Debug Information

Processing Details

• VTT File: media.vtt
• Processing Time: September 11, 2025 at 02:14 PM
• Total Chunks: 1
• Transcript Length: 3,458 characters
• Caption Count: 23 captions

Prompts Used

Prompt 1: Context Setup

You are an expert data extractor tasked with analyzing a podcast transcript. 
I will provide you with part 1 of 1 from a podcast transcript. 
I will then ask you to extract different types of information from this content in subsequent messages. Please confirm you have received and understood the transcript content.

Transcript section:
[00:00:08.720 --> 00:00:24.160] I'd love to talk about that early time kind of like around launch into the first few years and what you were doing to kind of prove out the concept to the market and find your first customers that were outside of your immediate friends and family.
[00:00:24.480 --> 00:00:34.000] Yeah, so I mean, I started my career in PR and I really did believe that using press to tell a story was a really powerful tool.
[00:00:34.000 --> 00:00:37.680] Again, this is like almost eight years ago, so Instagram was not where it is today.
[00:00:37.680 --> 00:00:40.320] And, you know, the landscape looked quite differently.
[00:00:41.280 --> 00:00:46.240] But I, you know, we had limited resources from a capital perspective.
[00:00:46.240 --> 00:00:57.760] And so I decided to invest in PR as our first kind of marketing strategy because I knew that those beginning days, people love telling that story.
[00:00:57.760 --> 00:01:03.200] And there's a real appetite for these new businesses that are doing things differently, at least at the time.
[00:01:03.520 --> 00:01:13.040] You know, the direct-to-consumer world was relatively fresh and there weren't a ton of businesses that were operating in that space and with that model.
[00:01:13.040 --> 00:01:24.240] So I really relied heavily on PR and that kind of organic media that was happening to tell our story and to reach new customers.
[00:01:24.240 --> 00:01:34.400] And so we would get a press hit in various publications and blogs and we would see some of them would just spike sales and we get all this traffic.
[00:01:34.400 --> 00:01:43.280] And those were like our key events in the first year that allowed us to reach customers because it was a really new concept then.
[00:01:43.280 --> 00:01:48.160] And so people were very, you know, what we kept hearing from customers is that, oh, I've been waiting for a brand like this.
[00:01:48.160 --> 00:01:52.720] Like, you know, there's all these places to buy sheets and towels, but they're mostly furniture stores.
[00:01:52.720 --> 00:01:59.200] And these products are really an afterthought and they're not high quality and they don't, you know, look new and fresh and modern.
[00:01:59.200 --> 00:02:07.000] And so, you know, people were excited to have a new brand in the mix.
[00:02:10.200 --> 00:02:12.280] Hey, it's June here.
[00:02:12.280 --> 00:02:17.160] Thanks for listening to this amazing episode of the Female Startup Club podcast.
[00:02:17.160 --> 00:02:26.520] If you're a fan of the show and want even more of the good stuff, I'd recommend checking out femalestartupclub.com, where you can subscribe to our free newsletter.
[00:02:26.520 --> 00:02:34.760] We send it out weekly covering female founder business news, insights and learnings in D2C, and interesting business resources.
[00:02:34.760 --> 00:02:45.560] And if you're a founder building an e-commerce brand, you can join our private network of entrepreneurs called Hype Club at femalestartupclub.com forward slash hypeclub.
[00:02:45.560 --> 00:02:57.160] We have guests from the show joining us for intimate ask me anythings, expert workshops, and a group of totally amazing, like-minded women building the future of D2C brands.
[00:02:57.160 --> 00:03:03.320] As always, please do subscribe, rate, and review the show and post your favorite episodes to Instagram stories.
[00:03:03.320 --> 00:03:06.520] I am beyond grateful when you do that.

Prompt 2: Key Takeaways

Now please extract the key takeaways from the transcript content I provided.

Extract the most important key takeaways from this part of the conversation. Use a single sentence statement (the key takeaway) rather than milquetoast descriptions like "the hosts discuss...". 

Limit the key takeaways to a maximum of 3. The key takeaways should be insightful and knowledge-additive. 

IMPORTANT: Return ONLY valid JSON, no explanations or markdown. Ensure:
- All strings are properly quoted and escaped
- No trailing commas
- All braces and brackets are balanced
Format: {"key_takeaways": ["takeaway 1", "takeaway 2"]}

Prompt 3: Segments

Now identify 2-4 distinct topical segments from this part of the conversation.

For each segment, identify:
- Descriptive title (3-6 words)  
- START timestamp when this topic begins (HH:MM:SS format)
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Most important Key takeaway from that segment. Key takeaway must be specific and knowledge-additive.
- Brief summary of the discussion

IMPORTANT: The timestamp should mark when the topic/segment STARTS, not a range. Look for topic transitions and conversation shifts.

Return ONLY valid JSON. Ensure all strings are properly quoted, no trailing commas:
{
  "segments": [
    {
      "segment_title": "Topic Discussion", 
      "timestamp": "01:15:30",
      "key_takeaway": "main point from this segment",
      "segment_summary": "brief description of what was discussed"
    }
  ]
}

Timestamp format: HH:MM:SS (e.g., 00:05:30, 01:22:45) marking the START of each segment.

Prompt 4: Media Mentions

Now scan the transcript content I provided for ACTUAL mentions of specific media titles:

Find explicit mentions of:
- Books (with specific titles)
- Movies (with specific titles)  
- TV Shows (with specific titles)
- Music/Songs (with specific titles)

DO NOT include:
- Websites, URLs, or web services
- Other podcasts or podcast names

IMPORTANT: 
- Only include items explicitly mentioned by name. Do not invent titles.
- Valid categories are: "Book", "Movie", "TV Show", "Music"
- Include the exact phrase where each item was mentioned
- Find the nearest proximate timestamp where it appears in the conversation
- THE TIMESTAMP OF THE MEDIA MENTION IS IMPORTANT - DO NOT INVENT TIMESTAMPS AND DO NOT MISATTRIBUTE TIMESTAMPS
- Double check that the timestamp is accurate - a timestamp will NEVER be greater than the total length of the audio
- Timestamps are given as ranges, e.g. 01:13:42.520 --> 01:13:46.720. Use the EARLIER of the 2 timestamps in the range.

Return ONLY valid JSON. Ensure all strings are properly quoted and escaped, no trailing commas:
{
  "media_mentions": [
    {
      "title": "Exact Title as Mentioned",
      "category": "Book",
      "author_artist": "N/A",
      "context": "Brief context of why it was mentioned",
      "context_phrase": "The exact sentence or phrase where it was mentioned",
      "timestamp": "estimated time like 01:15:30"
    }
  ]
}

If no media is mentioned, return: {"media_mentions": []}

Full Transcript

[00:00:08.720 --> 00:00:24.160] I'd love to talk about that early time kind of like around launch into the first few years and what you were doing to kind of prove out the concept to the market and find your first customers that were outside of your immediate friends and family.
[00:00:24.480 --> 00:00:34.000] Yeah, so I mean, I started my career in PR and I really did believe that using press to tell a story was a really powerful tool.
[00:00:34.000 --> 00:00:37.680] Again, this is like almost eight years ago, so Instagram was not where it is today.
[00:00:37.680 --> 00:00:40.320] And, you know, the landscape looked quite differently.
[00:00:41.280 --> 00:00:46.240] But I, you know, we had limited resources from a capital perspective.
[00:00:46.240 --> 00:00:57.760] And so I decided to invest in PR as our first kind of marketing strategy because I knew that those beginning days, people love telling that story.
[00:00:57.760 --> 00:01:03.200] And there's a real appetite for these new businesses that are doing things differently, at least at the time.
[00:01:03.520 --> 00:01:13.040] You know, the direct-to-consumer world was relatively fresh and there weren't a ton of businesses that were operating in that space and with that model.
[00:01:13.040 --> 00:01:24.240] So I really relied heavily on PR and that kind of organic media that was happening to tell our story and to reach new customers.
[00:01:24.240 --> 00:01:34.400] And so we would get a press hit in various publications and blogs and we would see some of them would just spike sales and we get all this traffic.
[00:01:34.400 --> 00:01:43.280] And those were like our key events in the first year that allowed us to reach customers because it was a really new concept then.
[00:01:43.280 --> 00:01:48.160] And so people were very, you know, what we kept hearing from customers is that, oh, I've been waiting for a brand like this.
[00:01:48.160 --> 00:01:52.720] Like, you know, there's all these places to buy sheets and towels, but they're mostly furniture stores.
[00:01:52.720 --> 00:01:59.200] And these products are really an afterthought and they're not high quality and they don't, you know, look new and fresh and modern.
[00:01:59.200 --> 00:02:07.000] And so, you know, people were excited to have a new brand in the mix.
[00:02:10.200 --> 00:02:12.280] Hey, it's June here.
[00:02:12.280 --> 00:02:17.160] Thanks for listening to this amazing episode of the Female Startup Club podcast.
[00:02:17.160 --> 00:02:26.520] If you're a fan of the show and want even more of the good stuff, I'd recommend checking out femalestartupclub.com, where you can subscribe to our free newsletter.
[00:02:26.520 --> 00:02:34.760] We send it out weekly covering female founder business news, insights and learnings in D2C, and interesting business resources.
[00:02:34.760 --> 00:02:45.560] And if you're a founder building an e-commerce brand, you can join our private network of entrepreneurs called Hype Club at femalestartupclub.com forward slash hypeclub.
[00:02:45.560 --> 00:02:57.160] We have guests from the show joining us for intimate ask me anythings, expert workshops, and a group of totally amazing, like-minded women building the future of D2C brands.
[00:02:57.160 --> 00:03:03.320] As always, please do subscribe, rate, and review the show and post your favorite episodes to Instagram stories.
[00:03:03.320 --> 00:03:06.520] I am beyond grateful when you do that.