
348. CEO Behavior: Ask Me Anything with Suneera on Burnout, Boundaries & Showing Up Anyway
March 31, 2025
Key Takeaways
- Executive presence and CEO style are crucial for making a strong first impression, and can be cultivated through self-care, intentional dressing, and embracing one’s personal feminine or masculine energy.
- Consistent effort, even when unmotivated, is the differentiator between success and failure, as showing up daily, regardless of perfection, builds momentum and prevents falling off track.
- True worthiness in business and life is found not in external metrics or comparison, but in staying connected to one’s original purpose and serving with that authentic ‘why’.
Segments
DIY Home Security with ADT (00:00:30)
- Key Takeaway: ADT offers an easy-to-install DIY home security system that provides virtual assistance and peace of mind.
- Summary: This segment transitions to an advertisement for ADT’s DIY home security system, emphasizing its ease of installation, virtual support, and the ability for users to feel empowered by setting it up themselves.
CEO School Mission and Introduction (00:01:13)
- Key Takeaway: CEO School aims to empower women entrepreneurs to overcome the statistic of less than 2% reaching $1 million in revenue and achieve their business and life goals.
- Summary: Sonara Madani introduces herself and the mission of CEO School, highlighting the disparity in female founder success and her commitment to mentoring women to build successful businesses and achieve financial independence.
CEO Behavior: Style and Presence (00:04:09)
- Key Takeaway: Elevating executive presence through style involves self-love, intentional outfit choices that reflect personal brand, and understanding color palettes to enhance confidence and impact.
- Summary: The conversation delves into how style contributes to executive presence, emphasizing that it starts from within with self-acceptance and extends to thoughtful outfit selection, accessories, and understanding personal color analysis to project confidence and professionalism.
Staying Focused and Motivated (00:11:00)
- Key Takeaway: The key to pushing through exhaustion and lack of motivation is to ‘do the suck’ by taking the first step and showing up consistently, even without peak effort.
- Summary: This segment addresses the challenge of staying focused and motivated when tired, with the advice being to simply start, acknowledge the difficulty, and understand that consistent, albeit imperfect, effort is what drives success.
Managing Distractions as a CEO (00:14:31)
- Key Takeaway: A CEO’s primary role is to lead by example in avoiding distractions, maintaining focus on strategic plans, and keeping the team aligned and prioritized.
- Summary: The discussion focuses on how CEOs manage calls and interruptions, emphasizing that distractions are normal but the CEO’s responsibility is to steer the company’s course, set strategic examples, and use operational cadences to maintain focus.
Entrepreneurial Origins and Lessons (00:19:03)
- Key Takeaway: Early entrepreneurial endeavors, like selling eyeliner in middle school, lay the foundation for business acumen, while later lessons focus on prioritizing inner peace and self-awareness over external validation.
- Summary: Sonara shares her first business ventures, starting with selling eyeliner as a child and then Stax Payments, and reflects on current lessons learned about the importance of inner peace, letting go of ego, and focusing on personal well-being.
Defining Worthiness and Purpose (00:26:19)
- Key Takeaway: The worth of one’s endeavors is determined by internal connection to purpose and the impact made, not by external KPIs or comparison to others.
- Summary: This segment explores how to know if what you’re doing is worth it, concluding that it’s about feeling connected to your purpose and making an impact, rather than relying on external metrics or societal definitions of success.
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[00:00:00.960 --> 00:00:07.200] A mochi moment from Mark, who writes, I just want to thank you for making GOP1s affordable.
[00:00:07.200 --> 00:00:12.160] What would have been over $1,000 a month is just $99 a month with Mochi.
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[00:00:17.920 --> 00:00:19.120] You're the best.
[00:00:19.120 --> 00:00:20.240] Thanks, Mark.
[00:00:20.240 --> 00:00:23.120] I'm Myra Ameth, founder of Mochi Health.
[00:00:23.120 --> 00:00:27.040] To find your Mochi Moment, visit joinmochi.com.
[00:00:27.040 --> 00:00:30.240] Mark is a mochi member compensated for his story.
[00:00:30.560 --> 00:00:34.640] Taking on a DIY job around the house is the ultimate summer project.
[00:00:34.640 --> 00:00:42.400] But if your DIY home security system is a beware of dog sign, when your real pet is Princess the Cat, that's safe-ish.
[00:00:42.400 --> 00:00:47.200] To be actually safe, help protect your home with a DIY system from ADT.
[00:00:47.200 --> 00:00:52.080] It's easy to install and gives you virtual assistance from ADT's technical support team.
[00:00:52.080 --> 00:00:55.840] Best of all, you can tell everyone in the neighborhood you set it up yourself.
[00:00:55.840 --> 00:00:58.640] Don't settle for safe-ish this summer.
[00:00:58.640 --> 00:01:00.880] DIY with ADT instead.
[00:01:00.880 --> 00:01:04.320] Visit ADT.com to learn more.
[00:01:13.280 --> 00:01:20.640] Hi, I'm Sonara Madani, a mom of two, daughter of an immigrant, and an unlikely entrepreneur who built a billion-dollar business.
[00:01:20.640 --> 00:01:21.840] Yes, billion.
[00:01:22.160 --> 00:01:25.520] Now I'm doing it again and building my second unicorn, work.
[00:01:26.240 --> 00:01:33.040] Shockingly, less than 2% of female founders ever reach $1 million in revenue, and I'm on a mission to change that.
[00:01:33.040 --> 00:01:39.200] At CEO School, we mentor thousands of women to help them level up in business and in life.
[00:01:39.200 --> 00:01:45.440] We believe that you deserve to have it all because honestly, nothing bad happens when women make more money.
[00:01:46.160 --> 00:01:49.280] Grab a seat because class is officially in session.
[00:01:49.280 --> 00:01:51.840] Welcome to CEO School.
[00:01:53.120 --> 00:01:53.840] Hi, everyone.
[00:01:53.840 --> 00:01:55.600] Welcome back to CEO School Podcast.
[00:01:55.600 --> 00:02:00.680] I'm your host, Sonara Madani, and today we have something special in store for you.
[00:02:00.680 --> 00:02:04.520] Actually, my podcast manager, Lily, has something in store for you.
[00:02:04.520 --> 00:02:08.920] So, over the last several weeks, we have been posting so much on social media.
[00:02:08.920 --> 00:02:12.680] I hope you're enjoying the flavor on social.
[00:02:12.680 --> 00:02:15.640] I feel like it's, I'm like really enjoying being back.
[00:02:15.640 --> 00:02:23.480] And if you have questions, honestly, on how I'm back on social, it's been a daunting process over the last five years that I've had a love-hate relationship with it.
[00:02:23.480 --> 00:02:26.600] But I finally feel like it's feeling good.
[00:02:26.600 --> 00:02:31.400] I feel my authentic voice, and I'm really enjoying connecting with every single one of you.
[00:02:31.400 --> 00:02:38.280] So, if you tune into the show on Spotify, iTunes, wherever you listen, I love it.
[00:02:38.280 --> 00:02:39.960] And come back and engage with me.
[00:02:39.960 --> 00:02:41.640] I am literally online.
[00:02:41.640 --> 00:02:42.680] You can ask me anything.
[00:02:42.680 --> 00:02:51.080] I'd love to hear your thoughts on the show, any key takeaways, like further questions you have and suggestions, or future guests, all this stuff.
[00:02:51.080 --> 00:02:54.760] So, I'm on the platform actively on Instagram.
[00:02:54.760 --> 00:02:55.720] Please DM me.
[00:02:55.720 --> 00:02:57.480] I would love to hear from you.
[00:02:57.480 --> 00:03:03.240] And with that, we've been doing a little AMA series, and I want to answer your questions.
[00:03:03.240 --> 00:03:07.000] So, she's compiled a list of questions, and I actually don't know the question.
[00:03:07.000 --> 00:03:07.880] So, that was part of this.
[00:03:07.880 --> 00:03:11.880] She doesn't, there's no notes, there's no prep, there's nothing in front of me.
[00:03:11.880 --> 00:03:14.920] And she's gonna ask me a series of questions.
[00:03:14.920 --> 00:03:17.800] And as we were sitting down, we're like, What should we call this series?
[00:03:17.800 --> 00:03:19.000] I think it's gonna be a really fun series.
[00:03:19.000 --> 00:03:25.720] We'd love to continue to do this and bring all of these raw questions and answers and connect with you back.
[00:03:26.040 --> 00:03:27.880] And I was like, What should be the name of the series?
[00:03:27.880 --> 00:03:31.960] We think we're gonna call it CEO behavior.
[00:03:31.960 --> 00:03:32.480] Yeah.
[00:03:32.200 --> 00:03:34.360] So, so what CEO behavior?
[00:03:34.360 --> 00:03:43.560] I don't know, it could be feminine, it could be masculine, it could be fun, it could be, it could be serious, it could be all the things, and there is no perfect CEO behavior.
[00:03:43.560 --> 00:03:44.880] And so, here I am.
[00:03:44.880 --> 00:03:46.960] We're gonna do CEO behavior.
[00:03:46.960 --> 00:03:48.000] I hope you enjoy.
[00:03:48.000 --> 00:03:50.080] Miss Wiggle, welcome to the show.
[00:03:50.080 --> 00:03:50.720] Thanks.
[00:03:44.600 --> 00:03:51.680] My name's Lily.
[00:03:51.920 --> 00:03:55.200] I am CEO Schools podcast producer.
[00:03:55.520 --> 00:03:56.800] I'm really excited to do this.
[00:03:56.800 --> 00:04:00.240] I've been collecting questions from the audience for the last actually couple weeks.
[00:04:00.560 --> 00:04:02.480] We've been collecting for a minute now.
[00:04:02.800 --> 00:04:07.280] And Senora wants to keep this businessy, but you know, I'm going to throw in some other questions too.
[00:04:07.280 --> 00:04:08.800] She has no idea what I'm going to throw her away.
[00:04:09.120 --> 00:04:09.600] Okay.
[00:04:09.600 --> 00:04:13.040] So, first up from Christina has a question about your style, actually.
[00:04:13.760 --> 00:04:18.560] She said, What tips do you have to elevate your executive presence through your style?
[00:04:18.560 --> 00:04:20.400] Oh, I love that question, Christina.
[00:04:20.400 --> 00:04:23.040] And I love that you said executive presence.
[00:04:23.040 --> 00:04:25.360] That is exactly what it is.
[00:04:25.360 --> 00:04:27.120] That is the big business energy.
[00:04:27.120 --> 00:04:30.880] That is CEO behavior is to have executive presence.
[00:04:30.880 --> 00:04:33.440] And I think it comes from within.
[00:04:33.440 --> 00:04:39.200] So, like, the first most important style, like if you are happy inside, it does reflect on the outside.
[00:04:39.200 --> 00:04:51.280] And I will say that when I look at, like, when I look back at and cringe at my style through the years, it's also a big reflection of how much time, energy, and effort I put because of how I was feeling inside as well.
[00:04:51.280 --> 00:04:58.800] And so, that's my first tip: be kind to yourself, like, love on yourself, and wherever you are.
[00:04:58.800 --> 00:04:59.600] And it doesn't matter.
[00:04:59.600 --> 00:05:09.040] I don't think style has to do with where your, like, your body is at, or like, it's really that the energy and how you want to be represented to the world, that executive presence.
[00:05:09.040 --> 00:05:14.000] And so, love on that inside of you because it does reflect on the outside.
[00:05:14.000 --> 00:05:19.120] And the best thing that you can wear every day, and I tell my kids this, I'm gonna go into mom mode, is your smile.
[00:05:19.120 --> 00:05:22.800] Like, that is the best thing that you can wear every day.
[00:05:22.800 --> 00:05:24.560] So, that's what I would start with.
[00:05:24.560 --> 00:05:36.520] But, on an outfit level or what I'm putting together, I believe that executive presence and CEO style, this is how I show up, and I want everyone makes a first impression about you.
[00:05:36.680 --> 00:05:43.720] So, whether you, you know, whether we believe it or not, and whether it's right or not, it's just how the human brain works.
[00:05:43.720 --> 00:06:07.720] And so, when I'm interacting with people, whether it is in person or even when it's on Zoom, I find so often that like we discount the fact that even though it's behind a screen, we're still showing up to people and we still have an image, and people are still, you know, assessing and judging and creating their, you know, where they're placing us in our minds and making, you know, whatever their stories are about us.
[00:06:07.720 --> 00:06:13.240] Like, all of that, these impressions, we're leaving an impression no matter whether it's behind a screen or in person.
[00:06:13.240 --> 00:06:21.080] So, I do think that how you show up and how you dress does matter, especially as a business owner, especially as a CEO.
[00:06:21.080 --> 00:06:23.080] And that is super important.
[00:06:23.080 --> 00:06:30.600] So, for me, I am really embracing my feminine, and I'm really enjoying still showing up professionally, but in my feminine.
[00:06:30.600 --> 00:06:36.600] And so, I do wear, I've always worn a ton of blazers, and that's just part of being in financial services for so long.
[00:06:36.600 --> 00:06:40.680] I've always worn blazers, but I always try to bring some color into it.
[00:06:40.680 --> 00:06:50.280] And I think colors are also a great way to, you know, share your personality and to bring a pop of like whether it's spring or whether it's, you know, this season.
[00:06:50.280 --> 00:06:56.040] And there are, I do believe that there are certain color palettes that just look so great on certain skin tones.
[00:06:56.040 --> 00:07:02.280] So, doing a color analysis, which is something that I did do, and to understand like what colors actually suit me.
[00:07:02.280 --> 00:07:06.600] And so, big, bright, bold colors suit my skin, my darker skin.
[00:07:06.600 --> 00:07:09.560] And there are certain people that look really great in pastels.
[00:07:09.560 --> 00:07:13.160] So, learn your, like, learn your color palette.
[00:07:13.160 --> 00:07:17.680] And there are so many tools that you can go learn your color palette with and professionals that do this.
[00:07:14.840 --> 00:07:20.480] But that was a huge game changer for me.
[00:07:20.800 --> 00:07:25.120] And I do like to still dress professionally, but I like to add that little bit of feminine.
[00:07:25.120 --> 00:07:29.600] And the way I do that, I think an outfit is all about the accessories.
[00:07:29.600 --> 00:07:46.320] And so having a great set of accessories, whether it's your handbag or your shoes and a belt and some jewelry, can really elevate something super simple into something, you know, like more fashionable and just more, just that wow factor.
[00:07:46.320 --> 00:07:54.400] I think my co-founders are like literally like, Sonara, this, like the office isn't a fashion show, but I mean, hey, I'm walking in.
[00:07:54.400 --> 00:07:58.240] I love, if I'm putting effort into getting ready, I want to look great.
[00:07:58.240 --> 00:08:00.640] And then when I look great, I feel great.
[00:08:00.640 --> 00:08:11.040] And I do feel like it affects the way that I talk to clients, or I'm more willing to show up on social media or whatever the day brings, but I feel a different level of energy.
[00:08:11.040 --> 00:08:12.480] And I'm more inclined.
[00:08:12.480 --> 00:08:13.840] I feel like I do more in the day.
[00:08:13.840 --> 00:08:31.280] Like when I'm dressed up, whether it's like I'll come home and, you know, whether it's like going on date night and I can just transition or go to that event or that networker or that happy hour or something that I maybe wouldn't have done, I'm more inclined to say yes and to do things because I'm already put together and I'm presentable.
[00:08:31.280 --> 00:08:34.000] And that for me goes without fail every single day.
[00:08:34.000 --> 00:08:37.680] So every single day I get up and I put my face on.
[00:08:37.680 --> 00:08:40.800] Every single day I get up and I put you know something nice on.
[00:08:40.800 --> 00:08:44.800] And even on days where I don't feel like it, because let's be honest, there are plenty of those days.
[00:08:44.800 --> 00:08:50.480] Not every day I want to show up full on, you know, full heels and makeup.
[00:08:50.800 --> 00:08:53.280] But I have found even my work from home style.
[00:08:53.280 --> 00:08:57.520] So I have found ways to stay comfortable, but still be put together.
[00:08:57.520 --> 00:09:05.160] Even my makeup routine on days from work from home are definitely, it's definitely lighter, but I still get up and follow that.
[00:09:05.160 --> 00:09:05.960] It's a ritual.
[00:08:59.680 --> 00:09:06.600] It's a habit.
[00:09:06.920 --> 00:09:16.840] It's me getting up and telling myself that I matter and I love myself and I want the world to see me the way I want to be seen.
[00:09:16.840 --> 00:09:22.840] And so that's what I love about what a wardrobe can do or what an outfit can do or how we show up.
[00:09:22.840 --> 00:09:25.640] And I do think that that's really great CEO behavior.
[00:09:25.640 --> 00:09:26.680] What a good answer.
[00:09:26.680 --> 00:09:27.640] Well, I love it.
[00:09:27.640 --> 00:09:28.440] I love this stuff.
[00:09:28.440 --> 00:09:29.400] Yeah, that was such a good answer.
[00:09:29.480 --> 00:09:34.760] I look at moments in my life where I was literally wearing like my same startup t-shirt.
[00:09:34.760 --> 00:09:36.440] Like I cringe at looking back.
[00:09:36.440 --> 00:09:43.320] And I was also like pregnant all the way through the first like five years of my startup where I was pregnant multiple times.
[00:09:43.320 --> 00:09:46.360] I had post like baby body.
[00:09:46.360 --> 00:09:50.520] And so like it was easy for me to wear like those gaucho pants and like my startup t-shirt.
[00:09:50.520 --> 00:09:55.560] But I still always like had a blazer or some sort of like whatever the accessories were.
[00:09:55.560 --> 00:09:57.480] But I feel like it's so much easier now.
[00:09:57.480 --> 00:10:03.160] There's so much accessibility online to, I feel like I follow such great style influencers too.
[00:10:03.160 --> 00:10:07.080] So I'll like screenshot outfits and you don't have to go buy new things.
[00:10:07.080 --> 00:10:09.560] Like I don't think it's necessarily about buying more.
[00:10:09.560 --> 00:10:15.480] I think it's about finding those staple pieces in your wardrobe too that you can just you continue to wear and rewear.
[00:10:15.480 --> 00:10:22.920] So like investing in some good blazers, some good, like some great jeans, some great slacks, some great belts, like those except great shoes.
[00:10:22.920 --> 00:10:28.440] Like I do invest into those things because then I can just multi-use, multi-wear.
[00:10:28.760 --> 00:10:34.280] But I will say one truth, though, is that I am working on my weekend style.
[00:10:34.280 --> 00:10:38.440] So I have really great work style, but y'all should see me on the weekends.
[00:10:38.440 --> 00:10:44.120] Like, I can literally go from looking homeless to a billion dollars in a hot minute.
[00:10:44.120 --> 00:10:49.760] And I'm working on the weekend style because my kids, that does matter how I show up for Saturday work too.
[00:10:49.920 --> 00:10:55.440] But your girl sometimes just wants to fully lounge out mom bun as well.
[00:10:55.440 --> 00:10:56.640] So it's there.
[00:10:56.640 --> 00:11:00.880] We got a lot of questions about productivity, motivation, stuff like that.
[00:11:00.880 --> 00:11:01.680] This one was great.
[00:11:01.680 --> 00:11:06.800] How do you stay focused and push yourself when you are tired or just don't feel like doing anything?
[00:11:07.600 --> 00:11:08.640] Great question.
[00:11:08.640 --> 00:11:09.760] Who asked that question?
[00:11:09.760 --> 00:11:11.680] Love, fashion, in the city.
[00:11:11.680 --> 00:11:12.800] Thank you for that question.
[00:11:12.800 --> 00:11:13.920] Love, fashion, in the city.
[00:11:13.920 --> 00:11:15.040] It's a great question.
[00:11:15.040 --> 00:11:16.400] And I think it's very relatable.
[00:11:16.400 --> 00:11:18.480] We all feel exhausted.
[00:11:18.480 --> 00:11:20.320] Like, there's so much to do.
[00:11:20.320 --> 00:11:22.480] Your to-do list is never ending.
[00:11:22.480 --> 00:11:27.440] As a CEO, as an entrepreneur, as a business owner, like the job will never get done once.
[00:11:27.680 --> 00:11:30.160] I just want you to know that it's never ending.
[00:11:30.400 --> 00:11:31.840] There's always something else to do.
[00:11:31.840 --> 00:11:34.080] And there's a lot of important stuff that you drive.
[00:11:34.080 --> 00:11:35.920] So that list won't end.
[00:11:35.920 --> 00:11:42.000] And that feeling of like burnout and exhaustion because you're just always doing all the things.
[00:11:42.400 --> 00:11:44.400] It's normal to feel that way.
[00:11:44.400 --> 00:11:54.800] However, the difference between people that are succeeding is that they're showing up anyway, even through times that you're just like, I don't feel like it.
[00:11:54.800 --> 00:11:56.400] You still have to show up.
[00:11:56.400 --> 00:11:58.400] And I know it's hard and it is hard.
[00:11:58.400 --> 00:12:00.400] And I want to just acknowledge that it is hard.
[00:12:00.400 --> 00:12:03.360] I want you to know that I feel those days all the time.
[00:12:03.360 --> 00:12:04.560] I feel the same way too.
[00:12:04.560 --> 00:12:06.880] There's so many days that I feel that way.
[00:12:06.880 --> 00:12:11.520] And the way that I get through it, honestly, is by just doing it.
[00:12:11.520 --> 00:12:12.160] I know it's hard.
[00:12:12.160 --> 00:12:13.520] You just got to like do the suck.
[00:12:13.520 --> 00:12:15.680] And sometimes you got to do the sucky things.
[00:12:15.680 --> 00:12:20.000] And you just kind of get out of bed and you're like, okay, I just, I find that.
[00:12:20.000 --> 00:12:21.520] You have to find that place within.
[00:12:21.520 --> 00:12:22.720] And I'm not going to give you some bullshit.
[00:12:22.720 --> 00:12:27.120] Like, go find your purpose and like, like, do your journal and do your meditation.
[00:12:27.120 --> 00:12:36.280] I don't have a trick to give you that I sit and I do, but the one thing that I do is I just like, I'll get myself out of bed and I'll just get the first step going or I'll get the first thing done.
[00:12:36.920 --> 00:12:41.400] And you're just like, okay, I don't have to give it my 150% today.
[00:12:41.400 --> 00:12:44.920] So just take that expectation off and you're like, oh, today's going to be a hard day.
[00:12:44.920 --> 00:12:46.520] I don't feel like doing it.
[00:12:46.520 --> 00:12:47.720] But you got to do it.
[00:12:47.720 --> 00:12:48.760] Like, that's what it is.
[00:12:48.760 --> 00:12:50.280] Like, you do have to do it.
[00:12:50.280 --> 00:13:00.120] And if I look at the last 10 years and like what made all of it successful and to get to the level of where we got to was we showed up every day.
[00:13:00.120 --> 00:13:06.200] Your every day doesn't have to be at level A plus thousand, thousand percent, but we still show up.
[00:13:06.200 --> 00:13:11.000] And that's the difference between those that succeed and those that don't, because it's easy.
[00:13:11.000 --> 00:13:14.760] What's going to happen is when you fall off and you're like, well, I don't feel like it today.
[00:13:14.760 --> 00:13:16.280] So I'm just not going to do it today.
[00:13:16.280 --> 00:13:16.920] Well, guess what?
[00:13:16.920 --> 00:13:18.360] You just gave yourself an out.
[00:13:18.360 --> 00:13:25.160] When you gave yourself an out, then the next day that you're like, oh, you're going to give yourself another out and another out, and then you won't be able to get back on track.
[00:13:25.160 --> 00:13:28.520] I think that it's just about getting up and moving and going.
[00:13:28.520 --> 00:13:29.880] And so you just got to do it.
[00:13:29.880 --> 00:13:33.800] Like, you just got to put your big girl pants on and just get to it.
[00:13:33.800 --> 00:13:36.200] It doesn't have to be at perfection level.
[00:13:36.200 --> 00:13:39.720] It doesn't have to be with your full best effort, but you have to show up.
[00:13:39.720 --> 00:13:45.800] And so the way I find it is just by getting up and going and then rewarding yourself, like, right?
[00:13:45.800 --> 00:13:54.760] Like, if you're don't feel like doing it and then you do something, like you get through the first meeting or you get through the first bit of it or you put your output out, like praise yourself.
[00:13:54.760 --> 00:13:58.520] Be like, hey, I didn't feel like doing it today, but look, I did it and it feels good, right?
[00:13:58.520 --> 00:13:59.000] It feels good.
[00:13:59.000 --> 00:14:00.360] You're never going to regret that.
[00:14:00.360 --> 00:14:10.360] But that accumulation of that behavior of showing up consistently is what every successful person is made of.
[00:14:10.360 --> 00:14:11.640] Like, that's just part of it.
[00:14:11.640 --> 00:14:13.400] So, love fashion in the city.
[00:14:13.400 --> 00:14:14.960] I know you feel that way.
[00:14:14.200 --> 00:14:16.480] I feel that way too.
[00:14:16.480 --> 00:14:17.520] But we're just going to do it.
[00:14:17.520 --> 00:14:18.640] We're going to get up and go.
[00:14:18.640 --> 00:14:20.960] That is very good advice and so true.
[00:14:14.600 --> 00:14:21.120] Yeah.
[00:14:21.520 --> 00:14:23.280] The only way to do it is just to do it.
[00:14:23.280 --> 00:14:24.160] Just got to do it.
[00:14:24.160 --> 00:14:24.560] Yeah.
[00:14:24.560 --> 00:14:26.960] And it doesn't have to be full-on perfect.
[00:14:26.960 --> 00:14:28.560] You just got to, you got to go.
[00:14:28.640 --> 00:14:29.360] Got to go.
[00:14:29.360 --> 00:14:30.400] Just do it.
[00:14:31.360 --> 00:14:33.040] A question from Anita.
[00:14:33.040 --> 00:14:37.840] She said, How do you manage calls or other interruptions when you have a back-to-back day?
[00:14:37.840 --> 00:14:38.720] Oh, my God.
[00:14:38.720 --> 00:14:42.800] Thank you for this question, Anita, because today has been a day of distractions.
[00:14:42.800 --> 00:14:44.800] Let me tell you, there's so much noise.
[00:14:44.800 --> 00:14:46.640] I move the podcast to the house.
[00:14:46.640 --> 00:14:48.400] We're figuring this out, y'all.
[00:14:48.400 --> 00:14:49.600] We are figuring this out.
[00:14:49.600 --> 00:14:51.280] So many distractions.
[00:14:51.280 --> 00:14:52.640] It's part of it, right?
[00:14:52.640 --> 00:15:00.240] So a lot of the things I feel like some of these questions that I get asked, I want you to know that at every level, we feel all of the same things.
[00:15:00.240 --> 00:15:08.400] Like whether you are just starting off or whether you are, you know, in your 10th year in business, everyone has distractions.
[00:15:08.400 --> 00:15:10.480] Everyone has all of that around them.
[00:15:10.480 --> 00:15:11.840] I call them squirrels too.
[00:15:11.840 --> 00:15:14.320] So there's all kinds of distractions, just interruptions.
[00:15:14.320 --> 00:15:15.680] There's distractions.
[00:15:15.680 --> 00:15:24.880] And then, of course, even as you're scaling your company, there are projects that come about or roadblocks that are going to be there.
[00:15:24.880 --> 00:15:32.320] That's your job as a CEO is to avoid distractions and to keep the company at course.
[00:15:32.320 --> 00:15:33.840] That is CEO behavior.
[00:15:33.840 --> 00:15:38.960] That is literally your job to help everyone because everyone's distracted.
[00:15:38.960 --> 00:15:40.320] Your teams are distracted.
[00:15:40.320 --> 00:15:42.720] Like, that's what everyone does.
[00:15:42.720 --> 00:15:51.280] But your job is to make sure you are making sure that the ship is moving in the right direction, that everyone's rowing in the right direction.
[00:15:51.280 --> 00:15:55.760] That's your job to keep everyone aligned and prioritized and to keep everyone focused.
[00:15:55.760 --> 00:16:01.160] So, the best thing that you can do is lead by example as CEO and avoid distractions.
[00:16:01.160 --> 00:16:04.280] There are shiny new projects or shiny new things that come about.
[00:15:59.520 --> 00:16:06.680] And you set your strategic plans for the company.
[00:16:07.000 --> 00:16:07.960] Stick to them.
[00:16:07.960 --> 00:16:15.640] Use those as examples to say, oh, we have this opportunity, but we're going to stay on our course that we've planned and we're not going to get distracted.
[00:16:15.640 --> 00:16:19.480] So, sharing those things will allow that kind of behavior from your team.
[00:16:19.480 --> 00:16:23.480] But even when you see the team being distracted, like pulling them together.
[00:16:23.480 --> 00:16:29.480] A couple of episodes ago, I did an episode with Leah Garvin and I talked about the operational cadences as a CEO.
[00:16:29.480 --> 00:16:32.600] Doing those things helps everyone not stay distracted.
[00:16:32.600 --> 00:16:36.120] Like, you can keep everyone focused, but distractions are going to be there.
[00:16:36.120 --> 00:16:37.240] And even in the day, right?
[00:16:37.240 --> 00:16:42.120] Even if you're like, I'm setting my mind to doing this today, I have to do four episodes today.
[00:16:42.120 --> 00:16:43.880] That's every time we batch an episode.
[00:16:43.880 --> 00:16:52.840] If I tell you the amount of there's pings that are coming, there's people going in and out of my house, like there, I could totally take on there's something that came up out right now.
[00:16:52.840 --> 00:16:55.240] I could say, Hey, I'm gonna pause this and go do that thing.
[00:16:55.240 --> 00:16:59.160] No, like just staying focused and being determined.
[00:16:59.160 --> 00:17:13.800] I will say when I when we sit down and calendar planning is something that I do really well that I think is really great CEO behavior, and I'm like, okay, here's the time that I've allocated to do it, and I treat my time, I treat everyone's time with respect, and I definitely treat my time with respect.
[00:17:13.800 --> 00:17:18.520] So, I have decided that today's I have to go do this, I'm going to get it done.
[00:17:18.520 --> 00:17:23.720] That's how my mind operates, that's what's on my calendar, and I respect that process.
[00:17:23.720 --> 00:17:31.320] And so, even if there are distractions, I can get distracted, I can go do the thing, I'm gonna come back to what I set out to go do.
[00:17:31.320 --> 00:17:36.360] And those little pieces of trained behavior is what helps me get all the things done.
[00:17:36.360 --> 00:17:49.360] That's exactly what helps me get everything done, is because when I said I'm gonna do it, I'm gonna do it, and that is this piece of me that I feel like I don't know where it, I mean, I know exactly where it comes from.
[00:17:49.440 --> 00:17:54.640] It comes from my like immigrant parents who like didn't have a choice and like they had to do stuff and they're like, we had to do it.
[00:17:54.640 --> 00:17:55.280] This is what it is.
[00:17:55.280 --> 00:17:57.760] And that's kind of what was ingrained in me.
[00:17:57.760 --> 00:18:01.920] But that behavior, I'm really like, I'm glad that I have it.
[00:18:01.920 --> 00:18:07.920] On the opposite though, your girl needs to learn how to relax because, and I have to put in relaxed time.
[00:18:07.920 --> 00:18:12.240] And I do that and I struggle with it because I'm like, there's so much to do.
[00:18:12.240 --> 00:18:13.680] There's so much to do.
[00:18:13.680 --> 00:18:21.680] And I am learning how to be and I'm learning how to like just enjoy the free time on my calendar too.
[00:18:21.680 --> 00:18:26.400] So I will, I will schedule free time, but I'm not, I don't have to do something.
[00:18:26.400 --> 00:18:30.480] But if I say I'm going to do it, put it on my calendar, I respect that.
[00:18:30.800 --> 00:18:32.880] And it gives me a high.
[00:18:32.880 --> 00:18:37.440] I don't know, like I get excited about when I accomplish it and I check it off.
[00:18:37.440 --> 00:18:40.160] I'm sure, Anita, you do too.
[00:18:40.160 --> 00:18:44.160] And so that's my advice to you is you're going to get distracted.
[00:18:44.160 --> 00:18:50.400] Let it come, but don't, but keep it, like move it back into that direction and check it off correctly.
[00:18:50.400 --> 00:18:52.480] And it's, and it's okay if it's good enough.
[00:18:52.480 --> 00:18:53.840] That's another great concept.
[00:18:53.840 --> 00:18:56.800] It doesn't have to be perfect, but it gets done.
[00:18:57.120 --> 00:18:59.200] That is the most important part.
[00:18:59.200 --> 00:19:00.560] That is so helpful.
[00:19:00.560 --> 00:19:03.600] A lot of people are curious about your career pathway.
[00:19:03.600 --> 00:19:06.160] A lot of them want to know like what your first business was.
[00:19:06.160 --> 00:19:06.960] Oh my goodness.
[00:19:06.960 --> 00:19:09.520] My first business was stax payments actually.
[00:19:09.520 --> 00:19:15.760] So my first company, I hit it out of the park with that, but it was my first actual business.
[00:19:15.760 --> 00:19:21.280] I will say I did sell eyeliners in middle school.
[00:19:21.280 --> 00:19:27.360] So my mom would go to, we'd go to like she'd go to Pakistan and we have the most beautiful eyes.
[00:19:27.360 --> 00:19:30.000] Like that is like a very Pakistani thing.
[00:19:31.000 --> 00:19:44.200] And we wear like the eyeliner is called Kajal and it's like black eyeliner and it's like smudge eyeliner and it's so pretty and you can put it in your waterline and it's just like traditional Pakistani eyeliner.
[00:19:44.200 --> 00:19:50.520] And she would go to Pakistan and bring that, like bring back like these, like a case of them.
[00:19:50.520 --> 00:19:52.600] And it probably cost like a dollar.
[00:19:52.600 --> 00:19:53.560] Like I don't even know.
[00:19:53.560 --> 00:20:06.680] So I would tell her like I wanted all of this Kajal and I would turn around and sell it for 20 bucks each in middle school and you know just make just beautifying the world with Kajal.
[00:20:06.680 --> 00:20:08.680] And that was, I did stuff like that all the time.
[00:20:08.680 --> 00:20:17.240] So I had a lot of like, I just always was excited about, I don't know, like making, you know, just, I always had a business and it wasn't just about making money.
[00:20:17.240 --> 00:20:20.840] Like there was like a thrill and like that product was amazing.
[00:20:20.840 --> 00:20:23.720] Like I love that product and people wanted it and there was supply and demand.
[00:20:23.720 --> 00:20:27.000] And like I think the first time it was like five bucks and then it went to 10 bucks.
[00:20:27.000 --> 00:20:28.920] I only had like 25.
[00:20:28.920 --> 00:20:32.440] And so then I would like I'm like, wait, I could charge more for it.
[00:20:32.440 --> 00:20:35.560] And so little things like that I would do.
[00:20:36.600 --> 00:20:43.160] And but my first business business was Stax Payments.
[00:20:43.160 --> 00:20:49.720] It started off, the first name of the company was Fat Merchant, F-A-T-T Merchant, Fat Merchant.
[00:20:49.720 --> 00:20:52.440] And so that was the initial name of it.
[00:20:52.440 --> 00:20:56.360] We had it for like five years before I transitioned it to Stax.
[00:20:56.680 --> 00:20:59.560] But it was my first baby.
[00:20:59.560 --> 00:21:01.000] And now there's so many more.
[00:21:01.000 --> 00:21:03.240] Once an entrepreneur, always an entrepreneur.
[00:21:03.240 --> 00:21:04.520] Eyeliner in middle school.
[00:21:04.920 --> 00:21:06.520] What an origin story that is.
[00:21:06.760 --> 00:21:07.720] It's true.
[00:21:07.960 --> 00:21:09.160] This one was really interesting.
[00:21:09.160 --> 00:21:11.800] It's kind of, I mean, it can really go in any direction.
[00:21:11.800 --> 00:21:14.760] Nicola said, what lessons are you learning lately?
[00:21:15.120 --> 00:21:18.800] Oh, Nicola, beautiful question, beautiful name.
[00:21:18.800 --> 00:21:20.240] So many lessons.
[00:21:20.240 --> 00:21:25.600] I feel like I'm really loving who I'm turning into.
[00:21:25.920 --> 00:21:44.000] I love this phase that I'm going through of finding myself, learning about myself, taking the pressure off, not giving like, I don't know, I feel like in this next, like, I'm not, I'm still, I'm not 40, but I'm late 30s.
[00:21:44.000 --> 00:21:55.600] And just going into this next decade, I'm just really looking forward to what's up ahead because I feel the most comfortable with who I am than I've ever been.
[00:21:55.600 --> 00:22:02.000] And I feel like I've been on a search for so long in terms of proving to the world or proving to myself.
[00:22:02.000 --> 00:22:20.880] Like, I just feel like I've had, I had such a chip on my shoulder, so much to do, so much ambition, but I was almost just constantly raising the bar or trying to, you know, fit this and fit that and constant comparison and just not feeling like just good enough and like, or having like, I just was on this chase.
[00:22:21.200 --> 00:22:27.360] And now I just don't care as much anymore about the chase.
[00:22:27.360 --> 00:22:30.400] And all I want to do is be at peace.
[00:22:30.400 --> 00:22:32.240] And peace is at all cost.
[00:22:32.240 --> 00:22:34.000] So it doesn't matter for work.
[00:22:34.000 --> 00:22:38.000] It doesn't matter for like friends or family or whatever.
[00:22:38.000 --> 00:22:39.600] Like, I just want peace.
[00:22:39.600 --> 00:22:53.920] So I feel like there's been like things that I would have like fought for or like, things that would have offended me, or things that, like, or people have done stuff like with like family that maybe I would have been like more vocal about.
[00:22:53.920 --> 00:22:56.240] And I'm just like, I don't really care.
[00:22:56.240 --> 00:23:03.720] Like, I'm just in that zone where I want to protect my peace, and my peace is like for me and my team one.
[00:23:03.880 --> 00:23:09.320] I always say one team, and but my team one is my kids and my husband.
[00:23:09.320 --> 00:23:10.520] Like, this is our team one.
[00:23:10.520 --> 00:23:18.520] And so, I just want to protect this bubble and then like the next two bubbles, like, just like my family, and that's it.
[00:23:18.520 --> 00:23:26.120] And, like, I just feel that's those are the things that I'm learning: it's okay, like, put the ego aside.
[00:23:26.120 --> 00:23:27.960] I think that that's a huge part of.
[00:23:28.040 --> 00:23:34.200] I did a lot of work with meditation and just trying to find my spirit era.
[00:23:34.200 --> 00:23:40.840] I really, really connect deeply with the work of Eckhart Tole, and it's really meta.
[00:23:41.080 --> 00:23:46.040] I did a lot of work with it last summer, and it just he talks so much about the ego.
[00:23:46.040 --> 00:23:57.960] And I just loved learning about it and finding ways that it shows up for all of us and being okay to view myself almost as an outsider inside my own body.
[00:23:57.960 --> 00:24:09.720] So, like, even as I'm making decisions to pull myself out of it so that I could have a different perspective of peace and alignment, and it's just been wonderful.
[00:24:09.720 --> 00:24:14.360] Like, I'm just, it feels easier right now because I've taken the pressure off.
[00:24:14.360 --> 00:24:15.400] And it's okay.
[00:24:15.400 --> 00:24:19.000] Like, I also don't have expectations of other people then, too.
[00:24:19.000 --> 00:24:20.600] So, I'm just doing because I want to.
[00:24:20.600 --> 00:24:22.680] I'm doing because I love to do it.
[00:24:22.680 --> 00:24:27.240] The show, moving it to the house, is like a really great example of like, don't need the production.
[00:24:27.240 --> 00:24:28.200] I don't need the lights.
[00:24:28.200 --> 00:24:29.080] I don't need this.
[00:24:29.160 --> 00:24:34.760] I don't care if it's on like 100% growth, you know, quarter over quarter.
[00:24:34.760 --> 00:24:37.400] Like, I just want to do it to connect with you.
[00:24:37.400 --> 00:24:39.480] And I'm happy with that.
[00:24:39.480 --> 00:24:44.200] And that is something that took me that whole last decade.
[00:24:44.200 --> 00:24:48.160] And so, I'm excited of like what's going to come with this next chapter.
[00:24:48.480 --> 00:25:00.960] And what's funny is it's actually helped, like, it's actually easier, and because of that, like, I do feel like I feel more in flow, and things are actually moving in all those directions, but I have like I'm not forcing it.
[00:25:00.960 --> 00:25:04.000] And so, that is a big lesson and a big learning.
[00:25:04.000 --> 00:25:07.680] And just the work around with Eckhart was really cool.
[00:25:07.680 --> 00:25:09.920] So, I highly recommend checking it out.
[00:25:09.920 --> 00:25:16.560] The book that I really love is A New Earth, and it's called The Awakening a New Earth.
[00:25:16.560 --> 00:25:19.440] And I'll link that if you want to check that book out.
[00:25:19.440 --> 00:25:23.440] Oprah and Eckhart do this 10-part series that I love.
[00:25:23.440 --> 00:25:25.600] I listened to it last year.
[00:25:25.600 --> 00:25:32.960] I read the 10 parts with Oprah, and she's so wonderful in how they have that dialogue.
[00:25:32.960 --> 00:25:37.760] And then I read the book, and then this year, again, I did the same thing in January, so just a couple months ago.
[00:25:37.760 --> 00:25:42.560] And I just feel like it's a really good perspective into our egos and pulling ourselves out.
[00:25:42.560 --> 00:25:44.800] So, those are some nice lessons.
[00:25:44.800 --> 00:25:53.360] And I will say, if somebody told me that in my 20s or my early 30s, like, I don't know if I would, you just have it finds you at the right time.
[00:25:53.360 --> 00:25:58.880] So, focus on your inner work is the biggest takeaway.
[00:25:58.880 --> 00:26:04.320] The more we can focus on our inner work, the better all the outer stuff ends up happening.
[00:26:04.320 --> 00:26:05.120] And it's true.
[00:26:05.120 --> 00:26:08.320] People have said that, but I really do feel it.
[00:26:08.320 --> 00:26:09.200] I love that.
[00:26:09.200 --> 00:26:09.600] Yeah.
[00:26:09.600 --> 00:26:10.560] Good question.
[00:26:10.560 --> 00:26:11.680] Very good answer.
[00:26:11.680 --> 00:26:12.160] Thank you.
[00:26:12.160 --> 00:26:12.800] I love you.
[00:26:12.800 --> 00:26:13.520] Time for one more.
[00:26:13.520 --> 00:26:16.080] We have so many, though, that we're definitely going to need to do it.
[00:26:16.160 --> 00:26:16.640] Part two.
[00:26:16.640 --> 00:26:16.800] Okay.
[00:26:16.960 --> 00:26:17.280] Absolutely.
[00:26:17.440 --> 00:26:19.200] Because there were so many good ones.
[00:26:19.200 --> 00:26:22.720] Sarah asked, How do we know what we are doing is worth it?
[00:26:22.720 --> 00:26:24.720] And I think that's such a good way to finish this off.
[00:26:24.960 --> 00:26:25.920] Sarah.
[00:26:26.240 --> 00:26:28.160] Sarah, you're worth it.
[00:26:28.120 --> 00:26:29.440] It's you're worth it.
[00:26:29.560 --> 00:26:31.480] Your purpose is worth it.
[00:26:32.120 --> 00:26:37.720] How you measure that, I wish I kind of goes back to that last question.
[00:26:37.720 --> 00:26:39.080] Remove the measurement.
[00:26:39.080 --> 00:26:40.520] How you know it's worth it?
[00:26:40.520 --> 00:26:41.720] Because you feel it.
[00:26:41.720 --> 00:26:42.680] Like that's it.
[00:26:42.680 --> 00:26:44.280] Like that's the measurement.
[00:26:44.280 --> 00:26:46.680] Whether you're, it's just about making an impact.
[00:26:46.680 --> 00:26:58.040] The reason why you started, whether it's for one person or a thousand people or 50,000 people, if you are okay with doing it and showing up to do it for one person, then it's worth it.
[00:26:58.040 --> 00:27:02.200] That only you can account for what that worth feeling is like.
[00:27:02.200 --> 00:27:04.120] There's no KPI tracker.
[00:27:04.120 --> 00:27:05.800] There's no dashboard.
[00:27:05.800 --> 00:27:13.160] I think in business and in life, we've been trained to have these markers as success measurements.
[00:27:13.160 --> 00:27:20.120] And as someone who's checked off all of those, and I and I love a good CEO dashboard, right?
[00:27:20.120 --> 00:27:26.440] Here, I would say it's just connecting with that purpose that you began it with and staying true to that.
[00:27:26.440 --> 00:27:31.720] When it's not worth it, is when you're out of alignment with that purpose.
[00:27:31.720 --> 00:27:38.840] When you're doing it for the sake of like, oh, I have to check the box or I have to check this revenue marker or this milestone or this thing.
[00:27:38.840 --> 00:27:42.040] That's when it becomes for something else.
[00:27:42.040 --> 00:27:44.360] And so it's so hard.
[00:27:45.000 --> 00:27:47.000] I don't know where you are in your journey.
[00:27:47.000 --> 00:27:48.920] I don't know if you're an early stage entrepreneur.
[00:27:48.920 --> 00:27:52.680] I don't know if you are seventh year in your business or you've already exited.
[00:27:52.680 --> 00:27:54.840] That feeling of, is it worth it?
[00:27:55.160 --> 00:27:59.080] Only you can find that answer within you.
[00:27:59.080 --> 00:28:01.320] And it has to do with your purpose.
[00:28:01.320 --> 00:28:05.480] And if you still feel connected to that purpose, that's what's worth it to me.
[00:28:05.480 --> 00:28:08.200] And so, there are days where I'm like, oh, is it even worth it?
[00:28:08.200 --> 00:28:08.440] Right?
[00:28:08.440 --> 00:28:12.600] It's so exhausting when you feel like you're spinning your wheels.
[00:28:12.600 --> 00:28:16.640] And I would ask myself, like, what if I stopped trying?
[00:28:16.640 --> 00:28:18.320] Like, is that worth it?
[00:28:14.840 --> 00:28:18.560] Right?
[00:28:18.640 --> 00:28:24.800] Is it worth it for you not to bring this to life or for you to, you know, you might have to change your path if you're not seeing the results?
[00:28:24.800 --> 00:28:25.920] Don't do the same thing, right?
[00:28:25.920 --> 00:28:27.200] So, we're going to change.
[00:28:27.200 --> 00:28:36.800] If you're not seeing the results, right, you should try something else, but that move that you're making to try something else is because you want it to be worth it, right?
[00:28:36.800 --> 00:28:45.840] So, that purpose right there is what gets you through to find the thing that's going to work, and you have to stay really connected to that.
[00:28:45.840 --> 00:28:51.680] And I will say, remove these large KPIs or these big milestones and stop living in comparison.
[00:28:51.680 --> 00:28:54.960] I think a lot of the times when I had those feelings where I'm like, Is this worth it?
[00:28:54.960 --> 00:28:55.920] Or is this whatever?
[00:28:55.920 --> 00:29:03.600] It's because I was trying to measure myself up against someone else or something else or something that existed in my head.
[00:29:03.600 --> 00:29:10.400] But if you just take that pressure off and just serve for what you're serving, you'll find that meaningful connection and why you serve.
[00:29:10.400 --> 00:29:12.000] That is what's worth it.
[00:29:12.000 --> 00:29:13.760] And so, connecting back with that.
[00:29:13.760 --> 00:29:15.840] And so, I really love this question, Sarah.
[00:29:15.840 --> 00:29:24.400] I think every woman that I have ever met in business, I don't think I've ever met a woman that's ever started a business for like the shit's sake of fucking starting a business.
[00:29:24.400 --> 00:29:39.600] Like, every woman has built a business because she was you know passionate about something, she was exhausted from this problem that her child was having, or the school was having, or in her industry that nobody was paying attention to across every sector.
[00:29:39.600 --> 00:29:48.080] And so, when women start businesses, we're so passionate about that purpose on why we're solving, and that to me is worth it.
[00:29:48.080 --> 00:30:01.320] That's why we have to, that's why I'm so passionate about investing in women and supporting women entrepreneurs and helping women entrepreneurs scale, not just these, not just small businesses, but to build big businesses.
[00:30:01.320 --> 00:30:05.320] Because your purpose and why you started is so worth it.
[00:30:05.320 --> 00:30:07.800] It really does change the world.
[00:30:07.800 --> 00:30:17.400] And so I'm sure, Sarah, wherever you're tuning in, whether it's your first year in business or 10th year in business, you started with that purpose and that passion.
[00:30:17.400 --> 00:30:24.040] Dig deep into that and serve with that why and serve with that answer.
[00:30:24.040 --> 00:30:28.520] That's where you're going to find that worthiness that you're seeking.
[00:30:28.520 --> 00:30:31.800] I mean, I feel like that was a great way to finish the episode.
[00:30:31.800 --> 00:30:33.480] There are so many more questions.
[00:30:33.480 --> 00:30:34.840] We're going to have to do a part two.
[00:30:35.080 --> 00:30:37.960] And there were a lot juicier ones that we didn't get to.
[00:30:37.960 --> 00:30:40.680] So maybe I'll convince you another day to really get into those.
[00:30:40.680 --> 00:30:41.960] I'm so glad we did this.
[00:30:41.960 --> 00:30:43.640] I'm really excited for a part two.
[00:30:43.640 --> 00:30:45.880] You guys can leave questions basically anywhere.
[00:30:45.880 --> 00:30:48.520] YouTube comments, Spotify has comments now.
[00:30:48.520 --> 00:30:49.480] You can leave comments there.
[00:30:49.480 --> 00:30:51.320] Leave us a review with your comments.
[00:30:51.320 --> 00:30:55.800] Tell us how you are showing your CEO behavior and ask some questions in there too.
[00:30:55.800 --> 00:30:58.680] And I'll gather them all and we'll do a very juicy part two.
[00:30:58.680 --> 00:30:59.000] Awesome.
[00:30:59.000 --> 00:31:01.000] We'll see you guys next week at the CEO School.
[00:31:01.000 --> 00:31:02.280] Bye, everyone.
[00:31:09.320 --> 00:31:10.520] Mazda?
[00:31:10.520 --> 00:31:16.520] Once you discover the Mazda CX90 plug-in hybrid, Mazda, it doesn't take long to get it.
[00:31:16.520 --> 00:31:22.840] With three rows, a luxurious interior, and the ability to go all electric, it's flexible enough for nearly any journey.
[00:31:22.840 --> 00:31:27.560] It will have you saying, Mazda, the Mazda CX90 plug-in hybrid.
[00:31:27.560 --> 00:31:29.240] It's made to move you.
[00:31:29.240 --> 00:31:35.160] Every Mazda SUV offers you an elevated driving experience and refined performance.
[00:31:35.160 --> 00:31:38.360] Discover it at Mazda White Plains.
[00:31:39.000 --> 00:31:42.200] Mike and Alyssa are always trying to outdo each other.
[00:31:42.200 --> 00:31:46.720] When Alyssa got a small water bottle, Mike showed up with a four-liter junk.
[00:31:47.120 --> 00:31:50.400] When Mike started gardening, Alyssa started beekeeping.
[00:31:44.840 --> 00:31:51.280] Oh, come on.
[00:31:51.600 --> 00:31:57.520] They called a truce for their holiday and used Expedia Trip Planner to collaborate on all the details of their trip.
[00:31:57.520 --> 00:32:00.960] Once there, Mike still did more laps around the pool.
[00:32:00.960 --> 00:32:01.840] Whatever.
[00:32:02.160 --> 00:32:04.480] You were made to outdo your holidays.
[00:32:04.480 --> 00:32:07.120] We were made to help organize the competition.
[00:32:07.120 --> 00:32:09.120] Expedia, made to travel.
Prompt 2: Key Takeaways
Now please extract the key takeaways from the transcript content I provided.
Extract the most important key takeaways from this part of the conversation. Use a single sentence statement (the key takeaway) rather than milquetoast descriptions like "the hosts discuss...".
Limit the key takeaways to a maximum of 3. The key takeaways should be insightful and knowledge-additive.
IMPORTANT: Return ONLY valid JSON, no explanations or markdown. Ensure:
- All strings are properly quoted and escaped
- No trailing commas
- All braces and brackets are balanced
Format: {"key_takeaways": ["takeaway 1", "takeaway 2"]}
Prompt 3: Segments
Now identify 2-4 distinct topical segments from this part of the conversation.
For each segment, identify:
- Descriptive title (3-6 words)
- START timestamp when this topic begins (HH:MM:SS format)
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Most important Key takeaway from that segment. Key takeaway must be specific and knowledge-additive.
- Brief summary of the discussion
IMPORTANT: The timestamp should mark when the topic/segment STARTS, not a range. Look for topic transitions and conversation shifts.
Return ONLY valid JSON. Ensure all strings are properly quoted, no trailing commas:
{
"segments": [
{
"segment_title": "Topic Discussion",
"timestamp": "01:15:30",
"key_takeaway": "main point from this segment",
"segment_summary": "brief description of what was discussed"
}
]
}
Timestamp format: HH:MM:SS (e.g., 00:05:30, 01:22:45) marking the START of each segment.
Prompt 4: Media Mentions
Now scan the transcript content I provided for ACTUAL mentions of specific media titles:
Find explicit mentions of:
- Books (with specific titles)
- Movies (with specific titles)
- TV Shows (with specific titles)
- Music/Songs (with specific titles)
DO NOT include:
- Websites, URLs, or web services
- Other podcasts or podcast names
IMPORTANT:
- Only include items explicitly mentioned by name. Do not invent titles.
- Valid categories are: "Book", "Movie", "TV Show", "Music"
- Include the exact phrase where each item was mentioned
- Find the nearest proximate timestamp where it appears in the conversation
- THE TIMESTAMP OF THE MEDIA MENTION IS IMPORTANT - DO NOT INVENT TIMESTAMPS AND DO NOT MISATTRIBUTE TIMESTAMPS
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Timestamps are given as ranges, e.g. 01:13:42.520 --> 01:13:46.720. Use the EARLIER of the 2 timestamps in the range.
Return ONLY valid JSON. Ensure all strings are properly quoted and escaped, no trailing commas:
{
"media_mentions": [
{
"title": "Exact Title as Mentioned",
"category": "Book",
"author_artist": "N/A",
"context": "Brief context of why it was mentioned",
"context_phrase": "The exact sentence or phrase where it was mentioned",
"timestamp": "estimated time like 01:15:30"
}
]
}
If no media is mentioned, return: {"media_mentions": []}
Full Transcript
[00:00:00.960 --> 00:00:07.200] A mochi moment from Mark, who writes, I just want to thank you for making GOP1s affordable.
[00:00:07.200 --> 00:00:12.160] What would have been over $1,000 a month is just $99 a month with Mochi.
[00:00:12.160 --> 00:00:14.640] Money shouldn't be a barrier to healthy weight.
[00:00:14.640 --> 00:00:17.920] Three months in, and I have smaller jeans and a bigger wallet.
[00:00:17.920 --> 00:00:19.120] You're the best.
[00:00:19.120 --> 00:00:20.240] Thanks, Mark.
[00:00:20.240 --> 00:00:23.120] I'm Myra Ameth, founder of Mochi Health.
[00:00:23.120 --> 00:00:27.040] To find your Mochi Moment, visit joinmochi.com.
[00:00:27.040 --> 00:00:30.240] Mark is a mochi member compensated for his story.
[00:00:30.560 --> 00:00:34.640] Taking on a DIY job around the house is the ultimate summer project.
[00:00:34.640 --> 00:00:42.400] But if your DIY home security system is a beware of dog sign, when your real pet is Princess the Cat, that's safe-ish.
[00:00:42.400 --> 00:00:47.200] To be actually safe, help protect your home with a DIY system from ADT.
[00:00:47.200 --> 00:00:52.080] It's easy to install and gives you virtual assistance from ADT's technical support team.
[00:00:52.080 --> 00:00:55.840] Best of all, you can tell everyone in the neighborhood you set it up yourself.
[00:00:55.840 --> 00:00:58.640] Don't settle for safe-ish this summer.
[00:00:58.640 --> 00:01:00.880] DIY with ADT instead.
[00:01:00.880 --> 00:01:04.320] Visit ADT.com to learn more.
[00:01:13.280 --> 00:01:20.640] Hi, I'm Sonara Madani, a mom of two, daughter of an immigrant, and an unlikely entrepreneur who built a billion-dollar business.
[00:01:20.640 --> 00:01:21.840] Yes, billion.
[00:01:22.160 --> 00:01:25.520] Now I'm doing it again and building my second unicorn, work.
[00:01:26.240 --> 00:01:33.040] Shockingly, less than 2% of female founders ever reach $1 million in revenue, and I'm on a mission to change that.
[00:01:33.040 --> 00:01:39.200] At CEO School, we mentor thousands of women to help them level up in business and in life.
[00:01:39.200 --> 00:01:45.440] We believe that you deserve to have it all because honestly, nothing bad happens when women make more money.
[00:01:46.160 --> 00:01:49.280] Grab a seat because class is officially in session.
[00:01:49.280 --> 00:01:51.840] Welcome to CEO School.
[00:01:53.120 --> 00:01:53.840] Hi, everyone.
[00:01:53.840 --> 00:01:55.600] Welcome back to CEO School Podcast.
[00:01:55.600 --> 00:02:00.680] I'm your host, Sonara Madani, and today we have something special in store for you.
[00:02:00.680 --> 00:02:04.520] Actually, my podcast manager, Lily, has something in store for you.
[00:02:04.520 --> 00:02:08.920] So, over the last several weeks, we have been posting so much on social media.
[00:02:08.920 --> 00:02:12.680] I hope you're enjoying the flavor on social.
[00:02:12.680 --> 00:02:15.640] I feel like it's, I'm like really enjoying being back.
[00:02:15.640 --> 00:02:23.480] And if you have questions, honestly, on how I'm back on social, it's been a daunting process over the last five years that I've had a love-hate relationship with it.
[00:02:23.480 --> 00:02:26.600] But I finally feel like it's feeling good.
[00:02:26.600 --> 00:02:31.400] I feel my authentic voice, and I'm really enjoying connecting with every single one of you.
[00:02:31.400 --> 00:02:38.280] So, if you tune into the show on Spotify, iTunes, wherever you listen, I love it.
[00:02:38.280 --> 00:02:39.960] And come back and engage with me.
[00:02:39.960 --> 00:02:41.640] I am literally online.
[00:02:41.640 --> 00:02:42.680] You can ask me anything.
[00:02:42.680 --> 00:02:51.080] I'd love to hear your thoughts on the show, any key takeaways, like further questions you have and suggestions, or future guests, all this stuff.
[00:02:51.080 --> 00:02:54.760] So, I'm on the platform actively on Instagram.
[00:02:54.760 --> 00:02:55.720] Please DM me.
[00:02:55.720 --> 00:02:57.480] I would love to hear from you.
[00:02:57.480 --> 00:03:03.240] And with that, we've been doing a little AMA series, and I want to answer your questions.
[00:03:03.240 --> 00:03:07.000] So, she's compiled a list of questions, and I actually don't know the question.
[00:03:07.000 --> 00:03:07.880] So, that was part of this.
[00:03:07.880 --> 00:03:11.880] She doesn't, there's no notes, there's no prep, there's nothing in front of me.
[00:03:11.880 --> 00:03:14.920] And she's gonna ask me a series of questions.
[00:03:14.920 --> 00:03:17.800] And as we were sitting down, we're like, What should we call this series?
[00:03:17.800 --> 00:03:19.000] I think it's gonna be a really fun series.
[00:03:19.000 --> 00:03:25.720] We'd love to continue to do this and bring all of these raw questions and answers and connect with you back.
[00:03:26.040 --> 00:03:27.880] And I was like, What should be the name of the series?
[00:03:27.880 --> 00:03:31.960] We think we're gonna call it CEO behavior.
[00:03:31.960 --> 00:03:32.480] Yeah.
[00:03:32.200 --> 00:03:34.360] So, so what CEO behavior?
[00:03:34.360 --> 00:03:43.560] I don't know, it could be feminine, it could be masculine, it could be fun, it could be, it could be serious, it could be all the things, and there is no perfect CEO behavior.
[00:03:43.560 --> 00:03:44.880] And so, here I am.
[00:03:44.880 --> 00:03:46.960] We're gonna do CEO behavior.
[00:03:46.960 --> 00:03:48.000] I hope you enjoy.
[00:03:48.000 --> 00:03:50.080] Miss Wiggle, welcome to the show.
[00:03:50.080 --> 00:03:50.720] Thanks.
[00:03:44.600 --> 00:03:51.680] My name's Lily.
[00:03:51.920 --> 00:03:55.200] I am CEO Schools podcast producer.
[00:03:55.520 --> 00:03:56.800] I'm really excited to do this.
[00:03:56.800 --> 00:04:00.240] I've been collecting questions from the audience for the last actually couple weeks.
[00:04:00.560 --> 00:04:02.480] We've been collecting for a minute now.
[00:04:02.800 --> 00:04:07.280] And Senora wants to keep this businessy, but you know, I'm going to throw in some other questions too.
[00:04:07.280 --> 00:04:08.800] She has no idea what I'm going to throw her away.
[00:04:09.120 --> 00:04:09.600] Okay.
[00:04:09.600 --> 00:04:13.040] So, first up from Christina has a question about your style, actually.
[00:04:13.760 --> 00:04:18.560] She said, What tips do you have to elevate your executive presence through your style?
[00:04:18.560 --> 00:04:20.400] Oh, I love that question, Christina.
[00:04:20.400 --> 00:04:23.040] And I love that you said executive presence.
[00:04:23.040 --> 00:04:25.360] That is exactly what it is.
[00:04:25.360 --> 00:04:27.120] That is the big business energy.
[00:04:27.120 --> 00:04:30.880] That is CEO behavior is to have executive presence.
[00:04:30.880 --> 00:04:33.440] And I think it comes from within.
[00:04:33.440 --> 00:04:39.200] So, like, the first most important style, like if you are happy inside, it does reflect on the outside.
[00:04:39.200 --> 00:04:51.280] And I will say that when I look at, like, when I look back at and cringe at my style through the years, it's also a big reflection of how much time, energy, and effort I put because of how I was feeling inside as well.
[00:04:51.280 --> 00:04:58.800] And so, that's my first tip: be kind to yourself, like, love on yourself, and wherever you are.
[00:04:58.800 --> 00:04:59.600] And it doesn't matter.
[00:04:59.600 --> 00:05:09.040] I don't think style has to do with where your, like, your body is at, or like, it's really that the energy and how you want to be represented to the world, that executive presence.
[00:05:09.040 --> 00:05:14.000] And so, love on that inside of you because it does reflect on the outside.
[00:05:14.000 --> 00:05:19.120] And the best thing that you can wear every day, and I tell my kids this, I'm gonna go into mom mode, is your smile.
[00:05:19.120 --> 00:05:22.800] Like, that is the best thing that you can wear every day.
[00:05:22.800 --> 00:05:24.560] So, that's what I would start with.
[00:05:24.560 --> 00:05:36.520] But, on an outfit level or what I'm putting together, I believe that executive presence and CEO style, this is how I show up, and I want everyone makes a first impression about you.
[00:05:36.680 --> 00:05:43.720] So, whether you, you know, whether we believe it or not, and whether it's right or not, it's just how the human brain works.
[00:05:43.720 --> 00:06:07.720] And so, when I'm interacting with people, whether it is in person or even when it's on Zoom, I find so often that like we discount the fact that even though it's behind a screen, we're still showing up to people and we still have an image, and people are still, you know, assessing and judging and creating their, you know, where they're placing us in our minds and making, you know, whatever their stories are about us.
[00:06:07.720 --> 00:06:13.240] Like, all of that, these impressions, we're leaving an impression no matter whether it's behind a screen or in person.
[00:06:13.240 --> 00:06:21.080] So, I do think that how you show up and how you dress does matter, especially as a business owner, especially as a CEO.
[00:06:21.080 --> 00:06:23.080] And that is super important.
[00:06:23.080 --> 00:06:30.600] So, for me, I am really embracing my feminine, and I'm really enjoying still showing up professionally, but in my feminine.
[00:06:30.600 --> 00:06:36.600] And so, I do wear, I've always worn a ton of blazers, and that's just part of being in financial services for so long.
[00:06:36.600 --> 00:06:40.680] I've always worn blazers, but I always try to bring some color into it.
[00:06:40.680 --> 00:06:50.280] And I think colors are also a great way to, you know, share your personality and to bring a pop of like whether it's spring or whether it's, you know, this season.
[00:06:50.280 --> 00:06:56.040] And there are, I do believe that there are certain color palettes that just look so great on certain skin tones.
[00:06:56.040 --> 00:07:02.280] So, doing a color analysis, which is something that I did do, and to understand like what colors actually suit me.
[00:07:02.280 --> 00:07:06.600] And so, big, bright, bold colors suit my skin, my darker skin.
[00:07:06.600 --> 00:07:09.560] And there are certain people that look really great in pastels.
[00:07:09.560 --> 00:07:13.160] So, learn your, like, learn your color palette.
[00:07:13.160 --> 00:07:17.680] And there are so many tools that you can go learn your color palette with and professionals that do this.
[00:07:14.840 --> 00:07:20.480] But that was a huge game changer for me.
[00:07:20.800 --> 00:07:25.120] And I do like to still dress professionally, but I like to add that little bit of feminine.
[00:07:25.120 --> 00:07:29.600] And the way I do that, I think an outfit is all about the accessories.
[00:07:29.600 --> 00:07:46.320] And so having a great set of accessories, whether it's your handbag or your shoes and a belt and some jewelry, can really elevate something super simple into something, you know, like more fashionable and just more, just that wow factor.
[00:07:46.320 --> 00:07:54.400] I think my co-founders are like literally like, Sonara, this, like the office isn't a fashion show, but I mean, hey, I'm walking in.
[00:07:54.400 --> 00:07:58.240] I love, if I'm putting effort into getting ready, I want to look great.
[00:07:58.240 --> 00:08:00.640] And then when I look great, I feel great.
[00:08:00.640 --> 00:08:11.040] And I do feel like it affects the way that I talk to clients, or I'm more willing to show up on social media or whatever the day brings, but I feel a different level of energy.
[00:08:11.040 --> 00:08:12.480] And I'm more inclined.
[00:08:12.480 --> 00:08:13.840] I feel like I do more in the day.
[00:08:13.840 --> 00:08:31.280] Like when I'm dressed up, whether it's like I'll come home and, you know, whether it's like going on date night and I can just transition or go to that event or that networker or that happy hour or something that I maybe wouldn't have done, I'm more inclined to say yes and to do things because I'm already put together and I'm presentable.
[00:08:31.280 --> 00:08:34.000] And that for me goes without fail every single day.
[00:08:34.000 --> 00:08:37.680] So every single day I get up and I put my face on.
[00:08:37.680 --> 00:08:40.800] Every single day I get up and I put you know something nice on.
[00:08:40.800 --> 00:08:44.800] And even on days where I don't feel like it, because let's be honest, there are plenty of those days.
[00:08:44.800 --> 00:08:50.480] Not every day I want to show up full on, you know, full heels and makeup.
[00:08:50.800 --> 00:08:53.280] But I have found even my work from home style.
[00:08:53.280 --> 00:08:57.520] So I have found ways to stay comfortable, but still be put together.
[00:08:57.520 --> 00:09:05.160] Even my makeup routine on days from work from home are definitely, it's definitely lighter, but I still get up and follow that.
[00:09:05.160 --> 00:09:05.960] It's a ritual.
[00:08:59.680 --> 00:09:06.600] It's a habit.
[00:09:06.920 --> 00:09:16.840] It's me getting up and telling myself that I matter and I love myself and I want the world to see me the way I want to be seen.
[00:09:16.840 --> 00:09:22.840] And so that's what I love about what a wardrobe can do or what an outfit can do or how we show up.
[00:09:22.840 --> 00:09:25.640] And I do think that that's really great CEO behavior.
[00:09:25.640 --> 00:09:26.680] What a good answer.
[00:09:26.680 --> 00:09:27.640] Well, I love it.
[00:09:27.640 --> 00:09:28.440] I love this stuff.
[00:09:28.440 --> 00:09:29.400] Yeah, that was such a good answer.
[00:09:29.480 --> 00:09:34.760] I look at moments in my life where I was literally wearing like my same startup t-shirt.
[00:09:34.760 --> 00:09:36.440] Like I cringe at looking back.
[00:09:36.440 --> 00:09:43.320] And I was also like pregnant all the way through the first like five years of my startup where I was pregnant multiple times.
[00:09:43.320 --> 00:09:46.360] I had post like baby body.
[00:09:46.360 --> 00:09:50.520] And so like it was easy for me to wear like those gaucho pants and like my startup t-shirt.
[00:09:50.520 --> 00:09:55.560] But I still always like had a blazer or some sort of like whatever the accessories were.
[00:09:55.560 --> 00:09:57.480] But I feel like it's so much easier now.
[00:09:57.480 --> 00:10:03.160] There's so much accessibility online to, I feel like I follow such great style influencers too.
[00:10:03.160 --> 00:10:07.080] So I'll like screenshot outfits and you don't have to go buy new things.
[00:10:07.080 --> 00:10:09.560] Like I don't think it's necessarily about buying more.
[00:10:09.560 --> 00:10:15.480] I think it's about finding those staple pieces in your wardrobe too that you can just you continue to wear and rewear.
[00:10:15.480 --> 00:10:22.920] So like investing in some good blazers, some good, like some great jeans, some great slacks, some great belts, like those except great shoes.
[00:10:22.920 --> 00:10:28.440] Like I do invest into those things because then I can just multi-use, multi-wear.
[00:10:28.760 --> 00:10:34.280] But I will say one truth, though, is that I am working on my weekend style.
[00:10:34.280 --> 00:10:38.440] So I have really great work style, but y'all should see me on the weekends.
[00:10:38.440 --> 00:10:44.120] Like, I can literally go from looking homeless to a billion dollars in a hot minute.
[00:10:44.120 --> 00:10:49.760] And I'm working on the weekend style because my kids, that does matter how I show up for Saturday work too.
[00:10:49.920 --> 00:10:55.440] But your girl sometimes just wants to fully lounge out mom bun as well.
[00:10:55.440 --> 00:10:56.640] So it's there.
[00:10:56.640 --> 00:11:00.880] We got a lot of questions about productivity, motivation, stuff like that.
[00:11:00.880 --> 00:11:01.680] This one was great.
[00:11:01.680 --> 00:11:06.800] How do you stay focused and push yourself when you are tired or just don't feel like doing anything?
[00:11:07.600 --> 00:11:08.640] Great question.
[00:11:08.640 --> 00:11:09.760] Who asked that question?
[00:11:09.760 --> 00:11:11.680] Love, fashion, in the city.
[00:11:11.680 --> 00:11:12.800] Thank you for that question.
[00:11:12.800 --> 00:11:13.920] Love, fashion, in the city.
[00:11:13.920 --> 00:11:15.040] It's a great question.
[00:11:15.040 --> 00:11:16.400] And I think it's very relatable.
[00:11:16.400 --> 00:11:18.480] We all feel exhausted.
[00:11:18.480 --> 00:11:20.320] Like, there's so much to do.
[00:11:20.320 --> 00:11:22.480] Your to-do list is never ending.
[00:11:22.480 --> 00:11:27.440] As a CEO, as an entrepreneur, as a business owner, like the job will never get done once.
[00:11:27.680 --> 00:11:30.160] I just want you to know that it's never ending.
[00:11:30.400 --> 00:11:31.840] There's always something else to do.
[00:11:31.840 --> 00:11:34.080] And there's a lot of important stuff that you drive.
[00:11:34.080 --> 00:11:35.920] So that list won't end.
[00:11:35.920 --> 00:11:42.000] And that feeling of like burnout and exhaustion because you're just always doing all the things.
[00:11:42.400 --> 00:11:44.400] It's normal to feel that way.
[00:11:44.400 --> 00:11:54.800] However, the difference between people that are succeeding is that they're showing up anyway, even through times that you're just like, I don't feel like it.
[00:11:54.800 --> 00:11:56.400] You still have to show up.
[00:11:56.400 --> 00:11:58.400] And I know it's hard and it is hard.
[00:11:58.400 --> 00:12:00.400] And I want to just acknowledge that it is hard.
[00:12:00.400 --> 00:12:03.360] I want you to know that I feel those days all the time.
[00:12:03.360 --> 00:12:04.560] I feel the same way too.
[00:12:04.560 --> 00:12:06.880] There's so many days that I feel that way.
[00:12:06.880 --> 00:12:11.520] And the way that I get through it, honestly, is by just doing it.
[00:12:11.520 --> 00:12:12.160] I know it's hard.
[00:12:12.160 --> 00:12:13.520] You just got to like do the suck.
[00:12:13.520 --> 00:12:15.680] And sometimes you got to do the sucky things.
[00:12:15.680 --> 00:12:20.000] And you just kind of get out of bed and you're like, okay, I just, I find that.
[00:12:20.000 --> 00:12:21.520] You have to find that place within.
[00:12:21.520 --> 00:12:22.720] And I'm not going to give you some bullshit.
[00:12:22.720 --> 00:12:27.120] Like, go find your purpose and like, like, do your journal and do your meditation.
[00:12:27.120 --> 00:12:36.280] I don't have a trick to give you that I sit and I do, but the one thing that I do is I just like, I'll get myself out of bed and I'll just get the first step going or I'll get the first thing done.
[00:12:36.920 --> 00:12:41.400] And you're just like, okay, I don't have to give it my 150% today.
[00:12:41.400 --> 00:12:44.920] So just take that expectation off and you're like, oh, today's going to be a hard day.
[00:12:44.920 --> 00:12:46.520] I don't feel like doing it.
[00:12:46.520 --> 00:12:47.720] But you got to do it.
[00:12:47.720 --> 00:12:48.760] Like, that's what it is.
[00:12:48.760 --> 00:12:50.280] Like, you do have to do it.
[00:12:50.280 --> 00:13:00.120] And if I look at the last 10 years and like what made all of it successful and to get to the level of where we got to was we showed up every day.
[00:13:00.120 --> 00:13:06.200] Your every day doesn't have to be at level A plus thousand, thousand percent, but we still show up.
[00:13:06.200 --> 00:13:11.000] And that's the difference between those that succeed and those that don't, because it's easy.
[00:13:11.000 --> 00:13:14.760] What's going to happen is when you fall off and you're like, well, I don't feel like it today.
[00:13:14.760 --> 00:13:16.280] So I'm just not going to do it today.
[00:13:16.280 --> 00:13:16.920] Well, guess what?
[00:13:16.920 --> 00:13:18.360] You just gave yourself an out.
[00:13:18.360 --> 00:13:25.160] When you gave yourself an out, then the next day that you're like, oh, you're going to give yourself another out and another out, and then you won't be able to get back on track.
[00:13:25.160 --> 00:13:28.520] I think that it's just about getting up and moving and going.
[00:13:28.520 --> 00:13:29.880] And so you just got to do it.
[00:13:29.880 --> 00:13:33.800] Like, you just got to put your big girl pants on and just get to it.
[00:13:33.800 --> 00:13:36.200] It doesn't have to be at perfection level.
[00:13:36.200 --> 00:13:39.720] It doesn't have to be with your full best effort, but you have to show up.
[00:13:39.720 --> 00:13:45.800] And so the way I find it is just by getting up and going and then rewarding yourself, like, right?
[00:13:45.800 --> 00:13:54.760] Like, if you're don't feel like doing it and then you do something, like you get through the first meeting or you get through the first bit of it or you put your output out, like praise yourself.
[00:13:54.760 --> 00:13:58.520] Be like, hey, I didn't feel like doing it today, but look, I did it and it feels good, right?
[00:13:58.520 --> 00:13:59.000] It feels good.
[00:13:59.000 --> 00:14:00.360] You're never going to regret that.
[00:14:00.360 --> 00:14:10.360] But that accumulation of that behavior of showing up consistently is what every successful person is made of.
[00:14:10.360 --> 00:14:11.640] Like, that's just part of it.
[00:14:11.640 --> 00:14:13.400] So, love fashion in the city.
[00:14:13.400 --> 00:14:14.960] I know you feel that way.
[00:14:14.200 --> 00:14:16.480] I feel that way too.
[00:14:16.480 --> 00:14:17.520] But we're just going to do it.
[00:14:17.520 --> 00:14:18.640] We're going to get up and go.
[00:14:18.640 --> 00:14:20.960] That is very good advice and so true.
[00:14:14.600 --> 00:14:21.120] Yeah.
[00:14:21.520 --> 00:14:23.280] The only way to do it is just to do it.
[00:14:23.280 --> 00:14:24.160] Just got to do it.
[00:14:24.160 --> 00:14:24.560] Yeah.
[00:14:24.560 --> 00:14:26.960] And it doesn't have to be full-on perfect.
[00:14:26.960 --> 00:14:28.560] You just got to, you got to go.
[00:14:28.640 --> 00:14:29.360] Got to go.
[00:14:29.360 --> 00:14:30.400] Just do it.
[00:14:31.360 --> 00:14:33.040] A question from Anita.
[00:14:33.040 --> 00:14:37.840] She said, How do you manage calls or other interruptions when you have a back-to-back day?
[00:14:37.840 --> 00:14:38.720] Oh, my God.
[00:14:38.720 --> 00:14:42.800] Thank you for this question, Anita, because today has been a day of distractions.
[00:14:42.800 --> 00:14:44.800] Let me tell you, there's so much noise.
[00:14:44.800 --> 00:14:46.640] I move the podcast to the house.
[00:14:46.640 --> 00:14:48.400] We're figuring this out, y'all.
[00:14:48.400 --> 00:14:49.600] We are figuring this out.
[00:14:49.600 --> 00:14:51.280] So many distractions.
[00:14:51.280 --> 00:14:52.640] It's part of it, right?
[00:14:52.640 --> 00:15:00.240] So a lot of the things I feel like some of these questions that I get asked, I want you to know that at every level, we feel all of the same things.
[00:15:00.240 --> 00:15:08.400] Like whether you are just starting off or whether you are, you know, in your 10th year in business, everyone has distractions.
[00:15:08.400 --> 00:15:10.480] Everyone has all of that around them.
[00:15:10.480 --> 00:15:11.840] I call them squirrels too.
[00:15:11.840 --> 00:15:14.320] So there's all kinds of distractions, just interruptions.
[00:15:14.320 --> 00:15:15.680] There's distractions.
[00:15:15.680 --> 00:15:24.880] And then, of course, even as you're scaling your company, there are projects that come about or roadblocks that are going to be there.
[00:15:24.880 --> 00:15:32.320] That's your job as a CEO is to avoid distractions and to keep the company at course.
[00:15:32.320 --> 00:15:33.840] That is CEO behavior.
[00:15:33.840 --> 00:15:38.960] That is literally your job to help everyone because everyone's distracted.
[00:15:38.960 --> 00:15:40.320] Your teams are distracted.
[00:15:40.320 --> 00:15:42.720] Like, that's what everyone does.
[00:15:42.720 --> 00:15:51.280] But your job is to make sure you are making sure that the ship is moving in the right direction, that everyone's rowing in the right direction.
[00:15:51.280 --> 00:15:55.760] That's your job to keep everyone aligned and prioritized and to keep everyone focused.
[00:15:55.760 --> 00:16:01.160] So, the best thing that you can do is lead by example as CEO and avoid distractions.
[00:16:01.160 --> 00:16:04.280] There are shiny new projects or shiny new things that come about.
[00:15:59.520 --> 00:16:06.680] And you set your strategic plans for the company.
[00:16:07.000 --> 00:16:07.960] Stick to them.
[00:16:07.960 --> 00:16:15.640] Use those as examples to say, oh, we have this opportunity, but we're going to stay on our course that we've planned and we're not going to get distracted.
[00:16:15.640 --> 00:16:19.480] So, sharing those things will allow that kind of behavior from your team.
[00:16:19.480 --> 00:16:23.480] But even when you see the team being distracted, like pulling them together.
[00:16:23.480 --> 00:16:29.480] A couple of episodes ago, I did an episode with Leah Garvin and I talked about the operational cadences as a CEO.
[00:16:29.480 --> 00:16:32.600] Doing those things helps everyone not stay distracted.
[00:16:32.600 --> 00:16:36.120] Like, you can keep everyone focused, but distractions are going to be there.
[00:16:36.120 --> 00:16:37.240] And even in the day, right?
[00:16:37.240 --> 00:16:42.120] Even if you're like, I'm setting my mind to doing this today, I have to do four episodes today.
[00:16:42.120 --> 00:16:43.880] That's every time we batch an episode.
[00:16:43.880 --> 00:16:52.840] If I tell you the amount of there's pings that are coming, there's people going in and out of my house, like there, I could totally take on there's something that came up out right now.
[00:16:52.840 --> 00:16:55.240] I could say, Hey, I'm gonna pause this and go do that thing.
[00:16:55.240 --> 00:16:59.160] No, like just staying focused and being determined.
[00:16:59.160 --> 00:17:13.800] I will say when I when we sit down and calendar planning is something that I do really well that I think is really great CEO behavior, and I'm like, okay, here's the time that I've allocated to do it, and I treat my time, I treat everyone's time with respect, and I definitely treat my time with respect.
[00:17:13.800 --> 00:17:18.520] So, I have decided that today's I have to go do this, I'm going to get it done.
[00:17:18.520 --> 00:17:23.720] That's how my mind operates, that's what's on my calendar, and I respect that process.
[00:17:23.720 --> 00:17:31.320] And so, even if there are distractions, I can get distracted, I can go do the thing, I'm gonna come back to what I set out to go do.
[00:17:31.320 --> 00:17:36.360] And those little pieces of trained behavior is what helps me get all the things done.
[00:17:36.360 --> 00:17:49.360] That's exactly what helps me get everything done, is because when I said I'm gonna do it, I'm gonna do it, and that is this piece of me that I feel like I don't know where it, I mean, I know exactly where it comes from.
[00:17:49.440 --> 00:17:54.640] It comes from my like immigrant parents who like didn't have a choice and like they had to do stuff and they're like, we had to do it.
[00:17:54.640 --> 00:17:55.280] This is what it is.
[00:17:55.280 --> 00:17:57.760] And that's kind of what was ingrained in me.
[00:17:57.760 --> 00:18:01.920] But that behavior, I'm really like, I'm glad that I have it.
[00:18:01.920 --> 00:18:07.920] On the opposite though, your girl needs to learn how to relax because, and I have to put in relaxed time.
[00:18:07.920 --> 00:18:12.240] And I do that and I struggle with it because I'm like, there's so much to do.
[00:18:12.240 --> 00:18:13.680] There's so much to do.
[00:18:13.680 --> 00:18:21.680] And I am learning how to be and I'm learning how to like just enjoy the free time on my calendar too.
[00:18:21.680 --> 00:18:26.400] So I will, I will schedule free time, but I'm not, I don't have to do something.
[00:18:26.400 --> 00:18:30.480] But if I say I'm going to do it, put it on my calendar, I respect that.
[00:18:30.800 --> 00:18:32.880] And it gives me a high.
[00:18:32.880 --> 00:18:37.440] I don't know, like I get excited about when I accomplish it and I check it off.
[00:18:37.440 --> 00:18:40.160] I'm sure, Anita, you do too.
[00:18:40.160 --> 00:18:44.160] And so that's my advice to you is you're going to get distracted.
[00:18:44.160 --> 00:18:50.400] Let it come, but don't, but keep it, like move it back into that direction and check it off correctly.
[00:18:50.400 --> 00:18:52.480] And it's, and it's okay if it's good enough.
[00:18:52.480 --> 00:18:53.840] That's another great concept.
[00:18:53.840 --> 00:18:56.800] It doesn't have to be perfect, but it gets done.
[00:18:57.120 --> 00:18:59.200] That is the most important part.
[00:18:59.200 --> 00:19:00.560] That is so helpful.
[00:19:00.560 --> 00:19:03.600] A lot of people are curious about your career pathway.
[00:19:03.600 --> 00:19:06.160] A lot of them want to know like what your first business was.
[00:19:06.160 --> 00:19:06.960] Oh my goodness.
[00:19:06.960 --> 00:19:09.520] My first business was stax payments actually.
[00:19:09.520 --> 00:19:15.760] So my first company, I hit it out of the park with that, but it was my first actual business.
[00:19:15.760 --> 00:19:21.280] I will say I did sell eyeliners in middle school.
[00:19:21.280 --> 00:19:27.360] So my mom would go to, we'd go to like she'd go to Pakistan and we have the most beautiful eyes.
[00:19:27.360 --> 00:19:30.000] Like that is like a very Pakistani thing.
[00:19:31.000 --> 00:19:44.200] And we wear like the eyeliner is called Kajal and it's like black eyeliner and it's like smudge eyeliner and it's so pretty and you can put it in your waterline and it's just like traditional Pakistani eyeliner.
[00:19:44.200 --> 00:19:50.520] And she would go to Pakistan and bring that, like bring back like these, like a case of them.
[00:19:50.520 --> 00:19:52.600] And it probably cost like a dollar.
[00:19:52.600 --> 00:19:53.560] Like I don't even know.
[00:19:53.560 --> 00:20:06.680] So I would tell her like I wanted all of this Kajal and I would turn around and sell it for 20 bucks each in middle school and you know just make just beautifying the world with Kajal.
[00:20:06.680 --> 00:20:08.680] And that was, I did stuff like that all the time.
[00:20:08.680 --> 00:20:17.240] So I had a lot of like, I just always was excited about, I don't know, like making, you know, just, I always had a business and it wasn't just about making money.
[00:20:17.240 --> 00:20:20.840] Like there was like a thrill and like that product was amazing.
[00:20:20.840 --> 00:20:23.720] Like I love that product and people wanted it and there was supply and demand.
[00:20:23.720 --> 00:20:27.000] And like I think the first time it was like five bucks and then it went to 10 bucks.
[00:20:27.000 --> 00:20:28.920] I only had like 25.
[00:20:28.920 --> 00:20:32.440] And so then I would like I'm like, wait, I could charge more for it.
[00:20:32.440 --> 00:20:35.560] And so little things like that I would do.
[00:20:36.600 --> 00:20:43.160] And but my first business business was Stax Payments.
[00:20:43.160 --> 00:20:49.720] It started off, the first name of the company was Fat Merchant, F-A-T-T Merchant, Fat Merchant.
[00:20:49.720 --> 00:20:52.440] And so that was the initial name of it.
[00:20:52.440 --> 00:20:56.360] We had it for like five years before I transitioned it to Stax.
[00:20:56.680 --> 00:20:59.560] But it was my first baby.
[00:20:59.560 --> 00:21:01.000] And now there's so many more.
[00:21:01.000 --> 00:21:03.240] Once an entrepreneur, always an entrepreneur.
[00:21:03.240 --> 00:21:04.520] Eyeliner in middle school.
[00:21:04.920 --> 00:21:06.520] What an origin story that is.
[00:21:06.760 --> 00:21:07.720] It's true.
[00:21:07.960 --> 00:21:09.160] This one was really interesting.
[00:21:09.160 --> 00:21:11.800] It's kind of, I mean, it can really go in any direction.
[00:21:11.800 --> 00:21:14.760] Nicola said, what lessons are you learning lately?
[00:21:15.120 --> 00:21:18.800] Oh, Nicola, beautiful question, beautiful name.
[00:21:18.800 --> 00:21:20.240] So many lessons.
[00:21:20.240 --> 00:21:25.600] I feel like I'm really loving who I'm turning into.
[00:21:25.920 --> 00:21:44.000] I love this phase that I'm going through of finding myself, learning about myself, taking the pressure off, not giving like, I don't know, I feel like in this next, like, I'm not, I'm still, I'm not 40, but I'm late 30s.
[00:21:44.000 --> 00:21:55.600] And just going into this next decade, I'm just really looking forward to what's up ahead because I feel the most comfortable with who I am than I've ever been.
[00:21:55.600 --> 00:22:02.000] And I feel like I've been on a search for so long in terms of proving to the world or proving to myself.
[00:22:02.000 --> 00:22:20.880] Like, I just feel like I've had, I had such a chip on my shoulder, so much to do, so much ambition, but I was almost just constantly raising the bar or trying to, you know, fit this and fit that and constant comparison and just not feeling like just good enough and like, or having like, I just was on this chase.
[00:22:21.200 --> 00:22:27.360] And now I just don't care as much anymore about the chase.
[00:22:27.360 --> 00:22:30.400] And all I want to do is be at peace.
[00:22:30.400 --> 00:22:32.240] And peace is at all cost.
[00:22:32.240 --> 00:22:34.000] So it doesn't matter for work.
[00:22:34.000 --> 00:22:38.000] It doesn't matter for like friends or family or whatever.
[00:22:38.000 --> 00:22:39.600] Like, I just want peace.
[00:22:39.600 --> 00:22:53.920] So I feel like there's been like things that I would have like fought for or like, things that would have offended me, or things that, like, or people have done stuff like with like family that maybe I would have been like more vocal about.
[00:22:53.920 --> 00:22:56.240] And I'm just like, I don't really care.
[00:22:56.240 --> 00:23:03.720] Like, I'm just in that zone where I want to protect my peace, and my peace is like for me and my team one.
[00:23:03.880 --> 00:23:09.320] I always say one team, and but my team one is my kids and my husband.
[00:23:09.320 --> 00:23:10.520] Like, this is our team one.
[00:23:10.520 --> 00:23:18.520] And so, I just want to protect this bubble and then like the next two bubbles, like, just like my family, and that's it.
[00:23:18.520 --> 00:23:26.120] And, like, I just feel that's those are the things that I'm learning: it's okay, like, put the ego aside.
[00:23:26.120 --> 00:23:27.960] I think that that's a huge part of.
[00:23:28.040 --> 00:23:34.200] I did a lot of work with meditation and just trying to find my spirit era.
[00:23:34.200 --> 00:23:40.840] I really, really connect deeply with the work of Eckhart Tole, and it's really meta.
[00:23:41.080 --> 00:23:46.040] I did a lot of work with it last summer, and it just he talks so much about the ego.
[00:23:46.040 --> 00:23:57.960] And I just loved learning about it and finding ways that it shows up for all of us and being okay to view myself almost as an outsider inside my own body.
[00:23:57.960 --> 00:24:09.720] So, like, even as I'm making decisions to pull myself out of it so that I could have a different perspective of peace and alignment, and it's just been wonderful.
[00:24:09.720 --> 00:24:14.360] Like, I'm just, it feels easier right now because I've taken the pressure off.
[00:24:14.360 --> 00:24:15.400] And it's okay.
[00:24:15.400 --> 00:24:19.000] Like, I also don't have expectations of other people then, too.
[00:24:19.000 --> 00:24:20.600] So, I'm just doing because I want to.
[00:24:20.600 --> 00:24:22.680] I'm doing because I love to do it.
[00:24:22.680 --> 00:24:27.240] The show, moving it to the house, is like a really great example of like, don't need the production.
[00:24:27.240 --> 00:24:28.200] I don't need the lights.
[00:24:28.200 --> 00:24:29.080] I don't need this.
[00:24:29.160 --> 00:24:34.760] I don't care if it's on like 100% growth, you know, quarter over quarter.
[00:24:34.760 --> 00:24:37.400] Like, I just want to do it to connect with you.
[00:24:37.400 --> 00:24:39.480] And I'm happy with that.
[00:24:39.480 --> 00:24:44.200] And that is something that took me that whole last decade.
[00:24:44.200 --> 00:24:48.160] And so, I'm excited of like what's going to come with this next chapter.
[00:24:48.480 --> 00:25:00.960] And what's funny is it's actually helped, like, it's actually easier, and because of that, like, I do feel like I feel more in flow, and things are actually moving in all those directions, but I have like I'm not forcing it.
[00:25:00.960 --> 00:25:04.000] And so, that is a big lesson and a big learning.
[00:25:04.000 --> 00:25:07.680] And just the work around with Eckhart was really cool.
[00:25:07.680 --> 00:25:09.920] So, I highly recommend checking it out.
[00:25:09.920 --> 00:25:16.560] The book that I really love is A New Earth, and it's called The Awakening a New Earth.
[00:25:16.560 --> 00:25:19.440] And I'll link that if you want to check that book out.
[00:25:19.440 --> 00:25:23.440] Oprah and Eckhart do this 10-part series that I love.
[00:25:23.440 --> 00:25:25.600] I listened to it last year.
[00:25:25.600 --> 00:25:32.960] I read the 10 parts with Oprah, and she's so wonderful in how they have that dialogue.
[00:25:32.960 --> 00:25:37.760] And then I read the book, and then this year, again, I did the same thing in January, so just a couple months ago.
[00:25:37.760 --> 00:25:42.560] And I just feel like it's a really good perspective into our egos and pulling ourselves out.
[00:25:42.560 --> 00:25:44.800] So, those are some nice lessons.
[00:25:44.800 --> 00:25:53.360] And I will say, if somebody told me that in my 20s or my early 30s, like, I don't know if I would, you just have it finds you at the right time.
[00:25:53.360 --> 00:25:58.880] So, focus on your inner work is the biggest takeaway.
[00:25:58.880 --> 00:26:04.320] The more we can focus on our inner work, the better all the outer stuff ends up happening.
[00:26:04.320 --> 00:26:05.120] And it's true.
[00:26:05.120 --> 00:26:08.320] People have said that, but I really do feel it.
[00:26:08.320 --> 00:26:09.200] I love that.
[00:26:09.200 --> 00:26:09.600] Yeah.
[00:26:09.600 --> 00:26:10.560] Good question.
[00:26:10.560 --> 00:26:11.680] Very good answer.
[00:26:11.680 --> 00:26:12.160] Thank you.
[00:26:12.160 --> 00:26:12.800] I love you.
[00:26:12.800 --> 00:26:13.520] Time for one more.
[00:26:13.520 --> 00:26:16.080] We have so many, though, that we're definitely going to need to do it.
[00:26:16.160 --> 00:26:16.640] Part two.
[00:26:16.640 --> 00:26:16.800] Okay.
[00:26:16.960 --> 00:26:17.280] Absolutely.
[00:26:17.440 --> 00:26:19.200] Because there were so many good ones.
[00:26:19.200 --> 00:26:22.720] Sarah asked, How do we know what we are doing is worth it?
[00:26:22.720 --> 00:26:24.720] And I think that's such a good way to finish this off.
[00:26:24.960 --> 00:26:25.920] Sarah.
[00:26:26.240 --> 00:26:28.160] Sarah, you're worth it.
[00:26:28.120 --> 00:26:29.440] It's you're worth it.
[00:26:29.560 --> 00:26:31.480] Your purpose is worth it.
[00:26:32.120 --> 00:26:37.720] How you measure that, I wish I kind of goes back to that last question.
[00:26:37.720 --> 00:26:39.080] Remove the measurement.
[00:26:39.080 --> 00:26:40.520] How you know it's worth it?
[00:26:40.520 --> 00:26:41.720] Because you feel it.
[00:26:41.720 --> 00:26:42.680] Like that's it.
[00:26:42.680 --> 00:26:44.280] Like that's the measurement.
[00:26:44.280 --> 00:26:46.680] Whether you're, it's just about making an impact.
[00:26:46.680 --> 00:26:58.040] The reason why you started, whether it's for one person or a thousand people or 50,000 people, if you are okay with doing it and showing up to do it for one person, then it's worth it.
[00:26:58.040 --> 00:27:02.200] That only you can account for what that worth feeling is like.
[00:27:02.200 --> 00:27:04.120] There's no KPI tracker.
[00:27:04.120 --> 00:27:05.800] There's no dashboard.
[00:27:05.800 --> 00:27:13.160] I think in business and in life, we've been trained to have these markers as success measurements.
[00:27:13.160 --> 00:27:20.120] And as someone who's checked off all of those, and I and I love a good CEO dashboard, right?
[00:27:20.120 --> 00:27:26.440] Here, I would say it's just connecting with that purpose that you began it with and staying true to that.
[00:27:26.440 --> 00:27:31.720] When it's not worth it, is when you're out of alignment with that purpose.
[00:27:31.720 --> 00:27:38.840] When you're doing it for the sake of like, oh, I have to check the box or I have to check this revenue marker or this milestone or this thing.
[00:27:38.840 --> 00:27:42.040] That's when it becomes for something else.
[00:27:42.040 --> 00:27:44.360] And so it's so hard.
[00:27:45.000 --> 00:27:47.000] I don't know where you are in your journey.
[00:27:47.000 --> 00:27:48.920] I don't know if you're an early stage entrepreneur.
[00:27:48.920 --> 00:27:52.680] I don't know if you are seventh year in your business or you've already exited.
[00:27:52.680 --> 00:27:54.840] That feeling of, is it worth it?
[00:27:55.160 --> 00:27:59.080] Only you can find that answer within you.
[00:27:59.080 --> 00:28:01.320] And it has to do with your purpose.
[00:28:01.320 --> 00:28:05.480] And if you still feel connected to that purpose, that's what's worth it to me.
[00:28:05.480 --> 00:28:08.200] And so, there are days where I'm like, oh, is it even worth it?
[00:28:08.200 --> 00:28:08.440] Right?
[00:28:08.440 --> 00:28:12.600] It's so exhausting when you feel like you're spinning your wheels.
[00:28:12.600 --> 00:28:16.640] And I would ask myself, like, what if I stopped trying?
[00:28:16.640 --> 00:28:18.320] Like, is that worth it?
[00:28:14.840 --> 00:28:18.560] Right?
[00:28:18.640 --> 00:28:24.800] Is it worth it for you not to bring this to life or for you to, you know, you might have to change your path if you're not seeing the results?
[00:28:24.800 --> 00:28:25.920] Don't do the same thing, right?
[00:28:25.920 --> 00:28:27.200] So, we're going to change.
[00:28:27.200 --> 00:28:36.800] If you're not seeing the results, right, you should try something else, but that move that you're making to try something else is because you want it to be worth it, right?
[00:28:36.800 --> 00:28:45.840] So, that purpose right there is what gets you through to find the thing that's going to work, and you have to stay really connected to that.
[00:28:45.840 --> 00:28:51.680] And I will say, remove these large KPIs or these big milestones and stop living in comparison.
[00:28:51.680 --> 00:28:54.960] I think a lot of the times when I had those feelings where I'm like, Is this worth it?
[00:28:54.960 --> 00:28:55.920] Or is this whatever?
[00:28:55.920 --> 00:29:03.600] It's because I was trying to measure myself up against someone else or something else or something that existed in my head.
[00:29:03.600 --> 00:29:10.400] But if you just take that pressure off and just serve for what you're serving, you'll find that meaningful connection and why you serve.
[00:29:10.400 --> 00:29:12.000] That is what's worth it.
[00:29:12.000 --> 00:29:13.760] And so, connecting back with that.
[00:29:13.760 --> 00:29:15.840] And so, I really love this question, Sarah.
[00:29:15.840 --> 00:29:24.400] I think every woman that I have ever met in business, I don't think I've ever met a woman that's ever started a business for like the shit's sake of fucking starting a business.
[00:29:24.400 --> 00:29:39.600] Like, every woman has built a business because she was you know passionate about something, she was exhausted from this problem that her child was having, or the school was having, or in her industry that nobody was paying attention to across every sector.
[00:29:39.600 --> 00:29:48.080] And so, when women start businesses, we're so passionate about that purpose on why we're solving, and that to me is worth it.
[00:29:48.080 --> 00:30:01.320] That's why we have to, that's why I'm so passionate about investing in women and supporting women entrepreneurs and helping women entrepreneurs scale, not just these, not just small businesses, but to build big businesses.
[00:30:01.320 --> 00:30:05.320] Because your purpose and why you started is so worth it.
[00:30:05.320 --> 00:30:07.800] It really does change the world.
[00:30:07.800 --> 00:30:17.400] And so I'm sure, Sarah, wherever you're tuning in, whether it's your first year in business or 10th year in business, you started with that purpose and that passion.
[00:30:17.400 --> 00:30:24.040] Dig deep into that and serve with that why and serve with that answer.
[00:30:24.040 --> 00:30:28.520] That's where you're going to find that worthiness that you're seeking.
[00:30:28.520 --> 00:30:31.800] I mean, I feel like that was a great way to finish the episode.
[00:30:31.800 --> 00:30:33.480] There are so many more questions.
[00:30:33.480 --> 00:30:34.840] We're going to have to do a part two.
[00:30:35.080 --> 00:30:37.960] And there were a lot juicier ones that we didn't get to.
[00:30:37.960 --> 00:30:40.680] So maybe I'll convince you another day to really get into those.
[00:30:40.680 --> 00:30:41.960] I'm so glad we did this.
[00:30:41.960 --> 00:30:43.640] I'm really excited for a part two.
[00:30:43.640 --> 00:30:45.880] You guys can leave questions basically anywhere.
[00:30:45.880 --> 00:30:48.520] YouTube comments, Spotify has comments now.
[00:30:48.520 --> 00:30:49.480] You can leave comments there.
[00:30:49.480 --> 00:30:51.320] Leave us a review with your comments.
[00:30:51.320 --> 00:30:55.800] Tell us how you are showing your CEO behavior and ask some questions in there too.
[00:30:55.800 --> 00:30:58.680] And I'll gather them all and we'll do a very juicy part two.
[00:30:58.680 --> 00:30:59.000] Awesome.
[00:30:59.000 --> 00:31:01.000] We'll see you guys next week at the CEO School.
[00:31:01.000 --> 00:31:02.280] Bye, everyone.
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[00:31:39.000 --> 00:31:42.200] Mike and Alyssa are always trying to outdo each other.
[00:31:42.200 --> 00:31:46.720] When Alyssa got a small water bottle, Mike showed up with a four-liter junk.
[00:31:47.120 --> 00:31:50.400] When Mike started gardening, Alyssa started beekeeping.
[00:31:44.840 --> 00:31:51.280] Oh, come on.
[00:31:51.600 --> 00:31:57.520] They called a truce for their holiday and used Expedia Trip Planner to collaborate on all the details of their trip.
[00:31:57.520 --> 00:32:00.960] Once there, Mike still did more laps around the pool.
[00:32:00.960 --> 00:32:01.840] Whatever.
[00:32:02.160 --> 00:32:04.480] You were made to outdo your holidays.
[00:32:04.480 --> 00:32:07.120] We were made to help organize the competition.
[00:32:07.120 --> 00:32:09.120] Expedia, made to travel.