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[00:00:01.440 --> 00:00:05.440] Ever whispered, maybe I could create an online course someday?
[00:00:05.440 --> 00:00:10.240] And then you thought, nope, too overwhelming, too risky, and way too much tech.
[00:00:10.240 --> 00:00:11.840] That's you, I get it.
[00:00:11.840 --> 00:00:18.160] When I started, I had no clue where to begin, no extra hours, and no idea if anyone would buy.
[00:00:18.160 --> 00:00:20.400] Then I met Amy Porterfield.
[00:00:20.400 --> 00:00:27.120] She gave me a clear, doable path, and that someday dream became a profitable, sustainable part of my business.
[00:00:27.120 --> 00:00:31.600] Now I've built multiple online courses that earn while I live my life.
[00:00:31.600 --> 00:00:37.680] That's why I'm so excited to tell you about Course Confident, a live boot camp with Amy herself.
[00:00:37.680 --> 00:00:40.560] Four live trainings with one clear outcome.
[00:00:40.560 --> 00:00:49.360] Nail your profitable course topic, choose your type and price with confidence, and learn how to attract your future students without being glued to your screen.
[00:00:49.360 --> 00:00:52.240] You'll be in a private-driven community that gets it.
[00:00:52.240 --> 00:01:02.000] The doubts, the wins, the why is this so hard moments, the accountability, ideas, and encouragement you need to move from thinking about it to doing it.
[00:01:02.000 --> 00:01:05.360] Join through jennakutcher.com forward slash bootcamp.
[00:01:05.360 --> 00:01:15.120] And when you join, you'll also get my beginner-friendly mini course, The Pinterest Kickstart, which is your quick start guide to growing your audience and email list before you even launch.
[00:01:15.120 --> 00:01:17.920] $27 of value, yours free.
[00:01:17.920 --> 00:01:24.960] If you want more freedom, more alignment, and income you don't have to chase daily, this is your next right step.
[00:01:24.960 --> 00:01:26.720] We start September 11th.
[00:01:26.720 --> 00:01:31.600] Save your spot today at jennakutcher.com forward slash bootcamp.
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[00:02:03.480 --> 00:02:11.560] It's like having a personal assistant built right into your PC to cover the menial tasks so that you can focus on what matters.
[00:02:11.560 --> 00:02:15.000] That's the power of Dell AI with Intel Inside.
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[00:02:38.600 --> 00:02:47.240] What if the most transformative mastermind of your life didn't cost you a dime and it didn't require matching notebooks, a private chef, or a keynote speaker?
[00:02:47.240 --> 00:02:52.280] Well, let me tell you what happened in Chicago with some of my favorite women in business.
[00:02:52.600 --> 00:03:00.680] I'm Jenna Kutcher, and I help you trade hustle for purpose and build a business that gives you the life you actually want to live.
[00:03:00.680 --> 00:03:11.080] From a $300 Craigslist camera to a seven-figure business I run from home, I've learned that success isn't just about what you do, it's about how you live.
[00:03:11.080 --> 00:03:19.560] Here, you'll get strategies that work, systems that give you your time back, and steps that turn your effort into results and impact.
[00:03:19.560 --> 00:03:26.360] If you're ready for clarity, confidence, and a business that feels as good as it looks, you're in the right place.
[00:03:26.680 --> 00:03:29.880] This is the Goldigger podcast.
[00:03:30.840 --> 00:03:38.760] A few weeks ago, I did a mastermind in Chicago, and today I want to talk to you about what made it one of the most powerful things I have done all year.
[00:03:38.760 --> 00:03:45.000] And I want to set the stage here because there are all different types of masterminds, but this one was not a luxury retreat.
[00:03:45.280 --> 00:03:50.640] There were no guest speakers, no swag bags, there wasn't a high-ticket facilitator leading the way.
[00:03:50.640 --> 00:03:58.720] It was literally just six women, totally unpaid, coming together for 36 hours to go deep and not wide on our businesses and lives.
[00:03:58.720 --> 00:04:12.560] So, today, I'm going to walk you through how we laid it out, how we formatted it, how we made sure we got the most out of our time, how we kept the conversation alive and rich, and why I think you should do this too.
[00:04:12.560 --> 00:04:14.320] Let's dive on in.
[00:04:14.960 --> 00:04:24.640] The topic of masterminds is not a new one for this podcast, but if this idea of a mastermind is new or you're like, What is she talking about?
[00:04:24.640 --> 00:04:26.080] What is a mastermind?
[00:04:26.080 --> 00:04:38.000] Let's just quick start this episode and take a really quick second so that I can share with you what a mastermind actually is, because I think the word can sound super fancy and it can also be totally vague.
[00:04:38.000 --> 00:04:42.880] So, a mastermind at its core, it's literally just a group of people that are committed to growth.
[00:04:42.880 --> 00:04:49.520] People that come together, they don't just want to chat or talk small talk, they want to help move each other forward.
[00:04:49.520 --> 00:04:56.080] It's not a course, it's not a coaching program, it's not a networking event where you feel like you have to pitch yourself.
[00:04:56.080 --> 00:05:06.880] A good mastermind, in my opinion, is a group of like-minded individuals, sometimes peers, each having their own skills and their own struggles, coming together to say, I see you.
[00:05:06.880 --> 00:05:07.680] I've been there.
[00:05:07.680 --> 00:05:09.520] Let's work through this together.
[00:05:09.520 --> 00:05:14.720] Now, in a good mastermind, everyone brings something to the table.
[00:05:14.720 --> 00:05:22.480] You know, a lot of masterminds are facilitated, and that facilitation can sometimes appear to be like a guru with all the answers.
[00:05:22.480 --> 00:05:29.920] But I think the real power in a mastermind is the collective energy of getting different perspectives, of getting co-productions.
[00:05:32.040 --> 00:05:42.440] And the hopeful goal of a mastermind is that when you leave, you leave having more clarity, having more confidence, more connection than you had when you walked in.
[00:05:42.440 --> 00:05:46.760] Now, I have done all different types of masterminds over the years.
[00:05:46.760 --> 00:05:54.520] The first mastermind I ever did was a $25,000 year-long commitment.
[00:05:54.520 --> 00:05:57.800] And it was one of the best things I've ever done, honestly.
[00:05:57.800 --> 00:06:00.600] I remember it was facilitated by Lewis Howes.
[00:06:00.600 --> 00:06:07.080] I had listened to his podcast and I had heard rumblings of masterminds, but I had never actually seen someone like put it out there.
[00:06:07.240 --> 00:06:16.840] Felt like masterminds were like this underground network where you would hear about them, but you never really understood, like, well, how do I get into it or what is the opportunity?
[00:06:16.840 --> 00:06:22.440] And I was on Lewis's email list, and he had finally sent out an email about a mastermind.
[00:06:22.440 --> 00:06:25.560] And at this point, I was a wedding photographer.
[00:06:25.560 --> 00:06:32.520] I was just starting to dip my toe into the digital space, and it was a massive investment.
[00:06:32.520 --> 00:06:37.880] I mean, $25,000 is a big investment, no matter who you are, no matter what stage of life you're in.
[00:06:37.880 --> 00:06:42.120] This was like pinching pennies, stretching my investment.
[00:06:42.120 --> 00:06:49.160] At the time, I was a wedding photographer, so I wasn't necessarily rolling in millions of dollars, not even in the slightest.
[00:06:49.160 --> 00:06:52.760] And so that was my first experience of a mastermind.
[00:06:52.760 --> 00:06:55.480] And every mastermind is formatted differently.
[00:06:55.480 --> 00:06:57.400] It's facilitated differently.
[00:06:57.400 --> 00:06:59.240] And so that was really my first experience.
[00:06:59.240 --> 00:07:05.320] And with that one, there were three in-person meetups throughout the year that were each a few days long.
[00:07:05.320 --> 00:07:08.920] Lewis facilitated, he brought in a lot of amazing guest speakers.
[00:07:08.920 --> 00:07:11.160] The group was about 25 people.
[00:07:11.160 --> 00:07:14.760] I still have relationships with a lot of people that I met back in the day.
[00:07:15.360 --> 00:07:24.960] And I even wrote a story in my book about that mastermind because there was one experience in there where I joined thinking, you know, this is going to be amazing for my business.
[00:07:24.960 --> 00:07:26.000] I'm going to learn so much.
[00:07:26.000 --> 00:07:26.960] And I did.
[00:07:26.960 --> 00:07:32.000] But I wrote a story in my book about how I joined thinking I was going to learn about business.
[00:07:32.000 --> 00:07:49.120] But one of the biggest gifts I walked away from from that mastermind was meeting my fertility doctor who walked with me through our season of loss and miscarriage, and who I truly believe helped me heal my body to the point where I could carry a pregnancy.
[00:07:49.120 --> 00:07:53.920] And so I entered into that mastermind thinking, oh my gosh, this is going to be so great for business.
[00:07:53.920 --> 00:07:55.040] And it was.
[00:07:55.040 --> 00:08:02.880] But I ended up leaving that mastermind in a totally different stage of life, one that I never saw coming.
[00:08:02.880 --> 00:08:10.720] And having met a woman who really just helped me and showed up in my life when I didn't even expect it.
[00:08:10.720 --> 00:08:13.440] And so that was my first experience in a mastermind.
[00:08:13.440 --> 00:08:17.520] Now, over the years, I have done a lot of different types of masterminds.
[00:08:17.520 --> 00:08:21.440] That was really the only big paid mastermind I did.
[00:08:21.440 --> 00:08:41.520] And then since then, a lot of the masterminds I've been a part of are more free and facilitator-free masterminds, where it's truly just a group of collected individuals who want to help each other move forward, who want to come together, and really who truly believe that community is greater than competition.
[00:08:41.520 --> 00:08:52.280] And so, if you are someone that's tuning in and you're like, I have been craving support, I wish that I knew how to join a mastermind, or I wish I could find a mastermind that fit me where I'm at in my business.
[00:08:52.280 --> 00:08:59.880] Or if you've been saying, I wish I could bounce this idea off of somebody, or I just want to feel seen by somebody who understands what I'm going through.
[00:08:59.360 --> 00:09:03.720] This episode might be exactly what you didn't know you needed.
[00:09:04.040 --> 00:09:13.880] And so, I want to walk through masterminds in totality, but also I want to talk about my recent experience because it was so powerful.
[00:09:14.200 --> 00:09:28.600] And the reason why I want to share it with you is that I think that my most recent experience is something that will allow you to start imagining what a mastermind could actually look like in your life, regardless of what stage you're in.
[00:09:28.600 --> 00:09:41.560] So, the first thing that I want to talk about of why Chicago was awesome is something that I've always resonated with, which is you don't need fancy in order to go deep, you need focus.
[00:09:41.880 --> 00:09:45.880] And I actually facilitated my own mastermind years ago.
[00:09:45.880 --> 00:09:52.440] It was the year that I got pregnant with Coco, so coming up on I think almost eight years ago, which is crazy.
[00:09:52.440 --> 00:09:55.480] And we did some really cool stuff.
[00:09:55.480 --> 00:09:58.120] So, like, our first meetup was in Waco, Texas.
[00:09:58.120 --> 00:10:00.600] We got to go see where Chip and Joanna are.
[00:10:00.600 --> 00:10:01.880] It was so much fun.
[00:10:01.880 --> 00:10:11.000] We did a really cool weekend-long adventure at Camp Wanawega in Wisconsin, which is like quintessential vintage camp vibes.
[00:10:11.000 --> 00:10:13.880] We did a lot of really cool stuff, and I loved it.
[00:10:13.880 --> 00:10:17.640] But here's what I loved most about Chicago last month.
[00:10:17.640 --> 00:10:22.920] So, there was no big retreat, it was literally a regular Marriott hotel.
[00:10:22.920 --> 00:10:29.000] We had a Marriott lobby, and a bunch of women who chose to just really show up.
[00:10:29.320 --> 00:10:34.680] And something that was awesome about this experience is that we weren't starting from ground zero.
[00:10:34.680 --> 00:10:47.040] So, a few months ago, it spontaneously happened that five of us were all going to be in Nashville at the same time for very different things, and we were all friends with each other.
[00:10:44.840 --> 00:10:51.600] And it was kind of serendipitous: I was speaking at something and spending the night at Amy's.
[00:10:51.760 --> 00:10:53.680] One of our friends was coming into town to get mentored.
[00:10:53.840 --> 00:10:56.000] Another friend was coming to the event we were speaking at.
[00:10:56.000 --> 00:11:01.120] It was just like this weird explosion of like, all of us are going to be in the same city at the same time.
[00:11:01.120 --> 00:11:02.640] What if we all got together?
[00:11:02.640 --> 00:11:08.480] And it turned into this wonderful time spent at one of my best friends, Amy Porterfield's houses.
[00:11:08.800 --> 00:11:12.960] We literally stayed in our sweatpants and ordered DoorDash in, and we masterminded together.
[00:11:12.960 --> 00:11:14.080] And it was just beautiful.
[00:11:14.080 --> 00:11:16.320] There was no real big structure.
[00:11:16.320 --> 00:11:19.600] We didn't like come preparing presentations or anything like that.
[00:11:19.600 --> 00:11:22.560] But what was awesome is that we kept in touch.
[00:11:22.560 --> 00:11:24.640] So we kept the text thread alive.
[00:11:24.640 --> 00:11:26.480] We continued to show up for each other.
[00:11:26.480 --> 00:11:27.920] We continued to share wins.
[00:11:27.920 --> 00:11:29.200] We continued to ask questions.
[00:11:29.200 --> 00:11:31.200] We made connections for one another.
[00:11:31.520 --> 00:11:35.920] And one of us in the text thread threw out like, well, when should we get together next?
[00:11:35.920 --> 00:11:44.240] And I loved that because a lot of times masterminds can kind of be a one and done, or it's just really hard when you have a lot of busy people trying to organize their schedules.
[00:11:44.240 --> 00:11:46.640] And so we started throwing out dates.
[00:11:46.640 --> 00:11:54.720] And this idea to go to Chicago came up, and I was so pumped because where we live, we live in Duluth, Minnesota.
[00:11:54.720 --> 00:11:59.920] So there's a teeny tiny airport that's like, I don't know, 15 minutes from our house.
[00:11:59.920 --> 00:12:06.800] And that airport only flies direct to Minneapolis, which is a two and a half hour drive, or to Chicago.
[00:12:06.800 --> 00:12:10.000] And I was like, heck, yes, let's do Chicago.
[00:12:10.000 --> 00:12:12.080] It was like an hour-long flight.
[00:12:12.080 --> 00:12:13.600] It's such an easy thing for me.
[00:12:13.600 --> 00:12:16.480] It doesn't take me all day to get there and to get home.
[00:12:16.480 --> 00:12:26.080] And in this stage of life, and especially in the precious summer months that we get here in the Midwest, I am very hesitant to leave home.
[00:12:26.080 --> 00:12:27.760] And so it was perfect.
[00:12:27.760 --> 00:12:37.720] So the text thread turned into a date, which turned into our friend Stacey, who has an office in Chicago, literally just opened it up like the week before we went.
[00:12:37.720 --> 00:12:40.760] She was like, We can use my office space if we want a meeting space.
[00:12:40.760 --> 00:12:42.520] There's a hotel nearby.
[00:12:42.520 --> 00:12:43.720] Let's do this.
[00:12:43.720 --> 00:12:46.920] And so we stayed at this Marriott.
[00:12:46.920 --> 00:12:48.120] We all got our own room.
[00:12:48.120 --> 00:12:49.960] So we had our own space.
[00:12:49.960 --> 00:12:52.040] And the first night we met up for dinner.
[00:12:52.040 --> 00:12:57.880] And the first thing I noticed was this: not a single one of us drank alcohol.
[00:12:57.880 --> 00:13:00.520] Now, I am a former margarita girl.
[00:13:00.520 --> 00:13:02.520] I mean, it was literally on my website.
[00:13:02.520 --> 00:13:04.840] I do not hate alcohol.
[00:13:04.840 --> 00:13:08.120] I have not personally drank alcohol in the last three years.
[00:13:08.120 --> 00:13:13.640] I was a very alcohol-free, curious, sober, curious girl for a while.
[00:13:13.640 --> 00:13:20.120] And I said, I'm just going to try 30 days, which turned into 90, which turned into a year, which has turned into three years.
[00:13:20.120 --> 00:13:27.400] But what was really interesting to me is that at this table of women, not a single one of us was drinking.
[00:13:27.400 --> 00:13:29.720] And some people truly just don't drink.
[00:13:29.720 --> 00:13:33.160] Some people were choosing to not drink just to be all in and focused.
[00:13:33.160 --> 00:13:37.640] But I loved that because it just felt like, okay, we're here with intention.
[00:13:37.640 --> 00:13:39.560] We're here with focus.
[00:13:39.880 --> 00:13:46.200] And I also noticed that there was a real honoring of this idea of nourishing our bodies, right?
[00:13:46.200 --> 00:13:53.480] Like, I used to listen to top performers and I would just literally roll my eyes because they would talk about things like this, but it was real.
[00:13:53.480 --> 00:14:00.360] It was this idea of like, how do we show up as our best selves for not only ourselves, but for each other?
[00:14:00.360 --> 00:14:07.560] And so I loved how we entered into this space and we honored it.
[00:14:07.560 --> 00:14:16.800] And so many people spend so much time and money and energy obsessing over how things look, especially when it comes to things like flashy masterminds.
[00:14:16.800 --> 00:14:20.480] Like they rent out like a mansion in the hills, which is awesome.
[00:14:14.680 --> 00:14:21.920] I freaking love it.
[00:14:21.920 --> 00:14:23.760] Or they have like a curated coffee bar.
[00:14:23.920 --> 00:14:27.760] They, you know, bring in a cool food truck or they have matching swag bags and notebooks.
[00:14:27.760 --> 00:14:29.200] And I love all of that.
[00:14:29.200 --> 00:14:30.640] I think it's fantastic.
[00:14:30.640 --> 00:14:32.320] I think it is lovely.
[00:14:32.320 --> 00:14:38.800] But none of that matters if the people in the room aren't willing to be all in to go deep.
[00:14:38.800 --> 00:14:49.680] Like I would way rather be in a beige hotel lobby with women who show up fully than in this like Pinterest perfect retreat with people who are committed to staying service level.
[00:14:49.680 --> 00:14:51.920] That's just like where my heart is at.
[00:14:51.920 --> 00:14:57.120] For me, substance will always be aesthetics when it comes to transformation.
[00:14:57.120 --> 00:15:11.200] And so that is the first thing that I recognize: yes, you can have it be this like whimsical experience, but if you really just want to get together with people and get to the heart of it and keep things super simple, you don't have to go fancy.
[00:15:11.200 --> 00:15:12.960] Just focus on focus.
[00:15:12.960 --> 00:15:14.400] That is literally it.
[00:15:14.400 --> 00:15:18.640] And the other thing that I appreciate about this group is that no one is hosting.
[00:15:18.640 --> 00:15:27.120] Like even when we were at Amy's house, she kind of put her hands up in the air because it was so literally last minute where she was like, We are ordering DoorDash.
[00:15:27.120 --> 00:15:28.080] I am not hosting.
[00:15:28.080 --> 00:15:31.680] Like I'm not going to be standing in the kitchen cutting up a charcuterie board.
[00:15:31.680 --> 00:15:36.320] Like this is going to be the most informal thing ever so that we could all be in and present.
[00:15:36.320 --> 00:15:39.120] And I think that that also shifts the energy.
[00:15:39.120 --> 00:15:46.640] So same thing when we were in Chicago, like Stacey was like, hey, I instacarted a bunch of healthy snacks, but after that, you guys are on your own.
[00:15:46.640 --> 00:15:54.400] And I actually appreciate that because there's not pressure on one person to be leading and facilitating and hosting.
[00:15:54.400 --> 00:16:09.800] Okay, the second thing that I really enjoyed and noticed and paid attention was that there was almost like this, I'm trying to think of the way to say it, almost a curation of energy, not just expertise.
[00:16:09.800 --> 00:16:12.280] And here's what I mean when I say that.
[00:16:12.280 --> 00:16:26.440] When I looked around the table, I had this moment where I recognized like not every single person was in the same industry or at the same stage of business or at the same like level of where they're going.
[00:16:26.440 --> 00:16:30.920] And I will argue that it made it exceptionally better.
[00:16:30.920 --> 00:16:33.080] We're not sitting there going tit for tat.
[00:16:33.080 --> 00:16:34.760] We're not comparing resumes.
[00:16:34.760 --> 00:16:39.400] We are literally connecting from our own experiences and our desires.
[00:16:39.400 --> 00:16:47.160] And what's fascinating is that most of us around the table were moms and we were in different stages of motherhood.
[00:16:47.160 --> 00:16:50.520] All of us have a willingness to learn and grow.
[00:16:50.520 --> 00:16:57.320] And we were all just kind of coming open of like, okay, here's what I know to be true or here's what I've experienced.
[00:16:57.320 --> 00:17:04.600] And there was just like a real level of honesty, generosity, and willingness to like go deep.
[00:17:04.600 --> 00:17:16.440] So when you think about like who would you want in a mastermind, which I hope you're thinking about as you listen to this, and maybe you're struggling to like imagine, okay, well, who would be in the room that I want?
[00:17:16.760 --> 00:17:23.560] I wanted to give you a few tips on like, here's what I think you should do in order to find your mastermind people.
[00:17:23.560 --> 00:17:26.760] So first, like start with your current connections.
[00:17:26.760 --> 00:17:31.400] Think about who is already existing in your world in your orbit.
[00:17:31.400 --> 00:17:33.880] Maybe it's business friends that you DM with.
[00:17:33.880 --> 00:17:38.120] You've never met them in real life, but you've DM'd them or started conversations.
[00:17:38.120 --> 00:17:43.880] Maybe it's someone that you're watching and you're like, I was rooting for them and you're just inspired by them.
[00:17:44.120 --> 00:17:46.160] What if you, this is crazy, right?
[00:17:46.320 --> 00:17:50.960] What if you just reached out to them and said, hey, I have been thinking about starting a mini mastermind.
[00:17:50.960 --> 00:17:52.160] It is free.
[00:17:52.160 --> 00:17:54.800] Do you want to hop on a call and just see if we'd be a vibe?
[00:17:54.800 --> 00:18:04.000] Now, let me just preface this and say, I want for you to set the expectations and stage early because that could sound like a sales call, which could totally turn people off.
[00:18:04.000 --> 00:18:08.560] But if you come at it from a place of like, hey, I am really lonely in business.
[00:18:08.560 --> 00:18:11.360] I heard this thing on Jenna Kutcher's podcast.
[00:18:11.360 --> 00:18:13.520] I think that we could do this.
[00:18:13.520 --> 00:18:15.840] Would you want to do it with me?
[00:18:15.840 --> 00:18:17.760] That would be super cool, right?
[00:18:17.760 --> 00:18:19.360] So start with who you already know.
[00:18:19.360 --> 00:18:20.720] It can be people you know in real life.
[00:18:20.720 --> 00:18:22.480] It can be people you know on the internet.
[00:18:22.480 --> 00:18:26.160] Most of those people that I was in that room with, I met on the internet, right?
[00:18:26.160 --> 00:18:29.440] And we had internet friendships before we had real life friendships.
[00:18:29.440 --> 00:18:31.040] And I kind of love that.
[00:18:31.040 --> 00:18:41.360] The next thing I want for you to consider when you're thinking about, okay, who would be in your mastermind is you don't have to worry about perfect industry alignment.
[00:18:41.360 --> 00:18:50.560] So when I joined Lewis Howe's Mastermind years ago, I was the only what I would consider like creative entrepreneur.
[00:18:50.560 --> 00:18:52.960] Like I was the artist, the photographer.
[00:18:52.960 --> 00:18:56.480] I was amongst a room of a lot of fitness people.
[00:18:56.480 --> 00:18:59.840] I remember there were authors, health.
[00:18:59.840 --> 00:19:01.680] I was like in a whole different world.
[00:19:01.680 --> 00:19:07.280] And I honestly think that it made my experience so much more rich and I got so much more out of it.
[00:19:07.280 --> 00:19:12.880] And so similar values, in my opinion, matter more than similar businesses.
[00:19:12.880 --> 00:19:21.360] If you can get people who are generous and honest and in it for the long game, not just for like growth hacks, you're going to be just fine.
[00:19:21.360 --> 00:19:27.200] So, you don't have to look at people that are doing exactly what you're doing in exactly the same way.
[00:19:27.200 --> 00:19:31.800] I actually think I get more when I'm around people that are doing different things.
[00:19:32.680 --> 00:19:38.280] The next thing you want to keep in mind is that you can't just wait for somebody to invite you to something, right?
[00:19:38.280 --> 00:19:47.800] Like, like I said, I felt like Masterminds were this like underground network, and I was excluded from it until I saw Lewis's invitation.
[00:19:47.800 --> 00:19:56.200] And so, if you're not getting an invitation in your email, which by the way, it wasn't like a specific invitation for me, it was part of his email list, right?
[00:19:56.200 --> 00:19:58.840] Like, it wasn't like, ooh, Jenna, you're special, you should come.
[00:19:58.840 --> 00:20:01.160] Okay, just so you know, setting the stage.
[00:20:01.160 --> 00:20:03.640] Consider what would it look like for you to initiate it?
[00:20:03.640 --> 00:20:08.280] Like, don't wait to be invited to someone else's table, like, build the dang table yourself.
[00:20:08.280 --> 00:20:11.160] Like, set a date, invite two to three people.
[00:20:11.160 --> 00:20:13.800] It doesn't have to be big to be good.
[00:20:14.120 --> 00:20:18.440] And I was literally just thinking about this last night: I should do this locally.
[00:20:18.440 --> 00:20:21.720] Like, there are so many incredible entrepreneurs in my local city.
[00:20:21.720 --> 00:20:29.880] Like, what if I just rent out a space and say, Hey, come and I'll cater it and let's just hang out and talk?
[00:20:29.880 --> 00:20:35.480] Like, you do not have to wait to be invited to do literally anything in your life.
[00:20:35.480 --> 00:20:38.120] You can create the experience that you want.
[00:20:38.120 --> 00:20:44.360] And then, lastly, if you need a group, join our Gold Digger Insiders Facebook group.
[00:20:44.360 --> 00:20:50.360] If you need a safe space to connect with like-minded entrepreneurs, this group is full of people who get it.
[00:20:50.360 --> 00:20:57.000] Like, I have seen so many collaborations, partnerships, and real-life friendships spark from that Facebook group.
[00:20:57.000 --> 00:21:00.360] So, if you are looking to find your people, that is a beautiful place to start.
[00:21:00.360 --> 00:21:03.240] The link for our Facebook community is in the show notes.
[00:21:03.240 --> 00:21:08.280] Maybe after this episode, you guys can go in there and say, Hey, I want to do the thing Jenna was talking about.
[00:21:08.280 --> 00:21:09.960] Who wants to be in it with me?
[00:21:09.960 --> 00:21:15.040] And you can start to vet what types of groups could come out of our collective community.
[00:21:14.680 --> 00:21:17.120] Like, I am all here for that.
[00:21:17.680 --> 00:21:24.960] So, just keep in mind that you want to curate energy, not just expertise, and be willing to look a little bit outside of the box.
[00:21:24.960 --> 00:21:29.120] Now, before we continue, I want to pause here for a quick second.
[00:21:29.120 --> 00:21:38.800] And as we head into this quick break, I want for you to ask yourself: if you were to host your own mastermind next month, who is somebody that you want in the room?
[00:21:38.800 --> 00:21:49.440] I'm not talking about like the flashiest, most successful person, but who is someone that would show up with truth and generosity and a willingness to like go deep with you?
[00:21:49.440 --> 00:21:51.600] And I want for you to keep that person's name in your mind.
[00:21:51.600 --> 00:21:58.800] And while you're thinking it over, let me take a quick second to thank our sponsors who help bring this show to life.
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[00:24:18.360 --> 00:24:22.840] Can we talk about how bad underwear can ruin your entire day?
[00:24:22.840 --> 00:24:26.680] Like I used to put on underwear in a bra knowing that I'd be adjusting it by 10 a.m.
[00:24:26.680 --> 00:24:29.000] and completely over it by lunchtime.
[00:24:29.000 --> 00:24:32.840] That is why I am obsessed with the Skims Fits Everybody collection.
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[00:24:37.560 --> 00:24:43.000] The Fits Everybody Scoop Raleigh has buttery, soft fabric that literally feels like nothing.
[00:24:43.000 --> 00:24:44.880] And I mean that in the best way.
[00:24:44.520 --> 00:24:47.680] I can put it on and I forget that it exists.
[00:24:48.000 --> 00:24:53.360] I'm so confident in these pieces that when I packed my Grease suitcase, it was basically all Skims.
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[00:25:15.200 --> 00:25:17.920] Once you place your order, make sure to let them know we sent you.
[00:25:17.920 --> 00:25:23.760] Just select podcast in the survey and choose the Gold Digger podcast in the drop-down menu that follows.
[00:25:24.400 --> 00:25:31.760] Okay, the third thing that I really recognize, especially after Chicago, is that structure sets you free.
[00:25:31.760 --> 00:25:37.120] Now, we had about 36 hours total together.
[00:25:37.120 --> 00:25:46.800] And I was laughing because we were literally in our text thread talking about how we could maximize our ROI, the return on our investment of our precious time.
[00:25:46.800 --> 00:25:53.360] And we were talking about literally like, how do we get the best squeeze out of the juice?
[00:25:53.360 --> 00:25:55.280] Wait, the juice is worth a squeeze?
[00:25:55.280 --> 00:25:58.960] However that saying goes, but like, how do we get the most out of this time?
[00:25:58.960 --> 00:26:01.680] And so we went in to this mastermind.
[00:26:01.680 --> 00:26:02.800] We were not going to wing it.
[00:26:02.800 --> 00:26:04.480] We had a plan.
[00:26:04.480 --> 00:26:06.080] So here's kind of how it looks.
[00:26:06.080 --> 00:26:12.080] So we all flew in on Wednesday and we landed at different times.
[00:26:12.080 --> 00:26:19.040] And I was really lucky because I got to fly in a little bit early, and I got lunch with one of my best friends from college.
[00:26:19.040 --> 00:26:23.440] And so, I just got to soak up a little time with her because I couldn't be in the same city as her and not see her.
[00:26:23.440 --> 00:26:25.360] So, we all flew in on Wednesday.
[00:26:25.360 --> 00:26:28.800] We met for dinner the first night at about six o'clock.
[00:26:28.800 --> 00:26:33.320] We had dinner at the hotel again, nothing fancy, we didn't even leave the hotel.
[00:26:34.600 --> 00:26:41.080] We used that time to kind of catch up on life, you know, catch up on where everyone was at with things.
[00:26:41.080 --> 00:26:43.800] And we ended up going to bed by 10 o'clock.
[00:26:43.800 --> 00:26:45.720] So, sleep, again, important.
[00:26:45.720 --> 00:26:50.680] A lot of this is showing: like, here's how we protect our energy, here's how we show up as our best selves.
[00:26:50.680 --> 00:26:54.520] So, dinner, nobody drank, we all ate delicious food.
[00:26:54.520 --> 00:26:58.760] We ended up taking the conversation out into the hotel lobby at 10 o'clock.
[00:26:58.760 --> 00:27:00.040] We went to bed.
[00:27:00.040 --> 00:27:03.000] Then, we were going to start at 9 a.m.
[00:27:03.080 --> 00:27:04.360] the next day.
[00:27:04.360 --> 00:27:07.000] A few of us woke up early and worked out.
[00:27:07.000 --> 00:27:11.160] So, I did a Pilates workout in my bedroom, and then I went down to the hotel gym and met up.
[00:27:11.240 --> 00:27:14.520] There were a couple of other girls in the gym working out.
[00:27:14.520 --> 00:27:18.600] And then, we all piled in a car and went to a juice bar.
[00:27:18.600 --> 00:27:22.920] So, we got smoothies and bowls, and we started at 9 a.m.
[00:27:23.240 --> 00:27:27.080] So, we had a game plan for how we were going to facilitate this.
[00:27:27.080 --> 00:27:29.400] And again, there was not one single facilitator.
[00:27:29.400 --> 00:27:33.000] It was like a collective, like, okay, here's how we think this should go.
[00:27:33.000 --> 00:27:37.320] And so, we had a few different roundtable conversations planned.
[00:27:37.320 --> 00:27:43.480] And essentially, a roundtable conversation is just a topic that everyone can benefit from.
[00:27:43.480 --> 00:27:49.160] So, it's not necessarily somebody teaching something or facilitating something.
[00:27:49.160 --> 00:27:55.080] It is like talking about a common theme that everyone in the group could benefit from.
[00:27:55.080 --> 00:27:58.520] So, one of our roundtable discussions was about lead generation.
[00:27:58.520 --> 00:28:01.400] Like, how are you getting leads?
[00:28:01.400 --> 00:28:05.320] What is a split looking like between paid leads and organic?
[00:28:05.320 --> 00:28:06.920] What channels are working the best?
[00:28:06.920 --> 00:28:08.680] What is your cost per lead?
[00:28:08.680 --> 00:28:10.520] What are different strategies you're trying?
[00:28:10.520 --> 00:28:12.040] So, like, that just gives you an example.
[00:28:12.040 --> 00:28:17.360] Like, every single person in the room needed to talk about lead generation, right?
[00:28:17.360 --> 00:28:21.280] So, that's like a roundtable conversation where everyone can benefit.
[00:28:21.280 --> 00:28:25.600] You're just kind of popcorning ideas, talking about different things that are working.
[00:28:25.600 --> 00:28:28.720] Everyone can give in their recommendation or ask questions.
[00:28:28.720 --> 00:28:30.480] It's just really open-ended.
[00:28:30.480 --> 00:28:33.120] Then, we did hot seats.
[00:28:33.120 --> 00:28:40.080] So, there are a few different popular structures when it comes to hot seats for masterminds, but this is really where the magic is.
[00:28:40.080 --> 00:28:45.520] And this is where you leave feeling like you got everything and then some.
[00:28:45.840 --> 00:28:56.000] So, for hot seats, essentially, how it typically goes is each person gets their own hot seat, and you can choose the length of time you're going to dedicate to them.
[00:28:56.000 --> 00:29:01.760] So, we had six women, so we had talked about basically like 30-minute hot seats for each person, right?
[00:29:01.760 --> 00:29:04.080] Which will take up a few hours of the day.
[00:29:04.080 --> 00:29:06.880] And we always know that we typically go over.
[00:29:07.200 --> 00:29:14.080] I've been a part of masterminds where I've had to been the timekeeper and I've had to cut people off because otherwise we would never finish.
[00:29:14.080 --> 00:29:18.400] And I hate that job, but I also love it because I am all about a time schedule.
[00:29:18.400 --> 00:29:23.840] And so, this one was a little bit more relaxed just because it was six of us, it wasn't like 30 people trying to go.
[00:29:23.840 --> 00:29:44.640] And so, essentially, with a hot seat, how it goes is that a person stands up if they want to and they present their idea and they provide the context necessary for those to be able to add value and give their opinions or ideas to that person.
[00:29:44.640 --> 00:29:56.080] And so, when you do a hot seat, you want to have thoughtfully curated your question and made sure that it is the right question that you truly need answered.
[00:29:56.080 --> 00:30:02.120] I have really started to look at information in two ways: there's information that's interesting, right?
[00:30:02.120 --> 00:30:07.960] Like, there's a lot of interesting things out there, but there's also information that is actionable.
[00:30:07.960 --> 00:30:10.360] I want actionable information.
[00:30:10.360 --> 00:30:16.360] I want information that I want to take that helps me implement and stay in action so I can get results.
[00:30:16.360 --> 00:30:19.960] And so, you don't want to ask a question around something that's interesting.
[00:30:19.960 --> 00:30:24.840] You want to ask a question around something that will put you into action.
[00:30:24.840 --> 00:30:35.000] And so, for me, my question was really about restructuring the business and really going deeper and not wider.
[00:30:35.000 --> 00:30:40.600] Right now, I am reading the book, or I should say, I'm listening to the book, 10X is Easier Than 2X.
[00:30:40.600 --> 00:30:48.520] And it has really inspired my thinking and it's really made me think about how do we go deeper and bigger and not wider.
[00:30:48.520 --> 00:30:51.160] And so, that was really like what my question was around.
[00:30:51.160 --> 00:30:54.120] And I kind of presented, okay, here's the structure of the business.
[00:30:54.120 --> 00:30:56.760] Here's how we're creating content.
[00:30:56.760 --> 00:30:58.360] Here's the structure of the team.
[00:30:58.360 --> 00:31:02.440] Okay, how do we restructure this in a way that makes sense based on where we're headed?
[00:31:02.440 --> 00:31:02.840] Okay.
[00:31:02.840 --> 00:31:07.160] And I mean, it was way more specific than that, but that's kind of just the gist of it.
[00:31:07.160 --> 00:31:16.760] So, you present your question, people can ask a few minutes of clarifying questions, and then you, the person in the hot seat, you shut up.
[00:31:16.760 --> 00:31:26.120] That is like the goal: you stop talking and you let everyone else share their ideas, their opinions, their strategies, et cetera.
[00:31:26.120 --> 00:31:33.080] And it is amazing because you can get so much insight and information.
[00:31:33.080 --> 00:31:40.120] You can get people fighting over what you should do based on what they think is the best path forward.
[00:31:40.120 --> 00:31:44.600] And you can just really get this like collective energy to help you solve a problem.
[00:31:44.600 --> 00:31:47.120] It's just fantastic.
[00:31:44.840 --> 00:31:50.000] And so we did hot seats all afternoon.
[00:31:50.320 --> 00:31:56.560] And then we had a dinner reservation that evening at this like wonderful seafood restaurant.
[00:31:56.560 --> 00:32:04.320] So we went back to the hotel, we got dressed up, we went to dinner, and we continued the conversation, but that was more casual.
[00:32:04.320 --> 00:32:09.680] So it was like the office setting with the hot seats was like really on fire, super tactical.
[00:32:09.680 --> 00:32:11.680] We didn't go off topic at all.
[00:32:11.680 --> 00:32:18.000] And then dinner went back into more like life and family and that kind of discussion.
[00:32:18.000 --> 00:32:21.920] And then we were still so excited that we got back to the hotel.
[00:32:21.920 --> 00:32:27.200] Everybody came into my room and we kept the conversation going until like 11 p.m.
[00:32:27.280 --> 00:32:28.480] at night.
[00:32:28.480 --> 00:32:30.400] And so that was how we structured it.
[00:32:30.400 --> 00:32:31.520] It was 36 hours.
[00:32:31.520 --> 00:32:35.920] So it was dinner, then a full day, then dinner, and then we went into the evening.
[00:32:35.920 --> 00:32:40.400] I literally put on my pajamas and washed my face while the girls were in my room and just like we hung out.
[00:32:40.400 --> 00:32:45.680] And so it was a really, really valuable amount of time and it was awesome.
[00:32:45.680 --> 00:32:53.040] And one of the things that I absolutely loved is my friend Bonnie, who is just incredible, Bonnie Christine.
[00:32:53.040 --> 00:32:55.440] She is also just whip smart.
[00:32:55.440 --> 00:33:00.400] And she brought a little microphone and she recorded everybody's hot seat.
[00:33:00.400 --> 00:33:11.520] And then she pulled the transcripts into AI after the mastermind and created a document based off of the discussions around our hot seats.
[00:33:11.520 --> 00:33:21.680] And she literally had this beautiful document tabbed out based on the person and the feedback and sorted and generated by AI based on our transcripts.
[00:33:21.680 --> 00:33:26.240] And it was fantastic because a lot of times, too, it feels like you're drinking out of a fire hose.
[00:33:26.240 --> 00:33:35.960] Like at one point, Amy was doing her hot seat, and I was taking notes for Amy because she was like standing in the front with a big whiteboard by her, and it can feel like, oh my gosh, how am I going to take this all in?
[00:33:35.960 --> 00:33:38.440] And so, what Bonnie did was genius.
[00:33:38.440 --> 00:33:51.000] Now, one thing to note here, and one thing that I've been even cautious about in this episode is when you are in a mastermind like this, confidentiality is absolutely key.
[00:33:51.000 --> 00:33:58.360] You have to create a safe space where people feel like they can be their most vulnerable selves.
[00:33:58.360 --> 00:34:00.520] It is vulnerable to take a hot seat, right?
[00:34:00.520 --> 00:34:06.200] To say, I have this issue, or I have this problem, or I have this question, and I don't know where else to go.
[00:34:06.200 --> 00:34:14.760] And so, even before creating this podcast episode, I reached out to each girl of the group and I just said, Hey, I would love to share about our experience.
[00:34:14.760 --> 00:34:23.080] I'm not going to share any personal details about the mastermind or about any of our hot seats, minus whatever I feel comfortable sharing of my own.
[00:34:23.080 --> 00:34:24.440] Are you okay with this?
[00:34:24.440 --> 00:34:32.120] And each person signed off on this because when you create a mastermind of this, trust is so important.
[00:34:32.120 --> 00:34:40.920] Like, you need to be a vault, you need to lock it up and throw away the key if you want to create a safe space where people really do show up.
[00:34:41.240 --> 00:34:52.600] And I have learned over the last decade plus that entrepreneurship is one of the most lonely pursuits, and it can be incredibly lonely if you continue to isolate yourself.
[00:34:52.600 --> 00:35:18.640] And there is so much freedom in allowing yourself to soften and to be vulnerable in a group of other people, and to create that safe space where you know everything you say is protected, nothing will be used against you, and that you are in a space of people who truly want everyone to do better.
[00:35:14.680 --> 00:35:20.800] Like, it's just a whole different energy.
[00:35:20.960 --> 00:35:28.720] And so, when Bonnie was recording and stuff, like that was a beautiful way of her supporting us.
[00:35:28.720 --> 00:35:32.000] And then, also, we were like, this all stays within us, right?
[00:35:32.000 --> 00:35:34.480] Like, everything we discussed here stays in this group.
[00:35:34.480 --> 00:35:36.560] And I just want to say, like, that is a huge thing.
[00:35:36.560 --> 00:35:39.760] And that is something you want to preface at the very beginning.
[00:35:39.760 --> 00:35:46.960] Like, anything you say in this room will stay in this room, and we will not share it with other people, et cetera.
[00:35:46.960 --> 00:35:51.360] And I think that's just a really huge thing that you need to do from the jump.
[00:35:51.360 --> 00:35:54.160] And that is something that we have absolutely done.
[00:35:54.160 --> 00:36:02.640] Okay, the fourth thing that I really noticed is just like how we were protecting our energy.
[00:36:02.640 --> 00:36:18.160] And I've talked about this a little bit, but I want to go deeper here because I think that when I look at past versions of myself and I look at even past tendencies, like even in masterminds I've been in, we've done masterminds all over, right?
[00:36:18.160 --> 00:36:25.520] Like I've done masterminds in Puerto Rico, in Napa, I've been all over Nashville, like really cool, amazing settings, right?
[00:36:25.520 --> 00:36:30.240] A lot of times there's alcohol, there's food that you maybe don't eat at home.
[00:36:30.240 --> 00:36:32.320] You're not in your routine.
[00:36:32.320 --> 00:36:38.480] And I have really come at this from a very different place of like, how can I show up fully?
[00:36:38.480 --> 00:36:42.880] How can I protect my energy like it matters because it does?
[00:36:42.880 --> 00:36:45.360] How can I be present and focused?
[00:36:45.360 --> 00:36:47.040] How can I put my phone down?
[00:36:47.040 --> 00:36:48.880] How can I be all in with these women?
[00:36:48.880 --> 00:36:50.960] We only have a short amount of time.
[00:36:50.960 --> 00:36:56.080] How can I not be checking social media, not be distracted, et cetera?
[00:36:56.080 --> 00:37:07.480] And so, again, thinking about how you can really show up and set the scene for other people and set those expectations, it totally changes the energy.
[00:37:07.480 --> 00:37:12.760] Like, I've been a part of masterminds where people are like on the side, like texting underneath the table.
[00:37:12.760 --> 00:37:15.320] And again, no shame, I've probably done it myself, right?
[00:37:15.320 --> 00:37:19.960] Like, or you're checked out of a conversation because it doesn't necessarily apply to you.
[00:37:19.960 --> 00:37:22.760] And that's not necessarily the type of space I want to be in.
[00:37:22.760 --> 00:37:28.440] I want each person to be there specifically for a reason and be fully there.
[00:37:28.440 --> 00:37:32.440] And I think that when you show up in that way, it allows other people to show up in that way.
[00:37:32.440 --> 00:37:37.080] And it just shows like a different level of dedication that is so amazing.
[00:37:37.080 --> 00:37:44.840] And so, making sure that you figure out like, here's the game plan: like, here's how we will respect everyone's time and energy.
[00:37:44.840 --> 00:37:46.600] Here's how we're going to plan.
[00:37:46.600 --> 00:37:52.760] And here's what you need to be prepared with so that when you get here, you're not caught off guard and you ask the right question, right?
[00:37:52.760 --> 00:38:02.600] Because there's that one quote, I'm going to butcher it, but it's something about like, you know, if I had an hour to ask my mentor a question, I'd like think about the question for 59 minutes.
[00:38:02.600 --> 00:38:07.400] That's totally not what the quote is, but that's the premise of it: ask the right question.
[00:38:07.400 --> 00:38:10.440] And I think that that is how you get the most out of it.
[00:38:10.440 --> 00:38:17.480] Okay, before we get to the final piece, let me take a quick second to thank the brands that help bring this episode to your ears.
[00:38:17.480 --> 00:38:21.400] And really quick, when we come back, I'll walk you through how to go deep and not wide.
[00:38:21.400 --> 00:38:28.120] And I'm going to share five simple ways you can prepare for a mastermind that actually impacts your business and your life.
[00:38:29.720 --> 00:38:36.040] This podcast is brought to you by Mercury, banking that helps entrepreneurs do more with their money.
[00:38:36.040 --> 00:38:40.840] When I first started taking my business seriously, I remember feeling stretched thin.
[00:38:40.840 --> 00:38:46.000] I was juggling invoices, tracking payments, and managing cash flow across different tools.
[00:38:46.000 --> 00:38:49.440] It was messy, and I thought banking had to be that way.
[00:38:49.440 --> 00:38:51.840] That's why I was impressed with Mercury.
[00:38:51.840 --> 00:39:01.520] Unlike traditional banking that feels clunky and outdated, Mercury is designed to make managing money effortless so that you can focus on what actually grows your business.
[00:39:01.520 --> 00:39:04.240] Everything you need is in one intuitive product.
[00:39:04.240 --> 00:39:09.920] Banking, cards, spend management, invoicing, and more, all in one place.
[00:39:09.920 --> 00:39:13.280] Plus, Mercury flexes to fit all types of businesses.
[00:39:13.280 --> 00:39:18.720] So whether you're a funded startup, agency, or e-commerce brand, it can be tailored to you.
[00:39:18.720 --> 00:39:23.760] Visit Mercury.com to join over 200,000 entrepreneurs who use Mercury.
[00:39:23.760 --> 00:39:27.120] Mercury is a financial technology company, not a bank.
[00:39:27.120 --> 00:39:30.480] For important details, check the show notes.
[00:39:31.760 --> 00:39:34.240] This message is sponsored by Greenlight.
[00:39:34.240 --> 00:39:38.160] My six-year-old woke up this morning asking if she could do chores to earn money.
[00:39:38.160 --> 00:39:38.800] Why?
[00:39:38.800 --> 00:39:43.120] Because she read a fancy Nancy book where Nancy worked to buy fabulous shoes.
[00:39:43.120 --> 00:39:48.480] And suddenly, my daughter wanted to experience the same pride of buying something special with her own money.
[00:39:48.480 --> 00:39:54.560] But here's what hit me: I had no good way to help her actually see and feel her money growing.
[00:39:54.560 --> 00:39:56.000] Cash gets lost.
[00:39:56.000 --> 00:40:02.000] Piggy banks are abstract, and she can't really understand the connection between effort and reward.
[00:40:02.000 --> 00:40:04.000] That's why we started using Greenlight.
[00:40:04.000 --> 00:40:10.800] Greenlight is the easy, convenient way for parents to raise financially smart kids and for families to navigate life together.
[00:40:10.800 --> 00:40:18.400] And maybe that's why millions of parents trust and kids love learning about money on Greenlight, the number one family finance and safety app.
[00:40:18.400 --> 00:40:22.560] Now, when she does chores, I can instantly send her earnings to her cart.
[00:40:22.560 --> 00:40:27.360] She watches her balance grow in real time and feels genuine ownership over her money.
[00:40:27.360 --> 00:40:33.640] And when she's ready for those fabulous shoes, she'll swipe her own card and experience that incredible feeling Nancy had.
[00:40:29.840 --> 00:40:36.120] Don't wait to teach your kids real-world money skills.
[00:40:36.360 --> 00:40:40.760] Start your risk-free green light trial today at greenlight.com/slash gold digger.
[00:40:40.760 --> 00:40:43.960] That's greenlight.com/slash gold digger to get started.
[00:40:43.960 --> 00:40:47.000] Greenlight.com/slash gold digger.
[00:40:48.280 --> 00:40:55.560] Last February, when the Minnesota winter felt like it would never end, I looked at my family and I said, That's it, we're going south.
[00:40:55.560 --> 00:41:04.040] So we booked a house on Airbnb with a pool, enough space for each of us to actually get good sleep, and all of the little luxuries we didn't have at home.
[00:41:04.040 --> 00:41:14.360] But what really stuck with me wasn't just the house, it was all these thoughtful touches, fresh coffee waiting for us, local restaurant recommendations, even pool towels that actually smelled good.
[00:41:14.360 --> 00:41:18.200] Drew and I kept looking at each other like, How did they think of everything?
[00:41:18.360 --> 00:41:20.920] That's when I realized this host was a pro.
[00:41:20.920 --> 00:41:26.440] They had clearly figured out how to make people feel genuinely cared for and not just housed.
[00:41:26.440 --> 00:41:31.880] Now, having been a host myself, I understand how much care it takes to create that kind of experience.
[00:41:31.880 --> 00:41:34.840] The thing is, not every host can always be there in person.
[00:41:34.840 --> 00:41:35.960] Life gets busy.
[00:41:35.960 --> 00:41:40.360] Maybe you're traveling, working remotely, or you've got a second property sitting empty.
[00:41:40.360 --> 00:41:44.840] That is why I love that Airbnb offers tools to help make hosting simpler.
[00:41:44.840 --> 00:41:57.480] With their co-host network, you can partner with experienced local co-hosts who manage the details from guest communication to on-the-ground support so that your space and your guests are cared for even when you can't be there.
[00:41:57.480 --> 00:42:01.640] If hosting has ever felt overwhelming, this makes it easier than ever.
[00:42:01.640 --> 00:42:05.960] Find a co-host now at Airbnb.com/slash host.
[00:42:06.600 --> 00:42:14.680] The last thing that I think was what made Chicago just amazing was the depth over the width.
[00:42:14.680 --> 00:42:20.640] So we did not go into this time together trying to solve the world.
[00:42:20.640 --> 00:42:23.680] We did not want to cover every single topic.
[00:42:23.680 --> 00:42:26.240] We absolutely did not solve every single problem.
[00:42:26.240 --> 00:42:28.560] We just wanted to focus on the right things.
[00:42:28.560 --> 00:42:33.760] We zoomed in and we got super specific based on each person's business.
[00:42:33.760 --> 00:42:38.400] Like we were all in different stages of business and life.
[00:42:38.720 --> 00:42:43.840] We are in different seasons of momentum and slowing down.
[00:42:43.840 --> 00:42:50.240] And so what I think was beautiful is that we created this space where we were able to listen deeply.
[00:42:50.240 --> 00:42:52.160] We were able to hear one another.
[00:42:52.480 --> 00:42:54.000] We challenged each other.
[00:42:54.000 --> 00:43:00.640] There was a moment where we got super heated and I loved it because it was done with respect.
[00:43:00.640 --> 00:43:08.160] Like we were disagreeing, like vehemently disagreeing about something that we both felt strongly about.
[00:43:08.160 --> 00:43:13.680] And I loved it because it was like there was so much passion and presence in the room.
[00:43:13.680 --> 00:43:20.480] And I feel like as we walked away, each person felt like they got more than they came there with, right?
[00:43:20.480 --> 00:43:24.720] Like I left feeling like that was such a good spend of my time.
[00:43:25.040 --> 00:43:27.920] And I am someone who rarely leaves home.
[00:43:27.920 --> 00:43:29.520] I know it's a joke, but it's the reality.
[00:43:29.520 --> 00:43:30.720] I just love being home.
[00:43:30.720 --> 00:43:33.360] I love my life at home with my family.
[00:43:33.360 --> 00:43:35.600] And so if I leave home, it better be worth it.
[00:43:35.600 --> 00:43:40.480] And I know that sounds like a little high stakes, but that's how it feels in my life.
[00:43:40.480 --> 00:43:42.800] And it absolutely felt worth it.
[00:43:42.800 --> 00:43:47.760] And so my challenge for you is that if you do this, challenge yourself to go deep.
[00:43:47.760 --> 00:43:48.240] Go there.
[00:43:48.240 --> 00:43:49.200] Be vulnerable.
[00:43:49.200 --> 00:43:50.560] Share the biggest problem.
[00:43:50.560 --> 00:43:53.120] Don't share a surface-level, silly problem.
[00:43:53.120 --> 00:43:54.640] Like, go deep.
[00:43:54.640 --> 00:44:01.720] That is exactly what made this 36 hours feel 100% worth it.
[00:44:02.040 --> 00:44:11.640] So, if you are planning a mastermind, if you are listening to this and you're like, I am craving deeper community, I want a space to safely show up.
[00:44:11.640 --> 00:44:20.040] I want to troubleshoot things in my life or business with other people, whether it's a day or a weekend or an afternoon.
[00:44:20.040 --> 00:44:28.760] Here is what I would recommend if you truly do want to go deep and if you want to make your time valuably spent.
[00:44:29.080 --> 00:44:34.200] So, the first thing that I would do is name your season, not just your goals.
[00:44:34.200 --> 00:44:40.200] Like, before you go, get really clear: what stage of life or business am I in right now?
[00:44:40.200 --> 00:44:43.960] What season am I in, both personally and professionally?
[00:44:43.960 --> 00:44:51.080] And when you can really name it and claim it, it becomes easier to ask the right questions and receive support that actually lands.
[00:44:51.080 --> 00:44:56.200] Like, for me, right now, I am really obsessed with my kids.
[00:44:56.200 --> 00:44:59.560] I am obsessed with getting integrated in my local community.
[00:44:59.560 --> 00:45:03.640] I have a lot of dreams that span far beyond my business.
[00:45:03.640 --> 00:45:10.360] And so, the season and stage of my business is not to scale, it is not more for the sake of more.
[00:45:10.360 --> 00:45:12.600] It's actually less, but done better.
[00:45:12.600 --> 00:45:14.040] And that's like exactly where I'm at.
[00:45:14.040 --> 00:45:17.560] And so, name your season, not just your goal, and get really clear on that.
[00:45:17.560 --> 00:45:19.080] Like, how do you want your life to feel?
[00:45:19.080 --> 00:45:21.320] What does success look like for you?
[00:45:21.320 --> 00:45:25.800] Get super honest about where you're at right now, not even where you want to be five years from now, right?
[00:45:25.800 --> 00:45:27.640] Like, let's focus on the now.
[00:45:27.640 --> 00:45:33.000] The next thing you need to do is bring one to two honest and specific questions.
[00:45:33.000 --> 00:45:36.840] Not, how do I get started or how do I grow my business?
[00:45:36.840 --> 00:45:41.320] But, like, hey, I am really struggling with lead generation right now.
[00:45:41.320 --> 00:45:44.400] What has worked for you right now?
[00:45:44.720 --> 00:45:46.880] What are we talking about?
[00:45:46.880 --> 00:45:48.160] Organic versus paid?
[00:45:48.160 --> 00:45:49.280] What is your cost per lead?
[00:45:44.280 --> 00:45:50.480] What creative are you using?
[00:45:50.720 --> 00:45:52.080] How are you working with this?
[00:45:44.600 --> 00:45:55.280] What, you know, I mean, like, get really specific, right?
[00:45:55.280 --> 00:45:58.960] Remember, focused questions are what lead to focus breakthroughs.
[00:45:58.960 --> 00:46:04.400] So don't keep it so general that you're not actually getting anything that's useful.
[00:46:04.400 --> 00:46:06.560] We don't want interesting, we want useful.
[00:46:06.560 --> 00:46:09.760] Three, decide what is off the table.
[00:46:09.760 --> 00:46:16.000] If there are things that you do not want to cover or you do not want to talk about, figure that out.
[00:46:16.000 --> 00:46:18.160] Like let the group agree ahead of time.
[00:46:18.160 --> 00:46:28.560] You can say, hey, we are not trying to strategize X, Y, or Z, or we are not here to do blah, blah, blah, whatever that is.
[00:46:28.560 --> 00:46:31.360] Permission to stay focused keeps the energy clean.
[00:46:31.360 --> 00:46:33.440] Now, for us, nothing was off the table.
[00:46:33.440 --> 00:46:37.440] We talked about family, we talked about kids, we talked about business.
[00:46:37.440 --> 00:46:38.640] I mean, we went everywhere.
[00:46:38.640 --> 00:46:43.520] But if there are things that you're like, I don't even want to go there, then just establish that.
[00:46:43.520 --> 00:46:47.040] Number four, have a hot seat format.
[00:46:47.040 --> 00:46:48.240] Set a timer.
[00:46:48.240 --> 00:46:51.440] Walk in with clear expectations.
[00:46:51.440 --> 00:46:54.480] Say, you are allotted 20 to 30 minutes.
[00:46:54.480 --> 00:46:57.120] You can only speak for three to five minutes.
[00:46:57.120 --> 00:46:58.960] Give us only helpful context.
[00:46:58.960 --> 00:47:00.480] We don't need a monologue.
[00:47:00.480 --> 00:47:03.920] The less time you speak, the more time the group can respond.
[00:47:03.920 --> 00:47:05.600] This keeps things really fair.
[00:47:05.600 --> 00:47:06.640] It keeps things efficient.
[00:47:06.640 --> 00:47:07.760] It keeps things impactful.
[00:47:07.760 --> 00:47:09.200] So set the stage.
[00:47:09.200 --> 00:47:10.800] We agreed on this before we went.
[00:47:10.800 --> 00:47:12.800] We knew what we were walking into.
[00:47:12.800 --> 00:47:16.880] And then lastly, make space for quiet integration.
[00:47:16.880 --> 00:47:20.240] The deepest of work needs time to breathe.
[00:47:20.240 --> 00:47:38.200] So if you can build in reflection time, like time between your hot seats and dinner, or time, you know, in the morning before you meet up, or having a device-free dinner, a lot of times the aha moments arrive after the structured conversation ends, right?
[00:47:38.200 --> 00:47:42.360] It's in the passing, it's in the hallway, it's in that final thing before you go to bed.
[00:47:42.360 --> 00:47:46.040] And so make space for quiet integration and interactions.
[00:47:46.040 --> 00:47:47.640] And oh my gosh.
[00:47:47.640 --> 00:47:50.200] So I hope you loved this episode.
[00:47:50.200 --> 00:47:51.080] I loved recording it.
[00:47:51.080 --> 00:47:56.200] If you are sitting here and you're thinking, like, I want people in my life who get it, but I don't even know where to find them.
[00:47:56.200 --> 00:48:01.080] Or maybe you're thinking, like, I am not ready for a big investment, but I am ready for clarity.
[00:48:01.080 --> 00:48:05.640] Or I want to feel seen and supported without pretending I have it all together.
[00:48:05.640 --> 00:48:07.880] This, my friend, is your permission slip.
[00:48:07.880 --> 00:48:10.840] You do not have to wait to be invited into the right room.
[00:48:10.840 --> 00:48:12.040] You can build it.
[00:48:12.040 --> 00:48:15.080] Ask two or three people that you admire.
[00:48:15.080 --> 00:48:18.920] Book a hotel room or open up your home or meet at a local coffee shop.
[00:48:18.920 --> 00:48:23.800] Just create the agenda, protect the energy, make the time well spent.
[00:48:23.800 --> 00:48:28.760] I think it would be absolutely incredible if our community started gathering.
[00:48:28.760 --> 00:48:29.560] I truly do.
[00:48:29.560 --> 00:48:31.640] I think that is the way that we are headed.
[00:48:31.640 --> 00:48:33.880] I think that is where the deepest work is going to happen.
[00:48:33.880 --> 00:48:36.360] I think that is where connection is born.
[00:48:36.360 --> 00:48:38.360] I think that's where progress is made.
[00:48:38.360 --> 00:48:42.200] And if this episode lit something up in you, don't keep it to yourself.
[00:48:42.200 --> 00:48:45.160] Send this to the people you want to do this with.
[00:48:45.160 --> 00:48:50.680] Share it with a friend or a peer or an internet connection that you always say, like, we should talk about business sometime.
[00:48:50.680 --> 00:48:53.720] Send it to them and say, let's do this.
[00:48:54.040 --> 00:48:56.360] This is your chance to plant the seed.
[00:48:56.360 --> 00:48:58.360] Join the Gold Digger Insiders Facebook group.
[00:48:58.360 --> 00:48:59.880] It's linked in the show notes.
[00:48:59.880 --> 00:49:01.400] Get in on the conversation.
[00:49:01.400 --> 00:49:02.440] See what happens.
[00:49:02.440 --> 00:49:04.680] And hey, if you try this, will you message me?
[00:49:04.680 --> 00:49:05.720] I want to know how it goes.
[00:49:05.720 --> 00:49:08.440] I want to hear what it opened up for you.
[00:49:08.440 --> 00:49:20.080] I want to be a part of this part of your journey, of you gathering with others, of truly moving forward in community, not competition, and in seeing that we all go further together.
[00:49:14.840 --> 00:49:22.080] Thank you so much for listening to this episode.
[00:49:22.400 --> 00:49:26.320] Until next time, Gold Diggers, keep on digging your biggest goals.
[00:49:26.640 --> 00:49:29.040] Thanks for listening to the Gold Digger podcast.
[00:49:29.040 --> 00:49:36.400] I hope today left you inspired and equipped with something you can put into action as you build a business that truly supports your life.
[00:49:36.400 --> 00:49:41.600] If this episode resonated with you, here's how you can help this show reach even more entrepreneurs.
[00:49:41.600 --> 00:49:48.000] Hit follow, share it with a friend who's building something meaningful, and if you're feeling generous, leave us a review.
[00:49:48.000 --> 00:49:52.720] Those reviews help other listeners discover these conversations when they need them the most.
[00:49:52.720 --> 00:49:59.360] This show has become so much more than I ever imagined, and it's because of listeners like you who show up and share.
[00:49:59.360 --> 00:50:03.680] You are helping build something that will inspire entrepreneurs for years to come.
[00:50:03.680 --> 00:50:08.560] For show notes, links, and resources, head to golddiggerpodcast.com.
[00:50:08.560 --> 00:50:10.480] Keep digging your biggest goals.
[00:50:10.480 --> 00:50:12.880] The world needs what you're building.

Prompt 2: Key Takeaways

Now please extract the key takeaways from the transcript content I provided.

Extract the most important key takeaways from this part of the conversation. Use a single sentence statement (the key takeaway) rather than milquetoast descriptions like "the hosts discuss...". 

Limit the key takeaways to a maximum of 3. The key takeaways should be insightful and knowledge-additive. 

IMPORTANT: Return ONLY valid JSON, no explanations or markdown. Ensure:
- All strings are properly quoted and escaped
- No trailing commas
- All braces and brackets are balanced
Format: {"key_takeaways": ["takeaway 1", "takeaway 2"]}

Prompt 3: Segments

Now identify 2-4 distinct topical segments from this part of the conversation.

For each segment, identify:
- Descriptive title (3-6 words)  
- START timestamp when this topic begins (HH:MM:SS format)
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Most important Key takeaway from that segment. Key takeaway must be specific and knowledge-additive.
- Brief summary of the discussion

IMPORTANT: The timestamp should mark when the topic/segment STARTS, not a range. Look for topic transitions and conversation shifts.

Return ONLY valid JSON. Ensure all strings are properly quoted, no trailing commas:
{
  "segments": [
    {
      "segment_title": "Topic Discussion", 
      "timestamp": "01:15:30",
      "key_takeaway": "main point from this segment",
      "segment_summary": "brief description of what was discussed"
    }
  ]
}

Timestamp format: HH:MM:SS (e.g., 00:05:30, 01:22:45) marking the START of each segment.

Prompt 4: Media Mentions

Now scan the transcript content I provided for ACTUAL mentions of specific media titles:

Find explicit mentions of:
- Books (with specific titles)
- Movies (with specific titles)  
- TV Shows (with specific titles)
- Music/Songs (with specific titles)

DO NOT include:
- Websites, URLs, or web services
- Other podcasts or podcast names

IMPORTANT: 
- Only include items explicitly mentioned by name. Do not invent titles.
- Valid categories are: "Book", "Movie", "TV Show", "Music"
- Include the exact phrase where each item was mentioned
- Find the nearest proximate timestamp where it appears in the conversation
- THE TIMESTAMP OF THE MEDIA MENTION IS IMPORTANT - DO NOT INVENT TIMESTAMPS AND DO NOT MISATTRIBUTE TIMESTAMPS
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Timestamps are given as ranges, e.g. 01:13:42.520 --> 01:13:46.720. Use the EARLIER of the 2 timestamps in the range.

Return ONLY valid JSON. Ensure all strings are properly quoted and escaped, no trailing commas:
{
  "media_mentions": [
    {
      "title": "Exact Title as Mentioned",
      "category": "Book",
      "author_artist": "N/A",
      "context": "Brief context of why it was mentioned",
      "context_phrase": "The exact sentence or phrase where it was mentioned",
      "timestamp": "estimated time like 01:15:30"
    }
  ]
}

If no media is mentioned, return: {"media_mentions": []}

Full Transcript

[00:00:01.440 --> 00:00:05.440] Ever whispered, maybe I could create an online course someday?
[00:00:05.440 --> 00:00:10.240] And then you thought, nope, too overwhelming, too risky, and way too much tech.
[00:00:10.240 --> 00:00:11.840] That's you, I get it.
[00:00:11.840 --> 00:00:18.160] When I started, I had no clue where to begin, no extra hours, and no idea if anyone would buy.
[00:00:18.160 --> 00:00:20.400] Then I met Amy Porterfield.
[00:00:20.400 --> 00:00:27.120] She gave me a clear, doable path, and that someday dream became a profitable, sustainable part of my business.
[00:00:27.120 --> 00:00:31.600] Now I've built multiple online courses that earn while I live my life.
[00:00:31.600 --> 00:00:37.680] That's why I'm so excited to tell you about Course Confident, a live boot camp with Amy herself.
[00:00:37.680 --> 00:00:40.560] Four live trainings with one clear outcome.
[00:00:40.560 --> 00:00:49.360] Nail your profitable course topic, choose your type and price with confidence, and learn how to attract your future students without being glued to your screen.
[00:00:49.360 --> 00:00:52.240] You'll be in a private-driven community that gets it.
[00:00:52.240 --> 00:01:02.000] The doubts, the wins, the why is this so hard moments, the accountability, ideas, and encouragement you need to move from thinking about it to doing it.
[00:01:02.000 --> 00:01:05.360] Join through jennakutcher.com forward slash bootcamp.
[00:01:05.360 --> 00:01:15.120] And when you join, you'll also get my beginner-friendly mini course, The Pinterest Kickstart, which is your quick start guide to growing your audience and email list before you even launch.
[00:01:15.120 --> 00:01:17.920] $27 of value, yours free.
[00:01:17.920 --> 00:01:24.960] If you want more freedom, more alignment, and income you don't have to chase daily, this is your next right step.
[00:01:24.960 --> 00:01:26.720] We start September 11th.
[00:01:26.720 --> 00:01:31.600] Save your spot today at jennakutcher.com forward slash bootcamp.
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[00:02:38.600 --> 00:02:47.240] What if the most transformative mastermind of your life didn't cost you a dime and it didn't require matching notebooks, a private chef, or a keynote speaker?
[00:02:47.240 --> 00:02:52.280] Well, let me tell you what happened in Chicago with some of my favorite women in business.
[00:02:52.600 --> 00:03:00.680] I'm Jenna Kutcher, and I help you trade hustle for purpose and build a business that gives you the life you actually want to live.
[00:03:00.680 --> 00:03:11.080] From a $300 Craigslist camera to a seven-figure business I run from home, I've learned that success isn't just about what you do, it's about how you live.
[00:03:11.080 --> 00:03:19.560] Here, you'll get strategies that work, systems that give you your time back, and steps that turn your effort into results and impact.
[00:03:19.560 --> 00:03:26.360] If you're ready for clarity, confidence, and a business that feels as good as it looks, you're in the right place.
[00:03:26.680 --> 00:03:29.880] This is the Goldigger podcast.
[00:03:30.840 --> 00:03:38.760] A few weeks ago, I did a mastermind in Chicago, and today I want to talk to you about what made it one of the most powerful things I have done all year.
[00:03:38.760 --> 00:03:45.000] And I want to set the stage here because there are all different types of masterminds, but this one was not a luxury retreat.
[00:03:45.280 --> 00:03:50.640] There were no guest speakers, no swag bags, there wasn't a high-ticket facilitator leading the way.
[00:03:50.640 --> 00:03:58.720] It was literally just six women, totally unpaid, coming together for 36 hours to go deep and not wide on our businesses and lives.
[00:03:58.720 --> 00:04:12.560] So, today, I'm going to walk you through how we laid it out, how we formatted it, how we made sure we got the most out of our time, how we kept the conversation alive and rich, and why I think you should do this too.
[00:04:12.560 --> 00:04:14.320] Let's dive on in.
[00:04:14.960 --> 00:04:24.640] The topic of masterminds is not a new one for this podcast, but if this idea of a mastermind is new or you're like, What is she talking about?
[00:04:24.640 --> 00:04:26.080] What is a mastermind?
[00:04:26.080 --> 00:04:38.000] Let's just quick start this episode and take a really quick second so that I can share with you what a mastermind actually is, because I think the word can sound super fancy and it can also be totally vague.
[00:04:38.000 --> 00:04:42.880] So, a mastermind at its core, it's literally just a group of people that are committed to growth.
[00:04:42.880 --> 00:04:49.520] People that come together, they don't just want to chat or talk small talk, they want to help move each other forward.
[00:04:49.520 --> 00:04:56.080] It's not a course, it's not a coaching program, it's not a networking event where you feel like you have to pitch yourself.
[00:04:56.080 --> 00:05:06.880] A good mastermind, in my opinion, is a group of like-minded individuals, sometimes peers, each having their own skills and their own struggles, coming together to say, I see you.
[00:05:06.880 --> 00:05:07.680] I've been there.
[00:05:07.680 --> 00:05:09.520] Let's work through this together.
[00:05:09.520 --> 00:05:14.720] Now, in a good mastermind, everyone brings something to the table.
[00:05:14.720 --> 00:05:22.480] You know, a lot of masterminds are facilitated, and that facilitation can sometimes appear to be like a guru with all the answers.
[00:05:22.480 --> 00:05:29.920] But I think the real power in a mastermind is the collective energy of getting different perspectives, of getting co-productions.
[00:05:32.040 --> 00:05:42.440] And the hopeful goal of a mastermind is that when you leave, you leave having more clarity, having more confidence, more connection than you had when you walked in.
[00:05:42.440 --> 00:05:46.760] Now, I have done all different types of masterminds over the years.
[00:05:46.760 --> 00:05:54.520] The first mastermind I ever did was a $25,000 year-long commitment.
[00:05:54.520 --> 00:05:57.800] And it was one of the best things I've ever done, honestly.
[00:05:57.800 --> 00:06:00.600] I remember it was facilitated by Lewis Howes.
[00:06:00.600 --> 00:06:07.080] I had listened to his podcast and I had heard rumblings of masterminds, but I had never actually seen someone like put it out there.
[00:06:07.240 --> 00:06:16.840] Felt like masterminds were like this underground network where you would hear about them, but you never really understood, like, well, how do I get into it or what is the opportunity?
[00:06:16.840 --> 00:06:22.440] And I was on Lewis's email list, and he had finally sent out an email about a mastermind.
[00:06:22.440 --> 00:06:25.560] And at this point, I was a wedding photographer.
[00:06:25.560 --> 00:06:32.520] I was just starting to dip my toe into the digital space, and it was a massive investment.
[00:06:32.520 --> 00:06:37.880] I mean, $25,000 is a big investment, no matter who you are, no matter what stage of life you're in.
[00:06:37.880 --> 00:06:42.120] This was like pinching pennies, stretching my investment.
[00:06:42.120 --> 00:06:49.160] At the time, I was a wedding photographer, so I wasn't necessarily rolling in millions of dollars, not even in the slightest.
[00:06:49.160 --> 00:06:52.760] And so that was my first experience of a mastermind.
[00:06:52.760 --> 00:06:55.480] And every mastermind is formatted differently.
[00:06:55.480 --> 00:06:57.400] It's facilitated differently.
[00:06:57.400 --> 00:06:59.240] And so that was really my first experience.
[00:06:59.240 --> 00:07:05.320] And with that one, there were three in-person meetups throughout the year that were each a few days long.
[00:07:05.320 --> 00:07:08.920] Lewis facilitated, he brought in a lot of amazing guest speakers.
[00:07:08.920 --> 00:07:11.160] The group was about 25 people.
[00:07:11.160 --> 00:07:14.760] I still have relationships with a lot of people that I met back in the day.
[00:07:15.360 --> 00:07:24.960] And I even wrote a story in my book about that mastermind because there was one experience in there where I joined thinking, you know, this is going to be amazing for my business.
[00:07:24.960 --> 00:07:26.000] I'm going to learn so much.
[00:07:26.000 --> 00:07:26.960] And I did.
[00:07:26.960 --> 00:07:32.000] But I wrote a story in my book about how I joined thinking I was going to learn about business.
[00:07:32.000 --> 00:07:49.120] But one of the biggest gifts I walked away from from that mastermind was meeting my fertility doctor who walked with me through our season of loss and miscarriage, and who I truly believe helped me heal my body to the point where I could carry a pregnancy.
[00:07:49.120 --> 00:07:53.920] And so I entered into that mastermind thinking, oh my gosh, this is going to be so great for business.
[00:07:53.920 --> 00:07:55.040] And it was.
[00:07:55.040 --> 00:08:02.880] But I ended up leaving that mastermind in a totally different stage of life, one that I never saw coming.
[00:08:02.880 --> 00:08:10.720] And having met a woman who really just helped me and showed up in my life when I didn't even expect it.
[00:08:10.720 --> 00:08:13.440] And so that was my first experience in a mastermind.
[00:08:13.440 --> 00:08:17.520] Now, over the years, I have done a lot of different types of masterminds.
[00:08:17.520 --> 00:08:21.440] That was really the only big paid mastermind I did.
[00:08:21.440 --> 00:08:41.520] And then since then, a lot of the masterminds I've been a part of are more free and facilitator-free masterminds, where it's truly just a group of collected individuals who want to help each other move forward, who want to come together, and really who truly believe that community is greater than competition.
[00:08:41.520 --> 00:08:52.280] And so, if you are someone that's tuning in and you're like, I have been craving support, I wish that I knew how to join a mastermind, or I wish I could find a mastermind that fit me where I'm at in my business.
[00:08:52.280 --> 00:08:59.880] Or if you've been saying, I wish I could bounce this idea off of somebody, or I just want to feel seen by somebody who understands what I'm going through.
[00:08:59.360 --> 00:09:03.720] This episode might be exactly what you didn't know you needed.
[00:09:04.040 --> 00:09:13.880] And so, I want to walk through masterminds in totality, but also I want to talk about my recent experience because it was so powerful.
[00:09:14.200 --> 00:09:28.600] And the reason why I want to share it with you is that I think that my most recent experience is something that will allow you to start imagining what a mastermind could actually look like in your life, regardless of what stage you're in.
[00:09:28.600 --> 00:09:41.560] So, the first thing that I want to talk about of why Chicago was awesome is something that I've always resonated with, which is you don't need fancy in order to go deep, you need focus.
[00:09:41.880 --> 00:09:45.880] And I actually facilitated my own mastermind years ago.
[00:09:45.880 --> 00:09:52.440] It was the year that I got pregnant with Coco, so coming up on I think almost eight years ago, which is crazy.
[00:09:52.440 --> 00:09:55.480] And we did some really cool stuff.
[00:09:55.480 --> 00:09:58.120] So, like, our first meetup was in Waco, Texas.
[00:09:58.120 --> 00:10:00.600] We got to go see where Chip and Joanna are.
[00:10:00.600 --> 00:10:01.880] It was so much fun.
[00:10:01.880 --> 00:10:11.000] We did a really cool weekend-long adventure at Camp Wanawega in Wisconsin, which is like quintessential vintage camp vibes.
[00:10:11.000 --> 00:10:13.880] We did a lot of really cool stuff, and I loved it.
[00:10:13.880 --> 00:10:17.640] But here's what I loved most about Chicago last month.
[00:10:17.640 --> 00:10:22.920] So, there was no big retreat, it was literally a regular Marriott hotel.
[00:10:22.920 --> 00:10:29.000] We had a Marriott lobby, and a bunch of women who chose to just really show up.
[00:10:29.320 --> 00:10:34.680] And something that was awesome about this experience is that we weren't starting from ground zero.
[00:10:34.680 --> 00:10:47.040] So, a few months ago, it spontaneously happened that five of us were all going to be in Nashville at the same time for very different things, and we were all friends with each other.
[00:10:44.840 --> 00:10:51.600] And it was kind of serendipitous: I was speaking at something and spending the night at Amy's.
[00:10:51.760 --> 00:10:53.680] One of our friends was coming into town to get mentored.
[00:10:53.840 --> 00:10:56.000] Another friend was coming to the event we were speaking at.
[00:10:56.000 --> 00:11:01.120] It was just like this weird explosion of like, all of us are going to be in the same city at the same time.
[00:11:01.120 --> 00:11:02.640] What if we all got together?
[00:11:02.640 --> 00:11:08.480] And it turned into this wonderful time spent at one of my best friends, Amy Porterfield's houses.
[00:11:08.800 --> 00:11:12.960] We literally stayed in our sweatpants and ordered DoorDash in, and we masterminded together.
[00:11:12.960 --> 00:11:14.080] And it was just beautiful.
[00:11:14.080 --> 00:11:16.320] There was no real big structure.
[00:11:16.320 --> 00:11:19.600] We didn't like come preparing presentations or anything like that.
[00:11:19.600 --> 00:11:22.560] But what was awesome is that we kept in touch.
[00:11:22.560 --> 00:11:24.640] So we kept the text thread alive.
[00:11:24.640 --> 00:11:26.480] We continued to show up for each other.
[00:11:26.480 --> 00:11:27.920] We continued to share wins.
[00:11:27.920 --> 00:11:29.200] We continued to ask questions.
[00:11:29.200 --> 00:11:31.200] We made connections for one another.
[00:11:31.520 --> 00:11:35.920] And one of us in the text thread threw out like, well, when should we get together next?
[00:11:35.920 --> 00:11:44.240] And I loved that because a lot of times masterminds can kind of be a one and done, or it's just really hard when you have a lot of busy people trying to organize their schedules.
[00:11:44.240 --> 00:11:46.640] And so we started throwing out dates.
[00:11:46.640 --> 00:11:54.720] And this idea to go to Chicago came up, and I was so pumped because where we live, we live in Duluth, Minnesota.
[00:11:54.720 --> 00:11:59.920] So there's a teeny tiny airport that's like, I don't know, 15 minutes from our house.
[00:11:59.920 --> 00:12:06.800] And that airport only flies direct to Minneapolis, which is a two and a half hour drive, or to Chicago.
[00:12:06.800 --> 00:12:10.000] And I was like, heck, yes, let's do Chicago.
[00:12:10.000 --> 00:12:12.080] It was like an hour-long flight.
[00:12:12.080 --> 00:12:13.600] It's such an easy thing for me.
[00:12:13.600 --> 00:12:16.480] It doesn't take me all day to get there and to get home.
[00:12:16.480 --> 00:12:26.080] And in this stage of life, and especially in the precious summer months that we get here in the Midwest, I am very hesitant to leave home.
[00:12:26.080 --> 00:12:27.760] And so it was perfect.
[00:12:27.760 --> 00:12:37.720] So the text thread turned into a date, which turned into our friend Stacey, who has an office in Chicago, literally just opened it up like the week before we went.
[00:12:37.720 --> 00:12:40.760] She was like, We can use my office space if we want a meeting space.
[00:12:40.760 --> 00:12:42.520] There's a hotel nearby.
[00:12:42.520 --> 00:12:43.720] Let's do this.
[00:12:43.720 --> 00:12:46.920] And so we stayed at this Marriott.
[00:12:46.920 --> 00:12:48.120] We all got our own room.
[00:12:48.120 --> 00:12:49.960] So we had our own space.
[00:12:49.960 --> 00:12:52.040] And the first night we met up for dinner.
[00:12:52.040 --> 00:12:57.880] And the first thing I noticed was this: not a single one of us drank alcohol.
[00:12:57.880 --> 00:13:00.520] Now, I am a former margarita girl.
[00:13:00.520 --> 00:13:02.520] I mean, it was literally on my website.
[00:13:02.520 --> 00:13:04.840] I do not hate alcohol.
[00:13:04.840 --> 00:13:08.120] I have not personally drank alcohol in the last three years.
[00:13:08.120 --> 00:13:13.640] I was a very alcohol-free, curious, sober, curious girl for a while.
[00:13:13.640 --> 00:13:20.120] And I said, I'm just going to try 30 days, which turned into 90, which turned into a year, which has turned into three years.
[00:13:20.120 --> 00:13:27.400] But what was really interesting to me is that at this table of women, not a single one of us was drinking.
[00:13:27.400 --> 00:13:29.720] And some people truly just don't drink.
[00:13:29.720 --> 00:13:33.160] Some people were choosing to not drink just to be all in and focused.
[00:13:33.160 --> 00:13:37.640] But I loved that because it just felt like, okay, we're here with intention.
[00:13:37.640 --> 00:13:39.560] We're here with focus.
[00:13:39.880 --> 00:13:46.200] And I also noticed that there was a real honoring of this idea of nourishing our bodies, right?
[00:13:46.200 --> 00:13:53.480] Like, I used to listen to top performers and I would just literally roll my eyes because they would talk about things like this, but it was real.
[00:13:53.480 --> 00:14:00.360] It was this idea of like, how do we show up as our best selves for not only ourselves, but for each other?
[00:14:00.360 --> 00:14:07.560] And so I loved how we entered into this space and we honored it.
[00:14:07.560 --> 00:14:16.800] And so many people spend so much time and money and energy obsessing over how things look, especially when it comes to things like flashy masterminds.
[00:14:16.800 --> 00:14:20.480] Like they rent out like a mansion in the hills, which is awesome.
[00:14:14.680 --> 00:14:21.920] I freaking love it.
[00:14:21.920 --> 00:14:23.760] Or they have like a curated coffee bar.
[00:14:23.920 --> 00:14:27.760] They, you know, bring in a cool food truck or they have matching swag bags and notebooks.
[00:14:27.760 --> 00:14:29.200] And I love all of that.
[00:14:29.200 --> 00:14:30.640] I think it's fantastic.
[00:14:30.640 --> 00:14:32.320] I think it is lovely.
[00:14:32.320 --> 00:14:38.800] But none of that matters if the people in the room aren't willing to be all in to go deep.
[00:14:38.800 --> 00:14:49.680] Like I would way rather be in a beige hotel lobby with women who show up fully than in this like Pinterest perfect retreat with people who are committed to staying service level.
[00:14:49.680 --> 00:14:51.920] That's just like where my heart is at.
[00:14:51.920 --> 00:14:57.120] For me, substance will always be aesthetics when it comes to transformation.
[00:14:57.120 --> 00:15:11.200] And so that is the first thing that I recognize: yes, you can have it be this like whimsical experience, but if you really just want to get together with people and get to the heart of it and keep things super simple, you don't have to go fancy.
[00:15:11.200 --> 00:15:12.960] Just focus on focus.
[00:15:12.960 --> 00:15:14.400] That is literally it.
[00:15:14.400 --> 00:15:18.640] And the other thing that I appreciate about this group is that no one is hosting.
[00:15:18.640 --> 00:15:27.120] Like even when we were at Amy's house, she kind of put her hands up in the air because it was so literally last minute where she was like, We are ordering DoorDash.
[00:15:27.120 --> 00:15:28.080] I am not hosting.
[00:15:28.080 --> 00:15:31.680] Like I'm not going to be standing in the kitchen cutting up a charcuterie board.
[00:15:31.680 --> 00:15:36.320] Like this is going to be the most informal thing ever so that we could all be in and present.
[00:15:36.320 --> 00:15:39.120] And I think that that also shifts the energy.
[00:15:39.120 --> 00:15:46.640] So same thing when we were in Chicago, like Stacey was like, hey, I instacarted a bunch of healthy snacks, but after that, you guys are on your own.
[00:15:46.640 --> 00:15:54.400] And I actually appreciate that because there's not pressure on one person to be leading and facilitating and hosting.
[00:15:54.400 --> 00:16:09.800] Okay, the second thing that I really enjoyed and noticed and paid attention was that there was almost like this, I'm trying to think of the way to say it, almost a curation of energy, not just expertise.
[00:16:09.800 --> 00:16:12.280] And here's what I mean when I say that.
[00:16:12.280 --> 00:16:26.440] When I looked around the table, I had this moment where I recognized like not every single person was in the same industry or at the same stage of business or at the same like level of where they're going.
[00:16:26.440 --> 00:16:30.920] And I will argue that it made it exceptionally better.
[00:16:30.920 --> 00:16:33.080] We're not sitting there going tit for tat.
[00:16:33.080 --> 00:16:34.760] We're not comparing resumes.
[00:16:34.760 --> 00:16:39.400] We are literally connecting from our own experiences and our desires.
[00:16:39.400 --> 00:16:47.160] And what's fascinating is that most of us around the table were moms and we were in different stages of motherhood.
[00:16:47.160 --> 00:16:50.520] All of us have a willingness to learn and grow.
[00:16:50.520 --> 00:16:57.320] And we were all just kind of coming open of like, okay, here's what I know to be true or here's what I've experienced.
[00:16:57.320 --> 00:17:04.600] And there was just like a real level of honesty, generosity, and willingness to like go deep.
[00:17:04.600 --> 00:17:16.440] So when you think about like who would you want in a mastermind, which I hope you're thinking about as you listen to this, and maybe you're struggling to like imagine, okay, well, who would be in the room that I want?
[00:17:16.760 --> 00:17:23.560] I wanted to give you a few tips on like, here's what I think you should do in order to find your mastermind people.
[00:17:23.560 --> 00:17:26.760] So first, like start with your current connections.
[00:17:26.760 --> 00:17:31.400] Think about who is already existing in your world in your orbit.
[00:17:31.400 --> 00:17:33.880] Maybe it's business friends that you DM with.
[00:17:33.880 --> 00:17:38.120] You've never met them in real life, but you've DM'd them or started conversations.
[00:17:38.120 --> 00:17:43.880] Maybe it's someone that you're watching and you're like, I was rooting for them and you're just inspired by them.
[00:17:44.120 --> 00:17:46.160] What if you, this is crazy, right?
[00:17:46.320 --> 00:17:50.960] What if you just reached out to them and said, hey, I have been thinking about starting a mini mastermind.
[00:17:50.960 --> 00:17:52.160] It is free.
[00:17:52.160 --> 00:17:54.800] Do you want to hop on a call and just see if we'd be a vibe?
[00:17:54.800 --> 00:18:04.000] Now, let me just preface this and say, I want for you to set the expectations and stage early because that could sound like a sales call, which could totally turn people off.
[00:18:04.000 --> 00:18:08.560] But if you come at it from a place of like, hey, I am really lonely in business.
[00:18:08.560 --> 00:18:11.360] I heard this thing on Jenna Kutcher's podcast.
[00:18:11.360 --> 00:18:13.520] I think that we could do this.
[00:18:13.520 --> 00:18:15.840] Would you want to do it with me?
[00:18:15.840 --> 00:18:17.760] That would be super cool, right?
[00:18:17.760 --> 00:18:19.360] So start with who you already know.
[00:18:19.360 --> 00:18:20.720] It can be people you know in real life.
[00:18:20.720 --> 00:18:22.480] It can be people you know on the internet.
[00:18:22.480 --> 00:18:26.160] Most of those people that I was in that room with, I met on the internet, right?
[00:18:26.160 --> 00:18:29.440] And we had internet friendships before we had real life friendships.
[00:18:29.440 --> 00:18:31.040] And I kind of love that.
[00:18:31.040 --> 00:18:41.360] The next thing I want for you to consider when you're thinking about, okay, who would be in your mastermind is you don't have to worry about perfect industry alignment.
[00:18:41.360 --> 00:18:50.560] So when I joined Lewis Howe's Mastermind years ago, I was the only what I would consider like creative entrepreneur.
[00:18:50.560 --> 00:18:52.960] Like I was the artist, the photographer.
[00:18:52.960 --> 00:18:56.480] I was amongst a room of a lot of fitness people.
[00:18:56.480 --> 00:18:59.840] I remember there were authors, health.
[00:18:59.840 --> 00:19:01.680] I was like in a whole different world.
[00:19:01.680 --> 00:19:07.280] And I honestly think that it made my experience so much more rich and I got so much more out of it.
[00:19:07.280 --> 00:19:12.880] And so similar values, in my opinion, matter more than similar businesses.
[00:19:12.880 --> 00:19:21.360] If you can get people who are generous and honest and in it for the long game, not just for like growth hacks, you're going to be just fine.
[00:19:21.360 --> 00:19:27.200] So, you don't have to look at people that are doing exactly what you're doing in exactly the same way.
[00:19:27.200 --> 00:19:31.800] I actually think I get more when I'm around people that are doing different things.
[00:19:32.680 --> 00:19:38.280] The next thing you want to keep in mind is that you can't just wait for somebody to invite you to something, right?
[00:19:38.280 --> 00:19:47.800] Like, like I said, I felt like Masterminds were this like underground network, and I was excluded from it until I saw Lewis's invitation.
[00:19:47.800 --> 00:19:56.200] And so, if you're not getting an invitation in your email, which by the way, it wasn't like a specific invitation for me, it was part of his email list, right?
[00:19:56.200 --> 00:19:58.840] Like, it wasn't like, ooh, Jenna, you're special, you should come.
[00:19:58.840 --> 00:20:01.160] Okay, just so you know, setting the stage.
[00:20:01.160 --> 00:20:03.640] Consider what would it look like for you to initiate it?
[00:20:03.640 --> 00:20:08.280] Like, don't wait to be invited to someone else's table, like, build the dang table yourself.
[00:20:08.280 --> 00:20:11.160] Like, set a date, invite two to three people.
[00:20:11.160 --> 00:20:13.800] It doesn't have to be big to be good.
[00:20:14.120 --> 00:20:18.440] And I was literally just thinking about this last night: I should do this locally.
[00:20:18.440 --> 00:20:21.720] Like, there are so many incredible entrepreneurs in my local city.
[00:20:21.720 --> 00:20:29.880] Like, what if I just rent out a space and say, Hey, come and I'll cater it and let's just hang out and talk?
[00:20:29.880 --> 00:20:35.480] Like, you do not have to wait to be invited to do literally anything in your life.
[00:20:35.480 --> 00:20:38.120] You can create the experience that you want.
[00:20:38.120 --> 00:20:44.360] And then, lastly, if you need a group, join our Gold Digger Insiders Facebook group.
[00:20:44.360 --> 00:20:50.360] If you need a safe space to connect with like-minded entrepreneurs, this group is full of people who get it.
[00:20:50.360 --> 00:20:57.000] Like, I have seen so many collaborations, partnerships, and real-life friendships spark from that Facebook group.
[00:20:57.000 --> 00:21:00.360] So, if you are looking to find your people, that is a beautiful place to start.
[00:21:00.360 --> 00:21:03.240] The link for our Facebook community is in the show notes.
[00:21:03.240 --> 00:21:08.280] Maybe after this episode, you guys can go in there and say, Hey, I want to do the thing Jenna was talking about.
[00:21:08.280 --> 00:21:09.960] Who wants to be in it with me?
[00:21:09.960 --> 00:21:15.040] And you can start to vet what types of groups could come out of our collective community.
[00:21:14.680 --> 00:21:17.120] Like, I am all here for that.
[00:21:17.680 --> 00:21:24.960] So, just keep in mind that you want to curate energy, not just expertise, and be willing to look a little bit outside of the box.
[00:21:24.960 --> 00:21:29.120] Now, before we continue, I want to pause here for a quick second.
[00:21:29.120 --> 00:21:38.800] And as we head into this quick break, I want for you to ask yourself: if you were to host your own mastermind next month, who is somebody that you want in the room?
[00:21:38.800 --> 00:21:49.440] I'm not talking about like the flashiest, most successful person, but who is someone that would show up with truth and generosity and a willingness to like go deep with you?
[00:21:49.440 --> 00:21:51.600] And I want for you to keep that person's name in your mind.
[00:21:51.600 --> 00:21:58.800] And while you're thinking it over, let me take a quick second to thank our sponsors who help bring this show to life.
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[00:24:18.360 --> 00:24:22.840] Can we talk about how bad underwear can ruin your entire day?
[00:24:22.840 --> 00:24:26.680] Like I used to put on underwear in a bra knowing that I'd be adjusting it by 10 a.m.
[00:24:26.680 --> 00:24:29.000] and completely over it by lunchtime.
[00:24:29.000 --> 00:24:32.840] That is why I am obsessed with the Skims Fits Everybody collection.
[00:24:32.840 --> 00:24:37.560] Now, I've bought Skims for years, but I swear this line is a total game changer.
[00:24:37.560 --> 00:24:43.000] The Fits Everybody Scoop Raleigh has buttery, soft fabric that literally feels like nothing.
[00:24:43.000 --> 00:24:44.880] And I mean that in the best way.
[00:24:44.520 --> 00:24:47.680] I can put it on and I forget that it exists.
[00:24:48.000 --> 00:24:53.360] I'm so confident in these pieces that when I packed my Grease suitcase, it was basically all Skims.
[00:24:53.360 --> 00:24:59.520] I even wore their bodysuit for a recent branding photo shoot because when something fits this well, you just trust it.
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[00:25:15.200 --> 00:25:17.920] Once you place your order, make sure to let them know we sent you.
[00:25:17.920 --> 00:25:23.760] Just select podcast in the survey and choose the Gold Digger podcast in the drop-down menu that follows.
[00:25:24.400 --> 00:25:31.760] Okay, the third thing that I really recognize, especially after Chicago, is that structure sets you free.
[00:25:31.760 --> 00:25:37.120] Now, we had about 36 hours total together.
[00:25:37.120 --> 00:25:46.800] And I was laughing because we were literally in our text thread talking about how we could maximize our ROI, the return on our investment of our precious time.
[00:25:46.800 --> 00:25:53.360] And we were talking about literally like, how do we get the best squeeze out of the juice?
[00:25:53.360 --> 00:25:55.280] Wait, the juice is worth a squeeze?
[00:25:55.280 --> 00:25:58.960] However that saying goes, but like, how do we get the most out of this time?
[00:25:58.960 --> 00:26:01.680] And so we went in to this mastermind.
[00:26:01.680 --> 00:26:02.800] We were not going to wing it.
[00:26:02.800 --> 00:26:04.480] We had a plan.
[00:26:04.480 --> 00:26:06.080] So here's kind of how it looks.
[00:26:06.080 --> 00:26:12.080] So we all flew in on Wednesday and we landed at different times.
[00:26:12.080 --> 00:26:19.040] And I was really lucky because I got to fly in a little bit early, and I got lunch with one of my best friends from college.
[00:26:19.040 --> 00:26:23.440] And so, I just got to soak up a little time with her because I couldn't be in the same city as her and not see her.
[00:26:23.440 --> 00:26:25.360] So, we all flew in on Wednesday.
[00:26:25.360 --> 00:26:28.800] We met for dinner the first night at about six o'clock.
[00:26:28.800 --> 00:26:33.320] We had dinner at the hotel again, nothing fancy, we didn't even leave the hotel.
[00:26:34.600 --> 00:26:41.080] We used that time to kind of catch up on life, you know, catch up on where everyone was at with things.
[00:26:41.080 --> 00:26:43.800] And we ended up going to bed by 10 o'clock.
[00:26:43.800 --> 00:26:45.720] So, sleep, again, important.
[00:26:45.720 --> 00:26:50.680] A lot of this is showing: like, here's how we protect our energy, here's how we show up as our best selves.
[00:26:50.680 --> 00:26:54.520] So, dinner, nobody drank, we all ate delicious food.
[00:26:54.520 --> 00:26:58.760] We ended up taking the conversation out into the hotel lobby at 10 o'clock.
[00:26:58.760 --> 00:27:00.040] We went to bed.
[00:27:00.040 --> 00:27:03.000] Then, we were going to start at 9 a.m.
[00:27:03.080 --> 00:27:04.360] the next day.
[00:27:04.360 --> 00:27:07.000] A few of us woke up early and worked out.
[00:27:07.000 --> 00:27:11.160] So, I did a Pilates workout in my bedroom, and then I went down to the hotel gym and met up.
[00:27:11.240 --> 00:27:14.520] There were a couple of other girls in the gym working out.
[00:27:14.520 --> 00:27:18.600] And then, we all piled in a car and went to a juice bar.
[00:27:18.600 --> 00:27:22.920] So, we got smoothies and bowls, and we started at 9 a.m.
[00:27:23.240 --> 00:27:27.080] So, we had a game plan for how we were going to facilitate this.
[00:27:27.080 --> 00:27:29.400] And again, there was not one single facilitator.
[00:27:29.400 --> 00:27:33.000] It was like a collective, like, okay, here's how we think this should go.
[00:27:33.000 --> 00:27:37.320] And so, we had a few different roundtable conversations planned.
[00:27:37.320 --> 00:27:43.480] And essentially, a roundtable conversation is just a topic that everyone can benefit from.
[00:27:43.480 --> 00:27:49.160] So, it's not necessarily somebody teaching something or facilitating something.
[00:27:49.160 --> 00:27:55.080] It is like talking about a common theme that everyone in the group could benefit from.
[00:27:55.080 --> 00:27:58.520] So, one of our roundtable discussions was about lead generation.
[00:27:58.520 --> 00:28:01.400] Like, how are you getting leads?
[00:28:01.400 --> 00:28:05.320] What is a split looking like between paid leads and organic?
[00:28:05.320 --> 00:28:06.920] What channels are working the best?
[00:28:06.920 --> 00:28:08.680] What is your cost per lead?
[00:28:08.680 --> 00:28:10.520] What are different strategies you're trying?
[00:28:10.520 --> 00:28:12.040] So, like, that just gives you an example.
[00:28:12.040 --> 00:28:17.360] Like, every single person in the room needed to talk about lead generation, right?
[00:28:17.360 --> 00:28:21.280] So, that's like a roundtable conversation where everyone can benefit.
[00:28:21.280 --> 00:28:25.600] You're just kind of popcorning ideas, talking about different things that are working.
[00:28:25.600 --> 00:28:28.720] Everyone can give in their recommendation or ask questions.
[00:28:28.720 --> 00:28:30.480] It's just really open-ended.
[00:28:30.480 --> 00:28:33.120] Then, we did hot seats.
[00:28:33.120 --> 00:28:40.080] So, there are a few different popular structures when it comes to hot seats for masterminds, but this is really where the magic is.
[00:28:40.080 --> 00:28:45.520] And this is where you leave feeling like you got everything and then some.
[00:28:45.840 --> 00:28:56.000] So, for hot seats, essentially, how it typically goes is each person gets their own hot seat, and you can choose the length of time you're going to dedicate to them.
[00:28:56.000 --> 00:29:01.760] So, we had six women, so we had talked about basically like 30-minute hot seats for each person, right?
[00:29:01.760 --> 00:29:04.080] Which will take up a few hours of the day.
[00:29:04.080 --> 00:29:06.880] And we always know that we typically go over.
[00:29:07.200 --> 00:29:14.080] I've been a part of masterminds where I've had to been the timekeeper and I've had to cut people off because otherwise we would never finish.
[00:29:14.080 --> 00:29:18.400] And I hate that job, but I also love it because I am all about a time schedule.
[00:29:18.400 --> 00:29:23.840] And so, this one was a little bit more relaxed just because it was six of us, it wasn't like 30 people trying to go.
[00:29:23.840 --> 00:29:44.640] And so, essentially, with a hot seat, how it goes is that a person stands up if they want to and they present their idea and they provide the context necessary for those to be able to add value and give their opinions or ideas to that person.
[00:29:44.640 --> 00:29:56.080] And so, when you do a hot seat, you want to have thoughtfully curated your question and made sure that it is the right question that you truly need answered.
[00:29:56.080 --> 00:30:02.120] I have really started to look at information in two ways: there's information that's interesting, right?
[00:30:02.120 --> 00:30:07.960] Like, there's a lot of interesting things out there, but there's also information that is actionable.
[00:30:07.960 --> 00:30:10.360] I want actionable information.
[00:30:10.360 --> 00:30:16.360] I want information that I want to take that helps me implement and stay in action so I can get results.
[00:30:16.360 --> 00:30:19.960] And so, you don't want to ask a question around something that's interesting.
[00:30:19.960 --> 00:30:24.840] You want to ask a question around something that will put you into action.
[00:30:24.840 --> 00:30:35.000] And so, for me, my question was really about restructuring the business and really going deeper and not wider.
[00:30:35.000 --> 00:30:40.600] Right now, I am reading the book, or I should say, I'm listening to the book, 10X is Easier Than 2X.
[00:30:40.600 --> 00:30:48.520] And it has really inspired my thinking and it's really made me think about how do we go deeper and bigger and not wider.
[00:30:48.520 --> 00:30:51.160] And so, that was really like what my question was around.
[00:30:51.160 --> 00:30:54.120] And I kind of presented, okay, here's the structure of the business.
[00:30:54.120 --> 00:30:56.760] Here's how we're creating content.
[00:30:56.760 --> 00:30:58.360] Here's the structure of the team.
[00:30:58.360 --> 00:31:02.440] Okay, how do we restructure this in a way that makes sense based on where we're headed?
[00:31:02.440 --> 00:31:02.840] Okay.
[00:31:02.840 --> 00:31:07.160] And I mean, it was way more specific than that, but that's kind of just the gist of it.
[00:31:07.160 --> 00:31:16.760] So, you present your question, people can ask a few minutes of clarifying questions, and then you, the person in the hot seat, you shut up.
[00:31:16.760 --> 00:31:26.120] That is like the goal: you stop talking and you let everyone else share their ideas, their opinions, their strategies, et cetera.
[00:31:26.120 --> 00:31:33.080] And it is amazing because you can get so much insight and information.
[00:31:33.080 --> 00:31:40.120] You can get people fighting over what you should do based on what they think is the best path forward.
[00:31:40.120 --> 00:31:44.600] And you can just really get this like collective energy to help you solve a problem.
[00:31:44.600 --> 00:31:47.120] It's just fantastic.
[00:31:44.840 --> 00:31:50.000] And so we did hot seats all afternoon.
[00:31:50.320 --> 00:31:56.560] And then we had a dinner reservation that evening at this like wonderful seafood restaurant.
[00:31:56.560 --> 00:32:04.320] So we went back to the hotel, we got dressed up, we went to dinner, and we continued the conversation, but that was more casual.
[00:32:04.320 --> 00:32:09.680] So it was like the office setting with the hot seats was like really on fire, super tactical.
[00:32:09.680 --> 00:32:11.680] We didn't go off topic at all.
[00:32:11.680 --> 00:32:18.000] And then dinner went back into more like life and family and that kind of discussion.
[00:32:18.000 --> 00:32:21.920] And then we were still so excited that we got back to the hotel.
[00:32:21.920 --> 00:32:27.200] Everybody came into my room and we kept the conversation going until like 11 p.m.
[00:32:27.280 --> 00:32:28.480] at night.
[00:32:28.480 --> 00:32:30.400] And so that was how we structured it.
[00:32:30.400 --> 00:32:31.520] It was 36 hours.
[00:32:31.520 --> 00:32:35.920] So it was dinner, then a full day, then dinner, and then we went into the evening.
[00:32:35.920 --> 00:32:40.400] I literally put on my pajamas and washed my face while the girls were in my room and just like we hung out.
[00:32:40.400 --> 00:32:45.680] And so it was a really, really valuable amount of time and it was awesome.
[00:32:45.680 --> 00:32:53.040] And one of the things that I absolutely loved is my friend Bonnie, who is just incredible, Bonnie Christine.
[00:32:53.040 --> 00:32:55.440] She is also just whip smart.
[00:32:55.440 --> 00:33:00.400] And she brought a little microphone and she recorded everybody's hot seat.
[00:33:00.400 --> 00:33:11.520] And then she pulled the transcripts into AI after the mastermind and created a document based off of the discussions around our hot seats.
[00:33:11.520 --> 00:33:21.680] And she literally had this beautiful document tabbed out based on the person and the feedback and sorted and generated by AI based on our transcripts.
[00:33:21.680 --> 00:33:26.240] And it was fantastic because a lot of times, too, it feels like you're drinking out of a fire hose.
[00:33:26.240 --> 00:33:35.960] Like at one point, Amy was doing her hot seat, and I was taking notes for Amy because she was like standing in the front with a big whiteboard by her, and it can feel like, oh my gosh, how am I going to take this all in?
[00:33:35.960 --> 00:33:38.440] And so, what Bonnie did was genius.
[00:33:38.440 --> 00:33:51.000] Now, one thing to note here, and one thing that I've been even cautious about in this episode is when you are in a mastermind like this, confidentiality is absolutely key.
[00:33:51.000 --> 00:33:58.360] You have to create a safe space where people feel like they can be their most vulnerable selves.
[00:33:58.360 --> 00:34:00.520] It is vulnerable to take a hot seat, right?
[00:34:00.520 --> 00:34:06.200] To say, I have this issue, or I have this problem, or I have this question, and I don't know where else to go.
[00:34:06.200 --> 00:34:14.760] And so, even before creating this podcast episode, I reached out to each girl of the group and I just said, Hey, I would love to share about our experience.
[00:34:14.760 --> 00:34:23.080] I'm not going to share any personal details about the mastermind or about any of our hot seats, minus whatever I feel comfortable sharing of my own.
[00:34:23.080 --> 00:34:24.440] Are you okay with this?
[00:34:24.440 --> 00:34:32.120] And each person signed off on this because when you create a mastermind of this, trust is so important.
[00:34:32.120 --> 00:34:40.920] Like, you need to be a vault, you need to lock it up and throw away the key if you want to create a safe space where people really do show up.
[00:34:41.240 --> 00:34:52.600] And I have learned over the last decade plus that entrepreneurship is one of the most lonely pursuits, and it can be incredibly lonely if you continue to isolate yourself.
[00:34:52.600 --> 00:35:18.640] And there is so much freedom in allowing yourself to soften and to be vulnerable in a group of other people, and to create that safe space where you know everything you say is protected, nothing will be used against you, and that you are in a space of people who truly want everyone to do better.
[00:35:14.680 --> 00:35:20.800] Like, it's just a whole different energy.
[00:35:20.960 --> 00:35:28.720] And so, when Bonnie was recording and stuff, like that was a beautiful way of her supporting us.
[00:35:28.720 --> 00:35:32.000] And then, also, we were like, this all stays within us, right?
[00:35:32.000 --> 00:35:34.480] Like, everything we discussed here stays in this group.
[00:35:34.480 --> 00:35:36.560] And I just want to say, like, that is a huge thing.
[00:35:36.560 --> 00:35:39.760] And that is something you want to preface at the very beginning.
[00:35:39.760 --> 00:35:46.960] Like, anything you say in this room will stay in this room, and we will not share it with other people, et cetera.
[00:35:46.960 --> 00:35:51.360] And I think that's just a really huge thing that you need to do from the jump.
[00:35:51.360 --> 00:35:54.160] And that is something that we have absolutely done.
[00:35:54.160 --> 00:36:02.640] Okay, the fourth thing that I really noticed is just like how we were protecting our energy.
[00:36:02.640 --> 00:36:18.160] And I've talked about this a little bit, but I want to go deeper here because I think that when I look at past versions of myself and I look at even past tendencies, like even in masterminds I've been in, we've done masterminds all over, right?
[00:36:18.160 --> 00:36:25.520] Like I've done masterminds in Puerto Rico, in Napa, I've been all over Nashville, like really cool, amazing settings, right?
[00:36:25.520 --> 00:36:30.240] A lot of times there's alcohol, there's food that you maybe don't eat at home.
[00:36:30.240 --> 00:36:32.320] You're not in your routine.
[00:36:32.320 --> 00:36:38.480] And I have really come at this from a very different place of like, how can I show up fully?
[00:36:38.480 --> 00:36:42.880] How can I protect my energy like it matters because it does?
[00:36:42.880 --> 00:36:45.360] How can I be present and focused?
[00:36:45.360 --> 00:36:47.040] How can I put my phone down?
[00:36:47.040 --> 00:36:48.880] How can I be all in with these women?
[00:36:48.880 --> 00:36:50.960] We only have a short amount of time.
[00:36:50.960 --> 00:36:56.080] How can I not be checking social media, not be distracted, et cetera?
[00:36:56.080 --> 00:37:07.480] And so, again, thinking about how you can really show up and set the scene for other people and set those expectations, it totally changes the energy.
[00:37:07.480 --> 00:37:12.760] Like, I've been a part of masterminds where people are like on the side, like texting underneath the table.
[00:37:12.760 --> 00:37:15.320] And again, no shame, I've probably done it myself, right?
[00:37:15.320 --> 00:37:19.960] Like, or you're checked out of a conversation because it doesn't necessarily apply to you.
[00:37:19.960 --> 00:37:22.760] And that's not necessarily the type of space I want to be in.
[00:37:22.760 --> 00:37:28.440] I want each person to be there specifically for a reason and be fully there.
[00:37:28.440 --> 00:37:32.440] And I think that when you show up in that way, it allows other people to show up in that way.
[00:37:32.440 --> 00:37:37.080] And it just shows like a different level of dedication that is so amazing.
[00:37:37.080 --> 00:37:44.840] And so, making sure that you figure out like, here's the game plan: like, here's how we will respect everyone's time and energy.
[00:37:44.840 --> 00:37:46.600] Here's how we're going to plan.
[00:37:46.600 --> 00:37:52.760] And here's what you need to be prepared with so that when you get here, you're not caught off guard and you ask the right question, right?
[00:37:52.760 --> 00:38:02.600] Because there's that one quote, I'm going to butcher it, but it's something about like, you know, if I had an hour to ask my mentor a question, I'd like think about the question for 59 minutes.
[00:38:02.600 --> 00:38:07.400] That's totally not what the quote is, but that's the premise of it: ask the right question.
[00:38:07.400 --> 00:38:10.440] And I think that that is how you get the most out of it.
[00:38:10.440 --> 00:38:17.480] Okay, before we get to the final piece, let me take a quick second to thank the brands that help bring this episode to your ears.
[00:38:17.480 --> 00:38:21.400] And really quick, when we come back, I'll walk you through how to go deep and not wide.
[00:38:21.400 --> 00:38:28.120] And I'm going to share five simple ways you can prepare for a mastermind that actually impacts your business and your life.
[00:38:29.720 --> 00:38:36.040] This podcast is brought to you by Mercury, banking that helps entrepreneurs do more with their money.
[00:38:36.040 --> 00:38:40.840] When I first started taking my business seriously, I remember feeling stretched thin.
[00:38:40.840 --> 00:38:46.000] I was juggling invoices, tracking payments, and managing cash flow across different tools.
[00:38:46.000 --> 00:38:49.440] It was messy, and I thought banking had to be that way.
[00:38:49.440 --> 00:38:51.840] That's why I was impressed with Mercury.
[00:38:51.840 --> 00:39:01.520] Unlike traditional banking that feels clunky and outdated, Mercury is designed to make managing money effortless so that you can focus on what actually grows your business.
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[00:39:18.720 --> 00:39:23.760] Visit Mercury.com to join over 200,000 entrepreneurs who use Mercury.
[00:39:23.760 --> 00:39:27.120] Mercury is a financial technology company, not a bank.
[00:39:27.120 --> 00:39:30.480] For important details, check the show notes.
[00:39:31.760 --> 00:39:34.240] This message is sponsored by Greenlight.
[00:39:34.240 --> 00:39:38.160] My six-year-old woke up this morning asking if she could do chores to earn money.
[00:39:38.160 --> 00:39:38.800] Why?
[00:39:38.800 --> 00:39:43.120] Because she read a fancy Nancy book where Nancy worked to buy fabulous shoes.
[00:39:43.120 --> 00:39:48.480] And suddenly, my daughter wanted to experience the same pride of buying something special with her own money.
[00:39:48.480 --> 00:39:54.560] But here's what hit me: I had no good way to help her actually see and feel her money growing.
[00:39:54.560 --> 00:39:56.000] Cash gets lost.
[00:39:56.000 --> 00:40:02.000] Piggy banks are abstract, and she can't really understand the connection between effort and reward.
[00:40:02.000 --> 00:40:04.000] That's why we started using Greenlight.
[00:40:04.000 --> 00:40:10.800] Greenlight is the easy, convenient way for parents to raise financially smart kids and for families to navigate life together.
[00:40:10.800 --> 00:40:18.400] And maybe that's why millions of parents trust and kids love learning about money on Greenlight, the number one family finance and safety app.
[00:40:18.400 --> 00:40:22.560] Now, when she does chores, I can instantly send her earnings to her cart.
[00:40:22.560 --> 00:40:27.360] She watches her balance grow in real time and feels genuine ownership over her money.
[00:40:27.360 --> 00:40:33.640] And when she's ready for those fabulous shoes, she'll swipe her own card and experience that incredible feeling Nancy had.
[00:40:29.840 --> 00:40:36.120] Don't wait to teach your kids real-world money skills.
[00:40:36.360 --> 00:40:40.760] Start your risk-free green light trial today at greenlight.com/slash gold digger.
[00:40:40.760 --> 00:40:43.960] That's greenlight.com/slash gold digger to get started.
[00:40:43.960 --> 00:40:47.000] Greenlight.com/slash gold digger.
[00:40:48.280 --> 00:40:55.560] Last February, when the Minnesota winter felt like it would never end, I looked at my family and I said, That's it, we're going south.
[00:40:55.560 --> 00:41:04.040] So we booked a house on Airbnb with a pool, enough space for each of us to actually get good sleep, and all of the little luxuries we didn't have at home.
[00:41:04.040 --> 00:41:14.360] But what really stuck with me wasn't just the house, it was all these thoughtful touches, fresh coffee waiting for us, local restaurant recommendations, even pool towels that actually smelled good.
[00:41:14.360 --> 00:41:18.200] Drew and I kept looking at each other like, How did they think of everything?
[00:41:18.360 --> 00:41:20.920] That's when I realized this host was a pro.
[00:41:20.920 --> 00:41:26.440] They had clearly figured out how to make people feel genuinely cared for and not just housed.
[00:41:26.440 --> 00:41:31.880] Now, having been a host myself, I understand how much care it takes to create that kind of experience.
[00:41:31.880 --> 00:41:34.840] The thing is, not every host can always be there in person.
[00:41:34.840 --> 00:41:35.960] Life gets busy.
[00:41:35.960 --> 00:41:40.360] Maybe you're traveling, working remotely, or you've got a second property sitting empty.
[00:41:40.360 --> 00:41:44.840] That is why I love that Airbnb offers tools to help make hosting simpler.
[00:41:44.840 --> 00:41:57.480] With their co-host network, you can partner with experienced local co-hosts who manage the details from guest communication to on-the-ground support so that your space and your guests are cared for even when you can't be there.
[00:41:57.480 --> 00:42:01.640] If hosting has ever felt overwhelming, this makes it easier than ever.
[00:42:01.640 --> 00:42:05.960] Find a co-host now at Airbnb.com/slash host.
[00:42:06.600 --> 00:42:14.680] The last thing that I think was what made Chicago just amazing was the depth over the width.
[00:42:14.680 --> 00:42:20.640] So we did not go into this time together trying to solve the world.
[00:42:20.640 --> 00:42:23.680] We did not want to cover every single topic.
[00:42:23.680 --> 00:42:26.240] We absolutely did not solve every single problem.
[00:42:26.240 --> 00:42:28.560] We just wanted to focus on the right things.
[00:42:28.560 --> 00:42:33.760] We zoomed in and we got super specific based on each person's business.
[00:42:33.760 --> 00:42:38.400] Like we were all in different stages of business and life.
[00:42:38.720 --> 00:42:43.840] We are in different seasons of momentum and slowing down.
[00:42:43.840 --> 00:42:50.240] And so what I think was beautiful is that we created this space where we were able to listen deeply.
[00:42:50.240 --> 00:42:52.160] We were able to hear one another.
[00:42:52.480 --> 00:42:54.000] We challenged each other.
[00:42:54.000 --> 00:43:00.640] There was a moment where we got super heated and I loved it because it was done with respect.
[00:43:00.640 --> 00:43:08.160] Like we were disagreeing, like vehemently disagreeing about something that we both felt strongly about.
[00:43:08.160 --> 00:43:13.680] And I loved it because it was like there was so much passion and presence in the room.
[00:43:13.680 --> 00:43:20.480] And I feel like as we walked away, each person felt like they got more than they came there with, right?
[00:43:20.480 --> 00:43:24.720] Like I left feeling like that was such a good spend of my time.
[00:43:25.040 --> 00:43:27.920] And I am someone who rarely leaves home.
[00:43:27.920 --> 00:43:29.520] I know it's a joke, but it's the reality.
[00:43:29.520 --> 00:43:30.720] I just love being home.
[00:43:30.720 --> 00:43:33.360] I love my life at home with my family.
[00:43:33.360 --> 00:43:35.600] And so if I leave home, it better be worth it.
[00:43:35.600 --> 00:43:40.480] And I know that sounds like a little high stakes, but that's how it feels in my life.
[00:43:40.480 --> 00:43:42.800] And it absolutely felt worth it.
[00:43:42.800 --> 00:43:47.760] And so my challenge for you is that if you do this, challenge yourself to go deep.
[00:43:47.760 --> 00:43:48.240] Go there.
[00:43:48.240 --> 00:43:49.200] Be vulnerable.
[00:43:49.200 --> 00:43:50.560] Share the biggest problem.
[00:43:50.560 --> 00:43:53.120] Don't share a surface-level, silly problem.
[00:43:53.120 --> 00:43:54.640] Like, go deep.
[00:43:54.640 --> 00:44:01.720] That is exactly what made this 36 hours feel 100% worth it.
[00:44:02.040 --> 00:44:11.640] So, if you are planning a mastermind, if you are listening to this and you're like, I am craving deeper community, I want a space to safely show up.
[00:44:11.640 --> 00:44:20.040] I want to troubleshoot things in my life or business with other people, whether it's a day or a weekend or an afternoon.
[00:44:20.040 --> 00:44:28.760] Here is what I would recommend if you truly do want to go deep and if you want to make your time valuably spent.
[00:44:29.080 --> 00:44:34.200] So, the first thing that I would do is name your season, not just your goals.
[00:44:34.200 --> 00:44:40.200] Like, before you go, get really clear: what stage of life or business am I in right now?
[00:44:40.200 --> 00:44:43.960] What season am I in, both personally and professionally?
[00:44:43.960 --> 00:44:51.080] And when you can really name it and claim it, it becomes easier to ask the right questions and receive support that actually lands.
[00:44:51.080 --> 00:44:56.200] Like, for me, right now, I am really obsessed with my kids.
[00:44:56.200 --> 00:44:59.560] I am obsessed with getting integrated in my local community.
[00:44:59.560 --> 00:45:03.640] I have a lot of dreams that span far beyond my business.
[00:45:03.640 --> 00:45:10.360] And so, the season and stage of my business is not to scale, it is not more for the sake of more.
[00:45:10.360 --> 00:45:12.600] It's actually less, but done better.
[00:45:12.600 --> 00:45:14.040] And that's like exactly where I'm at.
[00:45:14.040 --> 00:45:17.560] And so, name your season, not just your goal, and get really clear on that.
[00:45:17.560 --> 00:45:19.080] Like, how do you want your life to feel?
[00:45:19.080 --> 00:45:21.320] What does success look like for you?
[00:45:21.320 --> 00:45:25.800] Get super honest about where you're at right now, not even where you want to be five years from now, right?
[00:45:25.800 --> 00:45:27.640] Like, let's focus on the now.
[00:45:27.640 --> 00:45:33.000] The next thing you need to do is bring one to two honest and specific questions.
[00:45:33.000 --> 00:45:36.840] Not, how do I get started or how do I grow my business?
[00:45:36.840 --> 00:45:41.320] But, like, hey, I am really struggling with lead generation right now.
[00:45:41.320 --> 00:45:44.400] What has worked for you right now?
[00:45:44.720 --> 00:45:46.880] What are we talking about?
[00:45:46.880 --> 00:45:48.160] Organic versus paid?
[00:45:48.160 --> 00:45:49.280] What is your cost per lead?
[00:45:44.280 --> 00:45:50.480] What creative are you using?
[00:45:50.720 --> 00:45:52.080] How are you working with this?
[00:45:44.600 --> 00:45:55.280] What, you know, I mean, like, get really specific, right?
[00:45:55.280 --> 00:45:58.960] Remember, focused questions are what lead to focus breakthroughs.
[00:45:58.960 --> 00:46:04.400] So don't keep it so general that you're not actually getting anything that's useful.
[00:46:04.400 --> 00:46:06.560] We don't want interesting, we want useful.
[00:46:06.560 --> 00:46:09.760] Three, decide what is off the table.
[00:46:09.760 --> 00:46:16.000] If there are things that you do not want to cover or you do not want to talk about, figure that out.
[00:46:16.000 --> 00:46:18.160] Like let the group agree ahead of time.
[00:46:18.160 --> 00:46:28.560] You can say, hey, we are not trying to strategize X, Y, or Z, or we are not here to do blah, blah, blah, whatever that is.
[00:46:28.560 --> 00:46:31.360] Permission to stay focused keeps the energy clean.
[00:46:31.360 --> 00:46:33.440] Now, for us, nothing was off the table.
[00:46:33.440 --> 00:46:37.440] We talked about family, we talked about kids, we talked about business.
[00:46:37.440 --> 00:46:38.640] I mean, we went everywhere.
[00:46:38.640 --> 00:46:43.520] But if there are things that you're like, I don't even want to go there, then just establish that.
[00:46:43.520 --> 00:46:47.040] Number four, have a hot seat format.
[00:46:47.040 --> 00:46:48.240] Set a timer.
[00:46:48.240 --> 00:46:51.440] Walk in with clear expectations.
[00:46:51.440 --> 00:46:54.480] Say, you are allotted 20 to 30 minutes.
[00:46:54.480 --> 00:46:57.120] You can only speak for three to five minutes.
[00:46:57.120 --> 00:46:58.960] Give us only helpful context.
[00:46:58.960 --> 00:47:00.480] We don't need a monologue.
[00:47:00.480 --> 00:47:03.920] The less time you speak, the more time the group can respond.
[00:47:03.920 --> 00:47:05.600] This keeps things really fair.
[00:47:05.600 --> 00:47:06.640] It keeps things efficient.
[00:47:06.640 --> 00:47:07.760] It keeps things impactful.
[00:47:07.760 --> 00:47:09.200] So set the stage.
[00:47:09.200 --> 00:47:10.800] We agreed on this before we went.
[00:47:10.800 --> 00:47:12.800] We knew what we were walking into.
[00:47:12.800 --> 00:47:16.880] And then lastly, make space for quiet integration.
[00:47:16.880 --> 00:47:20.240] The deepest of work needs time to breathe.
[00:47:20.240 --> 00:47:38.200] So if you can build in reflection time, like time between your hot seats and dinner, or time, you know, in the morning before you meet up, or having a device-free dinner, a lot of times the aha moments arrive after the structured conversation ends, right?
[00:47:38.200 --> 00:47:42.360] It's in the passing, it's in the hallway, it's in that final thing before you go to bed.
[00:47:42.360 --> 00:47:46.040] And so make space for quiet integration and interactions.
[00:47:46.040 --> 00:47:47.640] And oh my gosh.
[00:47:47.640 --> 00:47:50.200] So I hope you loved this episode.
[00:47:50.200 --> 00:47:51.080] I loved recording it.
[00:47:51.080 --> 00:47:56.200] If you are sitting here and you're thinking, like, I want people in my life who get it, but I don't even know where to find them.
[00:47:56.200 --> 00:48:01.080] Or maybe you're thinking, like, I am not ready for a big investment, but I am ready for clarity.
[00:48:01.080 --> 00:48:05.640] Or I want to feel seen and supported without pretending I have it all together.
[00:48:05.640 --> 00:48:07.880] This, my friend, is your permission slip.
[00:48:07.880 --> 00:48:10.840] You do not have to wait to be invited into the right room.
[00:48:10.840 --> 00:48:12.040] You can build it.
[00:48:12.040 --> 00:48:15.080] Ask two or three people that you admire.
[00:48:15.080 --> 00:48:18.920] Book a hotel room or open up your home or meet at a local coffee shop.
[00:48:18.920 --> 00:48:23.800] Just create the agenda, protect the energy, make the time well spent.
[00:48:23.800 --> 00:48:28.760] I think it would be absolutely incredible if our community started gathering.
[00:48:28.760 --> 00:48:29.560] I truly do.
[00:48:29.560 --> 00:48:31.640] I think that is the way that we are headed.
[00:48:31.640 --> 00:48:33.880] I think that is where the deepest work is going to happen.
[00:48:33.880 --> 00:48:36.360] I think that is where connection is born.
[00:48:36.360 --> 00:48:38.360] I think that's where progress is made.
[00:48:38.360 --> 00:48:42.200] And if this episode lit something up in you, don't keep it to yourself.
[00:48:42.200 --> 00:48:45.160] Send this to the people you want to do this with.
[00:48:45.160 --> 00:48:50.680] Share it with a friend or a peer or an internet connection that you always say, like, we should talk about business sometime.
[00:48:50.680 --> 00:48:53.720] Send it to them and say, let's do this.
[00:48:54.040 --> 00:48:56.360] This is your chance to plant the seed.
[00:48:56.360 --> 00:48:58.360] Join the Gold Digger Insiders Facebook group.
[00:48:58.360 --> 00:48:59.880] It's linked in the show notes.
[00:48:59.880 --> 00:49:01.400] Get in on the conversation.
[00:49:01.400 --> 00:49:02.440] See what happens.
[00:49:02.440 --> 00:49:04.680] And hey, if you try this, will you message me?
[00:49:04.680 --> 00:49:05.720] I want to know how it goes.
[00:49:05.720 --> 00:49:08.440] I want to hear what it opened up for you.
[00:49:08.440 --> 00:49:20.080] I want to be a part of this part of your journey, of you gathering with others, of truly moving forward in community, not competition, and in seeing that we all go further together.
[00:49:14.840 --> 00:49:22.080] Thank you so much for listening to this episode.
[00:49:22.400 --> 00:49:26.320] Until next time, Gold Diggers, keep on digging your biggest goals.
[00:49:26.640 --> 00:49:29.040] Thanks for listening to the Gold Digger podcast.
[00:49:29.040 --> 00:49:36.400] I hope today left you inspired and equipped with something you can put into action as you build a business that truly supports your life.
[00:49:36.400 --> 00:49:41.600] If this episode resonated with you, here's how you can help this show reach even more entrepreneurs.
[00:49:41.600 --> 00:49:48.000] Hit follow, share it with a friend who's building something meaningful, and if you're feeling generous, leave us a review.
[00:49:48.000 --> 00:49:52.720] Those reviews help other listeners discover these conversations when they need them the most.
[00:49:52.720 --> 00:49:59.360] This show has become so much more than I ever imagined, and it's because of listeners like you who show up and share.
[00:49:59.360 --> 00:50:03.680] You are helping build something that will inspire entrepreneurs for years to come.
[00:50:03.680 --> 00:50:08.560] For show notes, links, and resources, head to golddiggerpodcast.com.
[00:50:08.560 --> 00:50:10.480] Keep digging your biggest goals.
[00:50:10.480 --> 00:50:12.880] The world needs what you're building.