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Prompts Used

Prompt 1: Context Setup

You are an expert data extractor tasked with analyzing a podcast transcript. 
I will provide you with part 1 of 1 from a podcast transcript. 
I will then ask you to extract different types of information from this content in subsequent messages. Please confirm you have received and understood the transcript content.

Transcript section:
[00:00:00.240 --> 00:00:05.600] What if your business had a 24-7 sales and marketing team without the overhead?
[00:00:05.600 --> 00:00:07.200] Here's why that matters.
[00:00:07.200 --> 00:00:10.800] 78% of leads go with the first responder.
[00:00:10.800 --> 00:00:16.400] The odds of qualifying a lead drop by 80% after 5 minutes.
[00:00:16.400 --> 00:00:20.560] Only 27% of leads are contacted by a sales rep.
[00:00:20.880 --> 00:00:26.560] 63% of companies take longer than an hour to respond to new inquiries.
[00:00:26.560 --> 00:00:30.560] And 50% of sales go to the vendor that responds first.
[00:00:30.560 --> 00:00:37.440] Businesses that use AI for lead response see a 67% increase in conversion rates.
[00:00:37.440 --> 00:00:47.040] AI-powered chat increases sales by 30%, and companies using AI also reduce customer support costs by 30%.
[00:00:47.040 --> 00:00:52.560] And automated follow-ups can boost lead engagement by 50% or more.
[00:00:52.560 --> 00:00:58.160] And that's why I built an AI automation agency called LeadLoops.pro.
[00:00:58.160 --> 00:01:12.160] LeadLoops texts new leads instantly, follows up after hours, reconnects old contacts, handles Google reviews, recovers abandoned carts, and even a voice bot that answers calls.
[00:01:12.160 --> 00:01:15.600] Basically, it's a tiny army that never sleeps.
[00:01:15.600 --> 00:01:19.280] You can learn more at leadloops.pro.
[00:01:19.280 --> 00:01:27.360] The other thing I want to tell you about is I'm now offering a free marketing report at getafreemarketingreport.com.
[00:01:27.360 --> 00:01:37.600] All you have to do is give me your business information and I check your online presence and send a detailed report in a day or two showing what's working and what to improve.
[00:01:37.600 --> 00:01:42.800] Again, that's at getafree marketingreport.com.
[00:01:42.800 --> 00:01:45.520] Welcome to the FrugalPreneur podcast.
[00:01:45.520 --> 00:01:46.880] I am your host, Sarah St.
[00:01:46.960 --> 00:01:47.600] John.
[00:01:47.600 --> 00:02:05.880] This episode is what I refer to as a showcase episode, where I feature a bootstrapped entrepreneur and they briefly share their tips, tricks, tactics, techniques, and tools that help them bootstrap their business and the successes and failures along the way.
[00:01:59.680 --> 00:02:16.520] My hope is that each of these showcase episodes will provide at least one valuable takeaway that you can implement right away in your own bootstrap business journey.
[00:02:16.520 --> 00:02:18.040] Now on to the episode.
[00:02:18.040 --> 00:02:19.000] I'm Andy.
[00:02:19.000 --> 00:02:22.120] I'm a software engineer by trade.
[00:02:22.120 --> 00:02:27.800] I started my programming journey building websites back in the early 2000s.
[00:02:27.800 --> 00:02:39.560] I married a horse girl and we went living on a farm and my wife was upset about not being able to keep a record of their horses that lasted any time.
[00:02:39.560 --> 00:02:44.440] So people would call her and ask about a horse that she broke in or bred 15 years ago.
[00:02:44.440 --> 00:02:49.640] And even though her memory is pretty good, she wasn't able to remember all the time.
[00:02:49.640 --> 00:02:54.200] And notebooks degrade and notebooks can't get filed correctly.
[00:02:54.200 --> 00:02:55.080] They're hard to find.
[00:02:55.080 --> 00:02:57.720] Can you find a notebook from 20 years ago?
[00:02:57.720 --> 00:03:03.000] Whiteboards, which horse people often use, are sort of only a snapshot in time.
[00:03:03.000 --> 00:03:05.640] And yes, our memory isn't as good as it used to be.
[00:03:05.640 --> 00:03:07.720] So she asked me to code something online.
[00:03:07.720 --> 00:03:18.520] I coded something that we ran with our stud for about two years that recorded everything that was happening with the animals, the breeding, the folding and the dentistry, etc.
[00:03:18.840 --> 00:03:21.480] And then she said, why don't you let other people use it?
[00:03:21.480 --> 00:03:30.760] So I rewrote the code with the lessons I've learned from our stud, made it a lot more customizable and able to handle every breed in every discipline.
[00:03:30.760 --> 00:03:33.400] And that is how Horse Records was born.
[00:03:33.400 --> 00:03:44.800] So, because Horse Records is a web application, a web application is a website you basically have to log into to do stuff, I was very conscious of the costs involved.
[00:03:44.440 --> 00:03:47.440] It's interesting how the spread is.
[00:03:47.760 --> 00:03:56.480] The website hosting I was able to get very cheaply, and simply I had a day job and I used the money from the day job to pay for that.
[00:03:56.480 --> 00:04:00.560] I didn't have to go into savings because the costs are pretty low.
[00:04:00.560 --> 00:04:05.840] Interestingly enough, the hosting for the website was something like $10.
[00:04:05.840 --> 00:04:12.880] The domain name was $96, and then you got your backups, which were $10 a month as well.
[00:04:12.880 --> 00:04:18.320] But then there's other costs involved, such as a MailChimp account, which is for your newsletters and stuff.
[00:04:18.320 --> 00:04:20.400] And that was $70.
[00:04:20.400 --> 00:04:26.480] So, the marketing for sending emails was actually more expensive than hosting the whole website.
[00:04:26.480 --> 00:04:32.800] The other thing I did was Cloudflare, which I did a paid plan on that, which actually really increased the site.
[00:04:32.960 --> 00:04:34.560] So, what are we looking at?
[00:04:34.560 --> 00:04:36.960] A little bit over $100 a month.
[00:04:36.960 --> 00:04:41.200] I was able just to simply afford that just because I had a day job.
[00:04:41.200 --> 00:04:43.920] So, yeah, that's how I've bootstrapped it.
[00:04:43.920 --> 00:04:53.680] And then, the income from the business has enabled me to increase my marketing and pay for marketing, Facebook ads, Google AdWords, Reddit ads, etc.
[00:04:54.000 --> 00:04:58.960] So, it's always kind of paid for itself, and that's how I've set it up.
[00:04:58.960 --> 00:05:02.560] Other than those first few months, you have to pay just to get it going.
[00:05:02.560 --> 00:05:08.960] One thing I haven't recovered is the payment for my time in building the website.
[00:05:08.960 --> 00:05:22.320] So, my biggest success was realizing that while I am a business-to-customer, a B2C product, there is a lot to be made in business-to-business relationships.
[00:05:22.320 --> 00:05:33.480] And I was able to contact the right person at my state racing authority and talk to them about their off-the-track retired racehorses.
[00:05:33.800 --> 00:05:54.920] So I'm in South Australia so the racing bodies racing SA and now whenever they have a racehorse that retires and is sold to someone and then they give it the horse gets a new career maybe in dressage eventing cross-country whatever I get that record and I set the person up for free in horse records.
[00:05:54.920 --> 00:06:03.880] The great thing about that is I've got someone else effectively bringing customers to me without me having to do anything other than maintain the relationship.
[00:06:03.880 --> 00:06:13.720] I've since spread that model to a number of different states within Australia and it is by far the best way of me getting new customers.
[00:06:13.720 --> 00:06:18.440] The worst thing was the initial marketing company I went with a complete mistake.
[00:06:18.440 --> 00:06:25.400] Those guys cost me six to eight grand in marketing fees and they had nothing, no idea about the horse industry.
[00:06:25.400 --> 00:06:32.920] They treated the horse industry just like trying to sell bottles of wine or something, a real consumer related industry.
[00:06:32.920 --> 00:06:38.440] All their wording was wrong, their phrasing stood out as obviously wrong for horse people.
[00:06:38.440 --> 00:06:42.680] That was the biggest cost and mistake when I was launching.
[00:06:42.680 --> 00:06:50.040] Then I found a marketing company that focuses specifically on horse people and it's worked much better since then.
[00:06:50.040 --> 00:06:53.080] So I've been in a number of businesses I've built myself.
[00:06:53.080 --> 00:07:04.600] First was the website business and now horse records and by far my strongest advice to you is to get some sort of subscription model happening.
[00:07:04.600 --> 00:07:10.920] What that means is it removes, well, in Australia, there's a downturn around December, January.
[00:07:10.920 --> 00:07:13.400] December, because of Christmas, everyone shuts down.
[00:07:13.400 --> 00:07:19.200] January, the accounts departments aren't coming back and they're all on holiday and they don't pay their invoices.
[00:07:19.200 --> 00:07:40.160] What you want to do is have some sort of regular recurring subscription for your customers, be that something like maintenance or a regular product you send out or something like that, so that you don't have those downturns in income and you can effectively trust your regular income stream coming in.
[00:07:40.160 --> 00:07:42.640] By far, that's my greatest advice.
[00:07:42.640 --> 00:07:49.200] I strongly, strongly recommend that to anyone setting up a business, is to have some sort of subscription.
[00:07:49.200 --> 00:07:55.600] Now, my product is a software as a service, so the subscription is built in, so that's good.
[00:07:55.600 --> 00:08:08.000] I highly recommend, and I cannot emphasise enough how important it is to have some sort of subscription or some sort of maintenance plan you set up with your customers so you've got that constant amount of money trickling in.
[00:08:08.000 --> 00:08:15.200] Yeah, well, if you've got horses, it doesn't matter what breed or discipline or sub-discipline you're involved in.
[00:08:15.200 --> 00:08:20.880] Horse records can help you keep your information for your animals all organised.
[00:08:20.880 --> 00:08:30.960] I like to think that having a horse with all its barrier and worming and veterinary and all its vaccinations all recorded is a bit like buying a car with a full service record.
[00:08:30.960 --> 00:08:35.680] I believe it does increase the value of the horse and you're more organised.
[00:08:35.680 --> 00:08:39.680] So, my website is horserecords.info.
[00:08:39.840 --> 00:08:42.240] You can just join for free, try it out, see if it's any good.
[00:08:42.240 --> 00:08:44.320] Feel free to send me a message.
[00:08:44.480 --> 00:08:48.240] More than happy to have a chat or send emails back and forth.
[00:08:48.240 --> 00:09:03.640] I also have a blog where I talk about technical matters, programming, and I do talk a bit about AI and sort of success-related things, and that is DjangoAndy, spelt D-J-A-N-G-O-A-N-D-Y dot com.
[00:08:59.680 --> 00:09:10.760] So there's two websites again: horse records.info and djangoandy.com.
[00:09:10.760 --> 00:09:12.680] And hey, when you join, send me a message.
[00:09:12.680 --> 00:09:14.280] Let me know you found us via this podcast.
[00:09:14.360 --> 00:09:15.240] That'll be great.
[00:09:15.480 --> 00:09:23.480] I hope you enjoyed that episode and were able to take away a valuable nugget of information that you can implement right away in your own business.
[00:09:23.480 --> 00:09:31.480] If you feel your story would be valuable for the listeners of this show, please visit frugal.show forward slash guest.
[00:09:31.480 --> 00:09:36.840] What if your business had a 24-7 sales and marketing team without the overhead?
[00:09:36.840 --> 00:09:42.120] Here's why that matters: 78% of leads go with the first responder.
[00:09:42.120 --> 00:09:47.720] The odds of qualifying a lead drop by 80% after five minutes.
[00:09:47.720 --> 00:09:51.880] Only 27% of leads are contacted by a sales rep.
[00:09:52.200 --> 00:09:57.880] 63% of companies take longer than an hour to respond to new inquiries.
[00:09:57.880 --> 00:10:01.800] And 50% of sales go to the vendor that responds first.
[00:10:01.800 --> 00:10:08.760] Businesses that use AI for lead response see a 67% increase in conversion rates.
[00:10:08.760 --> 00:10:18.280] AI-powered chat increases sales by 30%, and companies using AI also reduce customer support costs by 30%.
[00:10:18.280 --> 00:10:23.880] And automated follow-ups can boost lead engagement by 50% or more.
[00:10:23.880 --> 00:10:29.480] And that's why I built an AI automation agency called LeadLoops.pro.
[00:10:29.480 --> 00:10:43.480] LeadLoops texts new leads instantly, follows up after hours, reconnects old contacts, handles Google reviews, recovers abandoned carts, and even a voice bot that answers calls.
[00:10:43.480 --> 00:10:46.960] Basically, it's a tiny army that never sleeps.
[00:10:46.960 --> 00:10:50.640] You can learn more at leadloops.pro.
[00:10:50.640 --> 00:10:58.640] The other thing I want to tell you about is I'm now offering a free marketing report at getafreemarketingreport.com.
[00:10:58.640 --> 00:11:08.880] All you have to do is give me your business information and I check your online presence and send a detailed report in a day or two showing what's working and what to improve.
[00:11:08.880 --> 00:11:14.000] Again, that's at getafree marketingreport.com.

Prompt 2: Key Takeaways

Now please extract the key takeaways from the transcript content I provided.

Extract the most important key takeaways from this part of the conversation. Use a single sentence statement (the key takeaway) rather than milquetoast descriptions like "the hosts discuss...". 

Limit the key takeaways to a maximum of 3. The key takeaways should be insightful and knowledge-additive. 

IMPORTANT: Return ONLY valid JSON, no explanations or markdown. Ensure:
- All strings are properly quoted and escaped
- No trailing commas
- All braces and brackets are balanced
Format: {"key_takeaways": ["takeaway 1", "takeaway 2"]}

Prompt 3: Segments

Now identify 2-4 distinct topical segments from this part of the conversation.

For each segment, identify:
- Descriptive title (3-6 words)  
- START timestamp when this topic begins (HH:MM:SS format)
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Most important Key takeaway from that segment. Key takeaway must be specific and knowledge-additive.
- Brief summary of the discussion

IMPORTANT: The timestamp should mark when the topic/segment STARTS, not a range. Look for topic transitions and conversation shifts.

Return ONLY valid JSON. Ensure all strings are properly quoted, no trailing commas:
{
  "segments": [
    {
      "segment_title": "Topic Discussion", 
      "timestamp": "01:15:30",
      "key_takeaway": "main point from this segment",
      "segment_summary": "brief description of what was discussed"
    }
  ]
}

Timestamp format: HH:MM:SS (e.g., 00:05:30, 01:22:45) marking the START of each segment.

Prompt 4: Media Mentions

Now scan the transcript content I provided for ACTUAL mentions of specific media titles:

Find explicit mentions of:
- Books (with specific titles)
- Movies (with specific titles)  
- TV Shows (with specific titles)
- Music/Songs (with specific titles)

DO NOT include:
- Websites, URLs, or web services
- Other podcasts or podcast names

IMPORTANT: 
- Only include items explicitly mentioned by name. Do not invent titles.
- Valid categories are: "Book", "Movie", "TV Show", "Music"
- Include the exact phrase where each item was mentioned
- Find the nearest proximate timestamp where it appears in the conversation
- THE TIMESTAMP OF THE MEDIA MENTION IS IMPORTANT - DO NOT INVENT TIMESTAMPS AND DO NOT MISATTRIBUTE TIMESTAMPS
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Timestamps are given as ranges, e.g. 01:13:42.520 --> 01:13:46.720. Use the EARLIER of the 2 timestamps in the range.

Return ONLY valid JSON. Ensure all strings are properly quoted and escaped, no trailing commas:
{
  "media_mentions": [
    {
      "title": "Exact Title as Mentioned",
      "category": "Book",
      "author_artist": "N/A",
      "context": "Brief context of why it was mentioned",
      "context_phrase": "The exact sentence or phrase where it was mentioned",
      "timestamp": "estimated time like 01:15:30"
    }
  ]
}

If no media is mentioned, return: {"media_mentions": []}

Full Transcript

[00:00:00.240 --> 00:00:05.600] What if your business had a 24-7 sales and marketing team without the overhead?
[00:00:05.600 --> 00:00:07.200] Here's why that matters.
[00:00:07.200 --> 00:00:10.800] 78% of leads go with the first responder.
[00:00:10.800 --> 00:00:16.400] The odds of qualifying a lead drop by 80% after 5 minutes.
[00:00:16.400 --> 00:00:20.560] Only 27% of leads are contacted by a sales rep.
[00:00:20.880 --> 00:00:26.560] 63% of companies take longer than an hour to respond to new inquiries.
[00:00:26.560 --> 00:00:30.560] And 50% of sales go to the vendor that responds first.
[00:00:30.560 --> 00:00:37.440] Businesses that use AI for lead response see a 67% increase in conversion rates.
[00:00:37.440 --> 00:00:47.040] AI-powered chat increases sales by 30%, and companies using AI also reduce customer support costs by 30%.
[00:00:47.040 --> 00:00:52.560] And automated follow-ups can boost lead engagement by 50% or more.
[00:00:52.560 --> 00:00:58.160] And that's why I built an AI automation agency called LeadLoops.pro.
[00:00:58.160 --> 00:01:12.160] LeadLoops texts new leads instantly, follows up after hours, reconnects old contacts, handles Google reviews, recovers abandoned carts, and even a voice bot that answers calls.
[00:01:12.160 --> 00:01:15.600] Basically, it's a tiny army that never sleeps.
[00:01:15.600 --> 00:01:19.280] You can learn more at leadloops.pro.
[00:01:19.280 --> 00:01:27.360] The other thing I want to tell you about is I'm now offering a free marketing report at getafreemarketingreport.com.
[00:01:27.360 --> 00:01:37.600] All you have to do is give me your business information and I check your online presence and send a detailed report in a day or two showing what's working and what to improve.
[00:01:37.600 --> 00:01:42.800] Again, that's at getafree marketingreport.com.
[00:01:42.800 --> 00:01:45.520] Welcome to the FrugalPreneur podcast.
[00:01:45.520 --> 00:01:46.880] I am your host, Sarah St.
[00:01:46.960 --> 00:01:47.600] John.
[00:01:47.600 --> 00:02:05.880] This episode is what I refer to as a showcase episode, where I feature a bootstrapped entrepreneur and they briefly share their tips, tricks, tactics, techniques, and tools that help them bootstrap their business and the successes and failures along the way.
[00:01:59.680 --> 00:02:16.520] My hope is that each of these showcase episodes will provide at least one valuable takeaway that you can implement right away in your own bootstrap business journey.
[00:02:16.520 --> 00:02:18.040] Now on to the episode.
[00:02:18.040 --> 00:02:19.000] I'm Andy.
[00:02:19.000 --> 00:02:22.120] I'm a software engineer by trade.
[00:02:22.120 --> 00:02:27.800] I started my programming journey building websites back in the early 2000s.
[00:02:27.800 --> 00:02:39.560] I married a horse girl and we went living on a farm and my wife was upset about not being able to keep a record of their horses that lasted any time.
[00:02:39.560 --> 00:02:44.440] So people would call her and ask about a horse that she broke in or bred 15 years ago.
[00:02:44.440 --> 00:02:49.640] And even though her memory is pretty good, she wasn't able to remember all the time.
[00:02:49.640 --> 00:02:54.200] And notebooks degrade and notebooks can't get filed correctly.
[00:02:54.200 --> 00:02:55.080] They're hard to find.
[00:02:55.080 --> 00:02:57.720] Can you find a notebook from 20 years ago?
[00:02:57.720 --> 00:03:03.000] Whiteboards, which horse people often use, are sort of only a snapshot in time.
[00:03:03.000 --> 00:03:05.640] And yes, our memory isn't as good as it used to be.
[00:03:05.640 --> 00:03:07.720] So she asked me to code something online.
[00:03:07.720 --> 00:03:18.520] I coded something that we ran with our stud for about two years that recorded everything that was happening with the animals, the breeding, the folding and the dentistry, etc.
[00:03:18.840 --> 00:03:21.480] And then she said, why don't you let other people use it?
[00:03:21.480 --> 00:03:30.760] So I rewrote the code with the lessons I've learned from our stud, made it a lot more customizable and able to handle every breed in every discipline.
[00:03:30.760 --> 00:03:33.400] And that is how Horse Records was born.
[00:03:33.400 --> 00:03:44.800] So, because Horse Records is a web application, a web application is a website you basically have to log into to do stuff, I was very conscious of the costs involved.
[00:03:44.440 --> 00:03:47.440] It's interesting how the spread is.
[00:03:47.760 --> 00:03:56.480] The website hosting I was able to get very cheaply, and simply I had a day job and I used the money from the day job to pay for that.
[00:03:56.480 --> 00:04:00.560] I didn't have to go into savings because the costs are pretty low.
[00:04:00.560 --> 00:04:05.840] Interestingly enough, the hosting for the website was something like $10.
[00:04:05.840 --> 00:04:12.880] The domain name was $96, and then you got your backups, which were $10 a month as well.
[00:04:12.880 --> 00:04:18.320] But then there's other costs involved, such as a MailChimp account, which is for your newsletters and stuff.
[00:04:18.320 --> 00:04:20.400] And that was $70.
[00:04:20.400 --> 00:04:26.480] So, the marketing for sending emails was actually more expensive than hosting the whole website.
[00:04:26.480 --> 00:04:32.800] The other thing I did was Cloudflare, which I did a paid plan on that, which actually really increased the site.
[00:04:32.960 --> 00:04:34.560] So, what are we looking at?
[00:04:34.560 --> 00:04:36.960] A little bit over $100 a month.
[00:04:36.960 --> 00:04:41.200] I was able just to simply afford that just because I had a day job.
[00:04:41.200 --> 00:04:43.920] So, yeah, that's how I've bootstrapped it.
[00:04:43.920 --> 00:04:53.680] And then, the income from the business has enabled me to increase my marketing and pay for marketing, Facebook ads, Google AdWords, Reddit ads, etc.
[00:04:54.000 --> 00:04:58.960] So, it's always kind of paid for itself, and that's how I've set it up.
[00:04:58.960 --> 00:05:02.560] Other than those first few months, you have to pay just to get it going.
[00:05:02.560 --> 00:05:08.960] One thing I haven't recovered is the payment for my time in building the website.
[00:05:08.960 --> 00:05:22.320] So, my biggest success was realizing that while I am a business-to-customer, a B2C product, there is a lot to be made in business-to-business relationships.
[00:05:22.320 --> 00:05:33.480] And I was able to contact the right person at my state racing authority and talk to them about their off-the-track retired racehorses.
[00:05:33.800 --> 00:05:54.920] So I'm in South Australia so the racing bodies racing SA and now whenever they have a racehorse that retires and is sold to someone and then they give it the horse gets a new career maybe in dressage eventing cross-country whatever I get that record and I set the person up for free in horse records.
[00:05:54.920 --> 00:06:03.880] The great thing about that is I've got someone else effectively bringing customers to me without me having to do anything other than maintain the relationship.
[00:06:03.880 --> 00:06:13.720] I've since spread that model to a number of different states within Australia and it is by far the best way of me getting new customers.
[00:06:13.720 --> 00:06:18.440] The worst thing was the initial marketing company I went with a complete mistake.
[00:06:18.440 --> 00:06:25.400] Those guys cost me six to eight grand in marketing fees and they had nothing, no idea about the horse industry.
[00:06:25.400 --> 00:06:32.920] They treated the horse industry just like trying to sell bottles of wine or something, a real consumer related industry.
[00:06:32.920 --> 00:06:38.440] All their wording was wrong, their phrasing stood out as obviously wrong for horse people.
[00:06:38.440 --> 00:06:42.680] That was the biggest cost and mistake when I was launching.
[00:06:42.680 --> 00:06:50.040] Then I found a marketing company that focuses specifically on horse people and it's worked much better since then.
[00:06:50.040 --> 00:06:53.080] So I've been in a number of businesses I've built myself.
[00:06:53.080 --> 00:07:04.600] First was the website business and now horse records and by far my strongest advice to you is to get some sort of subscription model happening.
[00:07:04.600 --> 00:07:10.920] What that means is it removes, well, in Australia, there's a downturn around December, January.
[00:07:10.920 --> 00:07:13.400] December, because of Christmas, everyone shuts down.
[00:07:13.400 --> 00:07:19.200] January, the accounts departments aren't coming back and they're all on holiday and they don't pay their invoices.
[00:07:19.200 --> 00:07:40.160] What you want to do is have some sort of regular recurring subscription for your customers, be that something like maintenance or a regular product you send out or something like that, so that you don't have those downturns in income and you can effectively trust your regular income stream coming in.
[00:07:40.160 --> 00:07:42.640] By far, that's my greatest advice.
[00:07:42.640 --> 00:07:49.200] I strongly, strongly recommend that to anyone setting up a business, is to have some sort of subscription.
[00:07:49.200 --> 00:07:55.600] Now, my product is a software as a service, so the subscription is built in, so that's good.
[00:07:55.600 --> 00:08:08.000] I highly recommend, and I cannot emphasise enough how important it is to have some sort of subscription or some sort of maintenance plan you set up with your customers so you've got that constant amount of money trickling in.
[00:08:08.000 --> 00:08:15.200] Yeah, well, if you've got horses, it doesn't matter what breed or discipline or sub-discipline you're involved in.
[00:08:15.200 --> 00:08:20.880] Horse records can help you keep your information for your animals all organised.
[00:08:20.880 --> 00:08:30.960] I like to think that having a horse with all its barrier and worming and veterinary and all its vaccinations all recorded is a bit like buying a car with a full service record.
[00:08:30.960 --> 00:08:35.680] I believe it does increase the value of the horse and you're more organised.
[00:08:35.680 --> 00:08:39.680] So, my website is horserecords.info.
[00:08:39.840 --> 00:08:42.240] You can just join for free, try it out, see if it's any good.
[00:08:42.240 --> 00:08:44.320] Feel free to send me a message.
[00:08:44.480 --> 00:08:48.240] More than happy to have a chat or send emails back and forth.
[00:08:48.240 --> 00:09:03.640] I also have a blog where I talk about technical matters, programming, and I do talk a bit about AI and sort of success-related things, and that is DjangoAndy, spelt D-J-A-N-G-O-A-N-D-Y dot com.
[00:08:59.680 --> 00:09:10.760] So there's two websites again: horse records.info and djangoandy.com.
[00:09:10.760 --> 00:09:12.680] And hey, when you join, send me a message.
[00:09:12.680 --> 00:09:14.280] Let me know you found us via this podcast.
[00:09:14.360 --> 00:09:15.240] That'll be great.
[00:09:15.480 --> 00:09:23.480] I hope you enjoyed that episode and were able to take away a valuable nugget of information that you can implement right away in your own business.
[00:09:23.480 --> 00:09:31.480] If you feel your story would be valuable for the listeners of this show, please visit frugal.show forward slash guest.
[00:09:31.480 --> 00:09:36.840] What if your business had a 24-7 sales and marketing team without the overhead?
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[00:10:50.640 --> 00:10:58.640] The other thing I want to tell you about is I'm now offering a free marketing report at getafreemarketingreport.com.
[00:10:58.640 --> 00:11:08.880] All you have to do is give me your business information and I check your online presence and send a detailed report in a day or two showing what's working and what to improve.
[00:11:08.880 --> 00:11:14.000] Again, that's at getafree marketingreport.com.