
Unlocking Global Opportunities: Beyond Borders in Entrepreneurship (with Sally Pederson)
August 25, 2025
Key Takeaways
- Rapid lead response is critical for sales success, as the first responder gains a significant advantage and the odds of qualifying a lead decrease dramatically after just five minutes.
- AI-powered automation, like that offered by LeadLoops.pro, can significantly boost conversion rates, increase sales, reduce costs, and improve lead engagement by acting as a 24/7 sales and marketing team.
- Building a successful bootstrapped business requires a long-term vision, passion, a focus on core goals, and diversification of assets and income streams to avoid being solely reliant on one government or market.
Segments
AI for Business Growth (00:00:30)
- Key Takeaway: AI-powered automation can dramatically increase business conversion rates, sales, and customer engagement while simultaneously reducing operational costs.
- Summary: The discussion focuses on the benefits of AI in business, specifically mentioning how AI for lead response, AI-powered chat, and automated follow-ups lead to substantial improvements in sales and efficiency.
Founding LeadLoops.pro (00:00:52)
- Key Takeaway: LeadLoops.pro was created to address the critical need for instant and continuous lead engagement through AI-driven automation.
- Summary: The speaker introduces their AI automation agency, LeadLoops.pro, and details its various functions, including instant texting, after-hours follow-ups, and voice bot services, positioning it as a tireless sales and marketing army.
The Entrepreneur’s Journey and Motivation (00:02:18)
- Key Takeaway: Government overreach and perceived tyranny during the pandemic motivated the entrepreneur to create a business focused on providing individuals with options for freedom and self-determination.
- Summary: The entrepreneur shares their personal journey, explaining how events like the Canadian government’s actions regarding passports and freezing bank accounts during protests spurred them to build a business that helps people understand their options for global mobility and financial independence.
Bootstrapping and Diversifying Income (00:04:08)
- Key Takeaway: Keeping overhead low and diversifying income streams through writing, workshops, and other informational products are key strategies for bootstrapping a business.
- Summary: This segment details how the entrepreneur maintained low overhead by utilizing existing resources and discusses various methods for generating income beyond client work, including writing articles, publishing books, and hosting events.
Learning from ‘Failures’ (00:05:13)
- Key Takeaway: What might seem like a failure, such as low attendance at a summit, can be a valuable learning experience that informs future strategies and can still be financially successful.
- Summary: The entrepreneur reflects on their first summit, which was financially successful but had lower-than-expected attendance, framing it as a learning experience about timing and promotion rather than a complete failure.
Building Trust and Long-Term Business (00:07:47)
- Key Takeaway: Building a sustainable business relies on establishing trust with potential clients through valuable information, positive reviews, and demonstrating that you are someone they like and know.
- Summary: The discussion emphasizes the importance of building trust and likability with an audience, highlighting how good reviews, testimonials, and providing valuable content contribute to long-term business success.
The Reality of Entrepreneurship (00:08:43)
- Key Takeaway: Achieving a ‘four-hour work week’ is an unrealistic expectation for most new entrepreneurs, who must be prepared to invest significant time and effort to build a successful business.
- Summary: The speaker debunks the myth of the ‘four-hour work week’ for new business owners, stressing that success requires hard work, passion, and a clear focus, warning against the ‘shiny object syndrome’ that distracts from core goals.
Global Citizen Life Mission (Unknown)
- Key Takeaway: None
- Summary: None
Debug Information
Processing Details
- VTT File: f0e9666f-014f-446e-914f-d2ec2bad84d1.vtt
- Processing Time: September 09, 2025 at 06:01 PM
- Total Chunks: 1
- Transcript Length: 14,600 characters
- Caption Count: 130 captions
Prompts Used
Prompt 1: Context Setup
You are an expert data extractor tasked with analyzing a podcast transcript.
I will provide you with part 1 of 1 from a podcast transcript.
I will then ask you to extract different types of information from this content in subsequent messages. Please confirm you have received and understood the transcript content.
Transcript section:
[00:00:00.240 --> 00:00:05.600] What if your business had a 24-7 sales and marketing team without the overhead?
[00:00:05.600 --> 00:00:07.200] Here's why that matters.
[00:00:07.200 --> 00:00:10.800] 78% of leads go with the first responder.
[00:00:10.800 --> 00:00:16.400] The odds of qualifying a lead drop by 80% after 5 minutes.
[00:00:16.400 --> 00:00:20.560] Only 27% of leads are contacted by a sales rep.
[00:00:20.880 --> 00:00:26.560] 63% of companies take longer than an hour to respond to new inquiries.
[00:00:26.560 --> 00:00:30.560] And 50% of sales go to the vendor that responds first.
[00:00:30.560 --> 00:00:37.440] Businesses that use AI for lead response see a 67% increase in conversion rates.
[00:00:37.440 --> 00:00:47.040] AI-powered chat increases sales by 30%, and companies using AI also reduce customer support costs by 30%.
[00:00:47.040 --> 00:00:52.560] And automated follow-ups can boost lead engagement by 50% or more.
[00:00:52.560 --> 00:00:58.160] And that's why I built an AI automation agency called LeadLoops.pro.
[00:00:58.160 --> 00:01:12.160] LeadLoops texts new leads instantly, follows up after hours, reconnects old contacts, handles Google reviews, recovers abandoned carts, and even a voice bot that answers calls.
[00:01:12.160 --> 00:01:15.600] Basically, it's a tiny army that never sleeps.
[00:01:15.600 --> 00:01:19.280] You can learn more at leadloops.pro.
[00:01:19.280 --> 00:01:27.360] The other thing I want to tell you about is I'm now offering a free marketing report at getafreemarketingreport.com.
[00:01:27.360 --> 00:01:37.600] All you have to do is give me your business information and I check your online presence and send a detailed report in a day or two showing what's working and what to improve.
[00:01:37.600 --> 00:01:42.800] Again, that's at getafree marketingreport.com.
[00:01:42.800 --> 00:01:45.520] Welcome to the FrugalPreneur podcast.
[00:01:45.520 --> 00:01:46.880] I am your host, Sarah St.
[00:01:46.960 --> 00:01:47.600] John.
[00:01:47.600 --> 00:02:05.880] This episode is what I refer to as a showcase episode, where I feature a bootstrapped entrepreneur and they briefly share their tips, tricks, tactics, techniques, and tools that help them bootstrap their business and the successes and failures along the way.
[00:01:59.680 --> 00:02:16.520] My hope is that each of these showcase episodes will provide at least one valuable takeaway that you can implement right away in your own bootstrap business journey.
[00:02:16.520 --> 00:02:18.200] Now, on to the episode.
[00:02:18.200 --> 00:02:35.000] I've always been a business owner for almost my entire working career or working life, but what really changed things for me with my current business was I would help people along the way before I made it a business because it's the life that I live.
[00:02:35.000 --> 00:02:40.440] It's all the things that I've been doing for getting close to two decades now.
[00:02:40.440 --> 00:02:47.720] But the pivotal point when it became a business was during the pandemic, when I saw the things that the government was doing.
[00:02:47.720 --> 00:02:59.000] More specifically, when Canada had threatened to not issue passports or not renew passports to people who did not get vaccinated.
[00:02:59.000 --> 00:03:16.760] And then when the trucker protest happened in Canada and the Canadian government froze bank accounts of people who were protesting and froze bank accounts of people who contributed or helped and supported the protesters was absolutely appalling.
[00:03:16.760 --> 00:03:19.640] As a country, we are allowed to protest.
[00:03:19.640 --> 00:03:20.520] It's our right.
[00:03:20.520 --> 00:03:31.960] And I just thought if this is how bad the governments are getting and the tyranny of Canada acting as a communist country was absurd and ridiculous.
[00:03:31.960 --> 00:03:37.960] And that's when I realized people really need to know about options they have available.
[00:03:37.960 --> 00:03:41.000] I used to think when I lived in Canada that I'm Canadian.
[00:03:41.000 --> 00:03:42.840] My company has to be in Canada.
[00:03:42.840 --> 00:03:44.680] All of my bank accounts have to be in Canada.
[00:03:44.960 --> 00:03:48.080] Everything I have has to be in Canada.
[00:03:48.080 --> 00:03:49.840] But that's not true.
[00:03:49.840 --> 00:04:08.080] And once governments around the world really started to show their true colors through the pandemic, that's when I realized people need this information so they can make the best decision for themselves and never be stuck under the control of any one single government anywhere in the world.
[00:04:08.080 --> 00:04:13.440] As I started as a consulting firm, I didn't have a lot of overhead, which was great.
[00:04:13.440 --> 00:04:19.280] A lot of the things that I used were everyday things that I was already using with the internet and a few things.
[00:04:19.280 --> 00:04:24.480] So there was only a couple of additional softwares that I've picked up along the way.
[00:04:24.480 --> 00:04:26.960] So I've kept my overhead very low.
[00:04:26.960 --> 00:04:30.000] But I've also been a writer for a while.
[00:04:30.000 --> 00:04:35.600] So what I write about, I've written in various magazines and publications.
[00:04:35.600 --> 00:04:39.520] And I've also written a few books as well.
[00:04:39.520 --> 00:04:42.960] I have a couple that are available on Amazon.
[00:04:42.960 --> 00:04:53.360] My most recent is called A Passport to Freedom, a comprehensive guide to acquiring additional citizenships, and another book called Tax-Free Living.
[00:04:53.360 --> 00:05:04.800] The writing and giving people information has also helped along with doing smaller programs and workshops, a summit as well.
[00:05:04.800 --> 00:05:11.600] So there's a lot of ways apart from having clients that have helped the business survive.
[00:05:11.600 --> 00:05:13.280] I don't believe in failure.
[00:05:13.280 --> 00:05:17.360] I think everything is a learning experience.
[00:05:17.360 --> 00:05:25.440] Sometimes we learn why things didn't work out or why they just didn't work out the way that we wanted them to.
[00:05:25.440 --> 00:05:28.720] I think for me, in a way, it was the same thing.
[00:05:28.720 --> 00:05:31.240] It was my very first summit.
[00:05:31.240 --> 00:05:33.720] Financially, it was a success.
[00:05:33.720 --> 00:05:35.000] I did very well.
[00:05:29.760 --> 00:05:36.600] I was really happy with it.
[00:05:36.920 --> 00:05:40.200] But the number of attendees, it was a failure.
[00:05:40.200 --> 00:05:57.400] In my opinion, there wasn't as many who showed up for the summit itself, which was disappointing for me because I really want to get the message out to let people know that there are options out there.
[00:05:57.400 --> 00:06:04.120] But I've also learned with that, though, that sometimes it's timing, timing of the day, timing of the week.
[00:06:04.120 --> 00:06:06.040] People have intentions of coming up.
[00:06:06.040 --> 00:06:09.720] Other things happen that they have to deal with.
[00:06:09.720 --> 00:06:16.280] And that's why people have multiple summits and do things differently, maybe more advertising for it.
[00:06:16.280 --> 00:06:23.640] Registration number was really good, but it was the actual live on-time summit.
[00:06:23.640 --> 00:06:25.080] It was a virtual one.
[00:06:25.080 --> 00:06:29.400] So I would have to say, yeah, it was definitely attendance-wise.
[00:06:29.400 --> 00:06:35.880] To me, felt like a failure because the numbers weren't there that I wished that were there.
[00:06:35.880 --> 00:06:42.360] But on the flip side of it, the numbers-wise, financially that I made from it was very good.
[00:06:42.360 --> 00:06:43.960] So it was a little bit bittersweet.
[00:06:43.960 --> 00:06:46.760] It was both, but definitely a big learning experience.
[00:06:46.760 --> 00:06:49.000] And I will be doing more summits again.
[00:06:49.000 --> 00:06:56.440] You can get paid to write articles for various publications online, magazines.
[00:06:56.440 --> 00:07:02.440] Those types of things are available where you can still be giving out information.
[00:07:02.440 --> 00:07:08.040] You're promoting your business, and you're getting paid to do that at the same time.
[00:07:08.040 --> 00:07:13.880] Writing a book, potentially, if it works for you, obviously, that it does take time to do.
[00:07:13.880 --> 00:07:17.840] Self-publishing is a lot faster than traditional publishing as well.
[00:07:14.840 --> 00:07:19.920] So, that could be an option.
[00:07:20.240 --> 00:07:47.600] Or just having small, inexpensive, but very informative things that you can sell or have people get so they can have wins, whether it's a workshop and you charge a small amount for the workshop, but making sure that people have valuable information where they're going to come back and they want to work with you or buy your programs or have you do whatever service that you're offering.
[00:07:47.600 --> 00:07:56.800] There's many ways people really just kind of have to look at what they offer people, and having good reviews is also another one.
[00:07:56.800 --> 00:08:02.080] Testimonials, just what's there's so much information on the internet.
[00:08:02.080 --> 00:08:06.080] A lot of it's not true, so just because it's on the internet doesn't mean that it's true.
[00:08:06.080 --> 00:08:11.200] And so, we just need to make sure that you're a person and they want to work with you.
[00:08:11.200 --> 00:08:17.440] It comes back to that, they like, know, and trust you, and that's definitely going to help.
[00:08:17.440 --> 00:08:22.400] I think people really need to think about what they're doing and why they're doing it.
[00:08:22.400 --> 00:08:27.440] Do you want to have a long-term business?
[00:08:27.440 --> 00:08:32.240] Or are you looking to just make some quick money to pay the bills?
[00:08:32.240 --> 00:08:34.320] And sometimes it is a little bit of both.
[00:08:34.320 --> 00:08:41.920] I mean, obviously, we need to make money to pay our bills, but having a business is a long-term, it's work.
[00:08:41.920 --> 00:08:43.360] It's not that easy.
[00:08:43.360 --> 00:08:45.840] The book came out the four-hour work week.
[00:08:45.840 --> 00:08:49.760] When we truly look at business owners, they don't work a four-hour work week.
[00:08:49.760 --> 00:08:56.800] There might be a few that do, but they've been in business for a very long time and they put in a lot of hours.
[00:08:56.800 --> 00:09:01.560] You don't just start a business thinking it's going to be successful and work four hours a week.
[00:08:59.680 --> 00:09:03.640] That's like finding a needle in a haystack.
[00:09:03.800 --> 00:09:11.640] I don't want to say it's impossible because maybe there's one or two people in the entire world of 7 billion who have done it, but it's not normal.
[00:09:11.640 --> 00:09:13.720] You have to put in a lot of work.
[00:09:13.720 --> 00:09:18.040] So it needs to be something that you are somewhat passionate about.
[00:09:18.040 --> 00:09:21.000] You need to keep your eye on the goal.
[00:09:21.000 --> 00:09:23.160] What is it that you're really trying to do?
[00:09:23.160 --> 00:09:27.400] Because the shiny object syndrome kills a lot of businesses.
[00:09:27.400 --> 00:09:28.520] They get distracted.
[00:09:28.520 --> 00:09:29.080] They try this.
[00:09:29.080 --> 00:09:29.720] They try that.
[00:09:29.720 --> 00:09:30.280] They do this.
[00:09:30.280 --> 00:09:30.840] They do that.
[00:09:30.840 --> 00:09:31.480] They change this.
[00:09:31.480 --> 00:09:36.520] And they're all distractions taking away from what a person really wants to do.
[00:09:36.520 --> 00:09:41.000] And so for me, I just like to guide people to know that there's so many options out there.
[00:09:41.000 --> 00:09:43.240] You're not stuck in one country.
[00:09:43.240 --> 00:09:46.440] You shouldn't keep all of your eggs in one basket.
[00:09:46.440 --> 00:09:54.360] So for more information about what we do is on the website globalcitizenlife.org, O-R-G.
[00:09:54.360 --> 00:10:13.800] And we have all kinds of events and workshops and summits and information that people can really learn about diversifying to reduce their taxes to zero or single digits, protect their assets, get citizenships and residency in different countries around the world, and just truly live a life that they desire.
[00:10:13.800 --> 00:10:21.800] I hope you enjoyed that episode and were able to take away a valuable nugget of information that you can implement right away in your own business.
[00:10:21.800 --> 00:10:29.800] If you feel your story would be valuable for the listeners of this show, please visit frugal.show forward slash guest.
[00:10:29.800 --> 00:10:35.240] What if your business had a 24-7 sales and marketing team without the overhead?
[00:10:35.240 --> 00:10:40.440] Here's why that matters: 78% of leads go with the first responder.
[00:10:40.440 --> 00:10:46.080] The odds of qualifying a lead drop by 80% after 5 minutes.
[00:10:44.920 --> 00:10:50.160] Only 27% of leads are contacted by a sales rep.
[00:10:50.560 --> 00:10:56.240] 63% of companies take longer than an hour to respond to new inquiries.
[00:10:56.240 --> 00:11:00.160] And 50% of sales go to the vendor that responds first.
[00:11:00.160 --> 00:11:07.120] Businesses that use AI for lead response see a 67% increase in conversion rates.
[00:11:07.120 --> 00:11:16.640] AI-powered chat increases sales by 30%, and companies using AI also reduce customer support costs by 30%.
[00:11:16.640 --> 00:11:22.240] And automated follow-ups can boost lead engagement by 50% or more.
[00:11:22.240 --> 00:11:27.840] And that's why I built an AI automation agency called LeadLoops.pro.
[00:11:27.840 --> 00:11:41.840] LeadLoops texts new leads instantly, follows up after hours, reconnects old contacts, handles Google reviews, recovers abandoned carts, and even a voice bot that answers calls.
[00:11:41.840 --> 00:11:45.280] Basically, it's a tiny army that never sleeps.
[00:11:45.280 --> 00:11:48.960] You can learn more at leadloops.pro.
[00:11:48.960 --> 00:11:57.040] The other thing I want to tell you about is I'm now offering a free marketing report at getafreemarketingreport.com.
[00:11:57.040 --> 00:12:07.200] All you have to do is give me your business information and I check your online presence and send a detailed report in a day or two showing what's working and what to improve.
[00:12:07.200 --> 00:12:12.080] Again, that's at getafreemarketingreport.com.
Prompt 2: Key Takeaways
Now please extract the key takeaways from the transcript content I provided.
Extract the most important key takeaways from this part of the conversation. Use a single sentence statement (the key takeaway) rather than milquetoast descriptions like "the hosts discuss...".
Limit the key takeaways to a maximum of 3. The key takeaways should be insightful and knowledge-additive.
IMPORTANT: Return ONLY valid JSON, no explanations or markdown. Ensure:
- All strings are properly quoted and escaped
- No trailing commas
- All braces and brackets are balanced
Format: {"key_takeaways": ["takeaway 1", "takeaway 2"]}
Prompt 3: Segments
Now identify 2-4 distinct topical segments from this part of the conversation.
For each segment, identify:
- Descriptive title (3-6 words)
- START timestamp when this topic begins (HH:MM:SS format)
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Most important Key takeaway from that segment. Key takeaway must be specific and knowledge-additive.
- Brief summary of the discussion
IMPORTANT: The timestamp should mark when the topic/segment STARTS, not a range. Look for topic transitions and conversation shifts.
Return ONLY valid JSON. Ensure all strings are properly quoted, no trailing commas:
{
"segments": [
{
"segment_title": "Topic Discussion",
"timestamp": "01:15:30",
"key_takeaway": "main point from this segment",
"segment_summary": "brief description of what was discussed"
}
]
}
Timestamp format: HH:MM:SS (e.g., 00:05:30, 01:22:45) marking the START of each segment.
Prompt 4: Media Mentions
Now scan the transcript content I provided for ACTUAL mentions of specific media titles:
Find explicit mentions of:
- Books (with specific titles)
- Movies (with specific titles)
- TV Shows (with specific titles)
- Music/Songs (with specific titles)
DO NOT include:
- Websites, URLs, or web services
- Other podcasts or podcast names
IMPORTANT:
- Only include items explicitly mentioned by name. Do not invent titles.
- Valid categories are: "Book", "Movie", "TV Show", "Music"
- Include the exact phrase where each item was mentioned
- Find the nearest proximate timestamp where it appears in the conversation
- THE TIMESTAMP OF THE MEDIA MENTION IS IMPORTANT - DO NOT INVENT TIMESTAMPS AND DO NOT MISATTRIBUTE TIMESTAMPS
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Timestamps are given as ranges, e.g. 01:13:42.520 --> 01:13:46.720. Use the EARLIER of the 2 timestamps in the range.
Return ONLY valid JSON. Ensure all strings are properly quoted and escaped, no trailing commas:
{
"media_mentions": [
{
"title": "Exact Title as Mentioned",
"category": "Book",
"author_artist": "N/A",
"context": "Brief context of why it was mentioned",
"context_phrase": "The exact sentence or phrase where it was mentioned",
"timestamp": "estimated time like 01:15:30"
}
]
}
If no media is mentioned, return: {"media_mentions": []}
Full Transcript
[00:00:00.240 --> 00:00:05.600] What if your business had a 24-7 sales and marketing team without the overhead?
[00:00:05.600 --> 00:00:07.200] Here's why that matters.
[00:00:07.200 --> 00:00:10.800] 78% of leads go with the first responder.
[00:00:10.800 --> 00:00:16.400] The odds of qualifying a lead drop by 80% after 5 minutes.
[00:00:16.400 --> 00:00:20.560] Only 27% of leads are contacted by a sales rep.
[00:00:20.880 --> 00:00:26.560] 63% of companies take longer than an hour to respond to new inquiries.
[00:00:26.560 --> 00:00:30.560] And 50% of sales go to the vendor that responds first.
[00:00:30.560 --> 00:00:37.440] Businesses that use AI for lead response see a 67% increase in conversion rates.
[00:00:37.440 --> 00:00:47.040] AI-powered chat increases sales by 30%, and companies using AI also reduce customer support costs by 30%.
[00:00:47.040 --> 00:00:52.560] And automated follow-ups can boost lead engagement by 50% or more.
[00:00:52.560 --> 00:00:58.160] And that's why I built an AI automation agency called LeadLoops.pro.
[00:00:58.160 --> 00:01:12.160] LeadLoops texts new leads instantly, follows up after hours, reconnects old contacts, handles Google reviews, recovers abandoned carts, and even a voice bot that answers calls.
[00:01:12.160 --> 00:01:15.600] Basically, it's a tiny army that never sleeps.
[00:01:15.600 --> 00:01:19.280] You can learn more at leadloops.pro.
[00:01:19.280 --> 00:01:27.360] The other thing I want to tell you about is I'm now offering a free marketing report at getafreemarketingreport.com.
[00:01:27.360 --> 00:01:37.600] All you have to do is give me your business information and I check your online presence and send a detailed report in a day or two showing what's working and what to improve.
[00:01:37.600 --> 00:01:42.800] Again, that's at getafree marketingreport.com.
[00:01:42.800 --> 00:01:45.520] Welcome to the FrugalPreneur podcast.
[00:01:45.520 --> 00:01:46.880] I am your host, Sarah St.
[00:01:46.960 --> 00:01:47.600] John.
[00:01:47.600 --> 00:02:05.880] This episode is what I refer to as a showcase episode, where I feature a bootstrapped entrepreneur and they briefly share their tips, tricks, tactics, techniques, and tools that help them bootstrap their business and the successes and failures along the way.
[00:01:59.680 --> 00:02:16.520] My hope is that each of these showcase episodes will provide at least one valuable takeaway that you can implement right away in your own bootstrap business journey.
[00:02:16.520 --> 00:02:18.200] Now, on to the episode.
[00:02:18.200 --> 00:02:35.000] I've always been a business owner for almost my entire working career or working life, but what really changed things for me with my current business was I would help people along the way before I made it a business because it's the life that I live.
[00:02:35.000 --> 00:02:40.440] It's all the things that I've been doing for getting close to two decades now.
[00:02:40.440 --> 00:02:47.720] But the pivotal point when it became a business was during the pandemic, when I saw the things that the government was doing.
[00:02:47.720 --> 00:02:59.000] More specifically, when Canada had threatened to not issue passports or not renew passports to people who did not get vaccinated.
[00:02:59.000 --> 00:03:16.760] And then when the trucker protest happened in Canada and the Canadian government froze bank accounts of people who were protesting and froze bank accounts of people who contributed or helped and supported the protesters was absolutely appalling.
[00:03:16.760 --> 00:03:19.640] As a country, we are allowed to protest.
[00:03:19.640 --> 00:03:20.520] It's our right.
[00:03:20.520 --> 00:03:31.960] And I just thought if this is how bad the governments are getting and the tyranny of Canada acting as a communist country was absurd and ridiculous.
[00:03:31.960 --> 00:03:37.960] And that's when I realized people really need to know about options they have available.
[00:03:37.960 --> 00:03:41.000] I used to think when I lived in Canada that I'm Canadian.
[00:03:41.000 --> 00:03:42.840] My company has to be in Canada.
[00:03:42.840 --> 00:03:44.680] All of my bank accounts have to be in Canada.
[00:03:44.960 --> 00:03:48.080] Everything I have has to be in Canada.
[00:03:48.080 --> 00:03:49.840] But that's not true.
[00:03:49.840 --> 00:04:08.080] And once governments around the world really started to show their true colors through the pandemic, that's when I realized people need this information so they can make the best decision for themselves and never be stuck under the control of any one single government anywhere in the world.
[00:04:08.080 --> 00:04:13.440] As I started as a consulting firm, I didn't have a lot of overhead, which was great.
[00:04:13.440 --> 00:04:19.280] A lot of the things that I used were everyday things that I was already using with the internet and a few things.
[00:04:19.280 --> 00:04:24.480] So there was only a couple of additional softwares that I've picked up along the way.
[00:04:24.480 --> 00:04:26.960] So I've kept my overhead very low.
[00:04:26.960 --> 00:04:30.000] But I've also been a writer for a while.
[00:04:30.000 --> 00:04:35.600] So what I write about, I've written in various magazines and publications.
[00:04:35.600 --> 00:04:39.520] And I've also written a few books as well.
[00:04:39.520 --> 00:04:42.960] I have a couple that are available on Amazon.
[00:04:42.960 --> 00:04:53.360] My most recent is called A Passport to Freedom, a comprehensive guide to acquiring additional citizenships, and another book called Tax-Free Living.
[00:04:53.360 --> 00:05:04.800] The writing and giving people information has also helped along with doing smaller programs and workshops, a summit as well.
[00:05:04.800 --> 00:05:11.600] So there's a lot of ways apart from having clients that have helped the business survive.
[00:05:11.600 --> 00:05:13.280] I don't believe in failure.
[00:05:13.280 --> 00:05:17.360] I think everything is a learning experience.
[00:05:17.360 --> 00:05:25.440] Sometimes we learn why things didn't work out or why they just didn't work out the way that we wanted them to.
[00:05:25.440 --> 00:05:28.720] I think for me, in a way, it was the same thing.
[00:05:28.720 --> 00:05:31.240] It was my very first summit.
[00:05:31.240 --> 00:05:33.720] Financially, it was a success.
[00:05:33.720 --> 00:05:35.000] I did very well.
[00:05:29.760 --> 00:05:36.600] I was really happy with it.
[00:05:36.920 --> 00:05:40.200] But the number of attendees, it was a failure.
[00:05:40.200 --> 00:05:57.400] In my opinion, there wasn't as many who showed up for the summit itself, which was disappointing for me because I really want to get the message out to let people know that there are options out there.
[00:05:57.400 --> 00:06:04.120] But I've also learned with that, though, that sometimes it's timing, timing of the day, timing of the week.
[00:06:04.120 --> 00:06:06.040] People have intentions of coming up.
[00:06:06.040 --> 00:06:09.720] Other things happen that they have to deal with.
[00:06:09.720 --> 00:06:16.280] And that's why people have multiple summits and do things differently, maybe more advertising for it.
[00:06:16.280 --> 00:06:23.640] Registration number was really good, but it was the actual live on-time summit.
[00:06:23.640 --> 00:06:25.080] It was a virtual one.
[00:06:25.080 --> 00:06:29.400] So I would have to say, yeah, it was definitely attendance-wise.
[00:06:29.400 --> 00:06:35.880] To me, felt like a failure because the numbers weren't there that I wished that were there.
[00:06:35.880 --> 00:06:42.360] But on the flip side of it, the numbers-wise, financially that I made from it was very good.
[00:06:42.360 --> 00:06:43.960] So it was a little bit bittersweet.
[00:06:43.960 --> 00:06:46.760] It was both, but definitely a big learning experience.
[00:06:46.760 --> 00:06:49.000] And I will be doing more summits again.
[00:06:49.000 --> 00:06:56.440] You can get paid to write articles for various publications online, magazines.
[00:06:56.440 --> 00:07:02.440] Those types of things are available where you can still be giving out information.
[00:07:02.440 --> 00:07:08.040] You're promoting your business, and you're getting paid to do that at the same time.
[00:07:08.040 --> 00:07:13.880] Writing a book, potentially, if it works for you, obviously, that it does take time to do.
[00:07:13.880 --> 00:07:17.840] Self-publishing is a lot faster than traditional publishing as well.
[00:07:14.840 --> 00:07:19.920] So, that could be an option.
[00:07:20.240 --> 00:07:47.600] Or just having small, inexpensive, but very informative things that you can sell or have people get so they can have wins, whether it's a workshop and you charge a small amount for the workshop, but making sure that people have valuable information where they're going to come back and they want to work with you or buy your programs or have you do whatever service that you're offering.
[00:07:47.600 --> 00:07:56.800] There's many ways people really just kind of have to look at what they offer people, and having good reviews is also another one.
[00:07:56.800 --> 00:08:02.080] Testimonials, just what's there's so much information on the internet.
[00:08:02.080 --> 00:08:06.080] A lot of it's not true, so just because it's on the internet doesn't mean that it's true.
[00:08:06.080 --> 00:08:11.200] And so, we just need to make sure that you're a person and they want to work with you.
[00:08:11.200 --> 00:08:17.440] It comes back to that, they like, know, and trust you, and that's definitely going to help.
[00:08:17.440 --> 00:08:22.400] I think people really need to think about what they're doing and why they're doing it.
[00:08:22.400 --> 00:08:27.440] Do you want to have a long-term business?
[00:08:27.440 --> 00:08:32.240] Or are you looking to just make some quick money to pay the bills?
[00:08:32.240 --> 00:08:34.320] And sometimes it is a little bit of both.
[00:08:34.320 --> 00:08:41.920] I mean, obviously, we need to make money to pay our bills, but having a business is a long-term, it's work.
[00:08:41.920 --> 00:08:43.360] It's not that easy.
[00:08:43.360 --> 00:08:45.840] The book came out the four-hour work week.
[00:08:45.840 --> 00:08:49.760] When we truly look at business owners, they don't work a four-hour work week.
[00:08:49.760 --> 00:08:56.800] There might be a few that do, but they've been in business for a very long time and they put in a lot of hours.
[00:08:56.800 --> 00:09:01.560] You don't just start a business thinking it's going to be successful and work four hours a week.
[00:08:59.680 --> 00:09:03.640] That's like finding a needle in a haystack.
[00:09:03.800 --> 00:09:11.640] I don't want to say it's impossible because maybe there's one or two people in the entire world of 7 billion who have done it, but it's not normal.
[00:09:11.640 --> 00:09:13.720] You have to put in a lot of work.
[00:09:13.720 --> 00:09:18.040] So it needs to be something that you are somewhat passionate about.
[00:09:18.040 --> 00:09:21.000] You need to keep your eye on the goal.
[00:09:21.000 --> 00:09:23.160] What is it that you're really trying to do?
[00:09:23.160 --> 00:09:27.400] Because the shiny object syndrome kills a lot of businesses.
[00:09:27.400 --> 00:09:28.520] They get distracted.
[00:09:28.520 --> 00:09:29.080] They try this.
[00:09:29.080 --> 00:09:29.720] They try that.
[00:09:29.720 --> 00:09:30.280] They do this.
[00:09:30.280 --> 00:09:30.840] They do that.
[00:09:30.840 --> 00:09:31.480] They change this.
[00:09:31.480 --> 00:09:36.520] And they're all distractions taking away from what a person really wants to do.
[00:09:36.520 --> 00:09:41.000] And so for me, I just like to guide people to know that there's so many options out there.
[00:09:41.000 --> 00:09:43.240] You're not stuck in one country.
[00:09:43.240 --> 00:09:46.440] You shouldn't keep all of your eggs in one basket.
[00:09:46.440 --> 00:09:54.360] So for more information about what we do is on the website globalcitizenlife.org, O-R-G.
[00:09:54.360 --> 00:10:13.800] And we have all kinds of events and workshops and summits and information that people can really learn about diversifying to reduce their taxes to zero or single digits, protect their assets, get citizenships and residency in different countries around the world, and just truly live a life that they desire.
[00:10:13.800 --> 00:10:21.800] I hope you enjoyed that episode and were able to take away a valuable nugget of information that you can implement right away in your own business.
[00:10:21.800 --> 00:10:29.800] If you feel your story would be valuable for the listeners of this show, please visit frugal.show forward slash guest.
[00:10:29.800 --> 00:10:35.240] What if your business had a 24-7 sales and marketing team without the overhead?
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[00:11:48.960 --> 00:11:57.040] The other thing I want to tell you about is I'm now offering a free marketing report at getafreemarketingreport.com.
[00:11:57.040 --> 00:12:07.200] All you have to do is give me your business information and I check your online presence and send a detailed report in a day or two showing what's working and what to improve.
[00:12:07.200 --> 00:12:12.080] Again, that's at getafreemarketingreport.com.