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Prompts Used

Prompt 1: Context Setup

You are an expert data extractor tasked with analyzing a podcast transcript. 
I will provide you with part 1 of 1 from a podcast transcript. 
I will then ask you to extract different types of information from this content in subsequent messages. Please confirm you have received and understood the transcript content.

Transcript section:
[00:00:00.240 --> 00:00:05.600] What if your business had a 24-7 sales and marketing team without the overhead?
[00:00:05.600 --> 00:00:07.200] Here's why that matters.
[00:00:07.200 --> 00:00:10.800] 78% of leads go with the first responder.
[00:00:10.800 --> 00:00:16.400] The odds of qualifying a lead drop by 80% after 5 minutes.
[00:00:16.400 --> 00:00:20.560] Only 27% of leads are contacted by a sales rep.
[00:00:20.880 --> 00:00:26.560] 63% of companies take longer than an hour to respond to new inquiries.
[00:00:26.560 --> 00:00:30.560] And 50% of sales go to the vendor that responds first.
[00:00:30.560 --> 00:00:37.440] Businesses that use AI for lead response see a 67% increase in conversion rates.
[00:00:37.440 --> 00:00:47.040] AI-powered chat increases sales by 30%, and companies using AI also reduce customer support costs by 30%.
[00:00:47.040 --> 00:00:52.560] And automated follow-ups can boost lead engagement by 50% or more.
[00:00:52.560 --> 00:00:58.160] And that's why I built an AI automation agency called LeadLoops.pro.
[00:00:58.160 --> 00:01:12.160] LeadLoops texts new leads instantly, follows up after hours, reconnects old contacts, handles Google reviews, recovers abandoned carts, and even a voice bot that answers calls.
[00:01:12.160 --> 00:01:15.600] Basically, it's a tiny army that never sleeps.
[00:01:15.600 --> 00:01:19.280] You can learn more at leadloops.pro.
[00:01:19.280 --> 00:01:27.360] The other thing I want to tell you about is I'm now offering a free marketing report at getafreemarketingreport.com.
[00:01:27.360 --> 00:01:37.600] All you have to do is give me your business information and I check your online presence and send a detailed report in a day or two showing what's working and what to improve.
[00:01:37.600 --> 00:01:42.800] Again, that's at getafree marketingreport.com.
[00:01:42.800 --> 00:01:45.520] Welcome to the FrugalPreneur podcast.
[00:01:45.520 --> 00:01:46.880] I am your host, Sarah St.
[00:01:46.960 --> 00:01:47.600] John.
[00:01:47.600 --> 00:02:05.880] This episode is what I refer to as a showcase episode, where I feature a bootstrapped entrepreneur and they briefly share their tips, tricks, tactics, techniques, and tools that help them bootstrap their business and the successes and failures along the way.
[00:01:59.680 --> 00:02:16.520] My hope is that each of these showcase episodes will provide at least one valuable takeaway that you can implement right away in your own bootstrap business journey.
[00:02:16.520 --> 00:02:18.440] Now, on to the episode.
[00:02:18.440 --> 00:02:20.440] Hi, my name is Melissa Cho.
[00:02:20.440 --> 00:02:23.320] I am a marketing and media consultant.
[00:02:23.640 --> 00:02:29.240] So, my background, I originally started in TV production in DC and then I moved to LA.
[00:02:29.400 --> 00:02:36.040] I was out there for 10 years working in live sports production, reality TV shows, post-production.
[00:02:36.040 --> 00:02:37.240] So, I did that for a while.
[00:02:37.240 --> 00:02:41.400] Then, I came back to the East Coast and now I work in digital marketing.
[00:02:41.400 --> 00:02:51.160] What led me to start my business was the freedom just to create my own work style, my own work life, and working with different clients.
[00:02:51.160 --> 00:03:11.320] What I did to bootstrap my business was to really just bring together all the information that I had taken from working a corporate job and as well as my freelancing jobs and just integrating all that together and my knowledge into creating a framework for my business.
[00:03:11.320 --> 00:03:22.840] The biggest failure is probably the administrative and accounting stuff, learning how to do self-employment taxes, business taxes, and figuring out that.
[00:03:22.840 --> 00:03:25.880] So, I'm not as good as in that part of it.
[00:03:25.880 --> 00:03:30.200] So, when you run your own business, you kind of have to do a little bit of everything.
[00:03:30.200 --> 00:03:34.120] So, that has been a learning experience for me.
[00:03:34.120 --> 00:03:43.800] My best tips for bootstrapping your business, I would say having a good project management software system.
[00:03:44.200 --> 00:03:46.640] I tend to prefer Airtable.
[00:03:44.680 --> 00:03:50.160] So it's great for if you want to project manage different projects.
[00:03:50.480 --> 00:03:54.560] If you want to create a content strategy calendar, it does that too.
[00:03:54.560 --> 00:03:57.600] It has lots of templates you can choose from.
[00:03:57.920 --> 00:04:00.960] So definitely project management is really important.
[00:04:00.960 --> 00:04:02.880] Planning ahead is really important.
[00:04:02.880 --> 00:04:06.080] Figuring out what is the long-term goal you want to achieve.
[00:04:06.080 --> 00:04:09.040] What are the goals for each quarter?
[00:04:09.360 --> 00:04:15.440] Also talking to your peers and also people outside your industry as well is really important.
[00:04:15.440 --> 00:04:22.560] So I always make an effort to talk to different types of people, even though I mostly work in marketing and media.
[00:04:22.800 --> 00:04:27.040] I may touch on tech, healthcare, biotech, startups.
[00:04:27.040 --> 00:04:32.080] So I'm usually talking to many types of people, even locksmiths.
[00:04:32.080 --> 00:04:36.480] So right now I'm training as a locksmith apprentice.
[00:04:36.480 --> 00:04:41.440] So I'm talking to locksmiths, even though it has nothing to do with my day job, really.
[00:04:41.440 --> 00:04:47.120] I like being able to learn from different types of people because they have interesting, different perspectives of how they do things.
[00:04:47.120 --> 00:04:48.240] So that's really important.
[00:04:48.240 --> 00:04:52.800] So you don't get so attached to, I need to do this a certain way.
[00:04:52.800 --> 00:04:54.000] And that's the only way.
[00:04:54.000 --> 00:04:56.240] There are actually many different types of way.
[00:04:56.560 --> 00:05:02.240] So understanding that the mindset of an entrepreneur is also very different from a corporate person.
[00:05:02.240 --> 00:05:04.240] I think that is also very important.
[00:05:04.560 --> 00:05:11.600] So I try to consciously work on my mindset, do mindset exercises.
[00:05:11.600 --> 00:05:14.000] I use meditation apps.
[00:05:14.000 --> 00:05:16.400] So there are different types you could use.
[00:05:16.400 --> 00:05:26.320] I would say my best advice for business owners is to really work on their mindset because that will be the foundation for anything that you do.
[00:05:26.320 --> 00:05:36.200] Because if you have limited beliefs or you only work under the framework of a corporate employee, it's going to be really difficult for you.
[00:05:36.520 --> 00:05:38.600] So definitely work on your mindset.
[00:05:38.600 --> 00:05:42.600] There are a lot of apps for that: affirmations, visualizations.
[00:05:42.600 --> 00:05:44.040] Visualizations are great.
[00:05:44.040 --> 00:05:45.320] I love those.
[00:05:45.320 --> 00:05:47.800] So there are YouTube videos for that.
[00:05:47.800 --> 00:05:49.400] There are books for that.
[00:05:49.400 --> 00:05:54.760] And so I definitely encourage any business owners to really focus on that.
[00:05:54.760 --> 00:05:58.360] It really does make a difference and it makes you feel better as well.
[00:05:58.360 --> 00:06:01.480] So you don't feel so in the struggle.
[00:06:01.480 --> 00:06:05.160] If you want to reach out to me, you can connect with me on LinkedIn.
[00:06:05.160 --> 00:06:07.320] It's under my name, Melissa Cho.
[00:06:07.640 --> 00:06:12.600] And then there's a link for book a call if you want to connect with me or send me an email.
[00:06:12.600 --> 00:06:15.480] I also have a substack newsletter as well.
[00:06:15.480 --> 00:06:23.480] I hope you enjoyed that episode and were able to take away a valuable nugget of information that you can implement right away in your own business.
[00:06:23.480 --> 00:06:31.560] If you feel your story would be valuable for the listeners of this show, please visit frugal.show forward slash guest.
[00:06:31.560 --> 00:06:36.920] What if your business had a 24-7 sales and marketing team without the overhead?
[00:06:36.920 --> 00:06:42.200] Here's why that matters: 78% of leads go with the first responder.
[00:06:42.200 --> 00:06:47.800] The odds of qualifying a lead drop by 80% after five minutes.
[00:06:47.800 --> 00:06:51.960] Only 27% of leads are contacted by a sales rep.
[00:06:52.280 --> 00:06:57.960] 63% of companies take longer than an hour to respond to new inquiries.
[00:06:57.960 --> 00:07:01.880] And 50% of sales go to the vendor that responds first.
[00:07:01.880 --> 00:07:08.840] Businesses that use AI for lead response see a 67% increase in conversion rates.
[00:07:08.840 --> 00:07:18.080] AI-powered chat increases sales by 30%, and companies using AI also reduce customer support costs by 30%.
[00:07:18.400 --> 00:07:24.000] And automated follow-ups can boost lead engagement by 50% or more.
[00:07:24.000 --> 00:07:29.520] And that's why I built an AI automation agency called LeadLoops.pro.
[00:07:29.520 --> 00:07:43.520] LeadLoops texts new leads instantly, follows up after hours, reconnects old contacts, handles Google reviews, recovers abandoned carts, and even a voice bot that answers calls.
[00:07:43.520 --> 00:07:47.040] Basically, it's a tiny army that never sleeps.
[00:07:47.040 --> 00:07:50.720] You can learn more at leadloops.pro.
[00:07:50.720 --> 00:07:58.720] The other thing I want to tell you about is I'm now offering a free marketing report at getafreemarketingreport.com.
[00:07:58.720 --> 00:08:08.960] All you have to do is give me your business information and I check your online presence and send a detailed report in a day or two showing what's working and what to improve.
[00:08:08.960 --> 00:08:14.080] Again, that's at getafree marketingreport.com.

Prompt 2: Key Takeaways

Now please extract the key takeaways from the transcript content I provided.

Extract the most important key takeaways from this part of the conversation. Use a single sentence statement (the key takeaway) rather than milquetoast descriptions like "the hosts discuss...". 

Limit the key takeaways to a maximum of 3. The key takeaways should be insightful and knowledge-additive. 

IMPORTANT: Return ONLY valid JSON, no explanations or markdown. Ensure:
- All strings are properly quoted and escaped
- No trailing commas
- All braces and brackets are balanced
Format: {"key_takeaways": ["takeaway 1", "takeaway 2"]}

Prompt 3: Segments

Now identify 2-4 distinct topical segments from this part of the conversation.

For each segment, identify:
- Descriptive title (3-6 words)  
- START timestamp when this topic begins (HH:MM:SS format)
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Most important Key takeaway from that segment. Key takeaway must be specific and knowledge-additive.
- Brief summary of the discussion

IMPORTANT: The timestamp should mark when the topic/segment STARTS, not a range. Look for topic transitions and conversation shifts.

Return ONLY valid JSON. Ensure all strings are properly quoted, no trailing commas:
{
  "segments": [
    {
      "segment_title": "Topic Discussion", 
      "timestamp": "01:15:30",
      "key_takeaway": "main point from this segment",
      "segment_summary": "brief description of what was discussed"
    }
  ]
}

Timestamp format: HH:MM:SS (e.g., 00:05:30, 01:22:45) marking the START of each segment.

Prompt 4: Media Mentions

Now scan the transcript content I provided for ACTUAL mentions of specific media titles:

Find explicit mentions of:
- Books (with specific titles)
- Movies (with specific titles)  
- TV Shows (with specific titles)
- Music/Songs (with specific titles)

DO NOT include:
- Websites, URLs, or web services
- Other podcasts or podcast names

IMPORTANT: 
- Only include items explicitly mentioned by name. Do not invent titles.
- Valid categories are: "Book", "Movie", "TV Show", "Music"
- Include the exact phrase where each item was mentioned
- Find the nearest proximate timestamp where it appears in the conversation
- THE TIMESTAMP OF THE MEDIA MENTION IS IMPORTANT - DO NOT INVENT TIMESTAMPS AND DO NOT MISATTRIBUTE TIMESTAMPS
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Timestamps are given as ranges, e.g. 01:13:42.520 --> 01:13:46.720. Use the EARLIER of the 2 timestamps in the range.

Return ONLY valid JSON. Ensure all strings are properly quoted and escaped, no trailing commas:
{
  "media_mentions": [
    {
      "title": "Exact Title as Mentioned",
      "category": "Book",
      "author_artist": "N/A",
      "context": "Brief context of why it was mentioned",
      "context_phrase": "The exact sentence or phrase where it was mentioned",
      "timestamp": "estimated time like 01:15:30"
    }
  ]
}

If no media is mentioned, return: {"media_mentions": []}

Full Transcript

[00:00:00.240 --> 00:00:05.600] What if your business had a 24-7 sales and marketing team without the overhead?
[00:00:05.600 --> 00:00:07.200] Here's why that matters.
[00:00:07.200 --> 00:00:10.800] 78% of leads go with the first responder.
[00:00:10.800 --> 00:00:16.400] The odds of qualifying a lead drop by 80% after 5 minutes.
[00:00:16.400 --> 00:00:20.560] Only 27% of leads are contacted by a sales rep.
[00:00:20.880 --> 00:00:26.560] 63% of companies take longer than an hour to respond to new inquiries.
[00:00:26.560 --> 00:00:30.560] And 50% of sales go to the vendor that responds first.
[00:00:30.560 --> 00:00:37.440] Businesses that use AI for lead response see a 67% increase in conversion rates.
[00:00:37.440 --> 00:00:47.040] AI-powered chat increases sales by 30%, and companies using AI also reduce customer support costs by 30%.
[00:00:47.040 --> 00:00:52.560] And automated follow-ups can boost lead engagement by 50% or more.
[00:00:52.560 --> 00:00:58.160] And that's why I built an AI automation agency called LeadLoops.pro.
[00:00:58.160 --> 00:01:12.160] LeadLoops texts new leads instantly, follows up after hours, reconnects old contacts, handles Google reviews, recovers abandoned carts, and even a voice bot that answers calls.
[00:01:12.160 --> 00:01:15.600] Basically, it's a tiny army that never sleeps.
[00:01:15.600 --> 00:01:19.280] You can learn more at leadloops.pro.
[00:01:19.280 --> 00:01:27.360] The other thing I want to tell you about is I'm now offering a free marketing report at getafreemarketingreport.com.
[00:01:27.360 --> 00:01:37.600] All you have to do is give me your business information and I check your online presence and send a detailed report in a day or two showing what's working and what to improve.
[00:01:37.600 --> 00:01:42.800] Again, that's at getafree marketingreport.com.
[00:01:42.800 --> 00:01:45.520] Welcome to the FrugalPreneur podcast.
[00:01:45.520 --> 00:01:46.880] I am your host, Sarah St.
[00:01:46.960 --> 00:01:47.600] John.
[00:01:47.600 --> 00:02:05.880] This episode is what I refer to as a showcase episode, where I feature a bootstrapped entrepreneur and they briefly share their tips, tricks, tactics, techniques, and tools that help them bootstrap their business and the successes and failures along the way.
[00:01:59.680 --> 00:02:16.520] My hope is that each of these showcase episodes will provide at least one valuable takeaway that you can implement right away in your own bootstrap business journey.
[00:02:16.520 --> 00:02:18.440] Now, on to the episode.
[00:02:18.440 --> 00:02:20.440] Hi, my name is Melissa Cho.
[00:02:20.440 --> 00:02:23.320] I am a marketing and media consultant.
[00:02:23.640 --> 00:02:29.240] So, my background, I originally started in TV production in DC and then I moved to LA.
[00:02:29.400 --> 00:02:36.040] I was out there for 10 years working in live sports production, reality TV shows, post-production.
[00:02:36.040 --> 00:02:37.240] So, I did that for a while.
[00:02:37.240 --> 00:02:41.400] Then, I came back to the East Coast and now I work in digital marketing.
[00:02:41.400 --> 00:02:51.160] What led me to start my business was the freedom just to create my own work style, my own work life, and working with different clients.
[00:02:51.160 --> 00:03:11.320] What I did to bootstrap my business was to really just bring together all the information that I had taken from working a corporate job and as well as my freelancing jobs and just integrating all that together and my knowledge into creating a framework for my business.
[00:03:11.320 --> 00:03:22.840] The biggest failure is probably the administrative and accounting stuff, learning how to do self-employment taxes, business taxes, and figuring out that.
[00:03:22.840 --> 00:03:25.880] So, I'm not as good as in that part of it.
[00:03:25.880 --> 00:03:30.200] So, when you run your own business, you kind of have to do a little bit of everything.
[00:03:30.200 --> 00:03:34.120] So, that has been a learning experience for me.
[00:03:34.120 --> 00:03:43.800] My best tips for bootstrapping your business, I would say having a good project management software system.
[00:03:44.200 --> 00:03:46.640] I tend to prefer Airtable.
[00:03:44.680 --> 00:03:50.160] So it's great for if you want to project manage different projects.
[00:03:50.480 --> 00:03:54.560] If you want to create a content strategy calendar, it does that too.
[00:03:54.560 --> 00:03:57.600] It has lots of templates you can choose from.
[00:03:57.920 --> 00:04:00.960] So definitely project management is really important.
[00:04:00.960 --> 00:04:02.880] Planning ahead is really important.
[00:04:02.880 --> 00:04:06.080] Figuring out what is the long-term goal you want to achieve.
[00:04:06.080 --> 00:04:09.040] What are the goals for each quarter?
[00:04:09.360 --> 00:04:15.440] Also talking to your peers and also people outside your industry as well is really important.
[00:04:15.440 --> 00:04:22.560] So I always make an effort to talk to different types of people, even though I mostly work in marketing and media.
[00:04:22.800 --> 00:04:27.040] I may touch on tech, healthcare, biotech, startups.
[00:04:27.040 --> 00:04:32.080] So I'm usually talking to many types of people, even locksmiths.
[00:04:32.080 --> 00:04:36.480] So right now I'm training as a locksmith apprentice.
[00:04:36.480 --> 00:04:41.440] So I'm talking to locksmiths, even though it has nothing to do with my day job, really.
[00:04:41.440 --> 00:04:47.120] I like being able to learn from different types of people because they have interesting, different perspectives of how they do things.
[00:04:47.120 --> 00:04:48.240] So that's really important.
[00:04:48.240 --> 00:04:52.800] So you don't get so attached to, I need to do this a certain way.
[00:04:52.800 --> 00:04:54.000] And that's the only way.
[00:04:54.000 --> 00:04:56.240] There are actually many different types of way.
[00:04:56.560 --> 00:05:02.240] So understanding that the mindset of an entrepreneur is also very different from a corporate person.
[00:05:02.240 --> 00:05:04.240] I think that is also very important.
[00:05:04.560 --> 00:05:11.600] So I try to consciously work on my mindset, do mindset exercises.
[00:05:11.600 --> 00:05:14.000] I use meditation apps.
[00:05:14.000 --> 00:05:16.400] So there are different types you could use.
[00:05:16.400 --> 00:05:26.320] I would say my best advice for business owners is to really work on their mindset because that will be the foundation for anything that you do.
[00:05:26.320 --> 00:05:36.200] Because if you have limited beliefs or you only work under the framework of a corporate employee, it's going to be really difficult for you.
[00:05:36.520 --> 00:05:38.600] So definitely work on your mindset.
[00:05:38.600 --> 00:05:42.600] There are a lot of apps for that: affirmations, visualizations.
[00:05:42.600 --> 00:05:44.040] Visualizations are great.
[00:05:44.040 --> 00:05:45.320] I love those.
[00:05:45.320 --> 00:05:47.800] So there are YouTube videos for that.
[00:05:47.800 --> 00:05:49.400] There are books for that.
[00:05:49.400 --> 00:05:54.760] And so I definitely encourage any business owners to really focus on that.
[00:05:54.760 --> 00:05:58.360] It really does make a difference and it makes you feel better as well.
[00:05:58.360 --> 00:06:01.480] So you don't feel so in the struggle.
[00:06:01.480 --> 00:06:05.160] If you want to reach out to me, you can connect with me on LinkedIn.
[00:06:05.160 --> 00:06:07.320] It's under my name, Melissa Cho.
[00:06:07.640 --> 00:06:12.600] And then there's a link for book a call if you want to connect with me or send me an email.
[00:06:12.600 --> 00:06:15.480] I also have a substack newsletter as well.
[00:06:15.480 --> 00:06:23.480] I hope you enjoyed that episode and were able to take away a valuable nugget of information that you can implement right away in your own business.
[00:06:23.480 --> 00:06:31.560] If you feel your story would be valuable for the listeners of this show, please visit frugal.show forward slash guest.
[00:06:31.560 --> 00:06:36.920] What if your business had a 24-7 sales and marketing team without the overhead?
[00:06:36.920 --> 00:06:42.200] Here's why that matters: 78% of leads go with the first responder.
[00:06:42.200 --> 00:06:47.800] The odds of qualifying a lead drop by 80% after five minutes.
[00:06:47.800 --> 00:06:51.960] Only 27% of leads are contacted by a sales rep.
[00:06:52.280 --> 00:06:57.960] 63% of companies take longer than an hour to respond to new inquiries.
[00:06:57.960 --> 00:07:01.880] And 50% of sales go to the vendor that responds first.
[00:07:01.880 --> 00:07:08.840] Businesses that use AI for lead response see a 67% increase in conversion rates.
[00:07:08.840 --> 00:07:18.080] AI-powered chat increases sales by 30%, and companies using AI also reduce customer support costs by 30%.
[00:07:18.400 --> 00:07:24.000] And automated follow-ups can boost lead engagement by 50% or more.
[00:07:24.000 --> 00:07:29.520] And that's why I built an AI automation agency called LeadLoops.pro.
[00:07:29.520 --> 00:07:43.520] LeadLoops texts new leads instantly, follows up after hours, reconnects old contacts, handles Google reviews, recovers abandoned carts, and even a voice bot that answers calls.
[00:07:43.520 --> 00:07:47.040] Basically, it's a tiny army that never sleeps.
[00:07:47.040 --> 00:07:50.720] You can learn more at leadloops.pro.
[00:07:50.720 --> 00:07:58.720] The other thing I want to tell you about is I'm now offering a free marketing report at getafreemarketingreport.com.
[00:07:58.720 --> 00:08:08.960] All you have to do is give me your business information and I check your online presence and send a detailed report in a day or two showing what's working and what to improve.
[00:08:08.960 --> 00:08:14.080] Again, that's at getafree marketingreport.com.