> 00:12:03.680] I've been an artist all my life.
[00:12:03.680 --> 00:12:08.000] So I wanted to use my artistic side, my, you know, next career.
[00:12:08.000 --> 00:12:14.480] And I actually, my consultant, no, obviously, I went to her like my idea.
[00:12:14.480 --> 00:12:18.160] I think you actually suggested you should get into like the skin industry or something.
[00:12:18.160 --> 00:12:18.720] Yeah.
[00:12:18.720 --> 00:12:22.320] And so, yeah, then I went and did.
[00:12:22.320 --> 00:12:27.840] So, microblading was like a really big, booming industry, especially in California at the time.
[00:12:27.840 --> 00:12:30.120] And I was like, oh, this is like so up my alley.
[00:12:30.120 --> 00:12:32.440] Like, it's gonna use my artistic skills.
[00:12:29.920 --> 00:12:35.160] I'm gonna do this and we'll see, you know, where it goes.
[00:12:35.480 --> 00:12:37.800] So, I went and did the training out there.
[00:12:38.360 --> 00:12:49.160] Also, like, I worked out there for a little bit with a friend out of her studio, but then I quickly moved back home to Jupiter and really went full on with third eye once I moved back home.
[00:12:49.160 --> 00:12:53.080] And yeah, I really started just on my own for a while.
[00:12:53.400 --> 00:12:56.920] I offered micro bleeding, all skin services.
[00:12:56.920 --> 00:12:59.320] So, got my esthetician license.
[00:12:59.320 --> 00:13:03.240] And then I forgot you were like doing facials and stuff at one point.
[00:13:03.240 --> 00:13:07.400] Yeah, I was pretty much offering like almost everything we offer now.
[00:13:07.400 --> 00:13:13.160] Well, we offer way more now, but I had like I was doing like 20 different things.
[00:13:13.160 --> 00:13:22.200] And I really was doing that to see like what like what people wanted the most and like where I was going to be making the most money and things like that.
[00:13:22.200 --> 00:13:27.400] Um, and then I started tattooing like maybe a year after I started third eye.
[00:13:27.400 --> 00:13:36.200] Um, but I was getting really busy, so then COVID happened, and or no, before that, so back up.
[00:13:36.200 --> 00:13:39.720] Um, right before COVID happened, I was getting really busy, right?
[00:13:39.720 --> 00:13:43.160] And I was like, I need to hire someone else to help me.
[00:13:43.160 --> 00:13:48.920] Um, so I found Kelly, she was the first artist that I hired and trained her.
[00:13:48.920 --> 00:13:52.600] Um, and then it kind of just kept expanding after that.
[00:13:52.600 --> 00:13:57.080] When you opened third eye, did you already open a brick and mortar store right from the beginning?
[00:13:57.080 --> 00:14:09.080] No, so I started third eye, I did my whole like you know, LLC, all of that in California, worked um at my friend's like kind of little studio space just like one or two days a week.
[00:14:09.080 --> 00:14:26.320] And then when I moved back to Jupiter, I found a little another little studio space, like renting a room in a place basically um so it started off so small like very like no like brick and mortar first it was like I was like, let me test this out, see how it goes, and then I'll start.
[00:14:26.720 --> 00:14:29.680] It didn't have like a forward-facing like storefront.
[00:14:29.680 --> 00:14:31.760] No, I wasn't like, okay, like I'm doing this.
[00:14:31.760 --> 00:14:32.880] I'm going all in.
[00:14:32.880 --> 00:14:41.760] It was like, I took baby steps, but the baby steps moved really quickly because I was like, okay, this is like a great, like this is happening.
[00:14:41.760 --> 00:14:42.240] It's good.
[00:14:42.240 --> 00:14:43.600] It's working.
[00:14:44.240 --> 00:14:48.960] What were the signs that you knew it was working and you could really move to the next step?
[00:14:49.840 --> 00:14:52.320] My schedule was just filling up.
[00:14:52.320 --> 00:14:57.040] I like most of my clients at first were like friends, honestly.
[00:14:57.040 --> 00:14:58.400] Like I pretty much grew up here.
[00:14:58.400 --> 00:15:00.080] So like I knew a lot of people.
[00:15:00.080 --> 00:15:04.720] I did a few posts on social media and I started just getting more and more clientele.
[00:15:04.720 --> 00:15:07.520] And then it was just word of mouth from there.
[00:15:08.880 --> 00:15:11.520] And I also loved what I was doing.
[00:15:11.520 --> 00:15:13.200] Like I was so enjoyable.
[00:15:13.200 --> 00:15:15.040] I was like, this is, I'm making money.
[00:15:15.040 --> 00:15:18.160] It's something I enjoy doing and it's working.
[00:15:18.160 --> 00:15:18.880] Like I'm busy.
[00:15:18.880 --> 00:15:20.640] I have a full pack schedule.
[00:15:20.640 --> 00:15:22.800] So you're really good at it too.
[00:15:22.800 --> 00:15:24.240] Like, you know what I mean?
[00:15:24.240 --> 00:15:26.960] Like, I know like a lot of people can learn a skill.
[00:15:26.960 --> 00:15:28.640] And I'm just saying this as your sister.
[00:15:28.640 --> 00:15:37.040] Like, you, I've watched you like be an artist so much of your life that like doing like the micro bleeding was such a natural talent for you.
[00:15:37.040 --> 00:15:39.040] You the work spoke for itself.
[00:15:39.040 --> 00:15:44.560] I feel like you were like getting recommended on like the Facebook groups and like, yeah, you know what I mean?
[00:15:44.560 --> 00:15:47.680] I mean, it definitely took time for me to get good at that.
[00:15:47.680 --> 00:15:48.560] Like 100%.
[00:15:48.560 --> 00:15:54.960] And anyone like getting into that industry, like you're not like off the bat, right out of training, like the best there is.
[00:15:54.960 --> 00:15:58.320] You know, it takes time to like perfect your art, really.
[00:15:58.560 --> 00:16:00.920] And that goes for just tattooing in general.
[00:15:59.920 --> 00:16:04.040] Like, when you first start off, you're like just doing little basic things.
[00:16:04.200 --> 00:16:07.320] You're not like jumping into a lion's face, you know?
[00:16:09.000 --> 00:16:14.680] So, yeah, it took a little bit of time to like when I look back on my work that when I first started, it was good.
[00:16:14.680 --> 00:16:19.480] Like, you would never know it's like was bad, but it's like not up to my standard now.
[00:16:20.760 --> 00:16:26.360] So, but yeah, it was definitely that was like the biggest telling was my schedule was getting packed.
[00:16:26.360 --> 00:16:29.560] So, I was like, okay, this is ready to go.
[00:16:29.560 --> 00:16:32.760] When did you decide to take the leap to open the location you have now?
[00:16:33.400 --> 00:16:37.320] So, I almost got like forced out of the space I was in.
[00:16:37.320 --> 00:16:41.000] It was like the universe was like, it's time for you to like keep expanding.
[00:16:41.320 --> 00:16:44.840] There was like a new buyer was coming in for the building I was in.
[00:16:44.840 --> 00:16:49.160] So, it was like either pay more rent here or go find another space.
[00:16:49.160 --> 00:16:55.080] And I was like, Well, if I'm going to be paying like that much for this little room, I might as well just go try and find like a storefront, right?
[00:16:55.400 --> 00:16:59.080] Um, so I just, you know, browsed on the internet, like, what was what's around?
[00:16:59.080 --> 00:16:59.960] What are the prices?
[00:16:59.960 --> 00:17:02.280] And I found the perfect little spot.
[00:17:02.280 --> 00:17:04.040] And I was like, Okay, I can do this.
[00:17:04.040 --> 00:17:05.320] I can afford it.
[00:17:05.320 --> 00:17:07.640] Like, I'm gonna go in and do it.
[00:17:07.640 --> 00:17:11.000] And so, yeah, I found my first spot in Jupiter.
[00:17:11.000 --> 00:17:12.920] It was like right around the corner from where I was.
[00:17:12.920 --> 00:17:15.800] So it wasn't like a huge difference for clients.
[00:17:15.800 --> 00:17:21.320] And, and then we, we actually outgrew that within like six months.
[00:17:21.320 --> 00:17:22.840] And then I expanded that even.
[00:17:22.840 --> 00:17:26.760] So we've been in the new, like that space for now, like three years.
[00:17:26.760 --> 00:17:27.160] Wow.
[00:17:27.160 --> 00:17:27.640] Yeah.
[00:17:27.640 --> 00:17:36.120] What are your biggest learning lessons from having a brick and mortar retail space, negotiating with landlords spill all spill all the learning lessons and secrets?
[00:17:36.600 --> 00:17:38.200] I feel like you're we're lucky in our.
[00:17:38.680 --> 00:17:39.800] Yeah, 100%.
[00:17:39.800 --> 00:18:00.160] Like the place I'm in has, they're so lenient and like it's a really overlaxed i think i feel like plaza that i'm in um it was just like here's the lease sign it you're good to go and then you know i mean i'm a very like i don't know i The studio was definitely needed like a lot of work before I went in there.
[00:18:00.160 --> 00:18:03.440] So, but I didn't put like a ton of money into it.
[00:18:03.440 --> 00:18:07.760] I did kind of what we could, you know, at the time.
[00:18:08.080 --> 00:18:10.720] Painted like a lot of DIY stuff.
[00:18:10.720 --> 00:18:12.720] I did, that's just kind of how I am anyway.
[00:18:12.800 --> 00:18:14.640] I had a lot of space left on the place.
[00:18:14.640 --> 00:18:17.440] Yeah, it was like a refresh in and all that.
[00:18:17.440 --> 00:18:17.840] Yeah.
[00:18:17.840 --> 00:18:25.040] I mean, when I look back, like, yeah, there was so many, like a list of things to like check off to like get done first.
[00:18:26.160 --> 00:18:31.920] But, you know, thankfully it wasn't, there wasn't any like huge hiccups along the way.
[00:18:31.920 --> 00:18:55.200] So I think one of the biggest parts of this, that type of industry is like the health department stuff, you know, like, especially when we think about piercing, like it, there's just things you have to do and have like ready and need to be like up to par, rightfully so, in order to operate a clean, functioning space that is like sanitary, you know?
[00:18:55.200 --> 00:18:56.160] What are some of those things?
[00:18:56.160 --> 00:19:01.520] So for our entrepreneurs who are thinking about opening any type of similar business, what do you need to know?
[00:19:01.840 --> 00:19:10.800] So I feel like, well, actually, something that I actually learned from my first space was when I went into my first space, I was like, whoa, this place is huge.
[00:19:10.800 --> 00:19:12.640] Like, I don't even think I'm going to be able to fill it.
[00:19:12.640 --> 00:19:15.760] I ended up getting like walls built in there to like divide spaces.
[00:19:15.760 --> 00:19:19.360] And that made the space so much smaller and it limited us.
[00:19:19.360 --> 00:19:23.120] So then my next space, I was like, this is going to be a totally open concept.
[00:19:23.120 --> 00:19:26.400] All furniture to make like no walls, nothing permanent.
[00:19:26.400 --> 00:19:29.760] Like it needs to be like movable so that we can expand in this space.
[00:19:30.680 --> 00:19:39.160] And then we added on, so we like added on more things like the piercing and piercing requirements with the health department.
[00:19:39.160 --> 00:19:42.760] There's like so many, it's so different from the tattoo.
[00:19:43.240 --> 00:19:46.200] So there was things we had to like install a sink in there.
[00:19:46.200 --> 00:19:47.960] So there's like different, those are easier.
[00:19:48.120 --> 00:19:49.880] Every state is different, first of all.
[00:19:49.880 --> 00:19:54.280] So every state health department is has different requirements.
[00:19:54.840 --> 00:20:03.800] And then every state even like tattooing is different than piercing.
[00:20:03.800 --> 00:20:04.600] You know what I mean?
[00:20:04.600 --> 00:20:19.720] So the requirements, like even though the tattooing and the microbleeding and everything had already been functioning and was passed by the health department to add in the piercing, we then had to add in all these other layers that would make it compliant for that.
[00:20:19.720 --> 00:20:26.280] So definitely check your state requirements and see if you're going to get into piercing or you're going to get into tattooing or microbleating.
[00:20:26.280 --> 00:20:27.000] And you know what I mean?
[00:20:27.000 --> 00:20:31.160] You have to make sure that even the building is like compliant with that type of stuff.
[00:20:31.400 --> 00:20:37.720] And you can like, like, like she said, like, we had to add plumbing and, you know, it's like we had to add a whole sink and figure out, okay, where's that going?
[00:20:37.720 --> 00:21:03.400] And, but, like, one weird thing I felt like with the piercing in particular was like, if you want to do piercing that's like below the head or like anything else, like ideally you have a closed in room and we have like an open concept space that we were like, well, we don't really want to like add in a room, nor did, nor was I wanting to get into like full body piercing.
[00:21:03.400 --> 00:21:11.720] But regardless, it was like, you know, that was a decision that we had to then make of like, okay, we want this to be a part of the full like open concept.
[00:21:12.040 --> 00:21:18.240] And so, yeah, we like made that, you know, conscious decision to like only do certain services.
[00:21:18.240 --> 00:21:19.840] And so interesting.
[00:21:19.840 --> 00:21:20.080] Yeah.
[00:21:20.080 --> 00:21:25.840] How have you decided what new services to offer or what new revenue streams to bring into the business?
[00:21:25.840 --> 00:21:32.720] Um, really, the clients, like whenever we, you know, we were getting like so many requests for piercings.
[00:21:32.720 --> 00:21:35.040] Like we would get calls in our do you guys offer piercing?
[00:21:35.040 --> 00:21:35.920] And it's like, no, we don't.
[00:21:35.920 --> 00:21:39.120] And then I'm like, shit, we need to add piercing on here.
[00:21:39.120 --> 00:21:41.200] And that was the same thing with permanent jewelry.
[00:21:41.200 --> 00:21:43.120] We were getting so many requests for permanent jewelry.
[00:21:43.120 --> 00:21:45.360] And I was like, okay, it's time to add permanent jewelry on.
[00:21:45.360 --> 00:21:48.080] So it was really just like the demand was there.
[00:21:48.080 --> 00:21:50.960] And so that's when I added it on.
[00:21:50.960 --> 00:22:12.400] And the permanent jewelry is cool because people were asked for it, but even it's one of those services that like, if you're already doing stuff and people are already in there, they see it, they see your cute setup, they see the charms, the chains, and like they'll just, we get people just who are in there for microblading and then are like, oh, you do permanent jewelry?
[00:22:12.480 --> 00:22:13.200] Like, oh, okay, cool.
[00:22:13.200 --> 00:22:13.920] Like, I want that.
[00:22:13.920 --> 00:22:15.440] You know, it is a great add-on.
[00:22:15.440 --> 00:22:17.600] It's not like, oh, I'm going to get a tattoo on here.
[00:22:17.600 --> 00:22:19.440] It's like, you know, it's odd.
[00:22:20.160 --> 00:22:25.280] There were some people, I'll tell you, when I was younger, I just walked by a tattoo place and was like, I think I want a tattoo.
[00:22:25.280 --> 00:22:26.160] I've learned my lesson.
[00:22:27.360 --> 00:22:28.000] Yeah.
[00:22:28.320 --> 00:22:29.440] Impulse tattoos.
[00:22:29.440 --> 00:22:30.960] Sometimes that does happen, but usually not.
[00:22:31.200 --> 00:22:31.440] Yeah.
[00:22:31.440 --> 00:22:31.920] Yeah.
[00:22:31.920 --> 00:22:33.360] Well, we're appointment only.
[00:22:33.680 --> 00:22:36.160] So like, however, I took a walk-in today.
[00:22:36.160 --> 00:22:38.960] Like, we'll get like walk-ins, but like today it works out.
[00:22:39.280 --> 00:22:39.520] Yeah.
[00:22:39.520 --> 00:22:45.360] Like my walk-in today was a permanent jewelry appointment that came in, got permanent jewelry, and then was like, oh, you do piercing.
[00:22:45.360 --> 00:22:48.880] And I just happened to be there and had time and was like, yeah, I'll do it.
[00:22:48.880 --> 00:22:51.680] So like, I feel like the permanent jewelry is great.
[00:22:51.680 --> 00:22:54.560] Just like, it's great to have in there.
[00:22:54.560 --> 00:22:57.280] It's also great for events for us.
[00:22:57.280 --> 00:23:02.280] Like we do, our events at Third Eye are just awesome.
[00:22:59.840 --> 00:23:07.160] Like it's, we have such a community like built around just the studio and the energy.
[00:23:07.320 --> 00:23:11.240] And like, you know, people who haven't even gotten services come to the events.
[00:23:11.240 --> 00:23:20.520] There's, there's, it's always just like, I feel like speechless every time I talk about them because I always tell people, I'm like, can you please text me next thing at the events?
[00:23:20.520 --> 00:23:21.560] Because I always see them after.
[00:23:21.560 --> 00:23:23.320] And I'm like, wait, I would have gone to that event.
[00:23:23.320 --> 00:23:23.640] I know.
[00:23:23.640 --> 00:23:24.440] They're so fun.
[00:23:24.440 --> 00:23:25.960] Get on Third Eye email list.
[00:23:26.600 --> 00:23:33.240] Plug, yes, everyone right now, go to the show notes right now and tap the link to Third Eye so you see all the events that are coming up at their studio in Jupiter.
[00:23:33.240 --> 00:23:43.240] But we do like fun interactive events, but and like the permanent jewelry is always like great to have there, but also it's a great off-site service that we can't do.
[00:23:43.240 --> 00:23:48.360] Like I can't pierce off-site because of the health department stuff we were talking about.
[00:23:48.600 --> 00:23:52.120] I can, but it's like you got to jump through more hoops to do it.
[00:23:52.840 --> 00:23:53.880] Like same with tattooing.
[00:23:53.960 --> 00:23:57.560] See what people want like, oh, can you come pop up and tattoo?
[00:23:57.560 --> 00:24:05.800] Which sounds so cool, but legally, like you need to, you need to get it like all passed through the health department, get the space inspected.
[00:24:05.800 --> 00:24:06.920] There's like so many requirements.
[00:24:07.080 --> 00:24:11.480] As like a temporary space, sterile environment.
[00:24:11.960 --> 00:24:20.520] Once you started hearing from your customers that they were interested in permanent jewelry and you just heard this over and over again, how did you decide like what to do?
[00:24:20.520 --> 00:24:22.520] Like, okay, we need to figure out how to do this to bring this in.
[00:24:22.520 --> 00:24:23.880] Like what were the next steps?
[00:24:23.880 --> 00:24:26.680] I feel like I'm the person like Remy's so busy.
[00:24:26.680 --> 00:24:31.080] Like she'll be like, can you look, can you look into this?
[00:24:31.080 --> 00:24:31.640] Yeah.
[00:24:31.640 --> 00:24:32.280] Like I already know.
[00:24:32.360 --> 00:24:39.000] There's so many things going on that especially if she comes up with an idea or like someone in the studio comes up with an idea.
[00:24:39.000 --> 00:24:40.600] I'm like, okay, cool, let's do it.
[00:24:40.600 --> 00:24:42.840] But like, I don't have time to actually research this.
[00:24:42.840 --> 00:26:25.000] So you guys need to execute it yeah yeah so i definitely passed i think that on to you or yeah i think so i started free like i went online and started researching um and like sunstone was like the one of the first ones that i i mean really permanent jewelry is a little like it was a little overwhelming for me initially because it's like you learn about it if i went to youtube so i'm watching how they're doing this i'm like do we need an argon tank what is that what does that even do do we need where do we even get all this jewelry from okay wait we need like just chains like endless links of chains like you know it was just i had we just had never done this before um and so when i found sunstone it was like here's the whole package it was basically like here's the you can get the machine it'll come with the starter chain it came with like starter chain it came with um like the jump rings and like different stuff and obviously all the tools but then it had this whole training also which was like awesome because again we had never really done this before it was like we knew we needed it but um and my mom does our mom does a lot of the permanent jewelry um and so it was also like okay we're gonna get this machine and this set up and it was really kind of like the the get started kit like it wasn't like the top of the line machine it was just like what can we get to like get started and like make sure we like like we know how to do it and we have the people who can do it um and so we ordered that machine, the zap, and it came with, or i think it was the zap Plus, and it came with um like i said, the starter chain.
[00:26:25.000 --> 00:26:27.880] It came with the tools, the glasses, like everything.
[00:26:28.200 --> 00:26:29.960] And we watched the training.
[00:26:29.960 --> 00:26:31.560] Like, my mom and I watched it.
[00:26:29.600 --> 00:26:37.320] And well, she watched it and got the hang of it and then like started testing it and was like, okay, like, I think I got it.
[00:26:37.320 --> 00:26:40.520] Like, you're literally just like, okay, like, I think I got it.
[00:26:40.520 --> 00:26:42.280] Let me just, let me try.
[00:26:42.280 --> 00:26:44.680] And like, honestly, her and I just started doing it.
[00:26:44.760 --> 00:26:51.880] Remy would sit down and we'd be like, we would just be like, have it in the studio for a little bit and be like, okay, who wants to test it out?
[00:26:51.960 --> 00:26:53.960] Like, whoever wants to test it.
[00:26:54.280 --> 00:26:56.520] I think I still have my two on that.
[00:26:56.520 --> 00:26:56.760] Yeah.
[00:26:57.000 --> 00:26:57.800] I need to come in.
[00:26:57.800 --> 00:27:00.520] I'm the only, I'm like, I'm the only one without the permanent jewelry.
[00:27:00.520 --> 00:27:01.640] I've got to come into third eye.
[00:27:01.880 --> 00:27:02.360] Yeah, yeah, yeah.
[00:27:02.360 --> 00:27:02.520] We can get it.
[00:27:03.720 --> 00:27:04.920] Yeah, for sure.
[00:27:04.920 --> 00:27:05.400] I know.
[00:27:05.800 --> 00:27:08.360] How long have you been doing the permanent jewelry for?
[00:27:08.680 --> 00:27:10.200] It's been over a year.
[00:27:10.200 --> 00:27:11.320] Yeah, definitely over a year.
[00:27:11.320 --> 00:27:12.760] I think it's been almost two years.
[00:27:13.080 --> 00:27:13.720] Two years.
[00:27:13.720 --> 00:27:14.360] Yeah.
[00:27:15.800 --> 00:27:16.440] And it's good.
[00:27:16.440 --> 00:27:22.360] It's like our traveling third eye, like interactive piece that we can do.
[00:27:22.360 --> 00:27:25.640] Like we do like community events and local stuff.
[00:27:25.640 --> 00:27:31.320] And, you know, just like a lot of our clients have businesses and they like have events and stuff.
[00:27:31.320 --> 00:27:34.680] And so, you know, we've done like, we've done parties.
[00:27:34.680 --> 00:27:39.160] We've done like, you know, private gatherings, holiday things, community stuff.
[00:27:39.160 --> 00:27:48.200] And like, that's the one thing that we can take with us and like offer it in addition to like booking people for like other stuff at these events or selling our merch.
[00:27:48.600 --> 00:27:50.600] But it's, it's like our, yeah.
[00:27:50.600 --> 00:27:55.160] And then like we have it as just an open booking service on our site too.
[00:27:55.880 --> 00:27:56.600] And it's fun.
[00:27:56.600 --> 00:27:57.320] People come in.
[00:27:57.320 --> 00:27:57.720] You know what?
[00:27:57.800 --> 00:28:02.440] You know what I notice is like it's a really good when people are on vacation.
[00:28:02.440 --> 00:28:06.840] We get a lot of like mom and daughter come in.
[00:28:06.840 --> 00:28:08.200] They're on vacation down here.
[00:28:08.200 --> 00:28:12.200] They googled permanent jewelry, and that's how they ended up at third eye.
[00:28:12.200 --> 00:28:13.000] That's awesome.
[00:28:13.000 --> 00:28:13.400] Yeah.
[00:28:13.720 --> 00:28:22.000] And I feel like when you're out at an events, that's great marketing for just the business because now you're doing permanent jewelry, but now people can learn about all the other services that we offer as well.
[00:28:22.000 --> 00:28:22.320] Yeah.
[00:28:22.640 --> 00:28:31.600] Coming up, you'll hear all about the benefits of adding a permanent jewelry offering to your business for a unique and lucrative additional revenue stream.
[00:28:33.840 --> 00:28:40.240] Founders are always asking us, what has been the secret to our success building multiple seven-figure businesses?
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[00:29:00.640 --> 00:29:02.800] Trust me, it's how we've done it.
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[00:29:51.040 --> 00:29:53.040] I cannot wait to meet you.
[00:29:54.320 --> 00:30:05.320] What other types of businesses do you think that doing permanent jewelry would be a great add-on to for entrepreneurs that already have brick and mortar locations or maybe they have you know spa services or other types of businesses?
[00:30:05.480 --> 00:30:09.800] Like, where do you think it's a good add-on revenue stream service for other businesses?
[00:30:09.960 --> 00:30:31.400] I mean, I think any storefront, like retail, like boutiques, um, definitely like med spa type environments, even if it's not something that you have all the time, but like you have a fun service to offer for events or just to have maybe, yeah, even like two or three times a week, someone comes in and does it, or I don't know, something like that.
[00:30:31.400 --> 00:30:39.720] It's, yeah, I think it's just a fun, interactive thing for customers, clients to come in and be able to do rather than just, you know, stop in and shop somewhere.
[00:30:39.720 --> 00:30:41.240] It's like, oh, let's go and like do something.
[00:30:41.240 --> 00:30:44.680] Like people like to go and like do something together and it's a good experience.
[00:30:45.640 --> 00:30:47.000] Yeah, it's a good experience.
[00:30:47.000 --> 00:30:48.920] Yeah, I feel like boutiques are really good.
[00:30:48.920 --> 00:31:01.560] Salons, like if you have any kind of like hair salon, nail salon type of environment, obviously like any cosmetic, you know, or a tattoo place, it's, it's interesting.
[00:31:01.560 --> 00:31:21.960] I mean, it's becoming more like, I feel like mainstream, but like our tat, our studio is like, it's like a creative studio that is like, we have tattooing and, you know, there's like permanent makeup and piercing and like all these other things that it's just like an easy to have there.
[00:31:21.960 --> 00:31:27.480] It's like a no-brainer for places like that that are like female-centric environments.
[00:31:27.480 --> 00:31:33.400] I mean, we still, we still do get guys come in and get permanent jewelry stuff, especially at the events and stuff.
[00:31:34.440 --> 00:31:37.720] But it is like, it's just like a good girly, it's like a girl's stuff.
[00:31:37.800 --> 00:31:41.640] And it's like a little memory, you know, especially if you get it with like your best friend or a sister.
[00:31:41.640 --> 00:31:44.280] It's like, oh, like, you know, you guys get matching ones.
[00:31:44.280 --> 00:31:44.520] Yeah.
[00:31:44.520 --> 00:31:46.160] It's like a little memory that you guys have on.
[00:31:46.240 --> 00:31:48.080] Like me and Coral have matching ones.
[00:31:48.480 --> 00:31:48.720] All right.
[00:31:44.760 --> 00:31:52.720] So here's what's gonna, here's what's about to happen in two weeks when I come to the studio.
[00:31:52.720 --> 00:31:53.040] Yeah.
[00:31:53.040 --> 00:31:57.280] You're doing Molly's ear piercing and we're gonna get matching and get matching bracelets.
[00:31:57.360 --> 00:31:57.920] Bracelets.
[00:31:58.080 --> 00:31:58.720] It's all happening.
[00:31:58.880 --> 00:31:59.360] Yeah, I know.
[00:31:59.600 --> 00:32:00.480] I think it's so fun.
[00:32:00.720 --> 00:32:08.320] But like birthday parties, it's such a good, like, yeah, if I mean, essentially, you don't even have to have a brick and mortar at all.
[00:32:08.320 --> 00:32:24.000] And I think that's important about permanent jewelry is like, even if you don't have like a brick and mortar like Remy has, you know, and you have this like, or you have a boutique and like permanent jewelry is a very low overhead, like lucrative business that you could have.
[00:32:24.000 --> 00:32:28.880] And you could be just doing private parties, events, weddings, bachelorette parties.
[00:32:28.880 --> 00:32:31.200] Like, I mean, really, it's like endless.
[00:32:31.200 --> 00:32:31.680] Yeah.
[00:32:31.680 --> 00:32:33.680] The places that you could do it at.
[00:32:33.920 --> 00:32:46.080] And so many, the other thing is there's so many places that don't have services like that that would love to have you show up there on a weekend, on a Saturday, like a bar studio.
[00:32:47.040 --> 00:32:51.680] Ask them if you can come and like give them 10% or whatever, you know what I mean?
[00:32:51.680 --> 00:32:57.520] To like pop up there on a Saturday when they have their busiest time and go like make some money for yourself.
[00:32:57.520 --> 00:33:02.160] This is why you are a coach and a business coach and a marketing coach because you are just full of all of the ideas.
[00:33:02.160 --> 00:33:06.720] I hope everyone is taking notes right now on all of your ideas for generating more revenue.
[00:33:07.120 --> 00:33:09.600] And yeah, you can literally start an Instagram account and a website.
[00:33:09.840 --> 00:33:11.600] You can literally start it tomorrow.
[00:33:11.600 --> 00:33:13.120] Like actually.
[00:33:13.120 --> 00:33:24.160] Order like the whole starter kit from Sunstone, create an Instagram, create a little website, and not even, you could get like Flow Desk only and have like a landing page and a sign up and like go get after it.
[00:33:24.160 --> 00:33:24.880] Not easy.
[00:33:24.880 --> 00:33:28.000] And that's what I always tell people: it's never been easier to start a business.
[00:33:28.000 --> 00:33:38.920] The hard part is staying in business and doing all the things that you have to do to actually run a profitable business, expand, expand, learn all the things as you're going.
[00:33:38.920 --> 00:33:43.800] What have been both of your biggest learning lessons as you've been building your businesses?
[00:33:44.120 --> 00:33:46.040] Oh man, for me.
[00:33:46.360 --> 00:33:47.560] Yeah, you.
[00:33:47.560 --> 00:33:48.600] Me first.
[00:33:50.200 --> 00:34:01.240] I would say just like making sure the being authentic, one, and you know, making sure that the client experience is really good.
[00:34:01.640 --> 00:34:08.040] Client retention, just having that good connection and yeah, making sure everyone is feeling good.
[00:34:08.040 --> 00:34:09.080] Did that answer that question?
[00:34:09.080 --> 00:34:09.880] Yeah, of course.
[00:34:09.880 --> 00:34:15.880] What are some, like, what can someone learn from you about how you have built such an incredible client experience?
[00:34:15.880 --> 00:34:18.280] Because I feel like in town, everyone knows Third Eye.
[00:34:18.280 --> 00:34:19.880] Everyone talks about you guys.
[00:34:19.880 --> 00:34:23.480] Everyone has been and heard about our senior services before.
[00:34:23.480 --> 00:34:29.880] What have you done behind the scenes to create this incredible, beautiful experience that people have when they come see you?
[00:34:30.760 --> 00:34:36.680] I think luckily, I've been really grateful and blessed to have a good team with me that we all like.
[00:34:37.000 --> 00:34:38.120] Literally what I was thinking.
[00:34:38.280 --> 00:34:38.760] Oh, really?
[00:34:39.000 --> 00:34:41.320] I was like, I feel like it's the people in this.
[00:34:41.480 --> 00:34:52.840] Yeah, like, thankfully, we're all like very much on the same wavelength by everyone's super respectful and very caring about everyone's experience that comes in there.
[00:34:52.840 --> 00:34:57.080] It's not like just me, like only I'm the one that cares about because it's my business.
[00:34:57.080 --> 00:34:59.640] Like everyone's very on the same page.
[00:34:59.640 --> 00:35:03.240] Make sure everyone like has a good experience that comes in there.
[00:35:03.480 --> 00:35:10.920] And because everyone's really, it's like, yeah, everyone works under third eye, but they're also, it's like, you are also like your own, you know, people come to you.
[00:35:11.320 --> 00:35:12.680] Yeah, essentially.
[00:35:12.680 --> 00:36:50.680] So it's important that yeah everyone like leaves happy and they want to come back and then everything we do is super authentic you know everyone's really an artist in there so it's like people are gravitating obviously to the just authenticity of like liking someone's work and wanting to come back for that work and um and then yeah back end wise just obviously caring about you know how everyone feels when they leave and etc i also think everyone there is happy to be there like the like all the artists and the team like yeah it's an enjoyable enjoyable environment you know like no one's like in there like oh i don't want to be here today it's like if you don't want to be here then you rescued your client because you want to be 100 for everyone you know it's like we are doing really permanent services like and um it's not just like we're not just like serving you breakfast you know like we're doing permanent makeup we're doing like working on the body yeah you can't just like like wipe it off and you get home um other than obviously like the brow shaping and like permanent jewelry but still everything is very like it's everyone's appearance you know that we're working on so um yeah we're super caring of like everyone's time and just how they look and how they're leaving how they're feeling so yeah and i think the like to add to that and like to your point it's like every like third eye has done a great job because it's kind of taken on its own like it's like its own thing of like attracting the right artists, you know, like the right team there.
[00:36:50.680 --> 00:36:54.600] And everyone's really good at what they do, like because they care about it.
[00:36:54.600 --> 00:37:00.120] And like the work outside of the studio has really spoke for itself.
[00:37:00.120 --> 00:37:08.280] Like you see it in like the recommendations and stuff, you know, it's like people are always like tagging third eye and recommending it.
[00:37:08.280 --> 00:37:10.680] And it's they're not doing that because they're our friends.
[00:37:10.680 --> 00:37:18.440] Like they're doing it because they were there and had a really good experience and like have heard nothing but great things, you know, like you hear that all the time.
[00:37:18.440 --> 00:37:22.040] But really it's just like that's the reality of the space.
[00:37:22.040 --> 00:37:31.000] And then I think like it is like every time people come in and they've never been in there, they're like, oh, like this is such a vibe in here.
[00:37:31.000 --> 00:37:32.600] Like it's so cool and chill.
[00:37:32.600 --> 00:37:36.040] And it's like something that doesn't really exist.
[00:37:36.040 --> 00:37:50.600] You think, I mean, I get this a lot because piercing is typically only offered in, well, A, either the pediatrician's office when they're babies or in these like old school tattoo studios environments.
[00:37:50.760 --> 00:37:52.520] Like I'm not sure anyway.
[00:37:52.840 --> 00:37:56.440] Like, yeah, everyone feels that way when they come like, whoa, this is like such a different vibe.
[00:37:56.440 --> 00:37:57.240] It's like a spa.
[00:37:57.240 --> 00:37:57.560] Yeah.
[00:37:57.560 --> 00:37:58.680] It's a spa experience.
[00:37:59.000 --> 00:38:00.600] And so I think people share that.
[00:38:01.640 --> 00:38:01.800] Yeah.
[00:38:01.800 --> 00:38:08.440] They like, like with piercing, like they love it because it's like, it's another female doing the piercing, especially if it's like kids.
[00:38:08.440 --> 00:38:09.160] You know what I mean?
[00:38:09.160 --> 00:38:19.160] They're just like, they're like, this is just such a better experience than Claire's or the doctor's office or like the grungy tattoo shop down the corner, you know?
[00:38:19.160 --> 00:38:27.480] But and then like tattooing, it's like, yeah, they, they like want to hang and want to take pictures and want to take this selfie in the mirror, you know what I mean?
[00:38:27.480 --> 00:38:30.120] And like overall, they're just like very like chill.
[00:38:30.120 --> 00:38:32.200] It's like a very chilled out environment.
[00:38:32.200 --> 00:38:37.720] Yeah, like we're not playing like scream on music obviously right like but people love that.
[00:38:37.720 --> 00:38:44.120] And I think that's why they, I think that's why the events do so good because they like want more time there and in community.
[00:38:44.120 --> 00:40:24.120] And then like friends like so many groups of people like have all gotten different kinds of services whether one got a piercing one got a tattoo one got permanent jewelry you know so then we like throw these events a couple times a year and there's like 200 people there and it's like all your clients it's like all your clients and their friends and there's new people coming and there's vendors and like it's just cool like people are just want to be a part of it i feel like which is like a testament to you and what you built because third eye in my mind is really like such a representation of like who you are like in your like you your life outside of third eye like looks and feels like third eye really yeah i was gonna say it starts at the top when you're like you have the best people there it's because of you it's who you attract right if you are a kind good human who wants to build a customer centric environment that people love you attract those people who come and then everyone is like that and you build this community and that's what you've done it's a testament to who you are and the incredible work that you've done thank you did you know you were going to be on a podcast today and everyone's just going to talk about how amazing you are she's like more yeah so what is your dynamic like this is your studio nikki works for you right yeah i mean it's definitely a better well from like our previous work experience together like it's so different and it's a better setup too but we're also like older and more mature, so um, but like emotionally available to have conversations where like we weren't 10 yelling at each other then.
[00:40:24.120 --> 00:40:26.440] Oh, we were totally, it was like brutal.
[00:40:26.440 --> 00:40:29.560] I mean, it was just it had its ups and downs for sure.
[00:40:29.560 --> 00:40:37.320] Yeah, but I think now that it's like we have our own schedules, you know, it's like not like it's not like we were like going in and like sitting at a desk together all day.
[00:40:37.320 --> 00:40:39.960] It's like everyone's got their own schedules in there.
[00:40:39.960 --> 00:40:47.560] Um, it's great to be able to like bounce ideas off of each other and like, but also not have that like attachment of like who's the who's the boss.
[00:40:47.560 --> 00:40:51.080] I don't feel like I act like the boss lady at all, do I?
[00:40:51.640 --> 00:40:53.800] No, no, you're good.
[00:40:54.120 --> 00:41:02.680] I don't feel like I take that role, but like, you know, yeah, like I started it and like I make at the end of the day, like the sole decisions on things, I guess.
[00:41:02.680 --> 00:41:04.440] But like, it's such a team effort.
[00:41:04.520 --> 00:41:07.960] It's such a collaborative environment of like what's needed.
[00:41:07.960 --> 00:41:09.320] And it's also really chill.
[00:41:09.320 --> 00:41:14.840] And like everything's very just like in place, and like everyone does their thing and like does their job.
[00:41:14.840 --> 00:41:17.640] And they're like in and out when they need to be.
[00:41:17.640 --> 00:41:24.600] And so it's, it's a lot more chill than like nine to five, we're gonna be in the office together type of situation, you know?
[00:41:24.600 --> 00:41:28.520] I bring 10,000 ideas and Remy's like, okay, we don't have time for that.
[00:41:28.520 --> 00:41:30.440] If you can execute them, you can do that, right?
[00:41:31.160 --> 00:41:31.560] Yeah.
[00:41:31.880 --> 00:41:33.640] Every day is a new idea.
[00:41:33.640 --> 00:41:39.320] What do you wish you know, knew that you know now before you started the business?
[00:41:41.160 --> 00:41:55.160] I feel like my takeaway is like coming from running other businesses is like that it's like not like there's like things that are everything is important, but not everything's urgent.
[00:41:55.160 --> 00:41:55.880] You know what I mean?
[00:41:55.880 --> 00:42:06.600] It's like everything there has to be, I don't know, and I'm older and have kids now, but like I just think I took our last business that was like our, you know what I mean?
[00:42:06.600 --> 00:42:22.960] Like third eye is not mine, but like our working together in the last business was like, so it was like everything, that was really the only thing to focus and think about and like now that I'm like a older I think a little wiser you know and like have other things in life too.
[00:42:22.960 --> 00:42:26.720] It's like that balance is like important to me.
[00:42:26.720 --> 00:42:27.440] You know what I mean?
[00:42:27.440 --> 00:42:47.920] Like I want flexibility and I don't want rigid schedule in that way like and and like that you can still be successful like my idea of success was very much around the amount of time that I was sitting there doing XYZ Whatever that looked like and like now it's like I don't know.
[00:42:47.920 --> 00:43:08.480] I feel like Third Eye and you building it has been like a good example that like you can have like this like super successful business and like have balance and like enjoy life, you know, and like if you have the right environment and the right team and the right people in place to be able to like help facilitate it all, then like that's totally doable.
[00:43:08.480 --> 00:43:08.960] Definitely.
[00:43:08.960 --> 00:43:09.520] For sure.
[00:43:09.520 --> 00:43:09.920] Yeah.
[00:43:09.920 --> 00:43:16.400] Not, you know, burning yourself out, which could happen in any business, really, especially owning your own business.
[00:43:16.400 --> 00:43:22.880] It's like, when do you turn off, you know, and like you're constantly constantly working.
[00:43:25.920 --> 00:43:27.120] There's always something to do.
[00:43:27.600 --> 00:43:29.520] The problem is, is there's always something to do.
[00:43:29.680 --> 00:43:33.920] And like, something comes to your head and you're like, oh, let me go do that right now.
[00:43:33.920 --> 00:43:42.640] But yeah, it's sometimes you have to force yourself to literally just like put everything aside, leave the laptop at home and go to the beach.
[00:43:42.640 --> 00:43:45.280] I'm like, yeah, I try and have good balance.
[00:43:45.760 --> 00:43:46.560] I'm good at that.
[00:43:46.560 --> 00:43:49.920] I'm laughing because I called Nikki with an idea a few months ago.
[00:43:49.920 --> 00:43:51.840] I'm like, we have this idea for another business.
[00:43:51.840 --> 00:43:53.200] And then we're like, wait a second.
[00:43:53.680 --> 00:43:55.600] We should not do this right now, but this is a good idea.
[00:43:55.600 --> 00:43:57.680] Let's stay on this for another time.
[00:43:58.000 --> 00:44:13.320] I laugh because I'm like, I think I'm the type of person that it'll be like max chaos of just high, you know, like checklists and things to get done, whether it's like an event or business, you know, whatever.
[00:44:13.320 --> 00:44:20.440] And then like the second flow happens, I'm like, my brain's like, got another idea.
[00:44:20.440 --> 00:44:22.200] Let's get started.
[00:44:22.520 --> 00:44:24.600] Register the LLC.
[00:44:24.840 --> 00:44:26.120] Buy that domain on GoDaddy.
[00:44:26.120 --> 00:44:26.600] Buy this.
[00:44:26.600 --> 00:44:27.240] Like, that was me.
[00:44:28.600 --> 00:44:28.920] I know.
[00:44:29.400 --> 00:44:30.280] Actually, insane.
[00:44:30.280 --> 00:44:33.000] I think that we just enjoy doing it so much now.
[00:44:33.000 --> 00:44:40.200] You know, and it's like, you know how to thrill to like starting something and like seeing it.
[00:44:40.360 --> 00:44:46.440] I mean, that's what I love about like coaching and consulting is like I love the idea.
[00:44:46.440 --> 00:45:00.040] So like sometimes like I feel like I'm in consulting space because it allows me to like see other people's ideas come to life and I don't have to make my own, but like that just doesn't last long.
[00:45:00.040 --> 00:45:03.240] And then I'm like, we're like on to the next thing.
[00:45:03.240 --> 00:45:05.640] No, it is really exciting to see things grow.
[00:45:05.880 --> 00:45:06.680] It's like a kid.
[00:45:06.680 --> 00:45:10.600] It's like have, you know, baby and watch them grow.
[00:45:10.600 --> 00:45:11.800] Well, it's fun in your business.
[00:45:11.800 --> 00:45:13.320] You can add on all these new things.
[00:45:13.320 --> 00:45:19.160] Like as you're seeing the demand there, there is the opportunity to do more, but it does become hard.
[00:45:19.160 --> 00:45:22.600] A lot of times when we want to do absolutely everything, we want to do it right away.
[00:45:22.600 --> 00:45:26.200] But there's nothing, there's nothing urgent that has to be done right now.
[00:45:26.200 --> 00:45:30.120] Things can take the time, just wait and see, and then make the decision.
[00:45:30.360 --> 00:45:31.240] I like believe that.
[00:45:31.240 --> 00:45:36.760] And then the other, like, the like devil on my shoulder is like, well, you've got this idea for a reason.
[00:45:36.760 --> 00:45:38.600] Like, if you don't do it, someone else will.
[00:45:38.600 --> 00:45:41.160] Like, go get the domain now.
[00:45:41.160 --> 00:45:42.440] Like, is it trademarkable?
[00:45:42.680 --> 00:45:43.800] It's only $10.
[00:45:43.800 --> 00:45:44.680] Buy the domain.
[00:45:44.880 --> 00:45:45.680] Buy the domain.
[00:45:44.840 --> 00:45:46.080] Oh, my God.
[00:45:46.720 --> 00:45:53.920] And, and yeah, I feel like so then I'm always just like, like, yeah, just like trying to keep busy and like keep it moving.
[00:45:53.920 --> 00:45:54.560] I don't know.
[00:45:54.560 --> 00:45:57.040] You never know what idea is going to be the million dollar one.
[00:45:57.040 --> 00:45:57.360] I know.
[00:45:57.360 --> 00:45:59.600] Being an entrepreneur, I say, is like an addiction.
[00:45:59.600 --> 00:46:02.400] It's like when you're just wired this way, it's just fun.
[00:46:02.560 --> 00:46:04.320] Like when you love it, it's just like, I love it.
[00:46:04.320 --> 00:46:05.040] It's so fun.
[00:46:05.040 --> 00:46:07.040] And people are always like, aren't you tired of doing all that?
[00:46:07.040 --> 00:46:08.640] Like, no, every day is amazing.
[00:46:08.640 --> 00:46:13.440] I'm tired when I don't sleep all at night, but there's so many new things happening every day.
[00:46:13.440 --> 00:46:15.600] So even in business right now, like with AI, right?
[00:46:15.600 --> 00:46:16.080] Yeah.
[00:46:16.080 --> 00:46:17.120] Everything is changing.
[00:46:17.120 --> 00:46:20.800] So when you're in business, you still get to be learning every single day.
[00:46:20.960 --> 00:46:22.000] Like, it's so fun.
[00:46:22.000 --> 00:46:22.800] You have to adapt.
[00:46:23.040 --> 00:46:25.200] And like, yeah, totally.
[00:46:25.200 --> 00:46:30.160] AI's side note is like blowing my mind, just like all of the things right now.
[00:46:30.160 --> 00:46:36.640] Yeah, well, let's actually, let's talk about AI and all the business tools and solutions that you both are using in the business right now.
[00:46:36.640 --> 00:46:39.120] Are you the business tool solution person or is that all Nikki?
[00:46:39.440 --> 00:46:40.000] Are you?
[00:46:40.000 --> 00:46:41.520] No, she does a lot.
[00:46:41.680 --> 00:46:43.040] But I'm like more.
[00:46:43.360 --> 00:46:46.960] I was so like anti-AI like in the beginning of this year, probably.
[00:46:46.960 --> 00:46:48.880] I was like, I'm not condoning.
[00:46:48.880 --> 00:46:50.880] No, I'm not using this.
[00:46:50.880 --> 00:46:52.720] And then I dabble in the other night.
[00:46:52.800 --> 00:46:55.920] You just get to that GPT though and start asking it some questions.
[00:46:56.400 --> 00:46:58.640] Well, and now it's just integrated into like everything.
[00:46:58.880 --> 00:47:01.520] It's like, oh, ask Sophie.
[00:47:01.520 --> 00:47:03.600] Like, Sophie's the AI agent.
[00:47:04.480 --> 00:47:05.520] So it's like, I do.
[00:47:05.920 --> 00:47:06.400] Yeah.
[00:47:06.400 --> 00:47:09.200] I use it here and there for certain things.
[00:47:10.320 --> 00:47:12.160] You know, I don't have it like creating fully.
[00:47:12.160 --> 00:47:15.200] And yeah, it's not like it's not like functioning in my business or anything.
[00:47:15.200 --> 00:47:17.200] But yeah, I use it here and there.
[00:47:17.200 --> 00:47:19.840] She probably has more to talk about it than I do.
[00:47:19.840 --> 00:47:28.480] Oh, I mean, like, I like from a marketing perspective, we have work to do with third eye of just like getting more things integrated.
[00:47:28.480 --> 00:47:45.240] It's a little different with a service-based business like that, where you're doing customer, because like we said before, one of the reasons why Third Eye is so successful is because of that human connection that happens and it's art and it's personal and it's, you know what I mean?
[00:47:45.240 --> 00:47:49.240] So AI can be integrated in like some follow-up things and things like that.
[00:47:49.240 --> 00:47:59.080] But like as far as like the like wealth of AI being able to be integrated in other business models is so vast.
[00:47:59.080 --> 00:48:02.680] Like you can just do so much as far as like content.
[00:48:02.680 --> 00:48:20.760] I mean, we can use it for content creation, but like for like email follow-up and like so many different things and just like everyday communication and scheduling, like you can do all of that through AI where that's a little hard to integrate because there's a lot of back and forth communication and actual artwork getting approved and you know what I mean?
[00:48:20.760 --> 00:48:24.760] Things like that with the services that are done at Third Eye.
[00:48:25.320 --> 00:48:51.480] But yeah, like being able to like literally like, I hate saying like replace employees because I think that it's more of a shifting of priority and like how to better utilize like the people that you have working with you and like better utilize your team to be able to take like the repeatable, mundane, like kind of like filler stuff and hand it off.
[00:48:51.480 --> 00:48:52.040] Totally.
[00:48:52.040 --> 00:48:54.760] It's like it's wow.
[00:48:54.760 --> 00:48:55.160] Yeah.
[00:48:55.160 --> 00:49:03.000] I mean, I definitely think you still need people to be managing the AI, but it makes the roles that they were doing so much easier, and there's more productivity that can come to that.
[00:49:03.160 --> 00:49:03.400] Yes.
[00:49:03.400 --> 00:49:03.800] Yeah.
[00:49:03.800 --> 00:49:04.200] Yes.
[00:49:04.680 --> 00:49:05.560] I see that.
[00:49:05.560 --> 00:49:11.360] Are there any other business tools and solutions that you're using in the business that you can't live without for website, finance?
[00:49:11.240 --> 00:49:12.200] Like, like what are all the things you're doing?
[00:49:12.280 --> 00:49:13.800] I feel like our website's solid.
[00:49:14.120 --> 00:49:14.440] Yeah.
[00:49:14.440 --> 00:49:21.520] The website, we use Wix and it just has like everything that we need really integrated into it.
[00:49:21.600 --> 00:49:27.680] So it's not like I have like five different things happening.
[00:49:29.520 --> 00:49:30.240] I agree.
[00:49:30.240 --> 00:49:30.880] You know what?
[00:49:30.880 --> 00:49:32.640] There's some Wix haters out there.
[00:49:32.640 --> 00:49:36.720] And I know like even probably people listening to this who do like web stuff.
[00:49:36.720 --> 00:49:41.040] I've been in like, I've been doing web design things for like a while.
[00:49:41.040 --> 00:49:47.360] And I, Wix has grown so much and evolved so much over the last just like five years.
[00:49:48.000 --> 00:49:59.760] And really for a business like a service-based business or even just like an online business, it has like everything that you could need to like solution-wise.
[00:49:59.760 --> 00:50:01.280] It's got like the scheduling stuff.
[00:50:01.280 --> 00:50:02.720] It's got all the follow-up things.
[00:50:02.720 --> 00:50:04.480] It's got AI built in there.
[00:50:04.480 --> 00:50:09.200] You have your landing pages, funnel, like you can do like everything through that.
[00:50:09.200 --> 00:50:12.720] The booking, the whole booking system and stuff is through there.
[00:50:12.720 --> 00:50:16.560] All the forms, compliant forms that have to be signed and then edited.
[00:50:16.560 --> 00:50:18.720] That's other like health department things.
[00:50:18.720 --> 00:50:24.880] Like we have to like know what people are getting done and then go back into the forms and fill it out.
[00:50:24.880 --> 00:50:27.120] And like we can do all of that.
[00:50:27.120 --> 00:50:29.520] And that's what the health department goes through and looks at.
[00:50:29.520 --> 00:50:33.200] Like you'd have to like, you have to find something that does all of that.
[00:50:33.200 --> 00:50:34.080] And that's all built in there.
[00:50:34.080 --> 00:50:35.600] And we'll do all of that through Wix.
[00:50:35.760 --> 00:50:36.400] That's amazing.
[00:50:36.400 --> 00:50:37.440] It's amazing.
[00:50:37.440 --> 00:50:42.400] And it's so easy because it's not like, you know, we have like 20 different tabs open, like trying to do this, this, and that.
[00:50:42.400 --> 00:50:43.680] It's all just right there.
[00:50:43.680 --> 00:50:45.680] So that's been really easy.
[00:50:45.760 --> 00:50:48.720] It's always good when you can find all the tools that you need that have everything in one.
[00:50:49.120 --> 00:50:50.240] Yeah, totally.
[00:50:50.240 --> 00:50:53.040] It's it's been like really solid, actually.
[00:50:53.040 --> 00:50:58.000] Every time we think about switching, switching, it's like, well, they just got this feature.
[00:50:58.000 --> 00:50:59.520] Like, let's just stay here.
[00:50:59.520 --> 00:50:59.960] Yeah.
[00:51:00.440 --> 00:51:02.200] And then you're going to change things that aren't broken.
[00:51:02.200 --> 00:51:02.520] I know.
[00:50:59.680 --> 00:51:05.640] You're like, oh, we're going to have to migrate all of this.
[00:51:05.800 --> 00:51:08.120] Like, what a, that's a heavy lift.
[00:51:08.120 --> 00:51:08.360] Yeah.
[00:51:08.360 --> 00:51:08.840] You know?
[00:51:08.840 --> 00:51:09.320] Yes.
[00:51:09.320 --> 00:51:11.320] Changing email service providers, websites.
[00:51:11.400 --> 00:51:13.400] Yeah, it's like nobody wants to be doing this.
[00:51:14.520 --> 00:51:14.840] Yeah.
[00:51:14.840 --> 00:51:16.760] I like Wix is really good.
[00:51:17.080 --> 00:51:31.560] We've used Flowdesk in the past, or we still use Flowdesk for a little bit of email marketing, which also could be done on Wix, but we just have had it on Flowdesk, which is like cute and user-friendly and like fine for what we have.
[00:51:33.880 --> 00:51:41.080] That's one of the areas that it's like, gosh, it could like always be like, there's always like the next best thing.
[00:51:41.080 --> 00:51:46.760] You know, I think of like high level and like all these other, like it's probably this, it's like the same with membership platforms.
[00:51:46.760 --> 00:51:49.960] I know the league has gone through like small evolution.
[00:51:49.960 --> 00:51:50.520] And it's a lot.
[00:51:51.000 --> 00:51:52.440] So much work to change things.
[00:51:52.440 --> 00:51:52.760] Right.
[00:51:52.760 --> 00:51:53.640] And so, you know what?
[00:51:53.640 --> 00:52:05.000] I think like more importantly, it's just like finding the one that works for you and works for your setup and that you're able to like grow, continue growing into.
[00:52:05.480 --> 00:52:16.440] And just like being comfortable with, you know what I mean, just like writing that out and like finding the one that works for you because there's 10,000 tech solutions out there for all of everything.
[00:52:16.760 --> 00:52:19.080] Email, community, community growth.
[00:52:19.080 --> 00:52:19.800] You know what I mean?
[00:52:19.800 --> 00:52:25.160] Like text marketing, social, posting, you know, just like all the platforms.
[00:52:25.320 --> 00:52:27.320] And then all the subscriptions add up, right?
[00:52:27.320 --> 00:52:34.280] So it's like, oh, you're spending $29 on something, but then you're spending that on 10 different things, and all of a sudden you're paying hundreds or thousands of dollars a month.
[00:52:34.280 --> 00:52:35.720] Could things be consolidated?
[00:52:35.720 --> 00:52:39.560] Are there platforms where you can do more with one thing?
[00:52:39.560 --> 00:52:44.360] Something we started doing actually at Entrepreneurista through one of our team members that she was doing this at another company.
[00:52:44.360 --> 00:52:52.960] She's like, anytime you want to bring on another tech solution or any product, make sure you're evaluating at least three others before, because we all, as entrepreneurs, we all have shiny oddbicks syndrome.
[00:52:52.960 --> 00:52:54.640] I think it's like, oh, yes, let's do that.
[00:52:54.640 --> 00:53:05.920] Let's just switch and look at at least three different tools, do a whole analysis of pricing, what's involved in switching, how much time is it going to take to actually switch over?
[00:53:05.920 --> 00:53:10.560] What could the potential results be to even evaluate which product or service to use?
[00:53:10.560 --> 00:53:11.600] And is it even worth it?
[00:53:11.600 --> 00:53:12.240] Is it worth the money?
[00:53:12.240 --> 00:53:12.960] Is it worth the time?
[00:53:13.840 --> 00:53:15.040] Time to lift it sometimes.
[00:53:15.200 --> 00:53:16.000] We forget busy.
[00:53:16.080 --> 00:53:17.120] You're like, oh, God.
[00:53:17.120 --> 00:53:22.480] When you want to change an email service provider, that is a switching over to an email service provider.
[00:53:22.480 --> 00:53:22.880] That is a whole lot of people.
[00:53:23.040 --> 00:53:25.840] No, you have to warm email everyone and get everything.
[00:53:26.080 --> 00:53:26.560] Oh, yeah.
[00:53:26.560 --> 00:53:27.200] Tell them, Nikki.
[00:53:27.200 --> 00:53:27.440] Tell them.
[00:53:27.680 --> 00:53:29.760] Well, the email is really like a big one.
[00:53:30.000 --> 00:53:38.560] I'm working with a client right now on switching email marketing, which will be for the better, but you could blow your whole email, literally.
[00:53:38.560 --> 00:53:48.400] Like you can send out, you can't just like switch email providers if you've got a robust email list and go email 10 to 20,000 people.
[00:53:48.400 --> 00:53:48.960] Not gonna work.
[00:53:49.120 --> 00:53:49.760] That doesn't work.
[00:53:49.760 --> 00:53:51.280] It'll like shut it down.
[00:53:51.440 --> 00:53:55.200] It's like not cool in the ethers of email.
[00:53:55.200 --> 00:54:04.000] So you have to like slow roll that whole process and it has to be a little bit out of time and kind of like sunset into this new provider.
[00:54:04.000 --> 00:54:05.520] Like that's a whole thing.
[00:54:05.520 --> 00:54:07.200] And that's why people hire you to work with you.
[00:54:07.600 --> 00:54:08.080] Yeah.
[00:54:08.080 --> 00:54:14.640] This client is going from like just utilizing what's in Shopify to getting Clavio.
[00:54:14.640 --> 00:54:15.040] Yes.
[00:54:15.040 --> 00:54:20.960] And it's like, dang, like the capabilities of Clavio are amazing if you're using Shopify.
[00:54:21.280 --> 00:54:26.320] Just the way it integrates with Shopify is like a game changer, but it is a whole process.
[00:54:27.040 --> 00:54:28.080] And it's a big learning curve.
[00:54:28.080 --> 00:54:36.840] So we're on Clavio now, we have switched over from MealChimp and high-level FG years ago and did the whole process of moving everything over to Clevio.
[00:54:37.000 --> 00:54:40.520] And there's, it's a big process, but there's so many capabilities in Cleavio.
[00:54:41.160 --> 00:54:42.200] Is it Clavi or Clavio?
[00:54:42.200 --> 00:54:42.680] I never know.
[00:54:42.680 --> 00:54:43.080] I don't know.
[00:54:43.080 --> 00:54:44.280] Clevio, Clavio.
[00:54:44.280 --> 00:54:47.000] I feel like there's so many business tools that you don't know.
[00:54:47.240 --> 00:54:48.440] Is it Zapi or Zapier?
[00:54:49.880 --> 00:54:52.440] People will say that, and I'm like, it's obviously Zapier.
[00:54:54.200 --> 00:54:54.520] Yeah.
[00:54:55.560 --> 00:54:56.680] Very good point.
[00:54:56.680 --> 00:54:57.400] Very good point.
[00:54:57.400 --> 00:55:00.200] I remember when I remember Gif, Jif, or Gif, Jif or Gif.
[00:55:01.720 --> 00:55:02.360] What is it?
[00:55:02.360 --> 00:55:03.320] I don't have the answer.
[00:55:04.360 --> 00:55:05.400] Come back for the next episode.
[00:55:05.400 --> 00:55:07.000] We will look it up on ChatGPT and find out.
[00:55:07.000 --> 00:55:08.040] I'm going to let everyone know.
[00:55:08.120 --> 00:55:09.400] We can just look right now here.
[00:55:09.720 --> 00:55:11.000] I have to ask ChatGPT.
[00:55:11.000 --> 00:55:12.920] Well, I have to ask both of you.
[00:55:12.920 --> 00:55:15.400] What is your biggest business secret?
[00:55:15.400 --> 00:55:17.080] Something you've never shared with anyone before?
[00:55:17.080 --> 00:55:21.240] Could be your best learning lesson or just something you want everyone to know.
[00:55:21.240 --> 00:55:22.360] Oh my gosh.
[00:55:22.360 --> 00:55:26.120] I always feel like these questions are hard and I need like a minute.
[00:55:26.360 --> 00:55:27.320] I know.
[00:55:27.320 --> 00:55:30.200] My business secret?
[00:55:33.240 --> 00:55:34.040] I don't know.
[00:55:34.040 --> 00:55:39.000] I feel like for me, it's like just being super authentic.
[00:55:39.000 --> 00:55:46.040] Just, you know, just following like your intuition and just, yeah, being authentic with what you put out there.
[00:55:46.680 --> 00:55:48.520] I like feel like I'm on the same thing.
[00:55:48.520 --> 00:55:52.920] Is it like so much of business is technical and logistical.
[00:55:52.920 --> 00:55:58.840] And like, but there's this big giant part of it that's like gut instinct.
[00:55:58.840 --> 00:56:02.440] I feel like you would agree that it's like, you kind of like, you know, and you know.
[00:56:02.760 --> 00:56:09.160] And if it's like, I said this before, but it's like, if it's like not a hell yes, like it's a hell no.
[00:56:09.160 --> 00:56:09.800] Yes.
[00:56:09.800 --> 00:56:10.200] Absolutely.
[00:56:10.280 --> 00:56:12.520] You know, and like you, you like, you learn.
[00:56:13.240 --> 00:56:27.120] It's I definitely, if I'm not like feeling like 100% about something I'm like yeah I need some time to think about that but also when something feels really good You like no yes yeah, I'm like let's let's go.
[00:56:27.120 --> 00:56:27.600] Let's go.
[00:56:27.600 --> 00:56:28.000] Yeah.
[00:56:28.000 --> 00:56:28.320] Yeah.
[00:56:28.320 --> 00:56:28.720] Yeah.
[00:56:28.720 --> 00:56:31.680] What's the last big decision you guys made and we're ready to just jump in and do it?
[00:56:31.680 --> 00:56:32.720] What's coming next for Thursday?
[00:56:32.720 --> 00:56:34.240] What do we need to know?
[00:56:35.920 --> 00:56:43.040] We're pretty much just like, yeah, expanding on like some piercing stuff and piercing and jewelry things.
[00:56:43.120 --> 00:56:43.280] Yes.
[00:56:44.800 --> 00:56:46.880] Earthings are happening.
[00:56:47.200 --> 00:56:52.480] And yeah, like, you know, maybe a little sister brand.
[00:56:53.040 --> 00:56:53.440] I don't know.
[00:56:53.600 --> 00:56:54.000] We're feeling.
[00:56:54.240 --> 00:56:55.920] Are you launching your new brand right here, right now?
[00:56:57.280 --> 00:56:58.480] This is not a hard launch.
[00:56:58.480 --> 00:57:00.000] No, it's not a hard launch yet.
[00:57:00.240 --> 00:57:02.800] You know, we got to make sure trademarks are good and stuff.
[00:57:02.800 --> 00:57:09.840] But we, yeah, we're like, I think we throw, I'm like an idea person for sure, total big picture thinker.
[00:57:09.840 --> 00:57:12.000] I have ideas all the time.
[00:57:12.400 --> 00:57:13.920] And like, I throw them out.
[00:57:13.920 --> 00:57:27.440] And a lot of times it's like, it's either like a, Remy's a good idea, you don't, your like decisions are not hidden behind like, I know if I say something to her and it's like a yes, it's a yes.
[00:57:27.440 --> 00:57:29.360] And if it's a no, it's a no.
[00:57:29.360 --> 00:57:32.480] Oh, I'll be like, she's like, I'm not sure.
[00:57:32.480 --> 00:57:35.120] And then sometimes I'm like, no, hear me out.
[00:57:35.120 --> 00:57:37.600] Hear this full thought process out.
[00:57:37.600 --> 00:57:40.000] This might be a 10-year plan, but like hear it out.
[00:57:40.240 --> 00:57:47.200] And I feel like, like, yeah, like, it feels really good when it's like, when it's a full yes.
[00:57:47.200 --> 00:57:50.480] And I feel like we're like on to some things right now.
[00:57:50.480 --> 00:57:51.440] We'll see.
[00:57:51.440 --> 00:57:52.000] Everyone will see.
[00:57:52.080 --> 00:57:52.720] We'll see.
[00:57:53.040 --> 00:57:54.400] Well, I can't wait to come in.
[00:57:54.400 --> 00:57:56.240] I'm going to be there in two weeks with Molly.
[00:57:56.240 --> 00:57:58.960] We're getting permanent jewelry and Molly's getting her ears pierced.
[00:57:58.960 --> 00:57:59.600] It's going to be the best.
[00:57:59.600 --> 00:58:01.400] Everyone will see it all over Instagram, right?
[00:58:01.400 --> 00:58:01.560] Yes.
[00:58:01.800 --> 00:58:02.920] Be sharing everywhere.
[00:58:03.160 --> 00:58:03.880] We'll be sharing.
[00:58:03.880 --> 00:58:04.600] We'll be tagging.
[00:58:04.600 --> 00:58:05.640] We'll be collaborating.
[00:57:59.920 --> 00:58:05.880] Yes.
[00:58:06.120 --> 00:58:08.600] And tell everyone for all the services that you offer.
[00:58:08.600 --> 00:58:11.160] Where should everyone come find you and see you?
[00:58:11.160 --> 00:58:12.280] Plug away, Remy.
[00:58:13.320 --> 00:58:15.640] Third-iStudio.com.
[00:58:15.640 --> 00:58:17.560] Yeah, we do our booking through our website.
[00:58:17.560 --> 00:58:18.360] So.
[00:58:18.360 --> 00:58:19.480] Yes, makes it efficient.
[00:58:19.480 --> 00:58:21.560] So everyone, head to the show notes right now.
[00:58:21.560 --> 00:58:25.240] Go follow Third Eye, follow Remy, follow Nikki everywhere.
[00:58:25.240 --> 00:58:29.160] Thank you both so much for sharing your incredible journey and story.
[00:58:29.160 --> 00:58:33.160] I'm so excited that I get to witness it all and be a part of it.
[00:58:33.160 --> 00:58:35.560] And we can share more with the world.
[00:58:35.560 --> 00:58:37.400] And let's do this again soon.
[00:58:37.400 --> 00:58:37.960] Yay.
[00:58:37.960 --> 00:58:38.920] Let's do it.
[00:58:38.920 --> 00:58:39.640] This is fun.
[00:58:39.640 --> 00:58:40.120] Yay.
[00:58:40.120 --> 00:58:40.920] It was so good.
[00:58:40.920 --> 00:58:44.920] I'm Stephanie, and this is the best business meeting I've ever had.
[00:58:45.240 --> 00:58:46.600] Hi, Entrepreneurs.
[00:58:46.600 --> 00:58:47.640] It's Steph here.
[00:58:47.640 --> 00:58:54.680] And I hope today's episode has left you feeling inspired and with some actionable tips that you can apply to your own business.
[00:58:54.680 --> 00:59:02.040] The way we've grown our community and resources is by sharing content like this for years and asking for help along the way.
[00:59:02.040 --> 00:59:07.560] So here's where we need your help so we can continue to make as much impact as possible together.
[00:59:07.560 --> 00:59:24.680] If you can leave us a five-star review and extra credit if you share this episode on Instagram, LinkedIn, or DM it to a founder friend who would benefit from hearing it, not only would it mean the world to us, but you sharing this episode is going to help someone who just may need to hear what we share today.
[00:59:24.680 --> 00:59:27.720] And you know I love nothing more than giveaways and prizes.
[00:59:27.720 --> 00:59:34.440] So every month I'll be giving away a one-on-one session with me to someone who has shared the episode and left a review.
[00:59:34.440 --> 00:59:37.240] So send me a personal DM over on Instagram.
[00:59:37.240 --> 00:59:42.200] I'm at Steph Jill Carton once you've done it, so you can be entered to win.
[00:59:42.200 --> 00:59:47.920] Wishing you a productive week ahead and stay tuned for another impactful episode next week.