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[00:00:01.440 --> 00:00:05.440] Ever whispered, maybe I could create an online course someday?
[00:00:05.440 --> 00:00:10.240] And then you thought, nope, too overwhelming, too risky, and way too much tech.
[00:00:10.240 --> 00:00:11.840] That's you, I get it.
[00:00:11.840 --> 00:00:18.160] When I started, I had no clue where to begin, no extra hours, and no idea if anyone would buy.
[00:00:18.160 --> 00:00:20.400] Then I met Amy Porterfield.
[00:00:20.400 --> 00:00:27.120] She gave me a clear, doable path, and that someday dream became a profitable, sustainable part of my business.
[00:00:27.120 --> 00:00:31.600] Now I've built multiple online courses that earn while I live my life.
[00:00:31.600 --> 00:00:37.680] That's why I'm so excited to tell you about Course Confident, a live boot camp with Amy herself.
[00:00:37.680 --> 00:00:40.560] Four live trainings with one clear outcome.
[00:00:40.560 --> 00:00:49.360] Nail your profitable course topic, choose your type and price with confidence, and learn how to attract your future students without being glued to your screen.
[00:00:49.360 --> 00:00:52.240] You'll be in a private-driven community that gets it.
[00:00:52.240 --> 00:01:02.000] The doubts, the wins, the why is this so hard moments, the accountability, ideas, and encouragement you need to move from thinking about it to doing it.
[00:01:02.000 --> 00:01:05.360] Join through jennakutcher.com forward slash bootcamp.
[00:01:05.360 --> 00:01:15.120] And when you join, you'll also get my beginner-friendly mini course, The Pinterest Kickstart, which is your quick start guide to growing your audience and email list before you even launch.
[00:01:15.120 --> 00:01:17.920] $27 of value, yours free.
[00:01:17.920 --> 00:01:24.960] If you want more freedom, more alignment, and income you don't have to chase daily, this is your next right step.
[00:01:24.960 --> 00:01:26.720] We start September 11th.
[00:01:26.720 --> 00:01:31.600] Save your spot today at jennakutcher.com forward slash bootcamp.
[00:01:35.440 --> 00:01:38.960] Huge savings on Dell AI PCs are here.
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[00:01:48.080 --> 00:01:50.880] It's pretty amazing what they can do in a day's work.
[00:01:50.880 --> 00:01:58.720] They can generate code, edit images, multitask without leg, draft emails, summarize documents, create live translations.
[00:01:58.720 --> 00:02:03.480] They can even extend your battery life so you never have to worry about forgetting your charger.
[00:02:03.480 --> 00:02:11.560] It's like having a personal assistant built right into your PC to cover the menial tasks so that you can focus on what matters.
[00:02:11.560 --> 00:02:15.000] That's the power of Dell AI with Intel Inside.
[00:02:15.000 --> 00:02:25.560] With deals on Dell AI PCs like the Dell 16 Plus starting at $749.99, it is the perfect time to refresh your tech and take back your time.
[00:02:25.560 --> 00:02:30.600] Upgrade your AI PC today by visiting dell.com/slash deals.
[00:02:30.600 --> 00:02:33.720] That's dell.com/slash deals.
[00:02:38.520 --> 00:02:46.280] If you've ever typed a caption from the target parking lot or recorded a podcast intro while holding a baby monitor, well, this one's for you.
[00:02:46.280 --> 00:02:48.840] You don't need a 40-hour workweek to build a dream.
[00:02:48.840 --> 00:02:52.680] Sometimes 20 minutes and a little fire is all it takes.
[00:02:53.640 --> 00:02:57.160] I'm Jenna Kutcher, your host of the Goldigger Podcast.
[00:02:57.160 --> 00:03:04.040] I escaped the corporate world at the age of 23 with nothing more than a $300 camera from Craigslist and a dream.
[00:03:04.040 --> 00:03:12.200] Now I'm running a seven-figure online business that feels even better than it looks all from my house in small town, Minnesota with my family.
[00:03:12.200 --> 00:03:15.080] Here, we value time as our currency.
[00:03:15.080 --> 00:03:22.440] We mix the woo and the work, and we are in the pursuit of building businesses that give us the freedom to live lives that we love.
[00:03:22.440 --> 00:03:27.720] I've always loved turning big goals into reality, and I'm here to help you do the same.
[00:03:27.720 --> 00:03:29.960] This isn't just a peek behind the curtain.
[00:03:29.960 --> 00:03:33.640] Come along with me and my guests as we tear the whole curtain down.
[00:03:33.640 --> 00:03:41.080] Every week, we tackle practical, no-fluff marketing strategies and host honest discussions on what works and what doesn't.
[00:03:41.080 --> 00:03:47.040] Join me and my expert guests for actionable insights to help you grow your dream business with confidence.
[00:03:44.600 --> 00:03:51.200] Pull up a seat and get ready to be challenged, inspired, and empowered.
[00:03:51.520 --> 00:03:54.480] This is the Gold Digger podcast.
[00:03:55.440 --> 00:03:58.400] Let me guess, you've got about 20 minutes today.
[00:03:58.400 --> 00:04:00.400] Maybe it's between back-to-back shifts.
[00:04:00.400 --> 00:04:03.520] Maybe you're stealing a pocket of quiet before the evening chaos.
[00:04:03.520 --> 00:04:07.760] Maybe it's after your last Zoom call or while someone else finally took over care duty.
[00:04:07.760 --> 00:04:10.960] Or maybe it is during nap time or a drive across town.
[00:04:10.960 --> 00:04:19.520] Either way, you're grabbing 20 precious minutes to yourself and you're wondering, what can I actually do in this tiny window of time that will move the needle forward in my business?
[00:04:19.520 --> 00:04:21.360] Now I know you're wondering that.
[00:04:21.360 --> 00:04:24.240] Not because I'm guessing, but because I asked you.
[00:04:24.240 --> 00:04:26.320] I popped a question up on our Instagram.
[00:04:26.320 --> 00:04:29.200] How much time do you really have to work on your business each day?
[00:04:29.200 --> 00:04:33.760] And overwhelmingly, the answer wasn't all day or as long as I want.
[00:04:33.760 --> 00:04:35.440] It was small pockets.
[00:04:35.440 --> 00:04:40.000] I'm talking limited time and yet you still have really big dreams.
[00:04:40.000 --> 00:04:42.800] So here's the truth that no one's saying loud enough.
[00:04:42.800 --> 00:04:45.200] 20 minutes isn't a limitation.
[00:04:45.200 --> 00:04:46.480] It's a launch pad.
[00:04:46.480 --> 00:04:47.440] It's a seed.
[00:04:47.440 --> 00:04:52.640] And when you learn how to use those short pockets of time well, they don't just count, they compound.
[00:04:52.640 --> 00:05:01.760] Lately, I've been in so many conversations with women who feel stuck, not because they lack ideas or passion or even ambition, but because they lack hours.
[00:05:01.760 --> 00:05:04.640] This episode, it's basically my love letter to you.
[00:05:04.640 --> 00:05:11.040] It's a reminder that progress does not require perfection or a packed calendar or even a full day to yourself.
[00:05:11.040 --> 00:05:17.680] I built my first Inspo collage on a break at work and then jammed the corporate laminator trying to make that dream feel real.
[00:05:17.680 --> 00:05:23.840] I'd write blog posts for my scrappy little WordPress site, bleary-eyed after a 10-hour shift and a two-hour commute.
[00:05:23.840 --> 00:05:35.480] I booked client consults at the Starbucks across the street and did quick outfit changes out of my work uniform into quote real clothes inside of the bathroom, shifting from my day job to my dream one outfit at a time.
[00:05:35.480 --> 00:05:37.480] Like I didn't have 40 hours a week.
[00:05:37.480 --> 00:05:40.200] I had 17 minutes and a fire in my belly.
[00:05:40.200 --> 00:05:44.200] So today I want to walk you through nine things you can do in just 20 minutes.
[00:05:44.200 --> 00:05:45.400] These aren't fluff.
[00:05:45.400 --> 00:05:49.320] These are the exact kinds of micro moves that I made when I was just starting.
[00:05:49.320 --> 00:05:57.720] And honestly, they're still the ones I come back to now between momming meetings and trying to potty train our dog Hank, who is currently chewing on a bone right next to me.
[00:05:57.720 --> 00:05:59.400] Let's dive on in.
[00:06:00.040 --> 00:06:03.320] I often think back to when I was just starting out.
[00:06:03.320 --> 00:06:06.680] Let me paint the picture for you of what our lives looked like at that point.
[00:06:06.680 --> 00:06:09.240] So I was 23 years old.
[00:06:09.240 --> 00:06:11.320] I was planning a wedding.
[00:06:11.320 --> 00:06:14.600] I was training for a full marathon.
[00:06:14.600 --> 00:06:17.960] I was working a full-time 50-plus hour a week job.
[00:06:17.960 --> 00:06:21.080] I commuted an hour to work each way.
[00:06:21.080 --> 00:06:23.880] And I also was starting my business.
[00:06:23.880 --> 00:06:27.160] Now, I look back at the time and I'm like, how the heck did I do anything?
[00:06:27.160 --> 00:06:28.760] But I know exactly how.
[00:06:28.760 --> 00:06:32.920] It was in tiny little bits and pockets of time.
[00:06:32.920 --> 00:06:41.160] I would claim every 20-minute chunk that I could, and I would turn it into something that would drive me closer to my dream.
[00:06:41.160 --> 00:06:48.200] And the funny thing is, is that the things that I did then are still the things that I do now because life is still chaotic and busy.
[00:06:48.200 --> 00:06:53.560] If you're waiting for your life to slow down for you to start your business, you'll be waiting for the rest of your life.
[00:06:53.560 --> 00:06:54.920] I hate to say it.
[00:06:54.920 --> 00:06:58.280] There are always going to be things that are calling for your attention.
[00:06:58.280 --> 00:07:00.920] There are always going to be fires that you need to put out.
[00:07:00.920 --> 00:07:03.800] There are always going to be events on your calendar.
[00:07:03.800 --> 00:07:16.000] And so, if you can steal these pockets of time and make them so focused and useful, I have no doubt in my mind that you can do something absolutely amazing.
[00:07:14.680 --> 00:07:19.600] So, I broke these nine ideas down into three phases.
[00:07:19.920 --> 00:07:26.080] And as each phase grows, so does kind of the commitment level of where you're at in your business.
[00:07:26.080 --> 00:07:28.080] And so, let's start with phase one.
[00:07:28.080 --> 00:07:36.080] So, when I think about 20-minute pockets of time, the first thing I think of is phase one, which I would assign as like clarity tasks.
[00:07:36.080 --> 00:07:47.360] This is basically the work you do before the work, the kind that maybe doesn't look flashy on the outside, the kind that people might not clap for on Instagram, but the kind of work that literally unlocks everything else.
[00:07:47.360 --> 00:07:57.120] Because here's the thing: what I've realized is that when you are stuck in idea mode, literally everything feels fuzzy, and it's impossible to know what next step to take.
[00:07:57.120 --> 00:08:01.120] I was literally just talking to one of my friends the other day, and she has this awesome idea for her business.
[00:08:01.120 --> 00:08:03.120] It's going to be like a full-blown pivot.
[00:08:03.120 --> 00:08:08.720] And I was telling her, like, you need to sit down and like map this thing out because it feels so elusive.
[00:08:08.720 --> 00:08:13.600] It feels so big that you're not even able to take any microsteps forward, right?
[00:08:13.600 --> 00:08:19.200] You can't take any action because it's just this kind of idea that's like lingering in the ether.
[00:08:19.200 --> 00:08:25.840] And I said, once you solidify and get clarity around that idea, taking tiny steps will feel so doable.
[00:08:25.840 --> 00:08:28.480] It'll show you that progress is possible.
[00:08:28.480 --> 00:08:33.840] And when it's stuck in idea mode, it's almost too big to move towards, right?
[00:08:33.840 --> 00:08:40.720] So, my first thing that I would do if I had 20 minutes of time is I would brain dump my business ideas.
[00:08:40.720 --> 00:08:42.240] So, set a timer.
[00:08:42.240 --> 00:08:43.840] Like, I love timers.
[00:08:43.840 --> 00:08:47.360] My ADHD is a sucker for a good-looking timer.
[00:08:47.360 --> 00:08:52.880] I have bought all these cute timers, and my kids steal them, which honestly, I can't really argue because they use them for their quiet times.
[00:08:52.880 --> 00:08:54.560] But I love a cute little timer.
[00:08:54.560 --> 00:08:58.480] Set it on your phone, whatever you need to do, but put your phone in the other room.
[00:08:58.480 --> 00:09:00.440] And don't put pressure on yourself.
[00:09:00.440 --> 00:09:02.120] Just start writing or typing.
[00:08:59.840 --> 00:09:04.520] Like, get the ideas out of your brain.
[00:09:04.840 --> 00:09:06.600] What is it that you want to create?
[00:09:06.600 --> 00:09:08.280] Who is it that you want to help?
[00:09:08.280 --> 00:09:12.120] How do you want it to feel when you wake up and do that work?
[00:09:12.120 --> 00:09:20.120] The thing that I think is interesting is a lot of times we bring in unnecessary formality into our vision of what a business should be.
[00:09:20.120 --> 00:09:23.480] And we're like, you know, I need a 10-page business plan.
[00:09:23.480 --> 00:09:24.520] You don't need that.
[00:09:24.520 --> 00:09:27.160] You need permission to hear yourself think.
[00:09:27.480 --> 00:09:31.640] This is probably the hardest thing for me right now in this stage of life.
[00:09:31.640 --> 00:09:33.240] My kids are home for the summer.
[00:09:33.240 --> 00:09:34.600] We have a new puppy.
[00:09:34.600 --> 00:09:36.600] Like life feels really chaotic.
[00:09:36.600 --> 00:09:40.200] And I said to my team the other day, I was like, I just need a day to think.
[00:09:40.200 --> 00:09:42.040] Like, I just need time to think.
[00:09:42.040 --> 00:09:47.640] Sometimes when I just drive around, I can think, or even in the shower, I always have really good shower thoughts.
[00:09:47.640 --> 00:09:48.920] I just need time to think.
[00:09:48.920 --> 00:09:53.320] And so, what I think when it starts with this first one is just brain dumping.
[00:09:53.320 --> 00:09:58.120] It's like, get your ideas, your thoughts, your concerns, your fears, get it all out of your head.
[00:09:58.440 --> 00:10:10.040] And here's what I'll say with this: I honestly think that like 20 minutes can be an advantage because when you do a task like this, where you're like, just get it all out of my head, you don't have time to overthink.
[00:10:10.040 --> 00:10:11.640] You don't have time to do scroll.
[00:10:11.640 --> 00:10:14.680] You don't have time to self-edit your big ideas into desk.
[00:10:14.760 --> 00:10:16.280] You just move.
[00:10:16.600 --> 00:10:20.440] And I've heard of people that do this in the morning where they'll wake up.
[00:10:20.440 --> 00:10:28.200] I think they call it like morning pages where they'll wake up and they'll just write down like a stream of consciousness while you're still kind of in that sleepy state, just write.
[00:10:28.200 --> 00:10:31.080] And it's like you can pour out ideas.
[00:10:31.080 --> 00:10:32.440] Now, I am not one of those people.
[00:10:32.440 --> 00:10:35.080] I like to roll out of bed and get moving.
[00:10:35.080 --> 00:10:41.080] But if you have 20 minutes of time and you're not taking action, the first thing I would do is just brain dump.
[00:10:41.080 --> 00:10:43.520] Something happens for me with my ADHD.
[00:10:43.520 --> 00:10:51.120] When I can release an idea or know that it is safe and it is stored, then I don't feel so paralyzed.
[00:10:51.280 --> 00:10:54.320] Like I don't have that level of analysis paralysis.
[00:10:54.320 --> 00:11:01.520] So number one is brain dump your dream business ideas, get them out, get them on paper or on a screen, set a timer for 20 minutes.
[00:11:01.520 --> 00:11:02.720] Don't judge your thoughts.
[00:11:02.720 --> 00:11:03.920] Don't edit your thoughts.
[00:11:03.920 --> 00:11:06.080] Just get them out.
[00:11:06.080 --> 00:11:11.360] Okay, number two is write down three things you could talk about forever.
[00:11:11.360 --> 00:11:22.480] One of my favorite questions to ask people is like, if you had to step up on a stage right now and speak without preparing for an entire hour, what would you talk about?
[00:11:22.480 --> 00:11:24.720] Like, what would your keynote be on?
[00:11:24.720 --> 00:11:26.640] It could be anything random.
[00:11:26.640 --> 00:11:27.600] It could be anything.
[00:11:27.600 --> 00:11:42.240] But one thing I love about this prompt is if you could just sit down and write things that you are passionate about, that you could literally talk about forever, that you could never run out of things to say about, this could be the start of your content anchors.
[00:11:42.240 --> 00:11:46.720] The topics that you light up about are a huge signal.
[00:11:46.720 --> 00:11:54.880] Like picture like the light bulb moment that we see in cartoons over your head as a way that you can connect with other people.
[00:11:54.880 --> 00:12:02.000] I'm talking about the ones that your best friend hears about on repeat because you cannot not talk about them, right?
[00:12:02.320 --> 00:12:08.160] And when you can write these things down and really establish what are the things that I could talk about forever?
[00:12:08.160 --> 00:12:11.040] What are the things that are lighting me up or I'm passionate about?
[00:12:11.040 --> 00:12:13.520] These aren't just like post ideas.
[00:12:13.520 --> 00:12:20.480] What I think they are is breadcrumbs to your future offers, to your brand messaging, to your niche.
[00:12:20.480 --> 00:12:25.120] I think that these are signals that we should not ignore.
[00:12:25.120 --> 00:12:33.320] Now, one thing that I love about this task, and this is something that I actually try to do often because what I'm passionate about changes often.
[00:12:34.360 --> 00:12:35.560] Do you know anything about me?
[00:12:35.560 --> 00:12:40.280] I go down rabbit holes real fast and I fall hard and deep for new things to look into.
[00:12:40.280 --> 00:12:47.560] But what I love about this task is if you are multi-passionate, this task will help you to see if there's a thread.
[00:12:47.560 --> 00:12:52.440] Like, is there something that is connecting these items or these ideas?
[00:12:52.440 --> 00:12:54.840] Are they ways to connect with your dream audience?
[00:12:54.840 --> 00:12:57.000] Are they ways to build your community?
[00:12:57.000 --> 00:13:05.960] Not everything you love needs to be monetized, but let me tell you: the stuff that you cannot shut up about, to me, that is a clue.
[00:13:05.960 --> 00:13:09.400] So, if you have 20 minutes, write down three things you could talk about forever.
[00:13:09.400 --> 00:13:13.960] Make little bullet points under them about some of the things you wish people knew or understood.
[00:13:13.960 --> 00:13:16.680] Write down some of the things that you've been learning or researching.
[00:13:16.680 --> 00:13:21.960] Write down the misconceived notions you had about these things, but just go ham on it.
[00:13:21.960 --> 00:13:35.960] Okay, number three, and the final one for a clarity task: if you're not taking any action at all with the limited time you have, is this: voice memo a mini rant about something that you wish more people understood.
[00:13:35.960 --> 00:13:37.080] Like, I'm serious.
[00:13:37.080 --> 00:13:44.440] Open up your voice message app and talk like you are texting your ride or die, or even just that you're talking to yourself.
[00:13:44.440 --> 00:13:47.080] What absolutely infuriates you?
[00:13:47.080 --> 00:13:48.600] What frustrates you?
[00:13:48.600 --> 00:13:51.400] What do people keep getting wrong?
[00:13:51.400 --> 00:13:54.360] Light that fire in yourself.
[00:13:54.360 --> 00:14:04.920] Like, because here's what I'll tell you: when you can just have a stream of consciousness and you can just go ham on your voice memo app, that fire in your voice, that to me is gold.
[00:14:04.920 --> 00:14:09.320] That is like keynote energy, that is thought leadership.
[00:14:09.320 --> 00:14:14.560] And what I love about doing this is oftentimes I am a verbal processor.
[00:14:14.360 --> 00:14:18.720] Like I need to talk my way out of ideas and thoughts.
[00:14:19.040 --> 00:14:24.240] My team probably rolls their eyes, but a lot of times they'll send me a Slack message and I'll respond with a voice message.
[00:14:24.240 --> 00:14:28.000] Like speaking helps me clarify my thoughts.
[00:14:28.000 --> 00:14:32.160] And so just let it come out of you and then you can polish it later.
[00:14:32.160 --> 00:14:40.880] Like what I want for you to do is capture those thoughts, that mini rant before your brain tries to make it sound professional or buttoned up.
[00:14:40.880 --> 00:14:41.520] It's funny.
[00:14:41.520 --> 00:14:48.960] I just got done talking to a new friend and she has a book coming out and she was talking to me about marketing her book and I was like, you know what?
[00:14:48.960 --> 00:14:55.120] I recorded this voice message to myself after I launched my book and it is like a 10 minute long voice message.
[00:14:55.120 --> 00:15:02.240] It is literally a stream of consciousness of just talking about what I loved, what I would do differently, what was beneficial, what I didn't like.
[00:15:02.240 --> 00:15:03.120] Can I send that to you?
[00:15:03.120 --> 00:15:05.280] And she was like, oh my gosh, please do.
[00:15:05.280 --> 00:15:10.720] I think that speaking gives something a totally different energy.
[00:15:10.720 --> 00:15:14.240] And I think that voice memos are totally underutilized.
[00:15:14.240 --> 00:15:17.040] Like I am a voice message queen.
[00:15:17.040 --> 00:15:23.120] So apologies to anyone who's on the recipient end of my voice messages, but that's so to summarize.
[00:15:23.120 --> 00:15:43.520] If you are looking for clarity, if you just need to kind of hone in on the idea to take action, the three things that I would do with just little pockets of time is first brain dump your dream business ideas, write down three things you could talk about forever, and voice memo a mini rant about something you wish more people understood.
[00:15:43.520 --> 00:15:47.120] One final thing on this voice message trend.
[00:15:47.440 --> 00:15:53.440] So, I highly recommend all entrepreneurs just start recording voice messages.
[00:15:53.440 --> 00:15:57.600] And I was just telling my friend, she and I voice text literally every day.
[00:15:57.600 --> 00:15:58.960] Her name is Amy Porterfield.
[00:15:58.960 --> 00:16:00.280] You probably know her.
[00:16:00.600 --> 00:16:03.880] And she was talking to me about something and she was like literally lighting up.
[00:15:59.680 --> 00:16:05.400] Like, I could hear it in her voice.
[00:16:05.720 --> 00:16:08.760] And it was about an offer that she was working on, and she was so excited about.
[00:16:08.760 --> 00:16:15.480] And I told her, I said, Amy, go record yourself a voice message while you're in this energy because I can hear it in you.
[00:16:15.480 --> 00:16:17.240] Like, you're lit up about this.
[00:16:17.240 --> 00:16:19.800] And then there was something that she didn't like.
[00:16:19.800 --> 00:16:26.920] And I was like, Amy, go record yourself a voice message while you're in this energy, promising you will never do this again.
[00:16:26.920 --> 00:16:31.640] Usually, we complain when we book really early morning flights and we're like, I will never do this again.
[00:16:31.640 --> 00:16:33.000] And then we keep doing it.
[00:16:33.000 --> 00:16:37.320] So it's like, remind yourself of why you hate this and that you won't do it again.
[00:16:37.320 --> 00:16:53.320] And so I just think that voice messages are a really incredible way to unlock things for yourself, to capture energy, to really just help you document your journey and remember the things that you swear you'll never forget, but you somehow absolutely do.
[00:16:53.320 --> 00:16:57.480] And so if you're not utilizing voice messages in your business, do it.
[00:16:57.480 --> 00:17:04.760] The final thing I'll say is if you have children, voice memo record their little tiny voices.
[00:17:04.760 --> 00:17:07.640] Oh my gosh, it's like my prized possessions.
[00:17:07.640 --> 00:17:11.240] I have voice recorded my little baby's squeaks.
[00:17:11.240 --> 00:17:13.960] I recorded the way they sang, you are my sunshine.
[00:17:13.960 --> 00:17:18.920] Just having their little voices documented is something you think you'll never forget.
[00:17:18.920 --> 00:17:19.640] Oh my gosh.
[00:17:19.640 --> 00:17:23.320] So, anyways, I'll end my voice memo rant right here.
[00:17:23.320 --> 00:17:28.520] Now, before we dive into the next set of tiny but mighty moves, I want for you to pause for a second.
[00:17:28.520 --> 00:17:36.840] And here's what I want you to do: take a deep breath and ask yourself this: What is the idea that has been sitting in my chest?
[00:17:36.840 --> 00:17:44.280] Like the one I have been holding on to, the one I've been waiting for the perfect time to say it out loud or to put it in motion.
[00:17:44.280 --> 00:17:50.960] Here's the truth: like, maybe that idea doesn't just need more time, maybe it needs 20 intentional minutes.
[00:17:51.280 --> 00:17:56.720] Now, while you let this simmer, here is a quick word from the sponsors who help keep this show running.
[00:17:56.720 --> 00:17:59.040] We'll be back in just a bit.
[00:18:00.320 --> 00:18:02.800] This message is sponsored by Greenlight.
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[00:18:23.120 --> 00:18:30.560] Cash gets lost, piggybanks are abstract, and she can't really understand the connection between effort and reward.
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[00:20:22.120 --> 00:20:23.240] All right.
[00:20:23.560 --> 00:20:26.200] So let's dive on into phase two.
[00:20:26.200 --> 00:20:29.960] I'm calling this the visibility and validation tasks.
[00:20:29.960 --> 00:20:34.040] Now, when I first started out, this is a fun fact about me.
[00:20:34.040 --> 00:20:38.440] I literally posted everything on Facebook.
[00:20:38.440 --> 00:20:43.800] If I bought a new camera lens, you better believe I welcomed it to my family.
[00:20:43.800 --> 00:20:45.960] I'm not even exaggerating when I say that.
[00:20:45.960 --> 00:20:49.160] When I booked a new client, they got a status.
[00:20:49.160 --> 00:20:55.240] I'm so excited for Eric and Gene's wedding in Lake Geneva next July.
[00:20:55.240 --> 00:20:57.240] I posted about everything.
[00:20:57.240 --> 00:21:01.960] I mean, my Facebook memories are pretty comical, but here's the thing: I love that about me.
[00:21:01.960 --> 00:21:12.120] When I saw that somebody got engaged, I was sliding into DMs so fast talking about my love of wedding photography and my availability as a wedding photographer.
[00:21:12.120 --> 00:21:22.480] So, when we think about what can you can do with these tiny moments in time, when I look back at the very beginning of my business, I was out there and I was sharing.
[00:21:22.480 --> 00:21:29.840] And something that's interesting that I think is different between now and then is I feel like somewhere along the way, we got it real twisted.
[00:21:29.840 --> 00:21:35.680] We started believing this lie that in order to show up, it has to be perfect, it has to be shiny.
[00:21:35.680 --> 00:21:38.320] I'm not going to show up until everything is ready.
[00:21:38.320 --> 00:21:45.520] And when I look back at my scrappy start, I see a girl who is willing to be her own publicist, right?
[00:21:45.520 --> 00:21:49.440] I was willing to clap for myself when nobody was clapping for me.
[00:21:49.440 --> 00:21:51.200] And I think we've lost that.
[00:21:51.200 --> 00:21:56.080] I think that in the way that social media has moved, people are waiting.
[00:21:56.240 --> 00:21:57.200] They're just waiting.
[00:21:57.200 --> 00:22:05.200] And I don't know what they're waiting for because it's like you think that, oh my gosh, once the audience is there, then I'll start talking about the things that I care about.
[00:22:05.200 --> 00:22:08.640] No, the audience doesn't come until you start talking now.
[00:22:08.960 --> 00:22:13.520] Start speaking, start clapping for yourself, start celebrating your successes.
[00:22:13.520 --> 00:22:19.840] Because here's what I'll tell you: visibility doesn't usually start with a big moment, it starts small, right?
[00:22:20.160 --> 00:22:28.240] It starts quiet, it starts with this decision to show up, even when you feel crazy awkward or super uncertain.
[00:22:28.240 --> 00:22:39.440] These tasks that I'm about to call out are for when you are ready to be seen, but you're still figuring out how to do it in a way that doesn't burn you out, that feels aligned, that doesn't feel embarrassing.
[00:22:39.440 --> 00:22:50.240] So, this phase is kind of what I'm talking about when I'm talking about building consistency and confidence through super simple, repeatable actions that actually move your business forward.
[00:22:50.240 --> 00:22:53.920] Okay, so here's what I would do if I had 20 minutes of time.
[00:22:53.920 --> 00:23:04.040] So, one thing I would do is go on to our favorite Instagram and post what I'm gonna call a one-line truth or a story on Instagram.
[00:23:04.360 --> 00:23:11.720] I'm talking about like skip the Canva graphics, skip the multi-slide carousels, start with just an honest sentence.
[00:23:11.720 --> 00:23:20.760] Not only is it gonna be way faster to create because we only have a limited amount of time, but it is going to help just strip it down and get it out there.
[00:23:20.760 --> 00:23:22.920] You don't need to have this perfect hook.
[00:23:22.920 --> 00:23:24.600] You don't have to have a trending audio.
[00:23:24.600 --> 00:23:29.240] You don't have to do all this quote research that we're doing where we're really just scrolling.
[00:23:29.240 --> 00:23:30.600] You just need something real.
[00:23:30.600 --> 00:23:36.120] Like, I'm talking about a thought, I'm talking about a realization, I'm talking about a moment of truth or clarity.
[00:23:36.120 --> 00:23:38.360] So, here are some examples of what I'm talking about.
[00:23:38.360 --> 00:23:43.800] You could do a post where it says, Here's what I wish more people understood about.
[00:23:43.800 --> 00:23:44.840] And then, guess what?
[00:23:44.840 --> 00:23:47.560] Use one of the topics you outlined above, right?
[00:23:47.560 --> 00:23:57.720] Or the biggest mistake I made when I started was, or what I tell my clients all the time, or here's this crazy idea I have.
[00:23:57.720 --> 00:23:59.960] Wouldn't it be crazy if?
[00:24:00.280 --> 00:24:08.280] Now, here's what I want for you to understand: is this requires you to not just be a consumer, it requires you to be a creator.
[00:24:08.280 --> 00:24:13.640] This is about practicing visibility, it is about like borrowing bravery.
[00:24:13.640 --> 00:24:19.560] A one-line post gets you in motion without the pressure to write a novel or produce content all day long, right?
[00:24:19.560 --> 00:24:25.560] And without this lie that we tell ourselves of like, I'm scrolling for research, I just want to see what's working.
[00:24:25.560 --> 00:24:28.760] Oh, I'm just gonna look and see what everyone else is doing.
[00:24:28.760 --> 00:24:34.760] I will say that when you just start creating, it can also set the foundation for future content.
[00:24:34.760 --> 00:24:39.480] When you write a strong sentence today, that could become a podcast title in the future.
[00:24:39.480 --> 00:24:43.880] It could become an email subject line, it could become a blog post, a pin caption tomorrow.
[00:24:43.880 --> 00:24:56.080] When you start just testing out your ideas and putting them out there, you not only see yourself as someone capable of taking action, but you start to get real insight into what is resonating.
[00:24:56.080 --> 00:25:03.920] So, here's something funny: I recently downloaded this app, it is called Clear Space, and it is absolutely amazing.
[00:25:03.920 --> 00:25:06.480] I have been telling literally everyone about it.
[00:25:06.480 --> 00:25:08.720] I was talking to my mom about it, I was sending it to my friends.
[00:25:08.720 --> 00:25:10.080] I posted it for my team.
[00:25:10.080 --> 00:25:11.280] It is called Clear Space.
[00:25:11.280 --> 00:25:18.400] I have literally zero skin in the game with this, and it is an app that will help you limit your social media time.
[00:25:18.400 --> 00:25:21.600] And here's what I'm about to say: this is like a hard truth.
[00:25:21.600 --> 00:25:29.840] If you are telling me you only have 20 minutes of time a day to devote to your business, I might ask you to hand me your phone and let me look at your screen time.
[00:25:29.840 --> 00:25:33.440] And I'm not just calling you out, this is something I clearly have struggled with.
[00:25:33.440 --> 00:25:37.440] And so, what I love about this app is I put it on my phone and you can set parameters.
[00:25:37.440 --> 00:25:42.960] So, you could say, I only want to log into Instagram three times a day or five times a day, whatever it is.
[00:25:43.280 --> 00:25:46.080] And when you go to click on Instagram, it's grayed out.
[00:25:46.080 --> 00:25:53.600] When you go to click into it, it'll say, This is your first use out of five, or this is your fifth use out of five.
[00:25:53.600 --> 00:25:56.480] And then it makes you breathe in and breathe out.
[00:25:56.480 --> 00:26:01.120] And after you do that, then it asks, Do you still want to go into this app?
[00:26:01.120 --> 00:26:04.240] So, it'll do like a deep breath in, deep breath out.
[00:26:04.240 --> 00:26:06.400] It'll post some really cool quotes.
[00:26:06.400 --> 00:26:09.440] So, I'll read you the quote that just popped up on my screen.
[00:26:09.440 --> 00:26:15.120] So, it says, Good habits make time your ally, bad habits make time your enemy.
[00:26:15.120 --> 00:26:16.080] James Clear.
[00:26:16.080 --> 00:26:16.880] Boom.
[00:26:16.880 --> 00:26:18.240] Do I really want to go in?
[00:26:18.240 --> 00:26:20.960] So, you can either hit use app or never mind.
[00:26:20.960 --> 00:26:22.880] You basically budget your uses.
[00:26:22.880 --> 00:26:27.360] If you click use app, it'll ask you how much time do you want to spend on this app?
[00:26:27.360 --> 00:26:29.680] You can do one minute, two minutes, five minutes, 10 minutes.
[00:26:30.120 --> 00:26:38.440] This has helped me consciously choose: okay, I have a two-minute window of time right now, or I have 10 minutes that I can scroll.
[00:26:38.440 --> 00:26:39.720] You know what's crazy?
[00:26:39.720 --> 00:26:43.320] I didn't even log into Instagram once yesterday.
[00:26:43.320 --> 00:26:46.600] Not even once, because every time I clicked on it, which guess what?
[00:26:46.600 --> 00:26:47.960] I clicked on it a ton.
[00:26:47.960 --> 00:26:49.800] I just subconsciously do it.
[00:26:49.800 --> 00:26:55.080] And so, what I want for you to get in the habit of is not being just a consumer, being a creator.
[00:26:55.080 --> 00:27:03.080] And if you need to invite in tools to help you free up more time to get off apps, you can set this up for any apps that you want.
[00:27:03.080 --> 00:27:08.520] So it could be for Facebook, it could be for news apps, it could be for Instagram, it could be for TikTok.
[00:27:08.520 --> 00:27:16.520] I tell you, it is changing my life and it is just really making me go in with a higher consciousness of like, do I really want to be scrolling right now?
[00:27:16.520 --> 00:27:17.880] How much time do I have to scroll?
[00:27:17.880 --> 00:27:18.200] Great.
[00:27:18.200 --> 00:27:20.200] Okay, let's go in with a purpose.
[00:27:20.200 --> 00:27:27.480] So just throwing that out there, but this first part of the visibility and validation tasks is just posting.
[00:27:27.480 --> 00:27:30.440] If you don't feel like you can post a post, post a story.
[00:27:30.440 --> 00:27:31.480] Ask questions.
[00:27:31.480 --> 00:27:35.000] Get in the habit of being a creator, not just a consumer.
[00:27:35.000 --> 00:27:45.000] The next thing that I would do is pin one to three old posts that you've had, whether it's Instagram posts, Facebook posts, blog posts, get them onto Pinterest.
[00:27:45.000 --> 00:27:47.480] Okay, you know, I'm a Pinterest girly.
[00:27:47.480 --> 00:27:49.720] I am obsessed with Pinterest.
[00:27:50.040 --> 00:27:57.560] Grab a few posts, whether it is things that you've posted in the past, maybe quotes that have performed well, something that felt meaningful for you.
[00:27:57.560 --> 00:28:03.800] Drop them into a Pinterest template in Canva and literally get them onto Pinterest.
[00:28:03.800 --> 00:28:05.960] Again, you don't have to be a passive pinner.
[00:28:05.960 --> 00:28:08.200] You can be a creator on the platform.
[00:28:08.200 --> 00:28:09.960] Pinterest is amazing.
[00:28:09.960 --> 00:28:15.000] It is what I like to say is the laziest platform because it doesn't require constant engagement.
[00:28:15.280 --> 00:28:20.560] All it's asking for is just a little consistency, meaning, can you contribute to this platform?
[00:28:20.560 --> 00:28:22.080] You don't have to be on it all day.
[00:28:22.080 --> 00:28:23.840] You have no DMs to respond to.
[00:28:23.840 --> 00:28:26.000] You don't have to comment back to comments.
[00:28:26.000 --> 00:28:30.560] Let me tell you, one pin can bring traffic for weeks or even months.
[00:28:30.560 --> 00:28:37.680] And if you are someone where you want to create visibility that doesn't depend on you showing up live every day, this is where you do it.
[00:28:37.680 --> 00:28:41.680] This is where you make your content work harder, not just faster.
[00:28:41.680 --> 00:28:44.240] I just had a friend reach out to me and she messaged me.
[00:28:44.240 --> 00:28:47.520] She goes, I wish I would have listened to you sooner about Pinterest.
[00:28:47.520 --> 00:28:49.440] She goes, I got super excited about Pinterest.
[00:28:49.440 --> 00:28:50.880] I pinned on it about a year ago.
[00:28:50.880 --> 00:28:53.200] One of my VAs was helping pin my content.
[00:28:53.200 --> 00:28:55.920] We totally got busy with a launch, forgot about it.
[00:28:55.920 --> 00:28:57.600] We're just circling back to it right now.
[00:28:57.600 --> 00:28:58.320] And guess what?
[00:28:58.320 --> 00:29:02.160] It has still been sending me traffic every single day.
[00:29:02.160 --> 00:29:03.040] We haven't been in.
[00:29:03.040 --> 00:29:06.160] Pinterest is like the best platform.
[00:29:06.160 --> 00:29:09.200] It is not going to penalize you for taking a little break or a breather.
[00:29:09.200 --> 00:29:15.680] So if you only have 20 minutes of time, get onto Pinterest and create a few pins and start becoming a pinner.
[00:29:15.680 --> 00:29:18.160] Make your work last longer.
[00:29:18.160 --> 00:29:22.800] This is a way to turn your content from lasting a day into months.
[00:29:22.800 --> 00:29:23.440] Okay.
[00:29:23.440 --> 00:29:33.840] The final thing that I would do in terms of this stage of visibility and validation is hop on to your stories and ask a question.
[00:29:33.840 --> 00:29:37.600] Use your Instagram stories, even if your audience is tiny.
[00:29:37.600 --> 00:29:42.560] Or if you have an email list because you've listened to me, use it to ask a simple question.
[00:29:42.560 --> 00:29:47.760] Like, what's something you're struggling with when it comes to fill in the blank with your topic?
[00:29:47.760 --> 00:29:50.880] What I love about this, this is not just engagement.
[00:29:50.880 --> 00:29:52.640] It is literally research.
[00:29:52.640 --> 00:29:55.280] These answers can help shape your next offer.
[00:29:55.280 --> 00:29:57.200] They can help you create your next lead magnet.
[00:29:57.200 --> 00:30:00.520] They can help you write your next post, your podcast episode, or your email.
[00:29:59.920 --> 00:30:06.120] This is a very simple and direct way to understand: here is what your audience needs right now.
[00:30:06.440 --> 00:30:09.480] You don't have to guess, you don't have to overcomplicate it.
[00:30:09.480 --> 00:30:10.920] This is the way to do that.
[00:30:10.920 --> 00:30:13.160] Now, we have taken this a step further.
[00:30:13.160 --> 00:30:20.120] And so, if suddenly because you're off of social media and you're not scrolling passively, you have a lot of time left over.
[00:30:20.120 --> 00:30:35.080] I just recorded an entire episode with my girl, my right hand, Marissa, and we are talking about how we created a survey and how one tiny survey helped me rebuild my business with way more clarity and alignment.
[00:30:35.080 --> 00:30:40.760] And so, this is like a micro action, but if you want to listen to that, that is actually episode number 900.
[00:30:40.760 --> 00:30:49.080] Just scroll back a tiny bit and listen to how you can ask the right questions and then how you can use that information to help guide you forward.
[00:30:49.080 --> 00:30:55.400] And you could take what we talked about in that episode and just drip it out slowly with any platform that you currently have.
[00:30:55.400 --> 00:31:03.240] So, another action you can take is just asking a question: ask the right question and use the responses to help guide your path forward.
[00:31:03.240 --> 00:31:07.080] Now, here's a reminder: you do not need to be everywhere.
[00:31:07.400 --> 00:31:15.240] What I will say is, show up best where your audience is already paying attention and don't focus on things like going viral.
[00:31:15.240 --> 00:31:17.640] I think a lot of times that is the focus.
[00:31:17.640 --> 00:31:19.160] You don't want to go viral.
[00:31:19.160 --> 00:31:21.320] Let me tell you, going viral doesn't do a lot for you.
[00:31:21.320 --> 00:31:25.720] You want to become familiar, you want to be consistent, and you want to be trustworthy.
[00:31:25.720 --> 00:31:28.280] None of those require virality.
[00:31:28.280 --> 00:31:33.120] When I think about doing something consistently, when you do it well.
[00:31:33.120 --> 00:31:39.480] These small moves are actually going to help you build brand awareness, audience trust, and content clarity.
[00:31:39.480 --> 00:31:41.200] Stay in action.
[00:31:41.200 --> 00:31:42.480] Use your time well.
[00:31:42.480 --> 00:31:44.680] Don't waste it, okay?
[00:31:45.040 --> 00:31:53.200] Now, if this episode is hitting home for you before we dive into phase three, here's my ask: take a quick second and share it with a friend.
[00:31:53.200 --> 00:31:56.080] Bring them into the fold, bring them into this conversation.
[00:31:56.080 --> 00:32:01.520] This small action helps more women hear that progress doesn't need perfect conditions because, guess what?
[00:32:01.520 --> 00:32:03.040] Nothing is perfect.
[00:32:03.040 --> 00:32:06.080] We need time and just a little time and intention.
[00:32:06.080 --> 00:32:08.320] So, share it with a friend who that would resonate with.
[00:32:08.320 --> 00:32:14.160] We're going to dive into phase three, which is all about tactical tasks and growth tasks next.
[00:32:14.160 --> 00:32:20.000] But first, a quick word from the sponsors who helped make this show possible.
[00:32:20.000 --> 00:32:28.320] Running a business means wearing every hat, creating content one minute, handling customer service the next, then trying to figure out shipping logistics.
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[00:33:12.800 --> 00:33:18.160] Turn your business idea into with Shopify on your side.
[00:33:18.160 --> 00:33:24.160] Sign up for your $1 per month trial and start selling today at shopify.com/slash gold digger.
[00:33:24.160 --> 00:33:27.040] Go to shopify.com/slash gold digger.
[00:33:27.040 --> 00:33:29.760] Shopify.com/slash gold digger.
[00:33:33.160 --> 00:33:39.480] This podcast is brought to you by Mercury, banking that helps entrepreneurs do more with their money.
[00:33:39.480 --> 00:33:44.280] When I first started taking my business seriously, I remember feeling stretched thin.
[00:33:44.280 --> 00:33:49.400] I was juggling invoices, tracking payments, and managing cash flow across different tools.
[00:33:49.400 --> 00:33:52.840] It was messy, and I thought banking had to be that way.
[00:33:52.840 --> 00:33:55.240] That's why I was impressed with Mercury.
[00:33:55.240 --> 00:34:05.000] Unlike traditional banking that feels clunky and outdated, Mercury is designed to make managing money effortless so that you can focus on what actually grows your business.
[00:34:05.000 --> 00:34:13.400] Everything you need is in one intuitive product: banking, cards, spend management, invoicing, and more, all in one place.
[00:34:13.400 --> 00:34:16.680] Plus, Mercury flexes to fit all types of businesses.
[00:34:16.680 --> 00:34:22.120] So whether you're a funded startup, agency, or e-commerce brand, it can be tailored to you.
[00:34:22.120 --> 00:34:27.160] Visit mercury.com to join over 200,000 entrepreneurs who use Mercury.
[00:34:27.160 --> 00:34:30.600] Mercury is a financial technology company, not a bank.
[00:34:30.600 --> 00:34:33.960] For important details, check the show notes.
[00:34:35.240 --> 00:34:41.560] Last February, when the Minnesota winter felt like it would never end, I looked at my family and I said, that's it.
[00:34:41.560 --> 00:34:42.600] We're going south.
[00:34:42.600 --> 00:34:51.080] So we booked a house on Airbnb with a pool, enough space for each of us to actually get good sleep, and all of the little luxuries we didn't have at home.
[00:34:51.080 --> 00:34:53.720] But what really stuck with me wasn't just the house.
[00:34:53.720 --> 00:34:55.720] It was all these thoughtful touches.
[00:34:55.720 --> 00:35:01.400] Fresh coffee waiting for us, local restaurant recommendations, even pool towels that actually smelled good.
[00:35:01.400 --> 00:35:05.240] Drew and I kept looking at each other like, how did they think of everything?
[00:35:05.240 --> 00:35:07.960] And that's when I realized this host was a pro.
[00:35:07.960 --> 00:35:13.480] They had clearly figured out how to make people feel genuinely cared for and not just housed.
[00:35:13.480 --> 00:35:18.880] Now, having been a host myself, I understand how much care it takes to create that kind of experience.
[00:35:14.680 --> 00:35:21.920] The thing is, not every host can always be there in person.
[00:35:21.920 --> 00:35:22.960] Life gets busy.
[00:35:22.960 --> 00:35:27.360] Maybe you're traveling, working remotely, or you've got a second property sitting empty.
[00:35:27.360 --> 00:35:31.840] That is why I love that Airbnb offers tools to help make hosting simpler.
[00:35:31.840 --> 00:35:44.480] With their co-host network, you can partner with experienced local co-hosts who manage the details from guest communication to on-the-ground support so that your space and your guests are cared for even when you can't be there.
[00:35:44.480 --> 00:35:48.640] If hosting has ever felt overwhelming, this makes it easier than ever.
[00:35:48.640 --> 00:35:53.040] Find a co-host now at Airbnb.com/slash host.
[00:35:53.680 --> 00:35:58.480] All right, diving into phase three, what I'm calling tactical and growth tasks.
[00:35:58.480 --> 00:36:03.520] Again, as I was building out this episode, I was thinking, okay, what are like the smallest starter tasks?
[00:36:03.520 --> 00:36:05.920] We're getting in to phase three, all right?
[00:36:05.920 --> 00:36:07.840] You've probably done the mindset work.
[00:36:07.840 --> 00:36:09.760] You've probably started to show up.
[00:36:09.760 --> 00:36:12.400] Here's where it is time to make your effort count.
[00:36:12.400 --> 00:36:16.720] And what I need you to do is to put structure around it.
[00:36:16.720 --> 00:36:17.920] Hear me out here.
[00:36:18.240 --> 00:36:22.080] I ran a business for years without structure.
[00:36:22.080 --> 00:36:23.280] I don't know how.
[00:36:23.280 --> 00:36:25.760] I don't know how I was able to get anything done.
[00:36:25.760 --> 00:36:29.920] I don't know what I did with my time that I did have when I had it, okay?
[00:36:30.560 --> 00:36:40.160] When I had my first daughter, I remember just staring at my computer and knowing that there were a million things I needed to do, but not even knowing where to start.
[00:36:40.160 --> 00:36:43.120] I didn't even know how to find the things that I needed to do.
[00:36:43.120 --> 00:36:47.600] I used to feel like structure would constrain my creativity.
[00:36:47.600 --> 00:36:48.560] It would box me in.
[00:36:48.560 --> 00:36:50.720] It would make business boring.
[00:36:50.720 --> 00:36:52.720] But the opposite has happened.
[00:36:52.720 --> 00:37:00.600] Systems and structure have unlocked my creativity on a whole new level because I know exactly what I need to do when I need to do it.
[00:37:00.680 --> 00:37:10.600] And it frees up time and headspace to do the things that actually move me forward, that keep me in that visionary seat of my company.
[00:37:10.600 --> 00:37:15.560] So, this is the part where people say they're building a business but keep spinning their wheels.
[00:37:15.560 --> 00:37:22.120] This is the part where people are on the content creation hamster wheel and they're wondering, like, when does this end?
[00:37:22.120 --> 00:37:23.320] Or how do I get off of it?
[00:37:23.320 --> 00:37:27.320] Or I feel like I'm doing so much, but it's not actually leading to results.
[00:37:27.320 --> 00:37:35.400] And so, here's what I want for you: you are here to build a business that works with the time you have, not the time you wish you had, right?
[00:37:35.720 --> 00:37:38.200] And so, this is where we go into phase three.
[00:37:38.200 --> 00:37:42.920] This is about building momentum with systems, not just grit, okay?
[00:37:43.560 --> 00:37:54.680] So, the thing that I would do if I had 20 minutes of time, and I am saying your girl is in phase three, is sketch out a freebie based on what people are asking.
[00:37:54.680 --> 00:38:00.680] The best ideas, let me tell you, they don't come from just brainstorming, they come from listening.
[00:38:00.680 --> 00:38:03.800] Check your DMs, maybe your comments.
[00:38:03.800 --> 00:38:07.640] Maybe you have common questions that your friends and family always ask you.
[00:38:07.640 --> 00:38:12.440] Maybe you get cornered at the dinner party and people keep asking you about this one thing.
[00:38:12.440 --> 00:38:16.920] What are people already struggling with that they know they're struggling with?
[00:38:16.920 --> 00:38:22.280] Sit with that and sketch out something that can solve just one piece of that puzzle.
[00:38:22.280 --> 00:38:27.880] Keep it super light, keep it super fast, don't go overcomplicated, don't go into perfectionism.
[00:38:27.880 --> 00:38:36.680] I'm talking like a one-page checklist, a simple how-to, a script that they could steal and copy, a voice message with three simple steps for them to take action.
[00:38:36.680 --> 00:38:42.600] The goal here is not to blow them away, it's to give somebody a quick win.
[00:38:42.600 --> 00:38:49.040] Now, what I think is amazing is I am a huge believer that your email list is the biggest and best asset you own.
[00:38:49.200 --> 00:38:54.160] Like there is so much money in the list, but there is so much community, meaning, and power.
[00:38:54.160 --> 00:38:57.680] A freebie isn't just a flex, it is a literal filter.
[00:38:57.680 --> 00:39:06.160] It helps the right people find you and self-qualify themselves to be willing and potentially able to take the next step with you.
[00:39:06.160 --> 00:39:10.720] So, if I had 20 minutes of time, I would sit down and say, Okay, what are people already asking?
[00:39:10.720 --> 00:39:15.120] How can I create a free resource that solves one piece of that puzzle for them?
[00:39:15.120 --> 00:39:25.040] Again, keep it simple, it doesn't have to be pretty, it doesn't have to be perfect, but start thinking about how can your work solve a problem that people already have.
[00:39:25.040 --> 00:39:33.200] Another thing I would consider doing in phase three is writing one email subject line and maybe even just a three to five sentence message.
[00:39:33.200 --> 00:39:38.560] I am talking about low-fi commitment, lo-fi work, okay?
[00:39:38.880 --> 00:39:47.600] Even if your email list is just getting started, even if your list is small, especially if it's small, this is the moment to build trust.
[00:39:47.600 --> 00:39:53.120] Now, here's what I'll say: write a message like you were talking to one person who really gets you.
[00:39:53.120 --> 00:39:57.840] I literally always create for Sarah, who is a real person in my real life.
[00:39:57.840 --> 00:39:58.800] She is my friend.
[00:39:58.800 --> 00:40:00.320] She is a busy mom of three.
[00:40:00.320 --> 00:40:01.360] She has a company.
[00:40:01.360 --> 00:40:03.120] She's trying to stay in alignment.
[00:40:03.120 --> 00:40:07.280] She wants to serve people and make an impact, but she also wants to be home with her kids.
[00:40:07.280 --> 00:40:08.560] I just want to connect with her.
[00:40:08.560 --> 00:40:10.000] I'm not trying to sell her anything.
[00:40:10.000 --> 00:40:12.560] I literally want to check in on her and help her out.
[00:40:12.560 --> 00:40:27.600] And so, if you can write an email subject line and a three-sentence message, you could try starting out with, here's one thing I wish I knew sooner, or something just happened to me this week and it reminded me of you because, or if you're in this season, this is for you.
[00:40:27.600 --> 00:40:31.160] It can be super short, it can be super clear and personal.
[00:40:29.840 --> 00:40:36.600] You're not writing for clicks, you're not looking at all those numbers, you are writing for pure connection.
[00:40:36.920 --> 00:40:48.280] And let me tell you, if you do this consistently, people will start to feel like they know you, not because you're tricking them or you're doing all the salesy things, because they actually know you.
[00:40:48.600 --> 00:40:52.600] I have been having so much fun with my emails.
[00:40:52.600 --> 00:40:54.280] I hope you're on my email list.
[00:40:54.280 --> 00:40:55.880] I love sending them.
[00:40:55.880 --> 00:40:58.440] I am telling things that I'm not sharing anywhere else.
[00:40:58.440 --> 00:41:00.040] I am telling personal stories.
[00:41:00.040 --> 00:41:01.800] I am telling hilarious things.
[00:41:01.800 --> 00:41:05.160] I'm walking through, here's what we're actually doing behind the scenes.
[00:41:05.160 --> 00:41:06.680] I am sharing behind the scenes.
[00:41:06.760 --> 00:41:08.760] Like, these are the prompts we're using.
[00:41:08.760 --> 00:41:10.440] These are the numbers we're looking at.
[00:41:10.440 --> 00:41:11.640] This is the data we're seeing.
[00:41:11.640 --> 00:41:17.480] And so, if you have not started your list yet, go back to phase two.
[00:41:17.480 --> 00:41:22.760] If you have, consider taking a pocket of time to write a subject line and just a short little message.
[00:41:22.760 --> 00:41:24.440] Again, low-fi here.
[00:41:24.440 --> 00:41:26.600] This doesn't have to be super formal.
[00:41:26.600 --> 00:41:28.200] You don't have to write the way you think you would.
[00:41:28.200 --> 00:41:30.680] Write to one person and connect with them.
[00:41:30.680 --> 00:41:45.000] The final thing that I would do if I had 20 minutes of time and I was considering myself a tactical and a growth-focused entrepreneur is I would schedule three posts or pins using a super simple template.
[00:41:45.000 --> 00:41:48.520] Stop creating content on the treadmill, right?
[00:41:48.520 --> 00:41:52.680] Start building a rhythm that works with your life, not against it.
[00:41:52.680 --> 00:42:03.640] If you are already in the hustle habits, this is your invitation to start building the systems and the structure and the rhythms that help you get your life back.
[00:42:03.640 --> 00:42:09.560] You already are telling me you don't have a lot of time, so don't waste it in the wrong places.
[00:42:09.560 --> 00:42:15.600] If you have a past post that did well, steal a quote from it, turn a lesson you've learned into a pin.
[00:42:15.600 --> 00:42:17.840] Use a photo you've already taken.
[00:42:17.840 --> 00:42:19.200] Use a stock photo.
[00:42:19.200 --> 00:42:20.160] I don't care.
[00:42:14.600 --> 00:42:21.600] Drop it into a template.
[00:42:21.920 --> 00:42:26.000] Write a short, keyword-rich description, and schedule the pin.
[00:42:26.000 --> 00:42:27.680] These are not throwaway posts.
[00:42:27.680 --> 00:42:31.360] These are literally digital breadcrumbs that help people find you again.
[00:42:31.360 --> 00:42:32.800] You don't need to go viral once.
[00:42:32.800 --> 00:42:36.480] You need to be findable over and over and over again.
[00:42:36.480 --> 00:42:37.600] This is why I love Pinterest.
[00:42:37.600 --> 00:42:38.960] Pinterest is a search engine.
[00:42:38.960 --> 00:42:42.320] Its literal job is to connect people with you and your work.
[00:42:42.320 --> 00:42:44.960] The people that are searching for what you have.
[00:42:44.960 --> 00:42:52.720] This is how you can create something that can keep showing up, even if and let me just say when you need to step away.
[00:42:52.720 --> 00:42:57.360] So that is what I would do with 20 minutes of time: I would look at things I've already created.
[00:42:57.360 --> 00:43:15.920] If you're in phase three, you're probably sitting on a gold mine of content that could do awesome on Pinterest, that could help you get your work in front of people that are actively searching for it so that you don't feel like you're screaming out into the void and so that you are actually connecting with the people who need what it is you have.
[00:43:15.920 --> 00:43:30.720] All right, I feel like I stepped up onto a soapbox, but here's what I want for you to know: so many of the most meaningful, impactful, profitable businesses were not built with wide open calendars or perfect conditions.
[00:43:30.720 --> 00:43:38.800] I think that most of the businesses that I admire were built with these tiny little pockets of times, just like the ones you might have today.
[00:43:38.800 --> 00:43:46.640] So if you are building your dream between meetings or during nap time or after a long shift or before the entire house wakes up, I see you.
[00:43:46.640 --> 00:43:50.880] And more importantly than that, I believe in what you're building.
[00:43:50.880 --> 00:43:57.200] Because here's what I'll say: 20 minutes of focused, intentional action, that's not small.
[00:43:57.200 --> 00:43:58.720] I think that's strategy.
[00:43:58.720 --> 00:44:07.880] I think that's momentum and proof that you are doing the brave work of building something that matters in a way that honors the reality of your life, whatever it looks like.
[00:44:07.880 --> 00:44:09.880] This episode isn't just a checklist.
[00:44:09.880 --> 00:44:11.320] It is a mindset shift.
[00:44:11.320 --> 00:44:13.000] You don't need more time.
[00:44:13.000 --> 00:44:16.520] You need the confidence to start using the time you already have.
[00:44:16.520 --> 00:44:23.160] And that dream of yours, it deserves a place on your calendar, even if that place is just 20 minutes a day.
[00:44:23.160 --> 00:44:24.600] Make it worth it.
[00:44:24.600 --> 00:44:25.400] Make it count.
[00:44:25.400 --> 00:44:31.320] And sometimes you'll see once you start getting momentum, you will feel unstoppable.
[00:44:31.320 --> 00:44:33.080] Keep stacking up those small wins.
[00:44:33.080 --> 00:44:35.480] Keep choosing progress over pressure.
[00:44:35.480 --> 00:44:36.280] You're not behind.
[00:44:36.280 --> 00:44:39.800] You're just building a business that honors your life, not hijacks it.
[00:44:39.800 --> 00:44:42.840] And I wish more entrepreneurs started in that way.
[00:44:42.840 --> 00:44:44.920] I hope today's episode touched you.
[00:44:44.920 --> 00:44:46.840] I hope you can relate to it.
[00:44:46.840 --> 00:44:52.360] I hope that you leverage these strategies no matter what phase of business you are in.
[00:44:52.360 --> 00:44:54.680] Get started, get moving.
[00:44:54.680 --> 00:44:55.560] You got this.
[00:44:55.560 --> 00:45:04.200] And keep on coming back to the Gold Digger podcast because I will keep creating this content for you with you in mind, with your real life in mind.
[00:45:04.200 --> 00:45:07.480] Until next time, Gold Diggers, keep on digging your biggest goals.
[00:45:07.480 --> 00:45:11.880] And thank you so much for listening to this episode of the podcast today.
[00:45:12.520 --> 00:45:16.200] Thanks for pulling up a seat for another episode of the Gold Digger Podcast.
[00:45:16.200 --> 00:45:25.560] I hope today's episode filled you with inspiration, gave you information that you can turn into action, and realigned you with your true north in life and business.
[00:45:25.560 --> 00:45:36.200] If you've enjoyed today's episode, head on over to goldiggerpodcast.com for today's show notes, discount codes for our sponsors, freebies to fuel your results, and so much more.
[00:45:36.200 --> 00:45:40.760] And if you haven't yet, make sure you're subscribed so that you never miss a future show.
[00:45:40.760 --> 00:45:43.480] We'll see you next time, Gold Diggers.
Prompt 2: Key Takeaways
Now please extract the key takeaways from the transcript content I provided.
Extract the most important key takeaways from this part of the conversation. Use a single sentence statement (the key takeaway) rather than milquetoast descriptions like "the hosts discuss...".
Limit the key takeaways to a maximum of 3. The key takeaways should be insightful and knowledge-additive.
IMPORTANT: Return ONLY valid JSON, no explanations or markdown. Ensure:
- All strings are properly quoted and escaped
- No trailing commas
- All braces and brackets are balanced
Format: {"key_takeaways": ["takeaway 1", "takeaway 2"]}
Prompt 3: Segments
Now identify 2-4 distinct topical segments from this part of the conversation.
For each segment, identify:
- Descriptive title (3-6 words)
- START timestamp when this topic begins (HH:MM:SS format)
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Most important Key takeaway from that segment. Key takeaway must be specific and knowledge-additive.
- Brief summary of the discussion
IMPORTANT: The timestamp should mark when the topic/segment STARTS, not a range. Look for topic transitions and conversation shifts.
Return ONLY valid JSON. Ensure all strings are properly quoted, no trailing commas:
{
"segments": [
{
"segment_title": "Topic Discussion",
"timestamp": "01:15:30",
"key_takeaway": "main point from this segment",
"segment_summary": "brief description of what was discussed"
}
]
}
Timestamp format: HH:MM:SS (e.g., 00:05:30, 01:22:45) marking the START of each segment.
Now scan the transcript content I provided for ACTUAL mentions of specific media titles:
Find explicit mentions of:
- Books (with specific titles)
- Movies (with specific titles)
- TV Shows (with specific titles)
- Music/Songs (with specific titles)
DO NOT include:
- Websites, URLs, or web services
- Other podcasts or podcast names
IMPORTANT:
- Only include items explicitly mentioned by name. Do not invent titles.
- Valid categories are: "Book", "Movie", "TV Show", "Music"
- Include the exact phrase where each item was mentioned
- Find the nearest proximate timestamp where it appears in the conversation
- THE TIMESTAMP OF THE MEDIA MENTION IS IMPORTANT - DO NOT INVENT TIMESTAMPS AND DO NOT MISATTRIBUTE TIMESTAMPS
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Timestamps are given as ranges, e.g. 01:13:42.520 --> 01:13:46.720. Use the EARLIER of the 2 timestamps in the range.
Return ONLY valid JSON. Ensure all strings are properly quoted and escaped, no trailing commas:
{
"media_mentions": [
{
"title": "Exact Title as Mentioned",
"category": "Book",
"author_artist": "N/A",
"context": "Brief context of why it was mentioned",
"context_phrase": "The exact sentence or phrase where it was mentioned",
"timestamp": "estimated time like 01:15:30"
}
]
}
If no media is mentioned, return: {"media_mentions": []}
Full Transcript
[00:00:01.440 --> 00:00:05.440] Ever whispered, maybe I could create an online course someday?
[00:00:05.440 --> 00:00:10.240] And then you thought, nope, too overwhelming, too risky, and way too much tech.
[00:00:10.240 --> 00:00:11.840] That's you, I get it.
[00:00:11.840 --> 00:00:18.160] When I started, I had no clue where to begin, no extra hours, and no idea if anyone would buy.
[00:00:18.160 --> 00:00:20.400] Then I met Amy Porterfield.
[00:00:20.400 --> 00:00:27.120] She gave me a clear, doable path, and that someday dream became a profitable, sustainable part of my business.
[00:00:27.120 --> 00:00:31.600] Now I've built multiple online courses that earn while I live my life.
[00:00:31.600 --> 00:00:37.680] That's why I'm so excited to tell you about Course Confident, a live boot camp with Amy herself.
[00:00:37.680 --> 00:00:40.560] Four live trainings with one clear outcome.
[00:00:40.560 --> 00:00:49.360] Nail your profitable course topic, choose your type and price with confidence, and learn how to attract your future students without being glued to your screen.
[00:00:49.360 --> 00:00:52.240] You'll be in a private-driven community that gets it.
[00:00:52.240 --> 00:01:02.000] The doubts, the wins, the why is this so hard moments, the accountability, ideas, and encouragement you need to move from thinking about it to doing it.
[00:01:02.000 --> 00:01:05.360] Join through jennakutcher.com forward slash bootcamp.
[00:01:05.360 --> 00:01:15.120] And when you join, you'll also get my beginner-friendly mini course, The Pinterest Kickstart, which is your quick start guide to growing your audience and email list before you even launch.
[00:01:15.120 --> 00:01:17.920] $27 of value, yours free.
[00:01:17.920 --> 00:01:24.960] If you want more freedom, more alignment, and income you don't have to chase daily, this is your next right step.
[00:01:24.960 --> 00:01:26.720] We start September 11th.
[00:01:26.720 --> 00:01:31.600] Save your spot today at jennakutcher.com forward slash bootcamp.
[00:01:35.440 --> 00:01:38.960] Huge savings on Dell AI PCs are here.
[00:01:38.960 --> 00:01:40.400] And it's a big deal.
[00:01:40.400 --> 00:01:41.120] Why?
[00:01:41.120 --> 00:01:48.080] Because Dell AI PCs with Intel Core ultra-processors are newly designed to help you do more faster.
[00:01:48.080 --> 00:01:50.880] It's pretty amazing what they can do in a day's work.
[00:01:50.880 --> 00:01:58.720] They can generate code, edit images, multitask without leg, draft emails, summarize documents, create live translations.
[00:01:58.720 --> 00:02:03.480] They can even extend your battery life so you never have to worry about forgetting your charger.
[00:02:03.480 --> 00:02:11.560] It's like having a personal assistant built right into your PC to cover the menial tasks so that you can focus on what matters.
[00:02:11.560 --> 00:02:15.000] That's the power of Dell AI with Intel Inside.
[00:02:15.000 --> 00:02:25.560] With deals on Dell AI PCs like the Dell 16 Plus starting at $749.99, it is the perfect time to refresh your tech and take back your time.
[00:02:25.560 --> 00:02:30.600] Upgrade your AI PC today by visiting dell.com/slash deals.
[00:02:30.600 --> 00:02:33.720] That's dell.com/slash deals.
[00:02:38.520 --> 00:02:46.280] If you've ever typed a caption from the target parking lot or recorded a podcast intro while holding a baby monitor, well, this one's for you.
[00:02:46.280 --> 00:02:48.840] You don't need a 40-hour workweek to build a dream.
[00:02:48.840 --> 00:02:52.680] Sometimes 20 minutes and a little fire is all it takes.
[00:02:53.640 --> 00:02:57.160] I'm Jenna Kutcher, your host of the Goldigger Podcast.
[00:02:57.160 --> 00:03:04.040] I escaped the corporate world at the age of 23 with nothing more than a $300 camera from Craigslist and a dream.
[00:03:04.040 --> 00:03:12.200] Now I'm running a seven-figure online business that feels even better than it looks all from my house in small town, Minnesota with my family.
[00:03:12.200 --> 00:03:15.080] Here, we value time as our currency.
[00:03:15.080 --> 00:03:22.440] We mix the woo and the work, and we are in the pursuit of building businesses that give us the freedom to live lives that we love.
[00:03:22.440 --> 00:03:27.720] I've always loved turning big goals into reality, and I'm here to help you do the same.
[00:03:27.720 --> 00:03:29.960] This isn't just a peek behind the curtain.
[00:03:29.960 --> 00:03:33.640] Come along with me and my guests as we tear the whole curtain down.
[00:03:33.640 --> 00:03:41.080] Every week, we tackle practical, no-fluff marketing strategies and host honest discussions on what works and what doesn't.
[00:03:41.080 --> 00:03:47.040] Join me and my expert guests for actionable insights to help you grow your dream business with confidence.
[00:03:44.600 --> 00:03:51.200] Pull up a seat and get ready to be challenged, inspired, and empowered.
[00:03:51.520 --> 00:03:54.480] This is the Gold Digger podcast.
[00:03:55.440 --> 00:03:58.400] Let me guess, you've got about 20 minutes today.
[00:03:58.400 --> 00:04:00.400] Maybe it's between back-to-back shifts.
[00:04:00.400 --> 00:04:03.520] Maybe you're stealing a pocket of quiet before the evening chaos.
[00:04:03.520 --> 00:04:07.760] Maybe it's after your last Zoom call or while someone else finally took over care duty.
[00:04:07.760 --> 00:04:10.960] Or maybe it is during nap time or a drive across town.
[00:04:10.960 --> 00:04:19.520] Either way, you're grabbing 20 precious minutes to yourself and you're wondering, what can I actually do in this tiny window of time that will move the needle forward in my business?
[00:04:19.520 --> 00:04:21.360] Now I know you're wondering that.
[00:04:21.360 --> 00:04:24.240] Not because I'm guessing, but because I asked you.
[00:04:24.240 --> 00:04:26.320] I popped a question up on our Instagram.
[00:04:26.320 --> 00:04:29.200] How much time do you really have to work on your business each day?
[00:04:29.200 --> 00:04:33.760] And overwhelmingly, the answer wasn't all day or as long as I want.
[00:04:33.760 --> 00:04:35.440] It was small pockets.
[00:04:35.440 --> 00:04:40.000] I'm talking limited time and yet you still have really big dreams.
[00:04:40.000 --> 00:04:42.800] So here's the truth that no one's saying loud enough.
[00:04:42.800 --> 00:04:45.200] 20 minutes isn't a limitation.
[00:04:45.200 --> 00:04:46.480] It's a launch pad.
[00:04:46.480 --> 00:04:47.440] It's a seed.
[00:04:47.440 --> 00:04:52.640] And when you learn how to use those short pockets of time well, they don't just count, they compound.
[00:04:52.640 --> 00:05:01.760] Lately, I've been in so many conversations with women who feel stuck, not because they lack ideas or passion or even ambition, but because they lack hours.
[00:05:01.760 --> 00:05:04.640] This episode, it's basically my love letter to you.
[00:05:04.640 --> 00:05:11.040] It's a reminder that progress does not require perfection or a packed calendar or even a full day to yourself.
[00:05:11.040 --> 00:05:17.680] I built my first Inspo collage on a break at work and then jammed the corporate laminator trying to make that dream feel real.
[00:05:17.680 --> 00:05:23.840] I'd write blog posts for my scrappy little WordPress site, bleary-eyed after a 10-hour shift and a two-hour commute.
[00:05:23.840 --> 00:05:35.480] I booked client consults at the Starbucks across the street and did quick outfit changes out of my work uniform into quote real clothes inside of the bathroom, shifting from my day job to my dream one outfit at a time.
[00:05:35.480 --> 00:05:37.480] Like I didn't have 40 hours a week.
[00:05:37.480 --> 00:05:40.200] I had 17 minutes and a fire in my belly.
[00:05:40.200 --> 00:05:44.200] So today I want to walk you through nine things you can do in just 20 minutes.
[00:05:44.200 --> 00:05:45.400] These aren't fluff.
[00:05:45.400 --> 00:05:49.320] These are the exact kinds of micro moves that I made when I was just starting.
[00:05:49.320 --> 00:05:57.720] And honestly, they're still the ones I come back to now between momming meetings and trying to potty train our dog Hank, who is currently chewing on a bone right next to me.
[00:05:57.720 --> 00:05:59.400] Let's dive on in.
[00:06:00.040 --> 00:06:03.320] I often think back to when I was just starting out.
[00:06:03.320 --> 00:06:06.680] Let me paint the picture for you of what our lives looked like at that point.
[00:06:06.680 --> 00:06:09.240] So I was 23 years old.
[00:06:09.240 --> 00:06:11.320] I was planning a wedding.
[00:06:11.320 --> 00:06:14.600] I was training for a full marathon.
[00:06:14.600 --> 00:06:17.960] I was working a full-time 50-plus hour a week job.
[00:06:17.960 --> 00:06:21.080] I commuted an hour to work each way.
[00:06:21.080 --> 00:06:23.880] And I also was starting my business.
[00:06:23.880 --> 00:06:27.160] Now, I look back at the time and I'm like, how the heck did I do anything?
[00:06:27.160 --> 00:06:28.760] But I know exactly how.
[00:06:28.760 --> 00:06:32.920] It was in tiny little bits and pockets of time.
[00:06:32.920 --> 00:06:41.160] I would claim every 20-minute chunk that I could, and I would turn it into something that would drive me closer to my dream.
[00:06:41.160 --> 00:06:48.200] And the funny thing is, is that the things that I did then are still the things that I do now because life is still chaotic and busy.
[00:06:48.200 --> 00:06:53.560] If you're waiting for your life to slow down for you to start your business, you'll be waiting for the rest of your life.
[00:06:53.560 --> 00:06:54.920] I hate to say it.
[00:06:54.920 --> 00:06:58.280] There are always going to be things that are calling for your attention.
[00:06:58.280 --> 00:07:00.920] There are always going to be fires that you need to put out.
[00:07:00.920 --> 00:07:03.800] There are always going to be events on your calendar.
[00:07:03.800 --> 00:07:16.000] And so, if you can steal these pockets of time and make them so focused and useful, I have no doubt in my mind that you can do something absolutely amazing.
[00:07:14.680 --> 00:07:19.600] So, I broke these nine ideas down into three phases.
[00:07:19.920 --> 00:07:26.080] And as each phase grows, so does kind of the commitment level of where you're at in your business.
[00:07:26.080 --> 00:07:28.080] And so, let's start with phase one.
[00:07:28.080 --> 00:07:36.080] So, when I think about 20-minute pockets of time, the first thing I think of is phase one, which I would assign as like clarity tasks.
[00:07:36.080 --> 00:07:47.360] This is basically the work you do before the work, the kind that maybe doesn't look flashy on the outside, the kind that people might not clap for on Instagram, but the kind of work that literally unlocks everything else.
[00:07:47.360 --> 00:07:57.120] Because here's the thing: what I've realized is that when you are stuck in idea mode, literally everything feels fuzzy, and it's impossible to know what next step to take.
[00:07:57.120 --> 00:08:01.120] I was literally just talking to one of my friends the other day, and she has this awesome idea for her business.
[00:08:01.120 --> 00:08:03.120] It's going to be like a full-blown pivot.
[00:08:03.120 --> 00:08:08.720] And I was telling her, like, you need to sit down and like map this thing out because it feels so elusive.
[00:08:08.720 --> 00:08:13.600] It feels so big that you're not even able to take any microsteps forward, right?
[00:08:13.600 --> 00:08:19.200] You can't take any action because it's just this kind of idea that's like lingering in the ether.
[00:08:19.200 --> 00:08:25.840] And I said, once you solidify and get clarity around that idea, taking tiny steps will feel so doable.
[00:08:25.840 --> 00:08:28.480] It'll show you that progress is possible.
[00:08:28.480 --> 00:08:33.840] And when it's stuck in idea mode, it's almost too big to move towards, right?
[00:08:33.840 --> 00:08:40.720] So, my first thing that I would do if I had 20 minutes of time is I would brain dump my business ideas.
[00:08:40.720 --> 00:08:42.240] So, set a timer.
[00:08:42.240 --> 00:08:43.840] Like, I love timers.
[00:08:43.840 --> 00:08:47.360] My ADHD is a sucker for a good-looking timer.
[00:08:47.360 --> 00:08:52.880] I have bought all these cute timers, and my kids steal them, which honestly, I can't really argue because they use them for their quiet times.
[00:08:52.880 --> 00:08:54.560] But I love a cute little timer.
[00:08:54.560 --> 00:08:58.480] Set it on your phone, whatever you need to do, but put your phone in the other room.
[00:08:58.480 --> 00:09:00.440] And don't put pressure on yourself.
[00:09:00.440 --> 00:09:02.120] Just start writing or typing.
[00:08:59.840 --> 00:09:04.520] Like, get the ideas out of your brain.
[00:09:04.840 --> 00:09:06.600] What is it that you want to create?
[00:09:06.600 --> 00:09:08.280] Who is it that you want to help?
[00:09:08.280 --> 00:09:12.120] How do you want it to feel when you wake up and do that work?
[00:09:12.120 --> 00:09:20.120] The thing that I think is interesting is a lot of times we bring in unnecessary formality into our vision of what a business should be.
[00:09:20.120 --> 00:09:23.480] And we're like, you know, I need a 10-page business plan.
[00:09:23.480 --> 00:09:24.520] You don't need that.
[00:09:24.520 --> 00:09:27.160] You need permission to hear yourself think.
[00:09:27.480 --> 00:09:31.640] This is probably the hardest thing for me right now in this stage of life.
[00:09:31.640 --> 00:09:33.240] My kids are home for the summer.
[00:09:33.240 --> 00:09:34.600] We have a new puppy.
[00:09:34.600 --> 00:09:36.600] Like life feels really chaotic.
[00:09:36.600 --> 00:09:40.200] And I said to my team the other day, I was like, I just need a day to think.
[00:09:40.200 --> 00:09:42.040] Like, I just need time to think.
[00:09:42.040 --> 00:09:47.640] Sometimes when I just drive around, I can think, or even in the shower, I always have really good shower thoughts.
[00:09:47.640 --> 00:09:48.920] I just need time to think.
[00:09:48.920 --> 00:09:53.320] And so, what I think when it starts with this first one is just brain dumping.
[00:09:53.320 --> 00:09:58.120] It's like, get your ideas, your thoughts, your concerns, your fears, get it all out of your head.
[00:09:58.440 --> 00:10:10.040] And here's what I'll say with this: I honestly think that like 20 minutes can be an advantage because when you do a task like this, where you're like, just get it all out of my head, you don't have time to overthink.
[00:10:10.040 --> 00:10:11.640] You don't have time to do scroll.
[00:10:11.640 --> 00:10:14.680] You don't have time to self-edit your big ideas into desk.
[00:10:14.760 --> 00:10:16.280] You just move.
[00:10:16.600 --> 00:10:20.440] And I've heard of people that do this in the morning where they'll wake up.
[00:10:20.440 --> 00:10:28.200] I think they call it like morning pages where they'll wake up and they'll just write down like a stream of consciousness while you're still kind of in that sleepy state, just write.
[00:10:28.200 --> 00:10:31.080] And it's like you can pour out ideas.
[00:10:31.080 --> 00:10:32.440] Now, I am not one of those people.
[00:10:32.440 --> 00:10:35.080] I like to roll out of bed and get moving.
[00:10:35.080 --> 00:10:41.080] But if you have 20 minutes of time and you're not taking action, the first thing I would do is just brain dump.
[00:10:41.080 --> 00:10:43.520] Something happens for me with my ADHD.
[00:10:43.520 --> 00:10:51.120] When I can release an idea or know that it is safe and it is stored, then I don't feel so paralyzed.
[00:10:51.280 --> 00:10:54.320] Like I don't have that level of analysis paralysis.
[00:10:54.320 --> 00:11:01.520] So number one is brain dump your dream business ideas, get them out, get them on paper or on a screen, set a timer for 20 minutes.
[00:11:01.520 --> 00:11:02.720] Don't judge your thoughts.
[00:11:02.720 --> 00:11:03.920] Don't edit your thoughts.
[00:11:03.920 --> 00:11:06.080] Just get them out.
[00:11:06.080 --> 00:11:11.360] Okay, number two is write down three things you could talk about forever.
[00:11:11.360 --> 00:11:22.480] One of my favorite questions to ask people is like, if you had to step up on a stage right now and speak without preparing for an entire hour, what would you talk about?
[00:11:22.480 --> 00:11:24.720] Like, what would your keynote be on?
[00:11:24.720 --> 00:11:26.640] It could be anything random.
[00:11:26.640 --> 00:11:27.600] It could be anything.
[00:11:27.600 --> 00:11:42.240] But one thing I love about this prompt is if you could just sit down and write things that you are passionate about, that you could literally talk about forever, that you could never run out of things to say about, this could be the start of your content anchors.
[00:11:42.240 --> 00:11:46.720] The topics that you light up about are a huge signal.
[00:11:46.720 --> 00:11:54.880] Like picture like the light bulb moment that we see in cartoons over your head as a way that you can connect with other people.
[00:11:54.880 --> 00:12:02.000] I'm talking about the ones that your best friend hears about on repeat because you cannot not talk about them, right?
[00:12:02.320 --> 00:12:08.160] And when you can write these things down and really establish what are the things that I could talk about forever?
[00:12:08.160 --> 00:12:11.040] What are the things that are lighting me up or I'm passionate about?
[00:12:11.040 --> 00:12:13.520] These aren't just like post ideas.
[00:12:13.520 --> 00:12:20.480] What I think they are is breadcrumbs to your future offers, to your brand messaging, to your niche.
[00:12:20.480 --> 00:12:25.120] I think that these are signals that we should not ignore.
[00:12:25.120 --> 00:12:33.320] Now, one thing that I love about this task, and this is something that I actually try to do often because what I'm passionate about changes often.
[00:12:34.360 --> 00:12:35.560] Do you know anything about me?
[00:12:35.560 --> 00:12:40.280] I go down rabbit holes real fast and I fall hard and deep for new things to look into.
[00:12:40.280 --> 00:12:47.560] But what I love about this task is if you are multi-passionate, this task will help you to see if there's a thread.
[00:12:47.560 --> 00:12:52.440] Like, is there something that is connecting these items or these ideas?
[00:12:52.440 --> 00:12:54.840] Are they ways to connect with your dream audience?
[00:12:54.840 --> 00:12:57.000] Are they ways to build your community?
[00:12:57.000 --> 00:13:05.960] Not everything you love needs to be monetized, but let me tell you: the stuff that you cannot shut up about, to me, that is a clue.
[00:13:05.960 --> 00:13:09.400] So, if you have 20 minutes, write down three things you could talk about forever.
[00:13:09.400 --> 00:13:13.960] Make little bullet points under them about some of the things you wish people knew or understood.
[00:13:13.960 --> 00:13:16.680] Write down some of the things that you've been learning or researching.
[00:13:16.680 --> 00:13:21.960] Write down the misconceived notions you had about these things, but just go ham on it.
[00:13:21.960 --> 00:13:35.960] Okay, number three, and the final one for a clarity task: if you're not taking any action at all with the limited time you have, is this: voice memo a mini rant about something that you wish more people understood.
[00:13:35.960 --> 00:13:37.080] Like, I'm serious.
[00:13:37.080 --> 00:13:44.440] Open up your voice message app and talk like you are texting your ride or die, or even just that you're talking to yourself.
[00:13:44.440 --> 00:13:47.080] What absolutely infuriates you?
[00:13:47.080 --> 00:13:48.600] What frustrates you?
[00:13:48.600 --> 00:13:51.400] What do people keep getting wrong?
[00:13:51.400 --> 00:13:54.360] Light that fire in yourself.
[00:13:54.360 --> 00:14:04.920] Like, because here's what I'll tell you: when you can just have a stream of consciousness and you can just go ham on your voice memo app, that fire in your voice, that to me is gold.
[00:14:04.920 --> 00:14:09.320] That is like keynote energy, that is thought leadership.
[00:14:09.320 --> 00:14:14.560] And what I love about doing this is oftentimes I am a verbal processor.
[00:14:14.360 --> 00:14:18.720] Like I need to talk my way out of ideas and thoughts.
[00:14:19.040 --> 00:14:24.240] My team probably rolls their eyes, but a lot of times they'll send me a Slack message and I'll respond with a voice message.
[00:14:24.240 --> 00:14:28.000] Like speaking helps me clarify my thoughts.
[00:14:28.000 --> 00:14:32.160] And so just let it come out of you and then you can polish it later.
[00:14:32.160 --> 00:14:40.880] Like what I want for you to do is capture those thoughts, that mini rant before your brain tries to make it sound professional or buttoned up.
[00:14:40.880 --> 00:14:41.520] It's funny.
[00:14:41.520 --> 00:14:48.960] I just got done talking to a new friend and she has a book coming out and she was talking to me about marketing her book and I was like, you know what?
[00:14:48.960 --> 00:14:55.120] I recorded this voice message to myself after I launched my book and it is like a 10 minute long voice message.
[00:14:55.120 --> 00:15:02.240] It is literally a stream of consciousness of just talking about what I loved, what I would do differently, what was beneficial, what I didn't like.
[00:15:02.240 --> 00:15:03.120] Can I send that to you?
[00:15:03.120 --> 00:15:05.280] And she was like, oh my gosh, please do.
[00:15:05.280 --> 00:15:10.720] I think that speaking gives something a totally different energy.
[00:15:10.720 --> 00:15:14.240] And I think that voice memos are totally underutilized.
[00:15:14.240 --> 00:15:17.040] Like I am a voice message queen.
[00:15:17.040 --> 00:15:23.120] So apologies to anyone who's on the recipient end of my voice messages, but that's so to summarize.
[00:15:23.120 --> 00:15:43.520] If you are looking for clarity, if you just need to kind of hone in on the idea to take action, the three things that I would do with just little pockets of time is first brain dump your dream business ideas, write down three things you could talk about forever, and voice memo a mini rant about something you wish more people understood.
[00:15:43.520 --> 00:15:47.120] One final thing on this voice message trend.
[00:15:47.440 --> 00:15:53.440] So, I highly recommend all entrepreneurs just start recording voice messages.
[00:15:53.440 --> 00:15:57.600] And I was just telling my friend, she and I voice text literally every day.
[00:15:57.600 --> 00:15:58.960] Her name is Amy Porterfield.
[00:15:58.960 --> 00:16:00.280] You probably know her.
[00:16:00.600 --> 00:16:03.880] And she was talking to me about something and she was like literally lighting up.
[00:15:59.680 --> 00:16:05.400] Like, I could hear it in her voice.
[00:16:05.720 --> 00:16:08.760] And it was about an offer that she was working on, and she was so excited about.
[00:16:08.760 --> 00:16:15.480] And I told her, I said, Amy, go record yourself a voice message while you're in this energy because I can hear it in you.
[00:16:15.480 --> 00:16:17.240] Like, you're lit up about this.
[00:16:17.240 --> 00:16:19.800] And then there was something that she didn't like.
[00:16:19.800 --> 00:16:26.920] And I was like, Amy, go record yourself a voice message while you're in this energy, promising you will never do this again.
[00:16:26.920 --> 00:16:31.640] Usually, we complain when we book really early morning flights and we're like, I will never do this again.
[00:16:31.640 --> 00:16:33.000] And then we keep doing it.
[00:16:33.000 --> 00:16:37.320] So it's like, remind yourself of why you hate this and that you won't do it again.
[00:16:37.320 --> 00:16:53.320] And so I just think that voice messages are a really incredible way to unlock things for yourself, to capture energy, to really just help you document your journey and remember the things that you swear you'll never forget, but you somehow absolutely do.
[00:16:53.320 --> 00:16:57.480] And so if you're not utilizing voice messages in your business, do it.
[00:16:57.480 --> 00:17:04.760] The final thing I'll say is if you have children, voice memo record their little tiny voices.
[00:17:04.760 --> 00:17:07.640] Oh my gosh, it's like my prized possessions.
[00:17:07.640 --> 00:17:11.240] I have voice recorded my little baby's squeaks.
[00:17:11.240 --> 00:17:13.960] I recorded the way they sang, you are my sunshine.
[00:17:13.960 --> 00:17:18.920] Just having their little voices documented is something you think you'll never forget.
[00:17:18.920 --> 00:17:19.640] Oh my gosh.
[00:17:19.640 --> 00:17:23.320] So, anyways, I'll end my voice memo rant right here.
[00:17:23.320 --> 00:17:28.520] Now, before we dive into the next set of tiny but mighty moves, I want for you to pause for a second.
[00:17:28.520 --> 00:17:36.840] And here's what I want you to do: take a deep breath and ask yourself this: What is the idea that has been sitting in my chest?
[00:17:36.840 --> 00:17:44.280] Like the one I have been holding on to, the one I've been waiting for the perfect time to say it out loud or to put it in motion.
[00:17:44.280 --> 00:17:50.960] Here's the truth: like, maybe that idea doesn't just need more time, maybe it needs 20 intentional minutes.
[00:17:51.280 --> 00:17:56.720] Now, while you let this simmer, here is a quick word from the sponsors who help keep this show running.
[00:17:56.720 --> 00:17:59.040] We'll be back in just a bit.
[00:18:00.320 --> 00:18:02.800] This message is sponsored by Greenlight.
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[00:19:38.360 --> 00:19:43.560] While other platforms guess who might be interested, LinkedIn knows who your buyers are.
[00:19:43.560 --> 00:19:47.400] Target the exact job titles, making purchasing decisions.
[00:19:47.400 --> 00:19:50.040] Reach VPs of marketing at growing companies.
[00:19:50.040 --> 00:19:52.760] Find HR directors at mid-sized firms.
[00:19:52.760 --> 00:19:55.720] Target entrepreneurs ready to invest in their growth.
[00:19:55.720 --> 00:19:58.440] Zero waste, maximum impact.
[00:19:58.440 --> 00:20:06.680] Stop hemorrhaging budget on random audiences and start reaching actual decision makers who can write the checks only with LinkedIn ads.
[00:20:06.680 --> 00:20:13.080] Spend $250 on your first campaign on LinkedIn ads and get a free $250 credit for the next one.
[00:20:13.080 --> 00:20:15.960] Just go to linkedin.com/slash goal.
[00:20:15.960 --> 00:20:19.080] That's linkedin.com/slash G-O-A-L.
[00:20:19.080 --> 00:20:21.480] Terms and conditions apply.
[00:20:22.120 --> 00:20:23.240] All right.
[00:20:23.560 --> 00:20:26.200] So let's dive on into phase two.
[00:20:26.200 --> 00:20:29.960] I'm calling this the visibility and validation tasks.
[00:20:29.960 --> 00:20:34.040] Now, when I first started out, this is a fun fact about me.
[00:20:34.040 --> 00:20:38.440] I literally posted everything on Facebook.
[00:20:38.440 --> 00:20:43.800] If I bought a new camera lens, you better believe I welcomed it to my family.
[00:20:43.800 --> 00:20:45.960] I'm not even exaggerating when I say that.
[00:20:45.960 --> 00:20:49.160] When I booked a new client, they got a status.
[00:20:49.160 --> 00:20:55.240] I'm so excited for Eric and Gene's wedding in Lake Geneva next July.
[00:20:55.240 --> 00:20:57.240] I posted about everything.
[00:20:57.240 --> 00:21:01.960] I mean, my Facebook memories are pretty comical, but here's the thing: I love that about me.
[00:21:01.960 --> 00:21:12.120] When I saw that somebody got engaged, I was sliding into DMs so fast talking about my love of wedding photography and my availability as a wedding photographer.
[00:21:12.120 --> 00:21:22.480] So, when we think about what can you can do with these tiny moments in time, when I look back at the very beginning of my business, I was out there and I was sharing.
[00:21:22.480 --> 00:21:29.840] And something that's interesting that I think is different between now and then is I feel like somewhere along the way, we got it real twisted.
[00:21:29.840 --> 00:21:35.680] We started believing this lie that in order to show up, it has to be perfect, it has to be shiny.
[00:21:35.680 --> 00:21:38.320] I'm not going to show up until everything is ready.
[00:21:38.320 --> 00:21:45.520] And when I look back at my scrappy start, I see a girl who is willing to be her own publicist, right?
[00:21:45.520 --> 00:21:49.440] I was willing to clap for myself when nobody was clapping for me.
[00:21:49.440 --> 00:21:51.200] And I think we've lost that.
[00:21:51.200 --> 00:21:56.080] I think that in the way that social media has moved, people are waiting.
[00:21:56.240 --> 00:21:57.200] They're just waiting.
[00:21:57.200 --> 00:22:05.200] And I don't know what they're waiting for because it's like you think that, oh my gosh, once the audience is there, then I'll start talking about the things that I care about.
[00:22:05.200 --> 00:22:08.640] No, the audience doesn't come until you start talking now.
[00:22:08.960 --> 00:22:13.520] Start speaking, start clapping for yourself, start celebrating your successes.
[00:22:13.520 --> 00:22:19.840] Because here's what I'll tell you: visibility doesn't usually start with a big moment, it starts small, right?
[00:22:20.160 --> 00:22:28.240] It starts quiet, it starts with this decision to show up, even when you feel crazy awkward or super uncertain.
[00:22:28.240 --> 00:22:39.440] These tasks that I'm about to call out are for when you are ready to be seen, but you're still figuring out how to do it in a way that doesn't burn you out, that feels aligned, that doesn't feel embarrassing.
[00:22:39.440 --> 00:22:50.240] So, this phase is kind of what I'm talking about when I'm talking about building consistency and confidence through super simple, repeatable actions that actually move your business forward.
[00:22:50.240 --> 00:22:53.920] Okay, so here's what I would do if I had 20 minutes of time.
[00:22:53.920 --> 00:23:04.040] So, one thing I would do is go on to our favorite Instagram and post what I'm gonna call a one-line truth or a story on Instagram.
[00:23:04.360 --> 00:23:11.720] I'm talking about like skip the Canva graphics, skip the multi-slide carousels, start with just an honest sentence.
[00:23:11.720 --> 00:23:20.760] Not only is it gonna be way faster to create because we only have a limited amount of time, but it is going to help just strip it down and get it out there.
[00:23:20.760 --> 00:23:22.920] You don't need to have this perfect hook.
[00:23:22.920 --> 00:23:24.600] You don't have to have a trending audio.
[00:23:24.600 --> 00:23:29.240] You don't have to do all this quote research that we're doing where we're really just scrolling.
[00:23:29.240 --> 00:23:30.600] You just need something real.
[00:23:30.600 --> 00:23:36.120] Like, I'm talking about a thought, I'm talking about a realization, I'm talking about a moment of truth or clarity.
[00:23:36.120 --> 00:23:38.360] So, here are some examples of what I'm talking about.
[00:23:38.360 --> 00:23:43.800] You could do a post where it says, Here's what I wish more people understood about.
[00:23:43.800 --> 00:23:44.840] And then, guess what?
[00:23:44.840 --> 00:23:47.560] Use one of the topics you outlined above, right?
[00:23:47.560 --> 00:23:57.720] Or the biggest mistake I made when I started was, or what I tell my clients all the time, or here's this crazy idea I have.
[00:23:57.720 --> 00:23:59.960] Wouldn't it be crazy if?
[00:24:00.280 --> 00:24:08.280] Now, here's what I want for you to understand: is this requires you to not just be a consumer, it requires you to be a creator.
[00:24:08.280 --> 00:24:13.640] This is about practicing visibility, it is about like borrowing bravery.
[00:24:13.640 --> 00:24:19.560] A one-line post gets you in motion without the pressure to write a novel or produce content all day long, right?
[00:24:19.560 --> 00:24:25.560] And without this lie that we tell ourselves of like, I'm scrolling for research, I just want to see what's working.
[00:24:25.560 --> 00:24:28.760] Oh, I'm just gonna look and see what everyone else is doing.
[00:24:28.760 --> 00:24:34.760] I will say that when you just start creating, it can also set the foundation for future content.
[00:24:34.760 --> 00:24:39.480] When you write a strong sentence today, that could become a podcast title in the future.
[00:24:39.480 --> 00:24:43.880] It could become an email subject line, it could become a blog post, a pin caption tomorrow.
[00:24:43.880 --> 00:24:56.080] When you start just testing out your ideas and putting them out there, you not only see yourself as someone capable of taking action, but you start to get real insight into what is resonating.
[00:24:56.080 --> 00:25:03.920] So, here's something funny: I recently downloaded this app, it is called Clear Space, and it is absolutely amazing.
[00:25:03.920 --> 00:25:06.480] I have been telling literally everyone about it.
[00:25:06.480 --> 00:25:08.720] I was talking to my mom about it, I was sending it to my friends.
[00:25:08.720 --> 00:25:10.080] I posted it for my team.
[00:25:10.080 --> 00:25:11.280] It is called Clear Space.
[00:25:11.280 --> 00:25:18.400] I have literally zero skin in the game with this, and it is an app that will help you limit your social media time.
[00:25:18.400 --> 00:25:21.600] And here's what I'm about to say: this is like a hard truth.
[00:25:21.600 --> 00:25:29.840] If you are telling me you only have 20 minutes of time a day to devote to your business, I might ask you to hand me your phone and let me look at your screen time.
[00:25:29.840 --> 00:25:33.440] And I'm not just calling you out, this is something I clearly have struggled with.
[00:25:33.440 --> 00:25:37.440] And so, what I love about this app is I put it on my phone and you can set parameters.
[00:25:37.440 --> 00:25:42.960] So, you could say, I only want to log into Instagram three times a day or five times a day, whatever it is.
[00:25:43.280 --> 00:25:46.080] And when you go to click on Instagram, it's grayed out.
[00:25:46.080 --> 00:25:53.600] When you go to click into it, it'll say, This is your first use out of five, or this is your fifth use out of five.
[00:25:53.600 --> 00:25:56.480] And then it makes you breathe in and breathe out.
[00:25:56.480 --> 00:26:01.120] And after you do that, then it asks, Do you still want to go into this app?
[00:26:01.120 --> 00:26:04.240] So, it'll do like a deep breath in, deep breath out.
[00:26:04.240 --> 00:26:06.400] It'll post some really cool quotes.
[00:26:06.400 --> 00:26:09.440] So, I'll read you the quote that just popped up on my screen.
[00:26:09.440 --> 00:26:15.120] So, it says, Good habits make time your ally, bad habits make time your enemy.
[00:26:15.120 --> 00:26:16.080] James Clear.
[00:26:16.080 --> 00:26:16.880] Boom.
[00:26:16.880 --> 00:26:18.240] Do I really want to go in?
[00:26:18.240 --> 00:26:20.960] So, you can either hit use app or never mind.
[00:26:20.960 --> 00:26:22.880] You basically budget your uses.
[00:26:22.880 --> 00:26:27.360] If you click use app, it'll ask you how much time do you want to spend on this app?
[00:26:27.360 --> 00:26:29.680] You can do one minute, two minutes, five minutes, 10 minutes.
[00:26:30.120 --> 00:26:38.440] This has helped me consciously choose: okay, I have a two-minute window of time right now, or I have 10 minutes that I can scroll.
[00:26:38.440 --> 00:26:39.720] You know what's crazy?
[00:26:39.720 --> 00:26:43.320] I didn't even log into Instagram once yesterday.
[00:26:43.320 --> 00:26:46.600] Not even once, because every time I clicked on it, which guess what?
[00:26:46.600 --> 00:26:47.960] I clicked on it a ton.
[00:26:47.960 --> 00:26:49.800] I just subconsciously do it.
[00:26:49.800 --> 00:26:55.080] And so, what I want for you to get in the habit of is not being just a consumer, being a creator.
[00:26:55.080 --> 00:27:03.080] And if you need to invite in tools to help you free up more time to get off apps, you can set this up for any apps that you want.
[00:27:03.080 --> 00:27:08.520] So it could be for Facebook, it could be for news apps, it could be for Instagram, it could be for TikTok.
[00:27:08.520 --> 00:27:16.520] I tell you, it is changing my life and it is just really making me go in with a higher consciousness of like, do I really want to be scrolling right now?
[00:27:16.520 --> 00:27:17.880] How much time do I have to scroll?
[00:27:17.880 --> 00:27:18.200] Great.
[00:27:18.200 --> 00:27:20.200] Okay, let's go in with a purpose.
[00:27:20.200 --> 00:27:27.480] So just throwing that out there, but this first part of the visibility and validation tasks is just posting.
[00:27:27.480 --> 00:27:30.440] If you don't feel like you can post a post, post a story.
[00:27:30.440 --> 00:27:31.480] Ask questions.
[00:27:31.480 --> 00:27:35.000] Get in the habit of being a creator, not just a consumer.
[00:27:35.000 --> 00:27:45.000] The next thing that I would do is pin one to three old posts that you've had, whether it's Instagram posts, Facebook posts, blog posts, get them onto Pinterest.
[00:27:45.000 --> 00:27:47.480] Okay, you know, I'm a Pinterest girly.
[00:27:47.480 --> 00:27:49.720] I am obsessed with Pinterest.
[00:27:50.040 --> 00:27:57.560] Grab a few posts, whether it is things that you've posted in the past, maybe quotes that have performed well, something that felt meaningful for you.
[00:27:57.560 --> 00:28:03.800] Drop them into a Pinterest template in Canva and literally get them onto Pinterest.
[00:28:03.800 --> 00:28:05.960] Again, you don't have to be a passive pinner.
[00:28:05.960 --> 00:28:08.200] You can be a creator on the platform.
[00:28:08.200 --> 00:28:09.960] Pinterest is amazing.
[00:28:09.960 --> 00:28:15.000] It is what I like to say is the laziest platform because it doesn't require constant engagement.
[00:28:15.280 --> 00:28:20.560] All it's asking for is just a little consistency, meaning, can you contribute to this platform?
[00:28:20.560 --> 00:28:22.080] You don't have to be on it all day.
[00:28:22.080 --> 00:28:23.840] You have no DMs to respond to.
[00:28:23.840 --> 00:28:26.000] You don't have to comment back to comments.
[00:28:26.000 --> 00:28:30.560] Let me tell you, one pin can bring traffic for weeks or even months.
[00:28:30.560 --> 00:28:37.680] And if you are someone where you want to create visibility that doesn't depend on you showing up live every day, this is where you do it.
[00:28:37.680 --> 00:28:41.680] This is where you make your content work harder, not just faster.
[00:28:41.680 --> 00:28:44.240] I just had a friend reach out to me and she messaged me.
[00:28:44.240 --> 00:28:47.520] She goes, I wish I would have listened to you sooner about Pinterest.
[00:28:47.520 --> 00:28:49.440] She goes, I got super excited about Pinterest.
[00:28:49.440 --> 00:28:50.880] I pinned on it about a year ago.
[00:28:50.880 --> 00:28:53.200] One of my VAs was helping pin my content.
[00:28:53.200 --> 00:28:55.920] We totally got busy with a launch, forgot about it.
[00:28:55.920 --> 00:28:57.600] We're just circling back to it right now.
[00:28:57.600 --> 00:28:58.320] And guess what?
[00:28:58.320 --> 00:29:02.160] It has still been sending me traffic every single day.
[00:29:02.160 --> 00:29:03.040] We haven't been in.
[00:29:03.040 --> 00:29:06.160] Pinterest is like the best platform.
[00:29:06.160 --> 00:29:09.200] It is not going to penalize you for taking a little break or a breather.
[00:29:09.200 --> 00:29:15.680] So if you only have 20 minutes of time, get onto Pinterest and create a few pins and start becoming a pinner.
[00:29:15.680 --> 00:29:18.160] Make your work last longer.
[00:29:18.160 --> 00:29:22.800] This is a way to turn your content from lasting a day into months.
[00:29:22.800 --> 00:29:23.440] Okay.
[00:29:23.440 --> 00:29:33.840] The final thing that I would do in terms of this stage of visibility and validation is hop on to your stories and ask a question.
[00:29:33.840 --> 00:29:37.600] Use your Instagram stories, even if your audience is tiny.
[00:29:37.600 --> 00:29:42.560] Or if you have an email list because you've listened to me, use it to ask a simple question.
[00:29:42.560 --> 00:29:47.760] Like, what's something you're struggling with when it comes to fill in the blank with your topic?
[00:29:47.760 --> 00:29:50.880] What I love about this, this is not just engagement.
[00:29:50.880 --> 00:29:52.640] It is literally research.
[00:29:52.640 --> 00:29:55.280] These answers can help shape your next offer.
[00:29:55.280 --> 00:29:57.200] They can help you create your next lead magnet.
[00:29:57.200 --> 00:30:00.520] They can help you write your next post, your podcast episode, or your email.
[00:29:59.920 --> 00:30:06.120] This is a very simple and direct way to understand: here is what your audience needs right now.
[00:30:06.440 --> 00:30:09.480] You don't have to guess, you don't have to overcomplicate it.
[00:30:09.480 --> 00:30:10.920] This is the way to do that.
[00:30:10.920 --> 00:30:13.160] Now, we have taken this a step further.
[00:30:13.160 --> 00:30:20.120] And so, if suddenly because you're off of social media and you're not scrolling passively, you have a lot of time left over.
[00:30:20.120 --> 00:30:35.080] I just recorded an entire episode with my girl, my right hand, Marissa, and we are talking about how we created a survey and how one tiny survey helped me rebuild my business with way more clarity and alignment.
[00:30:35.080 --> 00:30:40.760] And so, this is like a micro action, but if you want to listen to that, that is actually episode number 900.
[00:30:40.760 --> 00:30:49.080] Just scroll back a tiny bit and listen to how you can ask the right questions and then how you can use that information to help guide you forward.
[00:30:49.080 --> 00:30:55.400] And you could take what we talked about in that episode and just drip it out slowly with any platform that you currently have.
[00:30:55.400 --> 00:31:03.240] So, another action you can take is just asking a question: ask the right question and use the responses to help guide your path forward.
[00:31:03.240 --> 00:31:07.080] Now, here's a reminder: you do not need to be everywhere.
[00:31:07.400 --> 00:31:15.240] What I will say is, show up best where your audience is already paying attention and don't focus on things like going viral.
[00:31:15.240 --> 00:31:17.640] I think a lot of times that is the focus.
[00:31:17.640 --> 00:31:19.160] You don't want to go viral.
[00:31:19.160 --> 00:31:21.320] Let me tell you, going viral doesn't do a lot for you.
[00:31:21.320 --> 00:31:25.720] You want to become familiar, you want to be consistent, and you want to be trustworthy.
[00:31:25.720 --> 00:31:28.280] None of those require virality.
[00:31:28.280 --> 00:31:33.120] When I think about doing something consistently, when you do it well.
[00:31:33.120 --> 00:31:39.480] These small moves are actually going to help you build brand awareness, audience trust, and content clarity.
[00:31:39.480 --> 00:31:41.200] Stay in action.
[00:31:41.200 --> 00:31:42.480] Use your time well.
[00:31:42.480 --> 00:31:44.680] Don't waste it, okay?
[00:31:45.040 --> 00:31:53.200] Now, if this episode is hitting home for you before we dive into phase three, here's my ask: take a quick second and share it with a friend.
[00:31:53.200 --> 00:31:56.080] Bring them into the fold, bring them into this conversation.
[00:31:56.080 --> 00:32:01.520] This small action helps more women hear that progress doesn't need perfect conditions because, guess what?
[00:32:01.520 --> 00:32:03.040] Nothing is perfect.
[00:32:03.040 --> 00:32:06.080] We need time and just a little time and intention.
[00:32:06.080 --> 00:32:08.320] So, share it with a friend who that would resonate with.
[00:32:08.320 --> 00:32:14.160] We're going to dive into phase three, which is all about tactical tasks and growth tasks next.
[00:32:14.160 --> 00:32:20.000] But first, a quick word from the sponsors who helped make this show possible.
[00:32:20.000 --> 00:32:28.320] Running a business means wearing every hat, creating content one minute, handling customer service the next, then trying to figure out shipping logistics.
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[00:33:24.160 --> 00:33:27.040] Go to shopify.com/slash gold digger.
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[00:33:33.160 --> 00:33:39.480] This podcast is brought to you by Mercury, banking that helps entrepreneurs do more with their money.
[00:33:39.480 --> 00:33:44.280] When I first started taking my business seriously, I remember feeling stretched thin.
[00:33:44.280 --> 00:33:49.400] I was juggling invoices, tracking payments, and managing cash flow across different tools.
[00:33:49.400 --> 00:33:52.840] It was messy, and I thought banking had to be that way.
[00:33:52.840 --> 00:33:55.240] That's why I was impressed with Mercury.
[00:33:55.240 --> 00:34:05.000] Unlike traditional banking that feels clunky and outdated, Mercury is designed to make managing money effortless so that you can focus on what actually grows your business.
[00:34:05.000 --> 00:34:13.400] Everything you need is in one intuitive product: banking, cards, spend management, invoicing, and more, all in one place.
[00:34:13.400 --> 00:34:16.680] Plus, Mercury flexes to fit all types of businesses.
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[00:34:22.120 --> 00:34:27.160] Visit mercury.com to join over 200,000 entrepreneurs who use Mercury.
[00:34:27.160 --> 00:34:30.600] Mercury is a financial technology company, not a bank.
[00:34:30.600 --> 00:34:33.960] For important details, check the show notes.
[00:34:35.240 --> 00:34:41.560] Last February, when the Minnesota winter felt like it would never end, I looked at my family and I said, that's it.
[00:34:41.560 --> 00:34:42.600] We're going south.
[00:34:42.600 --> 00:34:51.080] So we booked a house on Airbnb with a pool, enough space for each of us to actually get good sleep, and all of the little luxuries we didn't have at home.
[00:34:51.080 --> 00:34:53.720] But what really stuck with me wasn't just the house.
[00:34:53.720 --> 00:34:55.720] It was all these thoughtful touches.
[00:34:55.720 --> 00:35:01.400] Fresh coffee waiting for us, local restaurant recommendations, even pool towels that actually smelled good.
[00:35:01.400 --> 00:35:05.240] Drew and I kept looking at each other like, how did they think of everything?
[00:35:05.240 --> 00:35:07.960] And that's when I realized this host was a pro.
[00:35:07.960 --> 00:35:13.480] They had clearly figured out how to make people feel genuinely cared for and not just housed.
[00:35:13.480 --> 00:35:18.880] Now, having been a host myself, I understand how much care it takes to create that kind of experience.
[00:35:14.680 --> 00:35:21.920] The thing is, not every host can always be there in person.
[00:35:21.920 --> 00:35:22.960] Life gets busy.
[00:35:22.960 --> 00:35:27.360] Maybe you're traveling, working remotely, or you've got a second property sitting empty.
[00:35:27.360 --> 00:35:31.840] That is why I love that Airbnb offers tools to help make hosting simpler.
[00:35:31.840 --> 00:35:44.480] With their co-host network, you can partner with experienced local co-hosts who manage the details from guest communication to on-the-ground support so that your space and your guests are cared for even when you can't be there.
[00:35:44.480 --> 00:35:48.640] If hosting has ever felt overwhelming, this makes it easier than ever.
[00:35:48.640 --> 00:35:53.040] Find a co-host now at Airbnb.com/slash host.
[00:35:53.680 --> 00:35:58.480] All right, diving into phase three, what I'm calling tactical and growth tasks.
[00:35:58.480 --> 00:36:03.520] Again, as I was building out this episode, I was thinking, okay, what are like the smallest starter tasks?
[00:36:03.520 --> 00:36:05.920] We're getting in to phase three, all right?
[00:36:05.920 --> 00:36:07.840] You've probably done the mindset work.
[00:36:07.840 --> 00:36:09.760] You've probably started to show up.
[00:36:09.760 --> 00:36:12.400] Here's where it is time to make your effort count.
[00:36:12.400 --> 00:36:16.720] And what I need you to do is to put structure around it.
[00:36:16.720 --> 00:36:17.920] Hear me out here.
[00:36:18.240 --> 00:36:22.080] I ran a business for years without structure.
[00:36:22.080 --> 00:36:23.280] I don't know how.
[00:36:23.280 --> 00:36:25.760] I don't know how I was able to get anything done.
[00:36:25.760 --> 00:36:29.920] I don't know what I did with my time that I did have when I had it, okay?
[00:36:30.560 --> 00:36:40.160] When I had my first daughter, I remember just staring at my computer and knowing that there were a million things I needed to do, but not even knowing where to start.
[00:36:40.160 --> 00:36:43.120] I didn't even know how to find the things that I needed to do.
[00:36:43.120 --> 00:36:47.600] I used to feel like structure would constrain my creativity.
[00:36:47.600 --> 00:36:48.560] It would box me in.
[00:36:48.560 --> 00:36:50.720] It would make business boring.
[00:36:50.720 --> 00:36:52.720] But the opposite has happened.
[00:36:52.720 --> 00:37:00.600] Systems and structure have unlocked my creativity on a whole new level because I know exactly what I need to do when I need to do it.
[00:37:00.680 --> 00:37:10.600] And it frees up time and headspace to do the things that actually move me forward, that keep me in that visionary seat of my company.
[00:37:10.600 --> 00:37:15.560] So, this is the part where people say they're building a business but keep spinning their wheels.
[00:37:15.560 --> 00:37:22.120] This is the part where people are on the content creation hamster wheel and they're wondering, like, when does this end?
[00:37:22.120 --> 00:37:23.320] Or how do I get off of it?
[00:37:23.320 --> 00:37:27.320] Or I feel like I'm doing so much, but it's not actually leading to results.
[00:37:27.320 --> 00:37:35.400] And so, here's what I want for you: you are here to build a business that works with the time you have, not the time you wish you had, right?
[00:37:35.720 --> 00:37:38.200] And so, this is where we go into phase three.
[00:37:38.200 --> 00:37:42.920] This is about building momentum with systems, not just grit, okay?
[00:37:43.560 --> 00:37:54.680] So, the thing that I would do if I had 20 minutes of time, and I am saying your girl is in phase three, is sketch out a freebie based on what people are asking.
[00:37:54.680 --> 00:38:00.680] The best ideas, let me tell you, they don't come from just brainstorming, they come from listening.
[00:38:00.680 --> 00:38:03.800] Check your DMs, maybe your comments.
[00:38:03.800 --> 00:38:07.640] Maybe you have common questions that your friends and family always ask you.
[00:38:07.640 --> 00:38:12.440] Maybe you get cornered at the dinner party and people keep asking you about this one thing.
[00:38:12.440 --> 00:38:16.920] What are people already struggling with that they know they're struggling with?
[00:38:16.920 --> 00:38:22.280] Sit with that and sketch out something that can solve just one piece of that puzzle.
[00:38:22.280 --> 00:38:27.880] Keep it super light, keep it super fast, don't go overcomplicated, don't go into perfectionism.
[00:38:27.880 --> 00:38:36.680] I'm talking like a one-page checklist, a simple how-to, a script that they could steal and copy, a voice message with three simple steps for them to take action.
[00:38:36.680 --> 00:38:42.600] The goal here is not to blow them away, it's to give somebody a quick win.
[00:38:42.600 --> 00:38:49.040] Now, what I think is amazing is I am a huge believer that your email list is the biggest and best asset you own.
[00:38:49.200 --> 00:38:54.160] Like there is so much money in the list, but there is so much community, meaning, and power.
[00:38:54.160 --> 00:38:57.680] A freebie isn't just a flex, it is a literal filter.
[00:38:57.680 --> 00:39:06.160] It helps the right people find you and self-qualify themselves to be willing and potentially able to take the next step with you.
[00:39:06.160 --> 00:39:10.720] So, if I had 20 minutes of time, I would sit down and say, Okay, what are people already asking?
[00:39:10.720 --> 00:39:15.120] How can I create a free resource that solves one piece of that puzzle for them?
[00:39:15.120 --> 00:39:25.040] Again, keep it simple, it doesn't have to be pretty, it doesn't have to be perfect, but start thinking about how can your work solve a problem that people already have.
[00:39:25.040 --> 00:39:33.200] Another thing I would consider doing in phase three is writing one email subject line and maybe even just a three to five sentence message.
[00:39:33.200 --> 00:39:38.560] I am talking about low-fi commitment, lo-fi work, okay?
[00:39:38.880 --> 00:39:47.600] Even if your email list is just getting started, even if your list is small, especially if it's small, this is the moment to build trust.
[00:39:47.600 --> 00:39:53.120] Now, here's what I'll say: write a message like you were talking to one person who really gets you.
[00:39:53.120 --> 00:39:57.840] I literally always create for Sarah, who is a real person in my real life.
[00:39:57.840 --> 00:39:58.800] She is my friend.
[00:39:58.800 --> 00:40:00.320] She is a busy mom of three.
[00:40:00.320 --> 00:40:01.360] She has a company.
[00:40:01.360 --> 00:40:03.120] She's trying to stay in alignment.
[00:40:03.120 --> 00:40:07.280] She wants to serve people and make an impact, but she also wants to be home with her kids.
[00:40:07.280 --> 00:40:08.560] I just want to connect with her.
[00:40:08.560 --> 00:40:10.000] I'm not trying to sell her anything.
[00:40:10.000 --> 00:40:12.560] I literally want to check in on her and help her out.
[00:40:12.560 --> 00:40:27.600] And so, if you can write an email subject line and a three-sentence message, you could try starting out with, here's one thing I wish I knew sooner, or something just happened to me this week and it reminded me of you because, or if you're in this season, this is for you.
[00:40:27.600 --> 00:40:31.160] It can be super short, it can be super clear and personal.
[00:40:29.840 --> 00:40:36.600] You're not writing for clicks, you're not looking at all those numbers, you are writing for pure connection.
[00:40:36.920 --> 00:40:48.280] And let me tell you, if you do this consistently, people will start to feel like they know you, not because you're tricking them or you're doing all the salesy things, because they actually know you.
[00:40:48.600 --> 00:40:52.600] I have been having so much fun with my emails.
[00:40:52.600 --> 00:40:54.280] I hope you're on my email list.
[00:40:54.280 --> 00:40:55.880] I love sending them.
[00:40:55.880 --> 00:40:58.440] I am telling things that I'm not sharing anywhere else.
[00:40:58.440 --> 00:41:00.040] I am telling personal stories.
[00:41:00.040 --> 00:41:01.800] I am telling hilarious things.
[00:41:01.800 --> 00:41:05.160] I'm walking through, here's what we're actually doing behind the scenes.
[00:41:05.160 --> 00:41:06.680] I am sharing behind the scenes.
[00:41:06.760 --> 00:41:08.760] Like, these are the prompts we're using.
[00:41:08.760 --> 00:41:10.440] These are the numbers we're looking at.
[00:41:10.440 --> 00:41:11.640] This is the data we're seeing.
[00:41:11.640 --> 00:41:17.480] And so, if you have not started your list yet, go back to phase two.
[00:41:17.480 --> 00:41:22.760] If you have, consider taking a pocket of time to write a subject line and just a short little message.
[00:41:22.760 --> 00:41:24.440] Again, low-fi here.
[00:41:24.440 --> 00:41:26.600] This doesn't have to be super formal.
[00:41:26.600 --> 00:41:28.200] You don't have to write the way you think you would.
[00:41:28.200 --> 00:41:30.680] Write to one person and connect with them.
[00:41:30.680 --> 00:41:45.000] The final thing that I would do if I had 20 minutes of time and I was considering myself a tactical and a growth-focused entrepreneur is I would schedule three posts or pins using a super simple template.
[00:41:45.000 --> 00:41:48.520] Stop creating content on the treadmill, right?
[00:41:48.520 --> 00:41:52.680] Start building a rhythm that works with your life, not against it.
[00:41:52.680 --> 00:42:03.640] If you are already in the hustle habits, this is your invitation to start building the systems and the structure and the rhythms that help you get your life back.
[00:42:03.640 --> 00:42:09.560] You already are telling me you don't have a lot of time, so don't waste it in the wrong places.
[00:42:09.560 --> 00:42:15.600] If you have a past post that did well, steal a quote from it, turn a lesson you've learned into a pin.
[00:42:15.600 --> 00:42:17.840] Use a photo you've already taken.
[00:42:17.840 --> 00:42:19.200] Use a stock photo.
[00:42:19.200 --> 00:42:20.160] I don't care.
[00:42:14.600 --> 00:42:21.600] Drop it into a template.
[00:42:21.920 --> 00:42:26.000] Write a short, keyword-rich description, and schedule the pin.
[00:42:26.000 --> 00:42:27.680] These are not throwaway posts.
[00:42:27.680 --> 00:42:31.360] These are literally digital breadcrumbs that help people find you again.
[00:42:31.360 --> 00:42:32.800] You don't need to go viral once.
[00:42:32.800 --> 00:42:36.480] You need to be findable over and over and over again.
[00:42:36.480 --> 00:42:37.600] This is why I love Pinterest.
[00:42:37.600 --> 00:42:38.960] Pinterest is a search engine.
[00:42:38.960 --> 00:42:42.320] Its literal job is to connect people with you and your work.
[00:42:42.320 --> 00:42:44.960] The people that are searching for what you have.
[00:42:44.960 --> 00:42:52.720] This is how you can create something that can keep showing up, even if and let me just say when you need to step away.
[00:42:52.720 --> 00:42:57.360] So that is what I would do with 20 minutes of time: I would look at things I've already created.
[00:42:57.360 --> 00:43:15.920] If you're in phase three, you're probably sitting on a gold mine of content that could do awesome on Pinterest, that could help you get your work in front of people that are actively searching for it so that you don't feel like you're screaming out into the void and so that you are actually connecting with the people who need what it is you have.
[00:43:15.920 --> 00:43:30.720] All right, I feel like I stepped up onto a soapbox, but here's what I want for you to know: so many of the most meaningful, impactful, profitable businesses were not built with wide open calendars or perfect conditions.
[00:43:30.720 --> 00:43:38.800] I think that most of the businesses that I admire were built with these tiny little pockets of times, just like the ones you might have today.
[00:43:38.800 --> 00:43:46.640] So if you are building your dream between meetings or during nap time or after a long shift or before the entire house wakes up, I see you.
[00:43:46.640 --> 00:43:50.880] And more importantly than that, I believe in what you're building.
[00:43:50.880 --> 00:43:57.200] Because here's what I'll say: 20 minutes of focused, intentional action, that's not small.
[00:43:57.200 --> 00:43:58.720] I think that's strategy.
[00:43:58.720 --> 00:44:07.880] I think that's momentum and proof that you are doing the brave work of building something that matters in a way that honors the reality of your life, whatever it looks like.
[00:44:07.880 --> 00:44:09.880] This episode isn't just a checklist.
[00:44:09.880 --> 00:44:11.320] It is a mindset shift.
[00:44:11.320 --> 00:44:13.000] You don't need more time.
[00:44:13.000 --> 00:44:16.520] You need the confidence to start using the time you already have.
[00:44:16.520 --> 00:44:23.160] And that dream of yours, it deserves a place on your calendar, even if that place is just 20 minutes a day.
[00:44:23.160 --> 00:44:24.600] Make it worth it.
[00:44:24.600 --> 00:44:25.400] Make it count.
[00:44:25.400 --> 00:44:31.320] And sometimes you'll see once you start getting momentum, you will feel unstoppable.
[00:44:31.320 --> 00:44:33.080] Keep stacking up those small wins.
[00:44:33.080 --> 00:44:35.480] Keep choosing progress over pressure.
[00:44:35.480 --> 00:44:36.280] You're not behind.
[00:44:36.280 --> 00:44:39.800] You're just building a business that honors your life, not hijacks it.
[00:44:39.800 --> 00:44:42.840] And I wish more entrepreneurs started in that way.
[00:44:42.840 --> 00:44:44.920] I hope today's episode touched you.
[00:44:44.920 --> 00:44:46.840] I hope you can relate to it.
[00:44:46.840 --> 00:44:52.360] I hope that you leverage these strategies no matter what phase of business you are in.
[00:44:52.360 --> 00:44:54.680] Get started, get moving.
[00:44:54.680 --> 00:44:55.560] You got this.
[00:44:55.560 --> 00:45:04.200] And keep on coming back to the Gold Digger podcast because I will keep creating this content for you with you in mind, with your real life in mind.
[00:45:04.200 --> 00:45:07.480] Until next time, Gold Diggers, keep on digging your biggest goals.
[00:45:07.480 --> 00:45:11.880] And thank you so much for listening to this episode of the podcast today.
[00:45:12.520 --> 00:45:16.200] Thanks for pulling up a seat for another episode of the Gold Digger Podcast.
[00:45:16.200 --> 00:45:25.560] I hope today's episode filled you with inspiration, gave you information that you can turn into action, and realigned you with your true north in life and business.
[00:45:25.560 --> 00:45:36.200] If you've enjoyed today's episode, head on over to goldiggerpodcast.com for today's show notes, discount codes for our sponsors, freebies to fuel your results, and so much more.
[00:45:36.200 --> 00:45:40.760] And if you haven't yet, make sure you're subscribed so that you never miss a future show.
[00:45:40.760 --> 00:45:43.480] We'll see you next time, Gold Diggers.